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Rated 1 out of 5 stars

This is directed at the Adtraction Sweden team. When you try to ask what work has been done, you really see why they lock you in for €5k a month (which they don’t do in other markets). It’s most likel... See more

Company replied

Rated 5 out of 5 stars

I've been working with Adservice for some time, and my account was automatically suspended due to low traffic. There were no email or other notification, so it was a complete surprise for me. For some... See more

Rated 2 out of 5 stars

Everything is slow—acceptance or denial of partner program applications, it can take months before you get a response. Got loads of free traffic from my services, then canceled all the payments b... See more

Company replied

Rated 1 out of 5 stars

Horrible experience with this affiliate platform. I've worked with over 10 platforms for years and never had any problems until I encountered Adtraction. Since February 11th, my account has... See more

Company replied

Company details

  1. Affiliate marketing service

Written by the company

Vi forbinder annoncører med salgspartnere. Vi hjælper brands med at tiltrække nye kunder og sælge mere samtidig med, at vi hjælper partnere med at tjene penge på deres indhold og trafik. Vi hjælper annoncører og partnere med at vækste deres forretning. Vi driver en platform, der forbinder virksomheder med hjemmesider, influencers og andre partnere, der promoverer produkter eller tjenester. Virksomheder betaler kun, når vi leverer resultatet.


Contact info

2.6

Poor

TrustScore 2.5 out of 5

81 reviews

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1-star

Replied to 57% of negative reviews

Typically replies within 1 week

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Rated 1 out of 5 stars

Frustrating Experience After Accidental Channel Deletion

I’ve had a really frustrating experience with Adtraction / Affiliate Fun and honestly wouldn’t recommend them based on this.

I was already an approved publisher on their platform and had been accepted by several relevant advertisers. My site had evolved into a content-led product discovery and review site, so I simply wanted to update my channel to reflect that. There’s no proper way to edit your channel details, and while trying to sort this, I accidentally deleted it.

Since then, it’s been a mess.

When I try to add the exact same site back, I’m met with rejections saying the site doesn’t meet their requirements. That makes no sense at all, given I was already approved, already working with advertisers, and actively publishing content.

I reached out to support to explain what happened and asked if they could just restore the channel. Someone replied and said they’d check with the team, which sounded promising, but that was weeks ago. I’ve had no follow-up at all.

I had already created content for advertisers who had already accepted me and even have active affiliate links, but I’ve got no confidence that any tracking is working given that I now have an account no active channel. There’s no clarity, no communication, and no way to resolve it.

It just feels like once something goes wrong, you’re completely on your own. For a platform that relies on publishers, that’s pretty disappointing.

Not a good experience, and definitely not an affiliate site I'd recommend to others, or indeed to advertisers, given the position they have now left the advertisers in who have already accepted me as an affiliate.

Beware.

14 March 2026
Unprompted review
Rated 1 out of 5 stars

Adtraction Sweden

This is directed at the Adtraction Sweden team. When you try to ask what work has been done, you really see why they lock you in for €5k a month (which they don’t do in other markets). It’s most likely because they can’t prove that any real work has been done beyond the bare minimum. They encouraged the deal with unrealistically high sales projections, and after three months they hadn’t even delivered two conversions. On top of that, from the day you sign the agreement, it’s impossible to get out of it for the next six months. I should have listened to my gut on this one.

2 March 2026
Unprompted review
Adtraction logo

Reply from Adtraction

Hi Frederik, thank you for sharing your feedback. We truly regret that the collaboration has not lived up to your expectations during these first few months.

Our goal is always to create long-term growth for our customers and partners. However, we would like to clarify that the fixed fee you are referring to is a minimum spend of €500 (not €5,000), where the ambition is for you to reach these levels organically through assisted conversions.

We understand your frustration regarding the lack of volume. Affiliate marketing is built on close cooperation, and we have reached out to you on several occasions to carry out the planned activations required to drive traffic. Without these joint efforts, it is unfortunately difficult to achieve the results we are both striving for.

We will contact you immediately to find a solution.

Best regards, Anna Adtraction

Rated 1 out of 5 stars

Disappointing After Affiliate Future Acquisition

We originally joined the network when it was Affiliate Future, and at the time the structure worked well for our business. The platform suited smaller and growing programmes, and the commercial model felt performance-led.

