Gaggia products are great. Best espresso by a million miles. However you don’t know how good a company really is until you get a problem. Our grinder developed a fault on Monday 22nd December -... See more
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Gaggia UK, the official UK Distributor in the United Kingdom and Ireland. Official Gaggia Service and Repair Centre
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HX5 9DE, Elland, United Kingdom
- gaggiadirect.com
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Replied to 75% of negative reviews
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Excellent help over the phone
Excellent help over the phone
Our Gaggia Anima Deluxe is now 5 years old
It's used every day and always descaled when the message comes up.
It has been back for repair once, in 2023
Recently coffee was only coming out of one nozzle.
Dave answered the phone, talked me through some ideas and it's now working perfectly again.
He also gave me some great advice on products to keep the machine in top condition which I have now bought.
Great service and priceless to have real people in the UK.
This is our second Gaggia bean to cup coffee machine and I will always buy Gaggia.
Some good but mostly bad ...
First the good stuff ... I ordered a Anima Barista Plus Bean to Cup Coffee Machine from the Gaggia outlet - damaged box and a decent discount. It arrived the next day in prefect order. Now the bad: others have spoken of the build quality of this machine but I was horrified by the water tank. This has to be removed every time you make coffee to refill with fresh water yet it is made so cheaply that the handle is too weak to support the weight of the tank - and the tank itself is unbelievably flimsy. Plus there is no lid on the tank - what were they thinking! It is wide and shallow - you cannot move the machine without it spilling everywhere if it is anywhere near full - and it feels so tacky to not have a lid (there is an access lid, but the tank itself does not have one).
Then there is the steamer - it feels like it could come off in your hands it's so spindly. You turn on the steamer with one button - but have to use another button to turn it off - stupid. The steam takes its time to arrive, then, when it does, it comes out suddenly and so violently you have to wait with the spout in the jug or liquid sprays everywhere - so badly designed.
And, to be honest, I am underwhelmed by the espresso - it's not a patch on the old Sage manual machine I had bought this to replace. I daresay I might be able to tweak it eventually to satisfy my needs - but I am not sure it's worth the effort.
Exceptional and Empathetic Customer Service
After previous experience with other manufacturers, (Not Good), we thoroughly enjoyed dealing with Gaggia, Raj & Team. Old school customer service at it's finest & took time to explain the difference between machines.As my wife is totally blind this meant so much to her, as they had the patience, and empathy with her situation. Purchased the Anima Prestige, a very easy machine to learn to use, and had a Zoom call with Raj, to help set up.This was hours after receiving the machine, so no long waits. After having a stroke 3 years ago, I'm a little slower than I was, and the kindness that was shown to both of us individually shows how outstanding the team are. Every enquiry was met with enthusiastic help, and explanations, we felt that any question could be asked no matter how small, and was made to feel like it mattered
The coffee is awesome too!
Steam pouring out of side vents
With steam pouring out of the side vents, I thought my Gaggia Anima was for the tip. But after speaking to an engineer and Raj two solutions were offered up: manual descaling and fitting a new valve both which I did and the latter worked. Nothing was too much trouble for them.
Amazing service
Had a problem with my Gaggia Anima which was under warranty. Quick email to the team got me on a zoom call. Fault diagnosed quickly, machine would need to be returned. A courier was sent to collect it, the repair completed and returned to me….all free of charge.
Absolutely perfect service. Will continue to recommend this company to anyone who is looking for a Gaggia machine.
Fantastic Support
I bought my Gaggia Anima from Raj and team 2.5 years ago as a lock down treat....yesterday I got fantatsic support, direct from Raj via a Zoom video call so he could see the issue and help me resolve it ....must degrease and descale in future. Thanks Raj.
Very happy with the machine and the impressive customer support from Danny
Bought the Anima (after 10 happy years with De'longhi) because we wanted a slimmer machine. Had a small issue with initial priming of the machine, rang for help and was told to go on zoom for an engineer. Went on zoom but found my web cam wasn't working and was told they can't help without being able to see the machine. I was not impressed especially when I later realised it was just the water container not pushed in far enough. Decided to fit a water filter 3 days later and again an issue. A totally different and exceptional experience with Danny on zoom, even though my webcam was still not working. Danny patiently listened to my descriptions of the screen icon and eventually worked out the issue. He has totally restored my confidence in Gaggia's after sales customer support. Thank you!
Outstanding customer support.
Raj and his team certainly go the extra mile.
Fabulous customer support, they showed great patience in explaining everything. The zoom call worked very well.
Very prompt follow up emails with great advice.
Gaggia Anima deluxe up and running absolutely delighted with its performance.
I couldn't be happier.
