SendOwl Reviews 158

Really shocking experience.

Price increase of well over 10x

Staff are so rude. Just look at the way they reply to people on here. Use another company at all costs.

Total ripoff, price went up like crazy. Not recommended

After being with SendOwl for 9 years, they have just raised my monthly fee by 535%. Moving to another provider immediately.

They were great for years and then they added a ton of features I didn't want or need or use, and then raised the prices. I cannot recommend this company.

I was a customer from May 2022 to May 2025. My monthly cost started at $15 and eventually ballooned to over $500 by September 2023 due to a new item releasing, which meant I had a large spike in sales, but also that new item required more storage on my account. This new plan included a new per-order fee structure. After seeing that super high invoice, I quickly upgraded to their highest plan ($100/month) to reduce that fee as much as I could. After that, I was regularly spending $150–$200+ each month—an enormous cost for a small business like mine.

At the time, I stayed because their service offered features and integrations that others didn’t. I also didn’t want to risk switching platforms and disrupting my customers’ experience. But by 2025, the pricing changes became too much.

They introduced a $159/month plan, which I was willing to try. But then I learned my account had never tracked bandwidth usage before, so I had no way to anticipate overages. So I tracked the first 7 -10 days of this billing cycle with the new plan, and I hit a quarter of my allowance - during a slower month! After that, it’s $1/GB. The only way to get unlimited bandwidth? A $300/month plan. That’s simply not sustainable.

I also experienced issues beyond pricing. They changed download limits on my products from unlimited to 15 without notifying me. I had to contact support to fix it—and purchases made under the new limit weren’t corrected, so I now have to manually reset download counts for confused customers. Support responses ranged from helpful to dismissive.

To their credit, they did provide tools and integrations I couldn’t find elsewhere for a long time. That’s the only reason I’m giving two stars. But the pricing model became exploitative, and I no longer recommend them—especially for small businesses.

I’ve since moved to Fileflare, where I now pay $30/month for everything I was getting in their $300 plan. The switch was easy, and the interface is actually better.

You can't trust them. They insanely increased prices without consent. Once a small and handy payment provider they got mad. We will kick them out in favor of another provider next time. Seems they want to get rid of their loyal long term customers. But what they charge now will not be attractive to small startups anymore. There are better options around! Product itself is good, but assume crazy price increases in the future.

I've never seen a 600% increase to a product and notify the most valuable customers with a generic email. This is shameful. Time to move to another provider.

Ben, the COO, is trying his best to tell you otherwise, but don't be fooled. They keep telling that they notified me, but it's not the case. This massive price increase is NOT OK. I moved my business elsewhere.

Took over the account for my company. Customer was not delivered the product. Asked for a phone call to review why. Was told only email was an option. Several months later after repeated attempts by me, not them, to try to address the situation, they still have resolved.
Hours of wasted time and negative experiences for customers for something that would've been resolved with a 5 minute phone call.

I have no issues with email only options, if they resolve the issue in an expedient and efficient manner. Instead, it seemed more like pure attitude, and that we were blessed even have email as an option.

We’ve been using SendOwl for years and have always appreciated how simple and reliable it is. When the new pricing was announced, we took a close look—and honestly, we found it fair given the value we get from the platform. The rollout was handled thoughtfully, with plenty of communication and options that respected existing users.

I’ve seen some recent reviews that seem at odds with our experience. From our side, SendOwl has continued to improve the product while maintaining excellent support. It’s rare to see a tool evolve without becoming bloated or overly complex—SendOwl has managed to walk that line really well.

We’re happy to keep growing with them.

Before I get into the price debacle, let me give a quick review. Before the price change I would have given the platform a 4 star review. Strengths: excellent core functionality that remains unmatched. Weaknesses: unable to finish basic core functionality like the store front and an outdated admin interface. Also as a weakness is that based on recent events you can't trust Sendowl to be a reliable partner, as I had to go into emergency mode to salvage this part of my business when they announced the changes.

Like others have reported, my monthly fee increased from $19 to $159 with little notice, and the notice that was given was confusing. Yes, they refunded me the $159, but only after I changed my work plans for an entire week to do an emergency move for the digital products part of my business. I would rather have my time back than the $159. Ben, the COO, is doing a lot of dodging and weaving in the responses to these comments so I want to provide more context into why this is such a mess.

I was a customer for years, and from what I can ascertain sometime in the last year or two they introduced a new price model that included a 5% transaction fee. They did not move existing customers to these new plans, only new customers, so they now had two sets of customers paying very different amounts. I was on the old plan which was $19 a month. Not long before they sent the email regarding upcoming price changes, I had looked and saw what to me was new pricing (the plans with the 5% transaction fees). I thought this was the new pricing they were talking about, and although I would be paying more than double I was willing to accept that. But no, they did a quick switch when the email came out and now there was new pricing again, but I did not realize that. Then the new invoice came...

