EmailOctopus Reviews 203

TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Evaluating 115 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the platform for its ease of use, finding it simple, intuitive, and effective for their needs. Many highlight the excellent customer service, noting the team's responsiveness, helpfulness, and friendly approach. The pricing is frequently mentioned as fair and competitive, offering great value compared to other services. However, some people were dissatisfied with the platform's handling of content review and campaign approvals, describing the process as slow and overly controlled. These reviewers also found the customer service in these instances to be unhelpful, leading to unresolved issues and a perception that user experience was not a priority.

What people talk about most

User experience

Customers consistently note positive experiences with user experience, highlighting the platform's intuitive,... See more

Customer service

Reviewers mention positive feedback about customer service, frequently describing it as responsive,... See more

Service

Clients share positive opinions on service, with many expressing satisfaction and even love for the service... See more

Website

Customers had positive experiences with the website, finding it intuitive, clean, and visually appealing for... See more

Price

Users describe positive interactions with price, frequently highlighting the affordability and reasonable... See more

Reviews shaping this summary

Rated 5 out of 5 stars

really good email marketing platform and super cheap. it doesn't offer native e-commerce integration which is a shame however with a few minutes work to export our contacts and few minutes work to s... See more

Company replied

Rated 5 out of 5 stars

We made the switch over from Mailchimp to Email Octopus, which was very easy and we're so pleased we did! Since joining we've used the platform to help us reach our community in a number of ways from... See more

Company replied

Rated 5 out of 5 stars

We send marketing emails and newsletters via EmailOctopus. “EmailOctopus is incredibly simple to use yet highly effective. I switched from two other mailing platforms, and now I use it at least twice... See more

Company replied

Rated 5 out of 5 stars

I've used many email providers over the years and EO stands out for having *just enough* features and the right price. But what really makes me recommend them to friends and colleagues is their first... See more

Company replied


Company details

  1. Email service provider

Written by the company

Simple yet powerful email marketing tools to grow your business. Easy to use, quick to master and all at an affordable price.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

203 reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Exactly What You Need — Nothing You Don’t

EmailOctopus is refreshingly easy to use. The platform is clean, intuitive, and very straightforward to navigate, which makes getting things done fast and stress-free. Everything feels purposeful — you’re not overwhelmed with features you don’t actually need, and there’s no unnecessary complexity getting in the way of your workflow. It’s clear the product was designed with usability in mind.

Pricing is another strong point. EmailOctopus offers excellent value for money and makes professional email marketing accessible without forcing you into expensive tiers just to unlock basic functionality. You get exactly what you need to run campaigns efficiently, without paying for bloated features you may never use.

What truly stands out, though, is the support team. Their support is fast, responsive, and genuinely human. You’re treated with the same level of care and attention regardless of your plan, which is rare and deeply appreciated. There’s no sense of being “downgraded” because of what you pay — the team is consistently helpful, patient, and solution-oriented.

Overall, EmailOctopus is a thoughtfully built platform that prioritizes simplicity, fairness, and real customer support. Highly recommended for anyone who values ease of use, transparent pricing, and a support team that truly has your back.

15 January 2026
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Wow, what a review! Thank you so much for taking the time to share your kind words with us. Even though we're a small team, we work really hard to make email marketing as easy and accessible as possible. It really means a lot to see such results!

I hope you don't mind me sharing your feedback with the whole team. Our support team will be delighted with your words acknowledging their efforts. We're always here if you need any help at all. Happy emailing!

Rated 4 out of 5 stars

Excellent pricing, Good platform

Good platform, Excellent pricing. Takes a little getting used to, but is easy to work with once you get used to it. Fewer templates than other email platforms.

We had been using Constant Contact for years, considering that we only send out about a dozen emails in a whole year, it was not worth the cost at all. Email Octopus has much more reasonable pricing. It has fewer features than some other platforms, but is very good overall.

5 January 2026
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thank you for your review! Ease of use is one of our main goals, so it's great to know you find our platform easy to work with. Feel free to reach out to our team if you have any questions at all, and happy emailing!

Rated 5 out of 5 stars

I really like EmailOctopus

Email Octopus is invaluable to us as a small PR agency. We use it all the time and I think it's the best option out there in terms of affordability and functionality.

17 January 2026
Unprompted review
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Reply from EmailOctopus

Thank you for your great review, Madelaine! It's fantastic to see that EmailOctopus meets your needs :)

Rated 5 out of 5 stars

Really easy to use

Really easy to use. Great prices compared to competitors for the same features. Design suite is also easy to use and gives good options for almost anything.

