Dreams Reviews 

113,876
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 13,402 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for being incredibly helpful, knowledgeable, and patient, offering a no-pressure sales approach that makes the shopping experience pleasant and informative. Many people highlight the excellent overall service, from initial consultation to product selection, ensuring they find the perfect mattress or bed. The quality of the products, including mattresses and bed bases, consistently receives high marks, contributing to comfortable sleep, and the delivery service is often described as seamless, timely, and efficient, with polite and respectful teams. However, some customers also noted issues with delivery, experiencing delays, lack of communication, or receiving incorrect items, and some faced unexpected extra charges for services like old mattress removal. Additionally, a few other people also felt that after-sales service was poor, citing difficulties with new computer systems leading to long waiting times or unexpected price changes when trying to exchange a mattress.

What people talk about most

Staff

Users describe positive interactions with staff, frequently highlighting their helpfulness, knowledge, and... See more

Product

Reviewers highlight positive aspects of product, with many customers expressing satisfaction with their... See more

Delivery service

Consumers find delivery service to be positive, with many praising the helpful and efficient delivery teams... See more

Service

Reviewers mention positive feedback about service, with many customers expressing high satisfaction and... See more

Quality

People report positive experiences with quality, with many customers expressing delight with the quality of... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We purchased a mattress last month, was delivered yesterday. From beginning to end great service received. From purchasing in Colchester store served by Keanna, who greeted us, made us a coffee showed... See more

Rated 5 out of 5 stars

⭐⭐⭐⭐⭐ Absolutely amazing service! “Prince was so wonderful – genuinely kind, patient and extremely helpful from start to finish. He took all the time to help me choose exactly the right mattress... See more

Rated 5 out of 5 stars

Ellie was brilliant this morning so helpful sorting a new bed out for my son helping them choose their new mattress on the 'choose your mattress' system .... and then showing his girlfriend the tempu... See more

Rated 5 out of 5 stars

Fabulous service from Michele in Dreams Chester today. Helpful, informative and efficient. Bought two new beds and look forward to having them delivered. Friendly staff, offered a coffee and everythin... See more


Company details

  1. #41 of 115 best companies in Bed shop
  2. #28 of 85 best companies in Bedding Shop
  3. #78 of 227 best companies in Bedroom furniture shop
  4. #29 of 86 best companies in Mattress Shop

Written by the company

For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.

Written by the company

We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
Further Information
In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

114k reviews

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4.7

All reviews

(113,876)

13,355 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent service

I purchased my new bed and mattress on 29/07/26 from Dreams at Elk Mill, Oldham. The staff were very pleasant and knowledgeable, especially Sue who made sure that the bed that I chose was the best one to suit my needs. I would highly recommend this store for their excellent service.

29 July 2026
Unprompted review
Rated 1 out of 5 stars

Don't go near them!!

Don't go near them!!! My husband is in his 70s and needed a new mattress so we went to Dreams. He got the amazing! go over with the special mattress tester to get the proper mattress for his needs. Paid 858 pounds and was promised the mattress in three weeks. Night before it was to be delivered got email saying it was coming between 10 and 12. Never arrived. Phoned the delivery driver who said it wasn't on his van. Phoned the shop and the manager who was helpful couldn't get anyone either. Tried to get the van driver but he didn't answer his phone. Mattress was lost!! Tried for days to get someone. Spoke to guy eventually who apologised and promised he would get another one. Gave me a new invoice with another date. Tried phoning the night before it was to be delivered the second time to ensure it was being delivered and low and behold same scenario again.
As he has chronic back pain and shoulder pain we had to go somewhere else for the mattress.
I was no. 74 at one point on the phone and after holding on the line for 40 minutes was cut off.
Looks to me like there are major serious problems in this company and probably no chance of getting money refunded when you've paid for something they know they won't deliver.
Don't look at the four stars but check the one star as it is more accurate. Disgusting way to treat their customers and I would never go near them again.