I am guessing that one of their recent plans, which did not have a monthly fee but did have a 5% transaction fee (and no product limits), was causing them issues as it encouraged people to sign up and make as many products as possible with no associated costs. Sendowl's response was to implement a once-size fits all solution that solved this problem, but egregiously punished older plan holders that had been paying all this time. It amazes me that Sendowl did not do the basic math regarding their older plan holders to find out if the product limit change made financial sense for their longstanding customers. The answer is: it did not. All they had to do was steady the ship and keep taking peoples money but instead they implemented a quick and easy "fix" that will lose them very many loyal customers.

So back to the review. It was a great product, and although flawed in some ways it was still the industry leader. But recent events clearly show that they can't be trusted as a steady and reliable solutions provider.

Left SendOwl 2 years ago after they were aquired after being a happy customer for many many years when SendOwl wanted a cut of my transactions vs. flat fee. The new CEO/Owner (Matt) also personally assured me of many things after the acquisition and immediately reneged on them.

Fine, I left to Fileflare/DDA (Great App for now). Matt assured me I could leave my account dormant and reset old orders as needed (I'm self hosted on S3 servers), so literally no cost. I probably did 10 resets a year to buy time before migrating old orders to DDA. Today I was hit with a $150 invoice out of nowhere after 2+ years of $0/month. Maybe Private Equity got ahold of these guys, who knows, but this is silly.

I look forward to watching this company burn to the ground. Nothing is more irritating than an out of touch CEO going back on their word. There are so many alternatives in 2025 to SendOwl that the vultures should be circling this soon to be dead carcass.

1. Increased price 1000% without consent.
2. Sent a `Please Explain` email.
3. SendOwl support closed my account

SendOwl flagged and removed my previous review for advertising. I simply named their own integrated services and how they were price gouging them.

This company will die out. They suddenly went from free plans to starter plans at $39, which only gets you 10GB. What a joke! What's worse is that they haven't been properly tracking sales referrals, which has affected their affiliates. I promoted these guys for over a year, all of it to go to waste. Good luck, you should be called FraudOwl.

SendOwl raised my subscription from $15/mo to $80/mo. Then, they held my data hostage, saying if I canceled, I'd lose access to everything, including reports of past orders.

Extreme shady business practice. Extreme high unasked price adjustment. Stay clear from them.

They updated the prices with 30x after sending notification emails which went straight to the spam folder, not notifying anyone. 600$ is a joke of a monthly fee and far more expensive than any alternative out there. The support has also always been very lackluster. I had multiple unanswered tickets in the past or some with an answer as useful as just getting a "we received your email" auto reply.

Awful company. Used them for years before a near 13x price increase. Customer service team behave like provocative children. I would avoid at all costs.

This is a scam site. I was suddenly charged a $39 per month free without ever signing up to a subscription!!

I used the free account in 2023 and uploaded just one product. I never opened the website ever since because I didn’t make any sales.

Out of a sudden, without any authorisation process, I was charged 39$.

I requested for refund and they refused. They claimed that they have updated the terms on dashboard and sent notification emails (that went to my junk folder). They even told me it’s the cheapest plan, I was like hello I signed up for FREE account??

Is this even legal?

Update** (20 May 2025)
I guess my review worked! I was refunded on the day I wrote a 1 star review titled “SCAM” here. I lost approximately 2$ from currency exchange/ transaction, still a loss for someone who signed up for FREE plan.)

Thank you Sendowl for your prompt action to sort things out after getting negative reviews. However, can you imagine how much was taken from the oblivious or inactive users who didn’t notice or doesn’t know how to get their money back? ( i.e. I almost gave up on chasing my money back after receiving a passive email reply from Sendowl regarding refunds, until I stumbled across a reddit post about writing review on TrustPilot.)

I would suggest Sendowl and other platforms to deactivate accounts instead of charging without consent/authorisation process if there’s any updates on terms and conditions, to avoid so much backlashes.

I hope my experience help you make better decision in choosing a platform that suits you.

After a 737% price increase, it took me some time to move my products over to another provider. Of course I got charged for one month at $159. Sigh. It seems as if SendOwl wants to get a burst of money before everyone leaves. However, when I went to close my account, the button simply opened a popup that says "If you close your account you will no longer be able to sell your digital goods, all your data will be wiped and your customers will no longer have access to their downloads links. Looking at the details of your account and as a benefit to our legacy users, we see your account is eligible for a special discount to keep your account active. Email us here to get the details. We will also be able to help with safe account closure if you do not want to take advantage of the updated pricing."

And then there is a Dismiss button. No way to close the account with the button. No way to close it without a customer service email.

Just warning anyone who is planning on canceling right before their plan re-ups: leave enough time to email!