2 August 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thank you for your great review! It's great to see that you find EmailOctopus easy to use – that's one of our main goals. Feel free to reach out to our team if you have any questions at all.

Thanks again for recommending us, and happy emailing!

Rated 5 out of 5 stars

Everything is going well.

Everything is going well.
We are testing EmailOctopus for the first time, and we can already say that it is very easy to create and send emails.

8 January 2026
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Hey Francesca, thank you so much for your great review! It's fantastic to see that you find EmailOctopus easy to use. Feel free to reach out to our team if you have any questions at any point.

Rated 5 out of 5 stars

Responds even out of hours !

EmailOctopus is excellent.
The platform itself is straightforward and intuitive, and when I needed help confirming my domain, the support team were genuinely helpful and responsive, even outside of office hours! I had several emails back and forth and they stayed patient, clear and reassuring until everything was fully sorted and working properly.
It makes such a change to receive such thorough, human support rather than automated replies. A very positive experience so far and I feel confident using EmailOctopus going forward. Highly recommended. Thank you to Paul, Mia and Marta.

12 January 2026
Unprompted review
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Reply from EmailOctopus

Wow, thank you for your brilliant review and your kind words, Rose! I've shared this directly with our support team. It really feels great to know that our approach is so appreciated. I'm also delighted to see that you find EmailOctopus easy to use – that's one of our main goals!

Thank you again for recommending us, and happy emailing! :)

Rated 5 out of 5 stars

EmailOctopus is so easy to use

EmailOctopus is so easy to use. The user interface is so intuitive. I can't fault any of it.

12 January 2026
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thank you for your great review, Michael! It's fantastic to see that you find our platform easy to use. That's one of our main goals! :)

Rated 5 out of 5 stars

It's a fantastic platform

It's a fantastic platform. Easier than most email platforms, cool UI and extremely reliable.

9 January 2026
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thank you for recommending us! It's great to know EmailOctopus meets your needs. Happy emailing!

Rated 5 out of 5 stars

Always very helpful

4 January 2026
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thanks for recommending us, James! As you pointed out, we're always here if you need anything. :)

Rated 5 out of 5 stars

Much better than MailChimp

I moved to Email Octopus after the cost with MailChimp went through the roof. My emails don't bring in much money so it didn't make sense to spend an enormous amount every month. Email Octopus is a fraction of the cost with all the same important features. They also had a real person approve my industry during set up, which I appreciated.

28 December 2025
Unprompted review
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Reply from EmailOctopus

We're happy to have you with us. :) Thank you for your trust, and for recommending us!

Rated 5 out of 5 stars

Easy to use & powerful at a fair price

EmailOctopus is easy to use, powerful, simple, and has first-class customer service. All at a price that seems very fair to me. It has been a great discovery. I use it mainly to send campaigns, and I also have more than 20 automations running that allow me to contact my customers based on their profiles and preferences.

24 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thank you for your great review and kind words, Francisco! Our customer support team will be delighted to hear about your feedback. We're always there if you need anything :)

Rated 5 out of 5 stars

great service

great service, if I have questions, somebody will come back to me immediately and help me solve an issue. cool team, small, but very dedicated. simple interface, very easy to design and send e-mails. hassle free, for sure. it has become one of my favourite tools for growing my business.

19 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

It's great to see that you find EmailOctopus so easy to use – that's what we aim for! Thank you for your kind words about our team and for your great review :)

Rated 5 out of 5 stars

The customer support is A+

The customer support is A+. They're always there with a quick response ready to help whatever the issue. I had problems splitting lists and they actually did it for me.

12 November 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

It always feels amazing to have someone acknowledge our dedication :) Thank you for that, Maggie!

Rated 5 out of 5 stars

We made the switch over from Mailchimp…

We made the switch over from Mailchimp to Email Octopus, which was very easy and we're so pleased we did! Since joining we've used the platform to help us reach our community in a number of ways from newsletters to creating more complex automations, creating segments within our contact list and so on. This has helped us to improve our engagement through specific targeted campaigns. The platform is also very easy to use - great for us non-tech minded folk at our charity!

22 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

It's amazing to see that you were able to engage more with your audience so quickly after the switch. Thank you for your great review! We're always here if you need any guidance :)

Rated 5 out of 5 stars

As precise as a scalpel

This is an incredibly well-built application, that does what it promises and "just works" when you need it to. I'm able to add custom fields and workflows to my lists as necessary and there is no bloat compared to Mailchimp or Klaviyo.

