The quality of bait supplied is very good, also the best customer service by a mile. I placed a bulk 20kg order Monday morning, was delivered Tuesday lunchtime but I had made an error on my order. I p... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Ive been using DNA baits now for a while and can't fault any of it catching numerous carp around the country mainly using The Bug, crayfish minimix and PB wafters the combination is unbeaten. The qu... See more
Company replied
I ordered 20kg bulk deal with 2 pots hookbait and 1litre of liquid. I received 15kg and 2 pots and 1 litre, after sending email I had NO reply. Did however have 5kg delivered just a shame wasn't t... See more
Company replied
For those new to DNA baits like me, the product range is brilliant and backed by extensive guidance from the company’s website, including recommended baiting strategies and tips. Starter bundles an... See more
Company replied
Company details
Written by the company
Welcome to the world of DNA Baits. We are currently the largest direct sales bait company in the UK and were established in 2007. As northern-based anglers, we are used to putting that little bit extra into our fishing to achieve success, so naturally we apply the same work ethic to our business. With many extremely popular and competitive post free deals you can be sure to find just that bait package you are looking for. If not, why not tailor your own and get free shipping when you spend over £100.
Contact info
Unit E, M62 Trading Estate, New Potter Grange Road, DN14 6BZ, GOOLE, United Kingdom
- 01977 681 841
- info@dnabaits.com
- dnabaits.com
No history of asking for reviews
This company hasn't invited their customers, so reviews may not be representative
Hasn’t replied to negative reviews
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Communication is always great when…
Communication is always great when buying from DNA as is their couriers app and tracking.
Top bait from a super bait company

Reply from DNA Baits
Great baits & amazing customer service
Great baits & amazing customer service! I cannot recommend DNA highly enough.

Reply from DNA Baits
Placed an order for 20kg of boilie and…
Placed an order for 20kg of boilie and 2 pots of wafters. The wafters were so buoyant with cork that they could be used as pop ups. When I brought this to DNAs attention I was told to cut the wafters down until they passed as wafters.I gave them this information for their benefit.Bad product and customer relations from a company I will not use again.
Thank you for your reply which is a bit worrying from a bait manufacturer.I note that you say you have tested the same batch of wafter and they perform as expected.When you put your wafters in the lake they float and you think this is right?
A wafter should sink slowly and move with the water movement on the bottom of the lake without any tackle attached.
Good luck.

Reply from DNA Baits
My bait arrived fresh well packed and…
My bait arrived fresh well packed and before the date provided. The quality was better and the price was lower. Been using them for years now with great success. I will be back for more.

Reply from DNA Baits
the best around by a mile
the best around by a mile.
dont be a mug, get on the bug!

Reply from DNA Baits
absolutely brilliant service as usual…
absolutely brilliant service as usual on time top quality bait even had two 30lb +carp

Reply from DNA Baits
use s7 on tricky essex club lake and…
use s7 on tricky essex club lake and cannot fault it and will keep on using it.

Reply from DNA Baits
well to start, more to come.
well to start, i placed my order online and yes paid online as well, not one to normally do this. i got my said order through very quick, happy to see it all came in a box, very well packed. ive given the pop ups and wafter a go, glad to say think they are coming with me on my next trip to france. and ive been watching a few videos on the lake we are fishing next year, think ill be ordering more gear to take over from parker baits.

Reply from DNA Baits
Just a quality bait and quality…
Just a quality bait and quality company, wouldn't use anyone else

Reply from DNA Baits
I back my orders with a quick call
I back my orders with a quick call
Vinnie is always so helpful he's a credit to the DNA brand 👍👍
The bait is always in top condition
SLK all the Way 👌👌👌

Reply from DNA Baits
Whether you're a seasoned pro or just…
Whether you're a seasoned pro or just getting started with fishing, this bait selection is a must-have in your tackle box. Trust me; your next fishing trip will be more rewarding and productive with these baits in your arsenal.

Reply from DNA Baits
Easy to order & arrived when they said…
Easy to order & arrived when they said it would

Reply from DNA Baits
Another painless, stress free order
Communication is always great when buying from DNA as is their couriers app and tracking.

Reply from DNA Baits
I have been involved with bait…
I have been involved with bait companies for over 30 years and previously I was with Nutrabaits DNA baits are the best bait company around there knowledge about bait and attractors is great

Reply from DNA Baits
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