Service excellent from start to finish
Bought the Gaggia Anima at the end of January. A bit of a learning curve. Zoom call immensely helpful. Can't speak highly enough of this company.
Raj quickly took my call and patiently…
Raj quickly took my call and patiently talked me through fixing a problem with my Gaggia Anima XL machine. Thank you for the personable, helpful service
Since purchasing Gaggia Anima Prestige…
Since purchasing Gaggia Anima Prestige I have had nothing but problems with it. It will not pump water. Whole Latte Love is the distributor. Their customer service is beyond terrible.
I have this machine under a year and ready to toss it due to poor customer service.
I have had
Jura and 2 Phillips machines in the past. Never had a day of issues. My mistake trying Gaggia.

Reply from Gaggia UK
Very helpful customer service
Very helpful customer service. This is the 2nd Anima deluxe I have purchased from this company.
Recent Anima purchase.
A couple of months ago, I purchased a Gaggia Anima and am very happy with the drinks it delivers. It arrived within a couple of days following order and I was kept informed of the delivery process throughout. The company has a number of helpful videos online (YouTube) and subsequent contact with them leads me to believe that they actually care about their customers (thanks Raj).
Carezza Deluxe "issue"
I had what I thought was an issue with my 10-year-old Carezza Deluxe. I emailed the customer service team, got a reply from Raj (the MD) 5 minutes later who asked me to go on a zoom call so he could take a look.
It turns out the "issue" was a design feature - there is an option for the machine to run a short cleaning cycle through the coffee brewhead each time it's switched on, but we must have disabled this some time ago and it had inadvertently been enabled again.
Suffice to say it is explained in the manual which I manage to find some time later!
I was so impressed with the excellent customer service - I hadn't purchased the machine through them originally (it was from John Lewis) and it was long out of guarantee, but still they took a few minutes to help resolve the problem.
I will definitely look at the Gaggia Direct website when I'm next in the market for a new coffee machine. Thank you!
Fantastic Professional Service
Looking to buy a Gaggia Anima but wanted some information on temperatures. Sent an email to which Raj responded quickly offering a phone or zoom call. I couldn't do a zoom at the time, but on the phone, he established exactly what my needs were, kindly explained all the differences with the Anima range and then pointed me to a machine (that I had dismissed) which turned out to be the perfect fit for my needs.
I can't thank Raj enough for his help, patience, time and assistance. I now have a fantastic machine and already am making better coffee than I ever did with my previous pod based system.
The quality of Gaggia speaks for itself but it is the customer service, help, professionalism and aftercare that really matter with this type of product which Gaggia UK provides very well.
One Year On Review - November 2025
Have lived with my Gaggia now for 12 months. Still looks like new and still producing great tasting coffee. Speaking to Raj and getting his advice was the best decision I ever made (in respect of coffee machine ownership and at over 60 years of age, I've had quite a few in the past). Bought some consumables from the online shop a few times over the year (descaler, cleansing tablets, lubricant etc) and all of my dealings have been perfect. Even today, I received an email offering support on my purchase one year on and not looking to sell me anything. Who else cares that much these days? What a great company to do business with.
Gaggia Gaggia Espresso Deluxe Black/Grey [EG2111/64]
First impressions are it’s quite tricky to get used to and the portafilter was very stiff to start with and difficult for my wife to insert. It has loosened now so better. The coffee was just ok to start but that has also improved. My machine was delivered in a box that was very scratched and scruffy and led us to think it may be a reconditioned unit. As I expected a new one it was concerning but I gave it the benefit of the doubt. Machine quality is not quite what I was expecting of such a well known Italian brand. Time will tell as to how long it lasts which will prove the quality.

Reply from Gaggia UK
Gaggia Direct coffee machine and staff top notch
Very happy with the Gaggia Anima. Service from Gaggia Direct was excellent. Very helpful people. Happy to recommend
Two years on..
Two years on...
I have owned my Anima Class beans to cup coffee maker for a couple of years. I am very happy with the machine.
You will notice that there have already been over 700 5* reviews and I am delighted to add mine to the collective. I believe this is not only due the performance of the coffee makers, but the exceptional customer service offered.
10 OUT OF10 FOR CUSTOMER service
Cannot praise the team at GAGGIA high enough. Raj,Katie and colleagues give excellent service and nothing is too much trouble for them. Very pleased with our Anima Deluxe machine and back up care.
Gaggia Anima
My husband purchased a Gaggia Anima earlier this year. Its a great machine as it both grinds beans and allows for the insertion of pre-ground coffee - great if one of you prefers decaf. The machine is really robust and well made. I would also like to complement Raj and his team at Gaggia UK for the really excellent videos on their website. I have found them and the useful little tips so helpful, as the written instructions are not that clear.
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