16 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Fantastic to see that EmailOctopus meets your needs, Reza :). Thank you for recommending us! We're always there if you need anything.

Rated 5 out of 5 stars

Very easy to use and affordable

Very easy to use and affordable, too! There is a bit of a learning curve to get it set up, but the customer service is super helpful.

Before I went to Email Octopus, I used several other paid email hosts and had to quit them because the costs didn't justify what I was getting. I started Email Octopus on the free plan, did that for years, and have recently upgraded. It's a great alternative and I recommend it to everyone.

17 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thank you for your great review, Patricia! It's really amazing to hear from customers who have been with us for years. We're always there if you need anything :). Thanks again for recommending us, and happy emailing!

Rated 5 out of 5 stars

EmailOctopus is an excellent solution…

EmailOctopus is an excellent solution to managing email lists. My use involves multiple discrete lists, with tags used to segment. I have not regretted making the switch to EO and would highly recommend it for cost-effectiveness and ease of use.

16 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Hi Sven, thanks for your excellent rating! It's great to see that EmailOctopus meets your needs. Feel free to reach out to our team if you have any questions at all – we're always happy to help.

Rated 5 out of 5 stars

Reliable and trustworthy

EmailOctopus provide a reliable service and that’s vital in any email provider. Deliverability is very good, and the support team are always prompt and helpful. The service has more than enough features for content creators and it integrates well with third party products.

15 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Thank you for your brilliant review! It's great to know that you're getting your desired results using EmailOctopus. Feel free to reach out to our team if there's anything we can help with.

Rated 1 out of 5 stars

We got overcharged, for 9x duplication of contacts

We used this service to send emails to ~5000 contacts that we have. Apparently, they started charging us for 45000 contacts/month for nearly a year. When we asked to solve it, they arrogantly declined it and only refunded last 3 charges (the charges after we reported the issue, not actual solution).

Stay away if you are considering them because you will take their word on saving money. It will cost you a lot more. I wish we never used this solution, there are a lot better options out there.

Their platform clearly doesn't have means to deduplicate or deactivate duplicate contacts and they blame you for it.

So, the first month they charged us for 5000 emails. Second month, they charged 10,000 contacts( 5000+5000 from previous month ), third month 15,000 contacts (5000+5000 from 1 months ago+5000 from 2 months ago) and so on. It came all the way to 45,000 contacts/month. In fact, it is composed of the same 5000 leads that each of them was duplicated 9 times. And, they charged us for all that.

3 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Hi Ozan,

I want to clarify a few important points, as there’s a misunderstanding in how our pricing and contact counting works.

We categorically do not charge for duplicate contacts within the same list. Contacts are automatically deduplicated on import, and a single email address stored once in a list only ever counts once.

It is possible, based on your explanation, that the increase in contact count came from the same email addresses being uploaded into unique lists (or audiences). Unique lists are treated as separate entities by design and can only be set up by going through multiple steps – this is not easy to do but it is functionality we make available for multi-entity business such as agencies. When a contact exists in more than one unique list, it is counted once per list. This is explained in our documentation and reflected in the contact totals shown in the dashboard at all times.

We’re transparent about this, and each time usage exceeds a plan limit we send notifications to make this clear and to give you the opportunity to review or change how your account is structured. At no point during the two-year period your account was active did we receive any questions or concerns about this.

Once the issue was raised, approximately two years into using EmailOctopus, we reviewed the account. By that point, all contacts and usage data had already been manually deleted, which meant we were no longer able to verify how contacts had been stored or whether they were being duplicated across lists over time. Despite this, we refunded three months of charges (in full) as a goodwill gesture.

We genuinely aim to be upfront, fair and transparent in how we operate. Those are core values for us, and we routinely help customers reduce their costs where possible. Our team is available to advise on contact management, plan changes and pauses, and we offer flexibility that’s uncommon in the market — including unlimited account pauses and the ability to cancel at any time.

I’m sorry you felt this wasn’t your experience here. But I do want to be clear that this was not caused by a lack of deduplication, nor by hidden pricing.

Rated 5 out of 5 stars

Reliable and intuitive

I have had a great experience with octopus, they are a great team and their system is reliable and easy to understand

12 December 2025
Unprompted review
EmailOctopus logo

Reply from EmailOctopus

Hi Astrid, thank you for your great review! I'm glad to see that you find EmailOctopus easy to use. Feel free to reach out to our team if you have any questions at all. Happy emailing!

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