Lookers Reviews 

21,958
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Looking at 8,265 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their friendliness, extensive product knowledge, and helpfulness, often noting a no-pressure sales approach. The service provided is frequently described as excellent, with many appreciating the clear explanations, efficient processes, and proactive communication throughout their interactions. Reviewers also highlight the exceptional customer service, noting that staff go above and beyond to ensure a smooth and pleasant user experience, from initial inquiries to vehicle collection. However, some customers also noted issues with certain products, such as ceramic coatings not lasting as expected. A few other people also felt that post-sale customer service could be disappointing, with concerns about communication, unfulfilled promises regarding vehicle features, and unresolved issues after purchase.

What people talk about most

Staff

Customers had positive experiences with staff, frequently highlighting their helpfulness, professionalism,... See more

Service

People report positive experiences with service, often highlighting the professionalism and helpfulness of... See more

Product

Reviewers mention ambiguous feedback about product, with some customers expressing significant... See more

Customer service

Consumers find customer service to be positive, with many praising helpful, knowledgeable, and friendly staff... See more

User experience

Reviewers highlight positive aspects of user experience, with many describing it as seamless, outstanding,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Extremely friendly & knowledgeable staff. Nothing was too much trouble. Helped with the all the technical side of the car & functions & seven synchronised my phone etc plus set up favourites etc... See more

Company replied

Rated 5 out of 5 stars

Sarah was a pleasure to deal with straight from the start. Professional, polite, good product knowledge, a no pressure approach to selling, arranged a test drive immediately. On collection day t... See more

Company replied

Rated 5 out of 5 stars

We purchased our first ever new car (Skoda Karoq Estate) from Lookers in Guildford. We would like to thank Ismail Shah who patiently guided us through all the many options available which really helpe... See more

Company replied

Rated 5 out of 5 stars

From entry into Lookers we were offered help if we wanted it but experienced no sales pressure which was appreciated. Once we asked for help it was quickly given and we met Jack Ashurst who was very p... See more

Company replied


Company details

  1. Motor vehicle dealer
  2. Car dealer
  3. Vehicle Repair
  4. Truck dealer
  5. Used car dealer
  6. Used truck dealer

About Lookers

Written by the company

As one of the top three motor vehicle retailers in the UK, Lookers represents some of the world's leading new and used car and van manufacturers for sale within our dealerships and online. With hundreds of dealerships and showrooms throughout the UK covering a wide variety of franchises, our dealerships really do offer the widest choice of new and used vehicles.

Our new and used car dealers are located throughout England and Scotland, and with helpful staff at all our showrooms we will be happy to answer any questions regarding buying a new car, used car,or van and can even demonstrate the various features of each model as well as arrange test drives, or find you the latest offers and deals available.

At Lookers car dealerships and accident repair centres we believe in exceptional customer service whether you are a first-time car buyer, or a client looking for a fleet of cars or commercial vans for sale, we consider customer satisfaction to be paramount.

At Lookers you can get whatever you want, however you want it. Choose from 32 manufacturers and over 5,000 new and used vehicles.

Buy online with Click and Drive or in person with our transparent pricing and 14 day money back guarantee. Collect or have it delivered. In addition to that, our expert vehicle technicians will Service, MOT or repair your car to the highest standard using genuine parts with Lookers signature care and attention.

Written by the company

The success of The Lookers Group has always relied on the satisfaction of our customers and this continues to be the driving force behind our business today.
Lookers is one of the UK’s most established automotive retailers which has been operating for over 100 years. We are proud to represent more than 30 leading car manufacturers, offering our customers a wide variety of new, nearly new and used cars and vans. Our dealerships are located throughout the UK and Ireland.

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

22k reviews

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4.5

All reviews

(21,958)

7,764 reviews in the last 12 months

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Rated 5 out of 5 stars

Customer service is out this world.

Wow, this is the best time I’ve been buying a car, would like to say thank you Audi Gilford,there are not enough stars to rate my sales lady Jidu on here.
The experience was second to none and presentation was amazing.
Anyone thinking about buying an Audi, go to Guildford Audi, promise you won’t be disappointed.