Following the acquisition by Adtraction, things changed. During the recent migration process, we were informed that our programme did not meet the new minimum performance thresholds for automatic migration. The only option offered to remain on the new platform was a fixed £99 per month fee.

While I completely understand that acquisitions bring structural changes, it was disappointing that there was little flexibility for existing clients who joined under a different commercial framework. The shift effectively moved from a performance-based model to a fixed-cost model, regardless of volume.

For businesses considering joining, I would strongly recommend reviewing the long-term commercial structure carefully — especially if you are a smaller brand or still scaling.

Professional communication throughout, but unfortunately not a viable solution for us post-acquisition.

26 February 2026
Unprompted review
Adtraction logo

Reply from Adtraction

Hi Stuart,

Thank you for taking the time to leave such detailed feedback - we really appreciate you sharing your perspective.

I completely understand why the changes following the acquisition felt frustrating. Moving from the Affiliate Future structure to Adtraction’s platform did mean changes to service levels and commercial terms, and I appreciate that this wasn’t the right fit for every programme - especially those still scaling.

While our aim with the migration was to align all programmes with the same structure and standards, I do understand that for long-standing clients who joined under a different model, this shift could feel significant.

Thank you as well for recognising the professionalism of the communication throughout - that genuinely means a lot. We valued working with you and your team, and I wish you all the best moving forward.

If things change in the future, we’d of course be happy to reconnect!

Best regards, Dominika Adtraction

Rated 1 out of 5 stars

Horrible experience with this affiliate company

Horrible experience with this affiliate platform. I've worked with over 10 platforms for years and never had any problems until I encountered Adtraction.

Since February 11th, my account has been blocked. I've sent emails to all of Adtraction's email addresses and to their agents, I've called, I've sent messages on their social media, and no one wants to help me or responds.

There's no explanation, and no one has given me a reason why my account is blocked or whether the leads I have pending from various advertisers will be paid.

This makes it clear that this is a company that scams its partners by being able to block accounts at any time and keep the pending earnings.

Even if they unblock my account, I will never use Adtraction again.

I'm sharing my experience so that this doesn't happen to anyone else.

11 February 2026
Unprompted review
Adtraction logo

Reply from Adtraction

Dear Miguel,

Thank you for your message.

We have reviewed the status of your account and confirmed that it was closed due to a violation of our Partnership Terms and Conditions.

At Adtraction, we maintain a zero-tolerance policy towards fraudulent activity in order to protect the integrity of our advertisers and the affiliate ecosystem. Following a quality audit, we identified significant traffic irregularities that are inconsistent with legitimate marketing practices.

When such violations are confirmed, our protocol is to terminate the account and withhold any pending earnings. We are required to uphold these standards to ensure a fair and secure platform for all our partners.

Best regards, Emma Adtraction

Rated 2 out of 5 stars

Very slow service

Everything is slow—acceptance or denial of partner program applications, it can take months before you get a response.

Got loads of free traffic from my services, then canceled all the payments because parts of the traffic was outside of Sweden...? Like I can control that...!! Of course it was after months of "free" traffic from my site, and days before the payments should be made.

Really poor business pratices.

5 March 2025
Unprompted review
Adtraction logo

Reply from Adtraction

Hi there,

Thank you for taking the time to share your feedback. We genuinely appreciate it, even when it’s critical.

We’re sorry to hear about your experience with slow application handling and the frustration regarding payment cancellations. That is absolutely not the experience we want any partner to have.

We do our best to process program applications as quickly as possible, but delays can unfortunately happen, especially when awaiting confirmation or decisions from advertisers. Still, months of waiting is not acceptable, and we will look into this to ensure our processes become faster and more consistent.

We’d really like to look into your specific case to understand the situation better and ensure you get a proper and fair resolution. If you’re open to it, please contact me at emma.sellen@adtraction.com.

Thank you again for the feedback; it helps us improve.

Best regards,
Emma and The Adtraction Team

Rated 5 out of 5 stars

Affiliate-rockstars!

From day one I’ve really appreciated the efforts and sincere engagement I get from the whole team at Adtraction. We’re together building a solid partnership to secure win/win collaborations!

6 May 2025
Unprompted review
Adtraction logo

Reply from Adtraction

Hi Alice,

Thanks for your lovely message! Collaborating with engaged partners like you is what makes our work so rewarding.

