Apprentify Reviews 196

I did just over a year-long digital marketing course and with the amazing help of Nicola (my development coach) and the other brilliant tutors, I got a distinction! They were all very organized and supportive, highly recommend!!

A really ruthless company , vile place to work with egotistical people who don't care about wellbeing, safeguarding, harassment or mental health

I recently completed a L4 marketing executive apprenticeship with Apprentify, and my experience has been extremely positive. I highly recommend both the course itself and Apprentify as the provider.

I didn’t fit the typical apprentice profile — I was 31, working a 30-hour week, with a young family and already employed in a marketing position but seeking further professional development.

After exploring multiple apprenticeship providers, I was impressed by Sally Ann's enthusiasm and the learner-focused approach at Apprentify. The sign-up process was smooth, and I was enrolled in the program within a few weeks.

I completed the course entirely through distance learning, including online classes, training modules, and practical business-based marketing activities. The classroom-based learning was particularly valuable as I was able to gain insights into various industries by interacting with learners from diverse backgrounds. My progress was easily tracked on a learning portal, allowing both me and my employer to monitor it closely.

Monthly virtual meetings with my learning coach provided one-on-one support, and three-monthly check-ins allowed my employer to be involved in shaping my learning journey.

The program is tailored to align with the L4 CIM curriculum, which was one of the reasons I chose Apprentify. Opting for the optional CIM unit allowed me to earn credits towards the full CIM certificate alongside my marketing executive qualification. This part was academically challenging but insightful. It aligned with the practical aspects of the course and enhanced my overall learning experience.

Rebecca Craven, my classroom teacher and learning mentor, played a crucial role in my development. Her classes were always informative, engaging and she consistently created a positive learning environment.

Her mentorship style extended beyond teaching, offering guidance, unwavering support, and encouragement to help me realise my full potential. She consistently went above and beyond the curriculum, providing additional tools, resources, and guidance for my ongoing growth. It was clear Rebecca genuinely cared about my success and I’m confident that I could still turn to her for advice in the future, knowing she would be more than willing to help. She’s an asset to Apprentify!

While I haven't required additional support from the rest of the team, it's evident that help is readily available if needed. The exam team has also been proactive in assisting me with managing and keeping track of the final assessment period.

The pace of the course felt manageable, tailored to my needs and those of my employer. Opting for the apprenticeship route instead of the academic one I initially planned was a wise decision. It allowed me to learn and apply new skills over 18 months, creating a more immersive learning experience compared to a shorter, condensed course. Plus, this route was more cost-effective for my employer as they accessed government funding and spread the cost of training over time.

I'm thrilled with my final result in both the apprenticeship and CIM. I now feel significantly more confident in my role, with noticeable improvements in my skills, behaviors, and overall professional and personal growth.

I started my apprenticeship with Apprentify with high hopes, but unfortunately, things quickly worsened. I noticed several significant issues that left me feeling incredibly frustrated and disappointed.

Firstly, communication with my trainer, Mark, could have been far more present. They rarely responded to my emails or texts, making it difficult to get the support and guidance I needed. I needed more communication to feel more comfortable and confident about my progress.

One of the most frustrating aspects of my apprenticeship was the delay in receiving feedback on my coursework. It would take months for my coursework to be marked, making it nearly impossible for me to improve and stay motivated. It's challenging to grow and develop when you have to wait so long for feedback.

The training courses, which started engaging, quickly became repetitive and monotonous. This lack of variety and excitement made it difficult for me to find the motivation to attend these sessions. I felt stuck in a never-ending cycle of the same material, which didn't contribute to my growth or learning.

Moreover, the training sessions were uninformative and filled with excessive "comfort breaks." I would have been better off just being given the PowerPoint presentations and doing the learning and research independently. It felt like a waste of time and resources. Also, the software used to deliver these sessions is so buggy I must have devoted hours to sorting out technical difficulties throughout my apprenticeship.

In addition, while this may be unrelated, my mental health took a significant hit during this apprenticeship. The daily struggles and frustrations I encountered at work with the apprenticeship, such as the lack of communication and unengaging training, added an extra layer of stress on top of the already existing personal factors I was dealing with. It felt like a constant uphill battle, which took a toll on my mental health. The long waits for feedback and the repetitive nature of the coursework only added to my feelings of frustration and anxiety.

Lastly, when the time rolled around for my final exams, poor communication came to a head again. I ended up undertaking my first set of exams almost completely unprepared, as I was under the impression (after emailing to clarify as well!) that I had mistakenly received another learner's exam meeting invite when, in fact, the other learner and I were doing our exams at the same time; they had just sent the same email (which was sent over four times with the wrong name, so who could blame me for thinking it was a mistake?). I didn't even receive the necessary logins for the exam platform until the day before the exam at 4 pm - to put this into perspective, I should have received them *months* earlier. Then, when I was doing the exam, I did not receive my reasonable adjustments on the first day (admittedly, an oversight on my part somewhat, but with the stress of the unexpected exams, something was bound to slip my mind.) Then, on the second day of exams, when I realised my slip-up, I queried it and showed the letter I had sent in November 2022 explaining why I needed reasonable adjustments and what I needed; this hadn't been uploaded still, and it was February 2024 when I took my exams; it hadn't been uploaded when I sent it 1.5 *years* ago! Thankfully, this was almost immediately reviewed and approved by the EPAO, meaning I could have extra time for my portfolio discussion but not for the scenario-based tests. Thankfully, when I got my results, I got a Distinction by some miracle. However, I seriously doubt I would have been able to achieve this if the EPAO had not been lenient with the adjustments.