11 July 2026
Unprompted review
Rated 1 out of 5 stars

Poor standard of car for approved used

Absolutely horrendous car my daughter purchased from Audi farnborough, damaged paint, holograms, dents and scratches she was promised they would be taken care of.

Once they did the "prep" still has holograms still has dents who ever the neanderthal that did the polish job left so much residue all over it got it all into the black plastic left a sheet of sand paper on the scuttle panel the interior was filthy dirt in the peddles, I've seen better back street garages in Slough total joke of a car.

I've also questioned the legitimacy of the milage of the car as it appears to have done more miles than the clock shows, also impact damage on the side of the car that's not recorded for a 2nd hand approved used car it's shocking, poor response from the staff after letting them know we are still not satisfied with it.

Failed to respond to a follow-up email regarding the problems

25 June 2026
Unprompted review
Rated 3 out of 5 stars

Poor customer service - no communication

Lookers have been chasing me multiple times to get my feedback which I would not normally provide publicly but since this is the only option I’ll provide it here. I dropped my car off for a simple oil service & inspection. After getting a text to confirm my car had “arrived” at the garage, I heard nothing more for the rest of the day. The link to track progress didn’t work all day. When I called the garage for an update I hit a recorded message saying please try later. I finally managed to get through on the phone at the very end of the day and had to then drop everything to pick up my car before it closed. I still don’t have the inspection video (probably because it wasn’t recorded) and I don’t have the details in writing, however it was verbally discussed at pick up. The service I assume was done to a high standard but I’m not a mechanic and that’s why I’m paying the main dealer to do it. I wish the same effort going into chasing feedback from me was also applied to the customer communications whilst they had my car, so I could plan my day better. 3 stars - need to try harder.

6 July 2026
Unprompted review
Rated 1 out of 5 stars

Awful experience

Took 9 months to repair faulty cell & parking sensors. Communication was a disgrace from staff, had to contact JLR customer services to get them to chase updates for me. Managers ignored complaints and were just as incompetent as the staff. Lois and Lauren in the service department deserve a special mention for being particularly incompetent with Lauren quoting me £1k for my next service but saying she could do it for £800 due to the poor customer service I have experienced with them, even though I can book this for just over £600 online with them, she even directed me to a third party who could do it cheaper and would be more reliable. When the car finally went in for repair the service person was new to the job but seemed competent so presumably he will move on to a more reputable company soon.

15 June 2026
Unprompted review
Rated 5 out of 5 stars

Car service health check

Very helpful and easy to book an appointment for my car health check up. Staffs at Newtownards Charles hurst Renault are very polite and helpful. They even sent me a message to inform my car is ready when I'm unable to take call due to my deafness.

3 July 2026
Unprompted review
Rated 2 out of 5 stars

I have purchased a brand new VW Golf…

I have purchased a brand new VW Golf can't fault the car or the sales advisor but I was sold a product calld Gardx ceramic coating it is rubbish it does not last long at all. The water does not bead off at low speeds what a waste off £549 would never use again.

8 June 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Robert, we regret to hear that you had this experience with us. Our manager would really like to speak with you more regarding this matter. Please reach out to us at 0161 291 0043. We look forward to hearing from you.

Rated 1 out of 5 stars

Sent an email and spoke with a salesman…

Spoke with a salesman at Lookers Canterbury about a GL I had seen on their web site. Long story short p/ex price was cheap and communication difficult even by email with me constantly chasing them. Whilst still in discussion, and without any heads up, the car sold to someone else and all communication ceased.
I only found out when I was trying to communicate with the dealership and couldn’t get a response, and then saw the car had disappeared from their website. Not what I’d call customer service of any sort.
I then found another slightly newer GLS at Lookers Brighton and rang them. Spoke to a salesman who within an hour had confirmed they could do my pricing for my part exchange. They were always available when I called or called back quickly when necessary, sent documents and papers over efficiently and car ready when he said it would be. Proper communication and service as expected.
Being part of the Group and knowing the car or type of vehicle I was looking for, this could so easily have been a Canterbury sale. As it happens I am actually keeping my p/ex having changed our minds about selling it and have bought the GLS anyway.

Wouldn’t recommend Canterbury.

Would recommend Mercedes Brighton, if you are going to try and buy from Lookers Group.