You rock – and we're excited for what’s ahead!

Best regards, Emma and the rest of the team at Adtraction!

Rated 1 out of 5 stars

We as media company talked with the…

We as media company talked with the Adtraction for several days, we wanted to start a partnership. As a result, we did not receive a single clear answer - absolutley 0 clear answers. We asked about working combinations (for the fast and wealth start) - they say that "this is confident information" - seems that not interested in cooperation and profit (maybe because their business is money laundering and fraud, and not an affiliate partnership?) It remains only to guess. It is not clear how they exist in the market with such an approach to business. Our experience is that it is not recommended to work with them.

25 August 2023
Unprompted review
Rated 5 out of 5 stars

Thank u Emma

I have some issue but Emma help me out , thank u so much Emma, I m going to use adservice service now ,

3 May 2023
Unprompted review
Rated 5 out of 5 stars

Good work, guys!

I've been working with Adservice for some time, and my account was automatically suspended due to low traffic. There were no email or other notification, so it was a complete surprise for me. For some unknown, probably technical reason, we couldn't communicate to fix this problem asap. I was angry and put a bad review on Trustpilot first. But Mads saw it and contacted me, so we settled it. This has shown a good business approach and willingness to work even with small affiliates like me, and changed my mind about Adservice. Good work, guys!

20 March 2019
Unprompted review
Rated 1 out of 5 stars

Disappointing HR experience

Disappointing HR experience

I applied for a job posting on jobindex.dk. I waited a month from the date of applying without any response from adservice besides the automated response I received when I sent the application.
Let it be clear that adservice wrote that they required the applicant to start as soon as possible in the job description.

At this point, the application deadline had of course passed. They then reposted the same job position that I had applied to one month earlier.

I was wondering if they did not bother to reject me in person and I called them up.

The secretary then informed me that more than 300 applications had rolled in which had not been processed yet.
I asked why they would put up the same job posting if they had more than 300 applications that they had not yet processed and replied to. Anyway, how can a company be unable to find a suitable candidate among 300 applicants?

The secretary then made it clear that they had made changes to the job posting and assured me that I would get my rejection notice soon. As far as I can tell, no considerable changes have been made to the job description.

Adservice's way of letting me know that my application was rejected through lies, deceit and with a lack of common courtesy.

You should not be allowed to use online job board services, let alone have your own secretary if this is the outcome.

1 March 2019
Unprompted review
Rated 5 out of 5 stars

Great service!

It has always been really easy for me to work with Adservice. My contact person in Finland is really proactive and sometimes even comes up with great ideas for my work! Quick responses, easy to work with, great campaigns, what's not to like?

When in affiliate marketing, I can highly recommend Adservice as a partner.

21 July 2017
Unprompted review
Adtraction logo

Reply from Adtraction

Hi Tantsa.
We are pleased to hear that you have great experience working with us and your Finnish contact person. Thank you for the review!
Best regards, Nicolai, Adservice

Rated 5 out of 5 stars

One of the best affiliate networks I've …

One of the best affiliate networks I've worked with, very dedicated and skilled campaign managers that goes the extra mile. Highly recommended.

29 June 2017
Unprompted review
Adtraction logo

Reply from Adtraction

Hi Johan,
Thank you so much for your review. We really appreciate the feedback.
Best regards, Nicolai, Adservice

Rated 5 out of 5 stars

Adservice - Outstanding affiliate network

I would recommend Adservice to every publisher.
So many great features has this network , i will mention only few since there is not much space to write down all of them but here they are:
- Great support and great communication
- Big number of campaigns with better pay out then the competition
- Always payments are on time actually before time
- Online system its very easy to use
- and many more.....

29 June 2015
Unprompted review
Rated 5 out of 5 stars

A quick, serious and friendly partner!

I'm working with Adservice by just some months, but it is a very good way of working! Always available for advices, comparisons and talking about how our market is going, i think it represents a real example of good organisation of work and high ability on human relations.
A partner really friendly and speedy when you have no much time to think about decisions to take: for this, a personal thanks to Johnny Nielsen, a friend before being a collegue.

31 May 2013
Unprompted review
Rated 5 out of 5 stars

Excellent network partner

Adservice is one of the select few who believe in good quality, customer service, and honest business through and through. It's been a pleasure working with them and I will continue to do so in the future.

10 April 2013
Unprompted review
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