Overall, my experience with Apprentify was far from what I had hoped for. It was a frustrating journey marked by poor communication, delayed feedback, unengaging training, and adverse effects on my mental health—There is room for significant improvement.

If I could give this company a zero rating I would. They caused my daughter nothing but stress and anxiety.
They did not provide the equipment for her to do her apprenticeship, when asked she asked for a proper pc, the response was that there was not the budget at the moment. She was expected to work 8 hours a day on a laptop with no other equipment (correct screen, keyboard or mouse) I am pretty sure that this would fail a DSE. Most companies would not get away with this.
A mock exam paper was put in front of her and she was informed to complete with no prior warning or time to practice. Her Safe Guarding Office & Functional Skills Tutor was not even made aware of the mock paper.
The list goes on and on.
The short time she was with this company, has knocked my daughter’s confidence and has had a tremendous impact on her mental health.
We took them to court and won her tribunal case against them for disability discrimination and victimisation amongst other things. This all involving top management and lack of support and professionalism on their part. Steer clear of this company.

As someone who already did got a first class degree I felt as though doing an apprenticeship was taking two steps back. However, Apprentify provided an invaluable learning experience which genuinely helped me in my day to day job role as a digital marketer. The online classes were a slog from a learner's perspective, but having trainers like Kulwinder who inject so much enthusiasm and engagement into the classes helped to make them more bearable. These online classes were so much more engaging, interesting and useful than some of the ones I took part in at university.

The other part of the apprenticeship is your Development Coach. I had Nicola and I honestly couldn't say enough nice things about her and the support she offered. She was bubbly and funny, it was always a pleasure to hop on a call with her and catch up. She always got back to any questions I had with answers in quick time and with the answers I needed.

I would recommend Apprentify to any uni students looking to get experience in a field slightly different to their degree or any young person looking to take the first steps towards their future career.

Apprentify provided a seamless experience of my apprenticeship from start to finish! I have learnt many valuable skills which will help me in my future career. Lisa Hoyle was a fantastic tutor with plenty of knowledge and experience in this field.

Shoutout to Dawn who was a wonderful development coach, supporting me along every step of the way!

Thank you Apprentify!

I completed the Level 3 Junior Content Producer apprenticeship and my coach Lisa was amazing! This is a huge time investment but she was always very attentive and understanding - tailoring her approach to suit me the best. Thank you Lisa, you are an asset!

I have just finished an Apprentify apprenticeship in digital marketing. It was a fantastic experience from start to finish, my coach Kulwinder was fantastic and supportive all the way through. For anyone wondering if an apprenticeship with Apprentify is worth doing, Don't hesitate! It is an excellent way to get qualified for a new career!

Rebecca provided superb ongoing support throughout our first Apprenticeship scheme. Not only to the apprentice but also to ourselves the employer. Would highly recommend.

I had a great experience using Apprentify. Rebecca was always there to offer support from beginning to end & I thank her very much. I would 100% recommend Apprentify to anyone thinking of pursuing an apprenticeship.

Apprentify were super helpful throughout every stage of my apprenticeship and were always on hand to help if I required it. The program itself was suitable to my job role and was very useful in helping me understand more about how my role fitted in with the requirements needed to complete the apprenticeship. Couldn’t have asked for more help - shoutout to Robert Svan for being the best coach I could have asked for!

Robert was an amazing coach and course Co ordinator having seen over 20 staff complete apprenticeships in the last 10 years I found hime exceptionally professional, knowledgeable and supportive.

I signed up for aprentify to start an apprenticeship. They made me about three to four assignments and assessments and told everyone we would be put into employment. They took my national insurance, passport, birth certificate, gcse certificate and level 3 telling me that they will get back to me. Even made me send links for specific job. Instead of letting me know they ignored me for months which I have on email on proof. The women even got back to me once and said there was changes in the company for the delay and she will get back to me soon. I even contracted two other people that were dealing with my case. Well now they hold my data unless they have deleted it but it is still in the system emails as I was assured of a role. It was the best thing to happen to me because months after I got offered a role with a 13k raise from what they had and a level 4 as the women said I’d only be able to do a level 3. So don’t give up!

I took the SEO course through 5 weeks in July with Nathan. As a beginner to all things SEO I can now say I have a good understanding and feel way more comfortable with it. Nathan was a great course leader, he kept the sessions fun and engaging. Definitely recommended!

Everyone there is super friendly and supportive. Always able to answer any questions and solve any issues.

Really great course, learned a lot and got a lot of help along the way!

I just finished the Digital Marketing apprenticeship and am extremely happy with it. Group classes are taught by engaging tutors who provided a very in depth education on their subjects and you can feel their passion for digital marketing through their delivery.
Particularly, my development coach Kulwinder was invaluable in helping me focus on reaching my professional and study goals. She always took the time to listen to me and was a fantastic mentor.
The entire Apprentify team cared about my progress and was always there for extra support whenever I needed it.
Big thank you to the entire team and Kulwinder for helping me over the past 16 months!

They might say a bunch of things about giving apprenticeships and say that they were ranked the best in some unknown thing, but they are by far the worst company to contact for further questions. Tried calling them the last 3 weeks and emailing them everyday, but not a message back.

I've just passed my Junior Content Production Apprenticeship (and achieved a distinction!) - I can't thank my coach Kulwinder enough!!