6 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hello, we are disappointed to learn of your experience here at Lookers Head Office, but will take this opportunity to improve. We'd like the opportunity to discuss this with you. Please reach out to us at 0161 291 0043 at your earliest convenience to discuss how we can turn your experience into a positive one.

Rated 5 out of 5 stars

Shaun was great from start to finish

Shaun was great from start to finish. Warm welcome when we walked through the doors, explained the no pressure sales approach that they take and let me walk around and look at the used stock inside.

Overall good amount of used stock at the Newcastle showroom (which is what I went for).

Found the car I was looking for and was very nicely presented inside the showroom, Shaun then took me on a test drive and then talked me through the offers they have available for finance and extras.

Collection day was seamless, only two days after initially looking at the car I was able to go and collect it. Car nicely presented under a cover and topped up with some fuel.

Shaun took me around the car, helped me get the VW app connected to the car and setup apple CarPlay.

Overall 10/10 service from Shaun, thanks for making the whole process so easy.

4 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Lee, we're happy to hear you had such a positive experience with our team! We are always more than happy to assist you if anything else comes up. Take care!

-Lookers customer service & resolution team

Rated 5 out of 5 stars

A different kind of salesperson

Purchased a 3 year old Black Edition A4: we were extremely impressed by the salesman who took us through the process and showed patience and humour as we explored payment options and affordability Having completed a test drive, we took time out to ensure we’d made the right decision and to think about the best financial option then returned. Once again our salesman was so friendly and helpful and not at all the archetypal pushy second-hand-car-salesman. The car was prepped over the week and we returned on the Tuesday to collect it. The salesman took time to show us the features of the car, especially the connectivity features with patience and humour. A great experience

7 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi George, we are so happy to read such a great review about Lookers Head Office! Please let us know if there is anything else we can do for you; we are more than happy to help!

-Lookers customer service & resolution team

Rated 1 out of 5 stars

Probably the worst experience !! Teeth removed less stress

Probably the worst experience ever! Last November, I had all my teeth removed, and even that was far less stressful than buying my A8. I saw the vehicle listed on the website, but when I arrived at the dealership, I was informed it was in the preparation area. When I asked to view it, I was told it needed minor bodywork and some TLC—no problem for me. It was an Audi-approved second-hand car, so I wasn’t expecting brand new. I paid a deposit and was told it would be ready in a week to 10 days. About four weeks later, I arranged to pick it up at 11 a.m. I made it crystal clear I had to be at Heathrow by 4:30 p.m. and could not be late. They assured me it would all be done by midday. I arrived at 10:50, grabbed a coffee, and was told it would be a five-minute wait. At 12:30, still nothing, so I approached the reception desk and explained I’d been waiting 90 minutes and time was critical. Again, they said five minutes. By 2:00 p.m., I was finally attended to. The whole experience was abysmal—no urgency, and I kept being called “Bro.” I’m an easy-going guy, but I was stressed beyond belief, and of course, I ended up leaving at 4:10 p.m., making me late for my airport appointment.

I’ve had no after-sales follow-up, just Trustpilot asking for reviews of my experience, which I was holding off on as I need to get a new MOT for my vehicle for work. Audi supplied an MOT, but it needs to be less than two weeks old for my vehicle inspection. I was waiting for this before leaving my review, as I suspect there may be advisories on the new MOT, particularly regarding the brake discs, which have a noticeable lip. This inspection is still pending and is unrelated to Audi.

Lookers response is such a generic reply .not related to my review non of my comments addressed.
Probably AI response total lip service

19 June 2026
Unprompted review
Lookers logo

Reply from Lookers

Hello, we sincerely apologise to hear that you are unhappy and that we have not met your expectations - this is not the experience that we want for any of our customers.
Please be assured that we take all feedback seriously, and your comments are important to us.
We are committed to improving our processes. If you would like to share more details and raise a complaint about the vehicle, service and/or aftersales either before or after the sale, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide more information on how we manage complaints.

Thank you, *Lookers Motor Group* / *Charles Hurst*

Rated 5 out of 5 stars

Second purchase - excellent experience.

