Lookers - Volkswagen Blackpool Reviews 111

TrustScore 4.5 out of 5

4.3

Volkswagen House, Ashworth Road, FY4 4UW Blackpool, Blackpool, GB


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Rated 5 out of 5 stars

Third vehicle purchased from Lookers. Salesman Neil Wardle always goes above and beyond and customer service is amazing. Nothing is too much trouble for Neil and everything is explained.

Company replied

Rated 5 out of 5 stars

Great customer service, staff really helpful. Service and inspection completed, tyre and wiper blades issues found that needed doing to pass MOT, text sent to review report and choose work to complete... See more

Company replied

Rated 1 out of 5 stars

Phoned dealer to register a warranty claim 4 days before warranty expired and book appointment. Dealer confirmed car would be dealt with under warranty and booked an appointment for 2 days after warra... See more

Company replied

Rated 5 out of 5 stars

This is my 3rd car from Lookers at Blackpool. The service I've received is always friendly, helpful and never pushy. Everything explained clearly and the whole buying process always runs smoothly an... See more

Company replied


Company details

  1. Motor vehicle dealer
  2. Car dealer
  3. Vehicle Repair
  4. Truck dealer
  5. Used car dealer
  6. Used truck dealer

About Lookers - Volkswagen Blackpool

Written by the company

As one of the top three motor vehicle retailers in the UK, Lookers represents some of the world's leading new and used car and van manufacturers for sale within our dealerships and online. With hundreds of dealerships and showrooms throughout the UK covering a wide variety of franchises, our dealerships really do offer the widest choice of new and used vehicles.

Our new and used car dealers are located throughout England and Scotland, and with helpful staff at all our showrooms we will be happy to answer any questions regarding buying a new car, used car,or van and can even demonstrate the various features of each model as well as arrange test drives, or find you the latest offers and deals available.

At Lookers car dealerships and accident repair centres we believe in exceptional customer service whether you are a first-time car buyer, or a client looking for a fleet of cars or commercial vans for sale, we consider customer satisfaction to be paramount.

At Lookers you can get whatever you want, however you want it. Choose from 32 manufacturers and over 5,000 new and used vehicles.

Buy online with Click and Drive or in person with our transparent pricing and 14 day money back guarantee. Collect or have it delivered. In addition to that, our expert vehicle technicians will Service, MOT or repair your car to the highest standard using genuine parts with Lookers signature care and attention.

Written by the company

The success of The Lookers Group has always relied on the satisfaction of our customers and this continues to be the driving force behind our business today.
Lookers is one of the UK’s most established automotive retailers which has been operating for over 100 years. We are proud to represent more than 30 leading car manufacturers, offering our customers a wide variety of new, nearly new and used cars and vans. Our dealerships are located throughout the UK and Ireland.

Contact info

  • Volkswagen House, Ashworth Road, FY4 4UW, Blackpool, Blackpool, United Kingdom

  • 01253 695555

4.3

Excellent

TrustScore 4.5 out of 5

111 reviews

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Rated 5 out of 5 stars

Third vehicle purchased from Lookers

Third vehicle purchased from Lookers. Salesman Neil Wardle always goes above and beyond and customer service is amazing. Nothing is too much trouble for Neil and everything is explained.

9 April 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hello, we're happy you found our staff to be so supportive during your experience here at Lookers Head Office. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Lookers customer service & resolution team

Rated 5 out of 5 stars

Everything went smoothly and couldn't…

Everything went smoothly and couldn't do any more

2 April 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hello Ste, we appreciate you taking the time to leave us this feedback. Please don't hesitate to reach out if there's anything additional we can do for you. - Lookers customer service & resolution team

Rated 5 out of 5 stars

From the moment we walked in the…

From the moment we walked in the showroom all the staff were so friendly and nice, right down to the lovely cleaning lady. The hand over of the vehicle was seem less, quick and thorough thanks to Kieth for all his advice and knowledge. Thank you very much.

25 March 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

We appreciate your positive feedback! We're happy to hear that you found our staff friendly and helpful, and that your vehicle handover was seamless and quick. Thank you for your kind words.

Rated 1 out of 5 stars

Unprofessional

Phoned dealer to register a warranty claim 4 days before warranty expired and book appointment. Dealer confirmed car would be dealt with under warranty and booked an appointment for 2 days after warranty expired. Service Manager then refused warranty claim on a failed wheel bearing at 19.4k miles because the car was not on their ramps before warranty expired. He said he would listen to the call to check our claim that this dealership requirement was not explained and get back to us, but this never happened. Unprofessional and totally avoidable.

16 March 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

We sincerely apologise to hear that you are unhappy and that we have not met your expectations - this is not the experience that we want for any of our customers.
Please be assured that we take all feedback seriously, and your comments are important to us. 

We are committed to improving our processes. If you would like to share more details and raise a complaint, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide information on how you can raise different types of complaints and how we will manage them. 
Thank you, *Lookers Motor Group*

Rated 2 out of 5 stars

Not brilliant for a main dealer.