22 July 2026
Unprompted review
Rated 2 out of 5 stars

Terrible customer service

Had an exchange mattress on the 100night thing. Absolute nightmare getting through to customer service- and still haven't been able to after hours hanging on the phone!!! Where's my vouchers for the new mattress being cheaper than the original as promised!!!

30 July 2026
Unprompted review
Rated 1 out of 5 stars

Worst experience

Worst experience. Would never recommend. We placed an after checking online and in store about rough delivery dates. The website mentioned 5-12 working days delivery. Place the order...fast forward , one day before delivery they email saying we can't deliver the order.
We had to wait hours on call to talk to someone in customer service department. They had no clue about next delivery dates and couldnt give alternated dates or even suggest an alternate model.
When we requested them to delivery atleast the mattress, they refused saying they cannot do too separate deliveries. Now we have nothing till they contact us and set new delivery dates which could be 3 or 4 weeks away.
Theres no coordination within departments. Customer service asks u to go to sales, sales to store and store to customer service. Horrible and they have 60 to 90 mins of waiting time🙄

28 July 2026
Unprompted review
Rated 5 out of 5 stars

Great experience……

We purchased a mattress today from Dreams and are extremely happy with our purchase. We were particularly impressed with the outstanding service we received from Abdi. He is a great young gentleman who was knowledgeable, professional, and polite throughout the entire process.

Abdi made our purchase experience smooth and stress-free, taking the time to answer all our questions and ensuring we found the right mattress for our needs.

We would highly recommend Dreams Chingford, especially Abdi, for his exceptional customer service. He is a real credit to the store, and we truly appreciate all his help.

30 July 2026
Unprompted review
Rated 1 out of 5 stars

IGNORE PROMISED DELIVERY DATES. YOUR ORDER WILL BE DELAYED!

I placed an order with Dreams online on the 24th July and selected the first available delivery slot being 31st July for delivery.

Having made arrangements for the delivery such as time off work, I received a very vague apology email from Dreams saying the delivery would be delayed, 2 days before the promised delivery date.

The new delivery date was given as 18th August, around a 3 week delay, which is obviously unacceptable. No reason was given for this delay.

I have been trying to resolve this with Dreams for 2hrs 30mins, having had a 1 hour wait in a queue for the chat, and a 1hr 30mins of being transferred around multiple departments.

Order consisted of a single bed and a kingsize bed, was offered to receive the single bed first, but I'd need to do a new order for just that item, and wait 2 weeks for a refund for the initial item! This obviously again wasn't acceptable so I was offered a £23 partial refund for the inconvinience. On a £1000+ order.

I am still on live chat now with my 7th advisor, with no reason given yet for the delay, no suitable resolution offered, and no bed!

10 minute delays between messages from the customer service team, sat here waiting.

I have asked about alternative mattress options and so on, no resolutions offered.

Very very unhappy and wishing I'd gone elsewhere.

30 July 2026
Unprompted review
Rated 5 out of 5 stars

Fab!!!

We visited Dreams today and we met Amanda, who is an excellent super friendly representative for Dreams. The service was excellent with a comprehensive explanation of the sleep match system, various bed mattresses and pillows. We were offered hot and cold drinks and there was no pressure to buy. We have ended up purchasing two mattresses and appreciate the provision of delivery and collection of the old mattresses. We are very happy! 🙂 5 star service. 🌟

30 July 2026
Unprompted review
Rated 1 out of 5 stars

Anything but a Dream

Anything but a Dream

I rarely leave reviews, but if this saves someone else from making the same mistake we did, it's worth writing.

We spent over £3,500 on a bed, mattress and headboard from Dreams, expecting a premium product backed by premium customer service. The experience in the High Wycombe store and with the delivery team was excellent. Sadly, that's where the positive experience ended.

The moment something went wrong, Dreams completely disappeared.

Within the first month of owning the bed, we discovered a fault with the mattress. The High Wycombe store couldn't have been more helpful and directed us to Customer Services, but dealing with them has been one of the most frustrating customer service experiences I've ever had.

Trying to call was a waste of time. An automated message simply tells you they're too busy to answer the phone and pushes you towards their web chat. I joined the queue only to find I was 75th in line and waited well over two hours before anyone finally responded.