Our second purchase from Carlisle Lookers. Excellent experience, with full confidence in Hugo Mendonca who was very helpful, knowledgeable and very friendly. He answered all our queries and gave advice when asked. We will be back.

10 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Myra, we appreciate your positive review about your recent experience with us! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

-Lookers customer service & resolution team

Rated 4 out of 5 stars

Servicing was thorough and completed on…

Servicing was thorough and completed on time. VW technician feedback was helpful which is appreciated. Disappointing that the complimentary car wash and vacuum was not carried out, despite being requested.

7 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Michael, we sincerely apologise to hear that you are unhappy and that we have not met your expectations - this is not the experience that we want for any of our customers.
Please be assured that we take all feedback seriously, and your comments are important to us.
We are committed to improving our processes. If you would like to share more details and raise a complaint about the vehicle, service and/or aftersales either before or after the sale, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide more information on how we manage complaints.

Thank you,
Lookers customer service & resolution team

Rated 5 out of 5 stars

Our sales person Brendon was fantastic

Our sales person Brendon was fantastic, had everything ready and sorted for the day and time he said he would. Brilliant service.

9 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Aaron, we're happy you found our staff to be so supportive during your experience here at Lookers Head Office. We do hope we can be of assistance in the future. Take care!

-Lookers customer service & resolution team

Rated 4 out of 5 stars

very pleasant receptionist and helpful

6 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Sonja, we really appreciate your feedback! Please don't hesitate to reach out if there's anything additional we can do for you.

-Lookers customer service & resolution team

Rated 3 out of 5 stars

Jack the salesman was lovely and worked…

Jack the salesman was lovely and worked to his best ability during a busy period- however I feel that new car day should be a lovely experience and it just wasn’t. Not just new car day itself but the whole experience with lookers was rushed and impersonal, from the moment the deal was agreed the communication was virtually nil, communication was only prompted by us and felt we were putting them out. Upon collecting the car , I drove home to find aggressive stickers on the car that needed solvents to remove ( trade plate double sided tape on reg plate and factory stickers still on windows ) and the car was only valeted in a fashion - basically I redid it when I got home. Streaky is an understatement, new car day should feel amazing and it was very clinical and transactional. I must reiterate Jack was great in the time I spent with him, however the dealership didn’t feel ready for the amount of cars it was selling and it showed. I was happy but miffed at the same time to receive my new car - tainted by the sloppy delivery of the service, such a shame, would shop elsewhere in future. You must do better for people spending thousands on your product that’s for sure.

8 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hello, we sincerely apologise to hear that you are unhappy and that we have not met your expectations - this is not the experience that we want for any of our customers.
Please be assured that we take all feedback seriously, and your comments are important to us.
We are committed to improving our processes. If you would like to share more details and raise a complaint about the vehicle, service and/or aftersales either before or after the sale, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide more information on how we manage complaints.

Thank you, *Lookers Motor Group* / *Charles Hurst*

Rated 5 out of 5 stars

The sales person Nicole Ellis was very…


The sales person Nicole Ellis was very knowledgeable and pleasant when going through the process of buying a car .
I would recommend Lookers VW at Wallsend.

2 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi William, we're happy you found our staff to be so supportive during your experience here at Lookers Head Office. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Lookers customer service & resolution team

Rated 5 out of 5 stars

We bought our Tiguan from Lookers

We bought our Tiguan from Lookers, Scotswood Road. Simon Dixon looked after us so well, he was friendly, polite and didn’t rush us at all, very knowledgeable and great communications. The purchase was simple and hassle free.

8 July 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Barry, we're happy you found our staff to be so supportive during your experience here at Lookers Head Office. Please don't hesitate to reach out if there's anything additional we can do for you.

Lookers customer service & resolution team

Rated 5 out of 5 stars

Excellent customer service!

I had a problem with my used Renault Clio purchased in March this year. The Lookers team at St Helens were amazing, always helpful, friendly, easy to contact and the problem has been sorted for me.

Thank you guys for being so helpful.

19 June 2026
Unprompted review
Lookers logo

Reply from Lookers

Hello Karen, we're happy you found our staff to be so supportive during your experience here at Lookers Head Office. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Lookers customer service & resolution team

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