Was sent a link an hour after dropping off the car to keep me informed of it's status but all it did was take me to a page to book a service
Normally get a video of the car health check but that didn't happen until later in the day when I received a message around lunch time to say the car was ready and I rang them to question it when they had said it was booked as an all day job. When I rang to ask if it was really ready and had they stopped the health check video I was asked "did you not receive it and let me send it again" of course it was instantly received...strange eh ?.
When I picked the car up the bill was over £200 less than quoted, I had said it was an oil service but the booking geniuses said it was a major service with spark plug replacements recommended, turns out it was just an oil service because the major service was done last year....it's all in the system.
The system for updating the progress of the vehicle didn't work, the video report of the vehicle check wasn't sent until I asked for it and the work that they booked it in for was absolutely wrong, all in all not a great experience.

17 March 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Michael, we regret to hear that you had a negative experience with us, but would appreciate the chance to turn your experience around. If you would like to share more details and raise a complaint about the vehicle, service and/or aftersales either before or after the sale, you can do so by visiting our website - https://www.lookers.co.uk/complaints.

- Lookers customer service & resolution team

Rated 5 out of 5 stars

False Start Forgiven

After one false start with the courtesy car (never driven autos) - conceded defeat and re-booked a service without courtesy car and took the morning off work on a gamble that the service wouldn’t take more than a couple of hours. There was some issue with the service tracking app which kept asking me to book a service, so I was relieved that the efficient mechanics made sure that the service WAS completed in a couple of hours and my baby was returned to me cleaned up, in top form and once again a pleasure to drive. The friendly and efficient service assistants made the experience painless. Top marks.

12 March 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hello Paula, we're happy you found our staff to be so supportive during your experience here at Lookers Head Office. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Lookers customer service & resolution team

Rated 4 out of 5 stars

Good service on site. Getting there is a pain

No waiting, car handed over immediately and it was ready at the agreed time for pick up. Only issue is that the site is a 40 minute drive from my location and it involves 2 cars if Im to be picked up. Used to do a pick up and drop off service but this has been discontinued

11 March 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hello, we sincerely apologise to hear that you are unhappy and that we have not met your expectations - this is not the experience that we want for any of our customers. Please be assured that we take all feedback seriously, and your comments are important to us. We are committed to improving our processes. If you would like to share more details and raise a complaint about the vehicle, service and/or aftersales either before or after the sale, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide more information on how we manage complaints.

Thank you,

Lookers customer service & resolution team

Rated 5 out of 5 stars

Customer service staff are very helpful…

Customer service staff are very helpful and tailor your booking as best they can to your timescales. Always on time and keep you informed of progress. Grace is particularly helpful and experienced.

25 February 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hi Lawrence, We appreciate you sharing your positive experience! We're happy to hear that our team is helpful and accommodating to your scheduling needs, and that you are kept informed.
Thank you, Lookers Motor Group

Rated 5 out of 5 stars

Volkswagen Blackpool had the exact spec…

Volkswagen Blackpool had the exact spec of Golf R in stock. I did all of the transaction on the phone and went to pick up the car in person. Liam was great throughout and nothing was too much trouble. Many thanks.

5 March 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hi Simon, we appreciate your positive review about your recent experience with us! Please let us know if there is anything else we can do for you; we are more than happy to help!

Lookers customer service & resolution team

Rated 5 out of 5 stars

Neil Wardle at Lookers Blackpool made…

Neil Wardle at Lookers Blackpool made the whole process super easy for us. Everything thing was straight forward from the first enquiry till the car handover. Very professional and friendly, always available to help with all your questions.
5 star experience overall.

28 February 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

"Thank you for the glowing review! We're thrilled to hear that Neil Wardle provided you with an easy and professional car buying experience. Our team at Lookers Blackpool is dedicated to making our customers feel valued and satisfied. We hope you enjoy your new car and look forward to helping you with any future questions or needs. Cheers to a 5-star experience!" #customerappreciation #topnotchservice

Rated 5 out of 5 stars

Great customer service

Great customer service, staff really helpful. Service and inspection completed, tyre and wiper blades issues found that needed doing to pass MOT, text sent to review report and choose work to complete with price which was easy to understand and use. Work completed and MOT passed, car ready by 2.30pm after a morning drop off.

2 March 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Thank you so much for taking the time to leave us a review! We're thrilled to hear that you had a great experience with our helpful staff and easy-to-understand pricing. We're committed to providing top-notch customer service and ensuring your car is safe and road-worthy. We appreciate your business and look forward to seeing you again in the future!

Rated 1 out of 5 stars

Lookers approved vehicle

Purchase a used "Approved" Golf from Lookers Blackpool. Problem with DSG box and other issues with 6 weeks of purchase. Lost confidence in the car so requested to find a newer used vehicle. Newer Used Golf located in Lookers Battersea. Blackpool charged me £350 transfer fee which was not made clear at the time of the purchase. Car arrived from Battersea with scratches to rear bumper and interior trim.

