Friendly, knowledgeable staff and a wide range of mattresses and pillows to try out. Relaxed atmosphere with no sales pressure.
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Huge shoutout to Alex at the Reading Dreams Store! From the moment we stepped into Dreams Reading, it didn't take long for Alex to approach us and walk us through the different types of mattresse... See more
Ordered beds are good but not happy with service provided. I did not opt for assembling beds by mistake when purchased beds and asked for assembling beds after they were delivered but Dreams customer... See more
Company replied
Customer service at Dreams has been stand out amazing from start to finish. Brilliant at point of sale, the guy at the shop was extremely knowledgeable and patient while we tried out every mattress in... See more
Company details
- #42 of 116 best companies in Bed shop
- #30 of 87 best companies in Bedding Shop
- #79 of 229 best companies in Bedroom furniture shop
- #29 of 87 best companies in Mattress Shop
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Brunel Retail Park, RG2 0HS, Reading, United Kingdom
- 01182068447
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Full 'hands on' service from Patrick at…
Full 'hands on' service from Patrick at our local branch. A great choice of top quality mattress as well. We were made to feel very welcome
Great Experience
Had a great experience in the reading branch with Riska. Using the bedmatch technology I was able to find my new mattress after trying various options the machine suggested along with Riska's recommendation based on the report. Great service and cannot recommend enough !
Unsuitable bed
Had a bed delivered for my mam which was unsuitable. I spoke with Olivia in customer services who was extremely helpful, friendly, and very understanding and solved the problem for me. Thank you Olivia and Dreams.
Fine no problem s
Friendly
Friendly, professional & knowledgeable service . Great advice & clear assistance on delivery options.
Delivery & assembly of our bed went without a hitch by James & colleague.
Overall, great customer service & value , definitely recommend Reading branch & the delivery team.
Excellent service in the store
Excellent service in the store, great communication about delivery, delivery guys very helpful, prompt, explain d about bed frame, would highly recommend Dreams, thank you 🙏
The beds inspired confidence because of…
The beds inspired confidence because of their high quality and I felt they would wear well without the need for financial cover. The Dreams staff are as polite and professional as Japanese shop workers.
Josh who looked after us while we were…
Josh who looked after us while we were there was Excellent made us feel at ease
The lady who sold us the mattress was…
The lady who sold us the mattress was very professional and advised us the best one for my needs.
Great service and value from Dreams
We had a great experience with Dreams. The price was excellent, especially during the Xmas/January sale, and the service at the Reading branch was spot on. There was no pushy sales approach at all, we were encouraged to take our time testing every bed, and once we’d narrowed things down, the staff clearly explained the pros and cons of each option.
We ended up purchasing the Sealy Posturepedic Elevate Sandridge Combination Mattress, which is firm with a comfortable cushioned top that provides great back support. Sleep quality has been amazing so far.
If there’s one small area for improvement, it would be the product design rather than the service. An extra handle/tab on the front and bottom of the mattress would make it much easier to move, as carrying it up the stairs was a bit tricky.
Overall, great service, good prices, and very happy with the mattress.
May use AI-assist with repliesRead more
Quality at a great price, with excellent customer service.
Really love our new TV bed and mattress. Dreams were fantastic to deal with, knowledgeable and helpful. The bed arrived exactly when they said it would and the team who assembled the bed and set up the TV were amazing. Would definitely recommend.
Staff were excellent both inside stVery helpful service in store. Explained everything was very helpful. delivery was really well. Very friendly. excellent and very quick.
Everyone was very helpful and made sure that I understood everything. Delivery was excellent with no problems
Great advice
Great advice, service and delivery from Dreams. The bed is just what we hoped for.
Excellent service and sales team
Good advice and spent time showing us…
Good advice and spent time showing us all the options
Good service with worst delivery dates
The service provided to us was overall great but disappointed about the delivery dates as it's more than 2 months.
We ordered from reading branch on 4th Jan and we will get our bed and mattress on 10th march which is too far considering our situation as our current bed is broken, and can't sleep on it. :(
No pressure
We were given time and space to make a decision. Our sales assistant, Kevin, was knowledgeable about the mattresses and encouraged us to narrow down the choice before trying the last selection again and never rushed us. I’m very happy with the new mattress.
Pain!
I would avoid this company my mattress has gone wrong just over a year old and I have to wait for them to inspect it! It is like a slide! I have fibromyalgia and Addison disease and now I’m in so much pain

Reply from Dreams - Reading
Very pleasant salesman was very helpful…
Very pleasant salesman was very helpful but not pushy. Delivery men were excellent
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