After all that, I was told the earliest inspection of our faulty mattress would be in five weeks. Five weeks. Apparently spending thousands of pounds on a bed means you're expected to sleep on a faulty mattress for over a month while Dreams gets around to looking at it.

Then came the contradictory information. One member of staff told us that if we chose a different mattress, any price difference would be refunded. Another told us it would only be issued as store credit. Which is it? Nobody seems to know. Every conversation means starting again with someone different, repeating the same story and getting a different answer.

The irony is that Dreams relentlessly advertises its 100 Night Comfort Guarantee. In reality, the guarantee is almost impossible to use. What's the point of making such a big promise if your customer service operation makes claiming under it such an exhausting, time-consuming battle? It feels like the guarantee exists to help sell beds rather than help customers.

I've lost count of the hours wasted sitting in chat queues, chasing responses and sending emails that achieve absolutely nothing. I work full-time and shouldn't have to fight this hard simply to resolve a fault with a product that's barely a month old.

The most disappointing part is that this doesn't appear to be an isolated case. Reading through the recent reviews, there are countless customers describing exactly the same experience. Long waits, poor communication, contradictory advice and virtually non-existent after-sales support. Dreams clearly has a systemic problem, yet nothing seems to be changing.

Selling a bed is easy. Standing by your customers when something goes wrong is what separates good companies from bad ones. Dreams has failed spectacularly.

If everything goes perfectly, you'll probably never have an issue. But if your expensive new bed develops a fault, be prepared for endless delays, contradictory information, hours of your life wasted and a customer service department that seems designed to wear you down until you give up.

For a company that claims to care so much about helping people get a good night's sleep, Dreams has delivered nothing but stress, frustration and disappointment.

I genuinely wish we'd bought our bed somewhere else.

29 July 2026
Unprompted review
Rated 5 out of 5 stars

The customer service was excellent

The customer service was excellent, and my time was not wasted. The staff were very cooperative, helpful, and highly knowledgeable about the products. The finance process for the order I wanted was quick and easy thanks to the Dreams team. The delivery timeframe provided is reasonable, and I am expecting my order to be delivered this Monday. Overall, I had a great experience.

27 July 2026
Unprompted review
Rated 1 out of 5 stars

Unfit for purpose my mattress 4 year old matters is sagging on both sides insurance refused to help

I am writing this to express my extreme disappointment with both Dreams and the Bedcover Service Plan. I purchased a mattress 4 years ago, but within just 6 months, it began to visibly dip and sag. I tried to make a claim 3.5 years ago, but the insurance company dismissed my concerns and claimed nothing was wrong. To ensure my bed base wasn't the issue, I completely replaced my slatted frame with a brand-new solid divan base. Despite being on a perfectly flat, supportive divan, the mattress has continued to deteriorate. At only 4 years old, it now has a severe, unacceptable dip that causes significant discomfort and back pain. A mattress should easily last longer than this, and the current condition violates the Consumer Rights Act 2015 regarding goods being of satisfactory quality. The Bedcover insurance feels like a waste of money designed to reject genuine claims. I want a senior manager from Dreams to contact me immediately to reopen this case and arrange a replacement.

30 July 2026
Unprompted review
Dreams logo

Reply from Dreams

Good Morning,

Thank you for taking the time to leave us your review.

I am very sorry to hear that you are experiencing a problem with your mattress, so I can look to assist you further I have requested some further information via Trustpilot.

I look forward to speaking with you soon.

Kind Regards,
Faye

Rated 5 out of 5 stars

We had such a great experience at dreams in Beckton thanks to Umar

We had such a great experience at Beckton Dreams thanks to Umar. He was the first to approach us and immediately asked if we needed any help. He served us water with, was extremely patient and very kind throughout our visit. He paid attention to every detail, made sure we were comfortable, and even helped us find suitable beds. His service was exceptional Umar is truly amazing and a big reason to visit Beckton Dreams.

28 July 2026
Unprompted review

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