27 February 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

We sincerely apologise to hear that you are unhappy and that we have not met your expectations - this is not the experience that we want for any of our customers.
Please be assured that we take all feedback seriously, and your comments are important to us.

We are committed to improving our processes. If you would like to share more details and raise a complaint, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide information on how you can raise different types of complaints and how we will manage them.
Thank you, *Lookers Motor Group*

Rated 5 out of 5 stars

Friendly, professional eperience at Lookers of Blackpool

This is my 3rd car from Lookers at Blackpool. The service I've received is always friendly, helpful and never pushy. Everything explained clearly and the whole buying process always runs smoothly and thankfully stress free.
I couldn't be happier with the service and probably in large part to the lovely, chatty Neil Wardle (salesperson) who makes it always an effortless experience. I'll be back at some point for my 4th car no doubt.

14 February 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

We're happy to hear that your car-buying experiences with us are always friendly and stress-free. It's great to know that our team explains everything clearly and makes the process effortless for you. We appreciate your continued loyalty and look forward to seeing you again!

Rated 5 out of 5 stars

Bought a new VW Tiguan

Bought a new VW Tiguan from them which due to its built in tech takes a lot of setting up for you personally.
The sales team are aware of this and only too eager to help this process if you run in to difficulties yourself

12 February 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hello David, we appreciate you taking the time to leave us this feedback. We are always more than happy to assist you if anything else comes up. Take care! - Lookers customer service & resolution team.

Rated 5 out of 5 stars

VW Blackpool

Scott Young and Simon the sale manager are some of the best salespeople I have ever meet, these men have great customer service skills as they were so helpful and tended to my needs without any hesitation, they are a credit to LOOKERS branch Blackpool.

28 January 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Thank you for your kind words! Our team takes pride in providing top-notch customer service, and we're so glad you had a positive experience with Scott and Simon. We look forward to serving you again at LOOKERS Blackpool!

Rated 5 out of 5 stars

The help and assistance that I got… was very good

The help and assistance that I got from Holly was very good, the video that I received from Josh on my car ie the measurements on brakes, tyres and suspension was informative and clear and to the point. The price was acceptable, all in all a good experience.

16 January 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hello Chris, we're happy you found our staff to be so supportive during your experience here at Lookers Head Office. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

Lookers customer service & resolution team

Rated 5 out of 5 stars

I recently purchased a used car from…

I recently purchased a used car from lookers Blackpool the sale person Neil Wardle provided a service that was beyond my expectations I could not fault him at all amazing service from start to finish there was a very small issue with the car Andy from the workshop took the keys inspected the car came out advised us the fault and rectified the problem before we had a chance to finish our coffee and he did all that with a smile we needed to buy something from parts spoke to Kieran who was amazing what is going on a dealership you cannot fault then we met the manager Simon Farnworth and it all made sense why we received the service we could not fault a gentleman who got off his seat to come over and say Thankyou for your custom and if there is anything don’t hesitate to contact us one of the best service I’ve had without doubt I would like to say thankyou so much and wish lookers Blackpool the best for the future

15 January 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Thank you for your kind words! We're delighted to hear that our team went above and beyond to provide you with exceptional service. Our goal is always to exceed expectations, and we're thrilled that Neil, Andy, Kieran, and Simon helped make your car buying experience a memorable one. Thank you for choosing Lookers Blackpool, and we wish you all the best with your new car!

Rated 5 out of 5 stars

Amazing rep.

Amazing rep.. no pressure. Knew what he was talking about. Offered honest friendly advice. Approachable and honest. Would definitely go back. Thank you Keith

15 January 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Hi Wendy, We appreciate you sharing your experience! We are so happy to hear that our representative was approachable, honest, and helpful. We value your feedback and look forward to seeing you again.
Thank you, Lookers Motor Group

Rated 1 out of 5 stars

Web advertised price not honoured

BEWARE OF FALSE PRICE OFFERS.

For 15 years I have had a very positive customer relationship with Lookers VW Blackpool. I phoned them today to book an annual service & MOT and was unfortunately automatically transferred to a national call centre.

Lookers VW are currently offering a reduced price MOT when booked with a service but the call centre staff refused to honour this price. When I asked them to look on the website to see the offer they pretended to do so and then lied about the advertised price and refused to honour the offer price.

Is this a deliberate con to try and attract business with an advertised price that is not honoured? Or is it just a call centre with out of date scripts and an absence of interest in any customer loyalty? Either way, it has tarnished my previously good experience with Lookers and when I change my car this year I will probably now look elsewhere for purchase and future servicing.

I have found a local independent VW service company and will be contacting them for service & MOT in the hope of a more honest customer experience.

20 January 2026
Unprompted review
Lookers - Volkswagen Blackpool logo

Reply from Lookers - Volkswagen Blackpool

Craig, thank you for leaving us feedback. We are disappointed to hear that your experience was not a positive one. We would like the opportunity to address your concerns. Please reach out to us directly at 0161 291 0043 when you have a chance. Thank you, and we look forward to hearing from you.

- Lookers customer service & resolution team

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