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Review summary

Created with AI, based on recent reviews

Considering 136 reviews, most reviewers were let down by their experience overall. Many people expressed strong dissatisfaction with the product, often finding the bikes to be broken, poorly maintained, or lacking electrical assist. Customers also frequently criticized the pricing, citing unclear structures, unexpected charges, and significant price hikes that made the service less competitive. The app was a major source of frustration, with users reporting numerous bugs, lag, GPS issues, and difficulties ending rides. Reviewers consistently highlighted poor service, including unhelpful customer support and a lack of transparency regarding pricing changes. The overall user experience was largely negative, with many finding the service unreliable and inconvenient, leading them to seek alternatives.

What people talk about most

Product

Customers consistently express disappointment with the product. Many reviewers report that the bikes... See more

Price

Customers express significant dissatisfaction with pricing, citing frequent unexpected charges and a... See more

Application

Reviewers highlight significant dissatisfaction with the app, citing numerous technical issues. Customers... See more

Service

Reviewers express strong dissatisfaction with the service. Many customers report issues such as bikes not... See more

User experience

People report negative experiences with user experience, citing issues such as the app being slow,... See more

Reviews shaping this summary

Rated 1 out of 5 stars

Technical issues with bikes last week. Switching on after scanning then shutting down. Tried everything to get the app to work, deleting, installing, switching off phone - nothing is working. App ha... See more

Company replied

Rated 1 out of 5 stars

If I could give no stars i would. I lived in Brentford for a few years and would always use electric bikes to get around locally. I moved away, and returned to find forest had replaced lime for bike... See more

Company replied

Rated 1 out of 5 stars

For months Forest' app has been unable to end rides. The camera keeps crashing the app and worse, sometimes freezing and rebooting the entire phone. This results in daily struggles trying to get to pl... See more

Company replied

Rated 1 out of 5 stars

Sadly, I'm yet another case of the app not letting me park due to bugs with their GPS system and being charged a fortune because of it. Clearly parked in a designated parking spot but the app seemed t... See more

Company replied


Company details

  1. Software company

Written by the company

We’re Forest. You know, those shared ebikes in London that look like trees. We’re London’s most affordable and most sustainable shared eBike. We give everyone 10 minutes free riding time, every day. It doesn’t stop at 10 minutes though, we offer riders a way to get even more free minutes by watching ads from our conscious-minded partners. We power our operations with 100% renewable energy (which we have done since day 1). We then offset our manufacturing emissions by growing an actual forest, through local and responsible tree planting, in Wales.


Contact info

1.4

Bad

TrustScore 1.5 out of 5

334 reviews

5-star
4-star
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1-star

Replied to 98% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

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Rated 1 out of 5 stars

The bikes are really bad quality

The bikes are really bad quality. I was late to work because the bike broke down. Sometimes the breaks are dodgy. Not comfortable using these any more.

22 July 2025
Unprompted review
Forest logo

Reply from Forest

Hi Ayesha,

Thank you for taking the time to leave your review.

We’re really sorry to hear about your experience. If you could email us at cs@humanforest.co.uk, we’d be happy to look into your ride and see how we can help.

Thank you in advance, and we look forward to hearing from you.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

They scammed me

I would like to express my disappointment with a decision forest bike had over an issue. Thats why I stopped riding forest bike, I just did it now because I received and e-mail with some free minutes. I feel like I just had been scammed. I was riding the bike and for bike issues I couldn't ride it anymore (it got to heavy as the breaks were on) and 20 pounds were taken from my bank account without even giving me a chance to explain myself. I didn't park outside the permitted area, I was ridding over a not permitted area and the bike stopped working the way it should, as I result I paused the ride while I was searching on the Internet if someone had a similar issue. After a few minutes my ride was stopped and I was charged 20 pounds.

20 July 2025
Unprompted review
Forest logo

Reply from Forest

Hi Raphael,

Thank you for taking the time to leave your feedback.

If you could please email us at cs@humanforest.co.uk, our team will be happy to look into your ride for you.

Best wishes,
Ashleigh
The Forest Team 🌳

Rated 1 out of 5 stars

Misleading advertising

Misleading advertising. Says 10 minutes for free but this is not correct. It costs a minimum of £1.90 for 10 minutes. This should be made clear but is only apparent after signing up and reading all the instructions.

20 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Azza,

Thank you so much for taking the time to share your feedback with us.

We’d like to clarify the £1.90 charge you noticed. This includes a £1 unlock fee and a 90p daily service fee, both of which are clearly displayed in the app before you begin your ride.

If you're using our Daily 10, this covers your riding time and is automatically added to your account each day you ride. These minutes are activated with your first ride and can be found in the Credit section of the app.

If you don’t currently have an active Bundle or subscription, the £1 unlock fee and 90p daily service fee apply to your first ride of the day.

We’re sorry for any confusion caused. We always aim to be as transparent as possible with our pricing, which is clearly explained when you first sign up, when you log into the app for the first time, in your welcome email, and again before each ride.

If you have any more questions, please feel free to email our support team at cs@humanforest.co.uk, they’ll be more than happy to help. 😊

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

Forest Bike is the worst scammer known…

Forest Bike is the worst scammer known to e-bike How to you justify £1.90 for 2 min ride. very good first and last time I would ride.

18 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello,

Thank you so much for taking the time to share your feedback with us!

This £1.90 charge is the £1 unlock and 90p daily service fee which is displayed before starting your ride.

The Daily 10 applies to riding time, and we can confirm that this riding time is added to your account every day you ride. The minutes are activated when you take your first ride and can be found in the Credit section of the app.

If you don't have an active Bundle or subscription, there is a £1 unlock fee before each ride and a daily service fee of 90p that is applied to your first ride of the day.

We apologise for any confusion caused. We strive to be as transparent as possible with our pricing, and this information is mentioned in the app when you first sign up, in the welcome email, and also in the app before each ride.

If you’re a frequent rider or love long rides, we have another money-saving option for you: Minutes Bundles! These pre-paid packages of riding minutes are available directly in the app. They’re a great way to save money if you ride often or need longer durations, you get unlimited free unlocks and no daily service fees when using a bundle!

We also offer a 20% discount on riding minutes to students, NHS staff, pensioners, and Emergency Services.

In our Minute Builder, you can also get extra minutes every day by watching ads, further increasing your savings. 😃

Best wishes,
Gareth
Forest Team 🌳

Rated 1 out of 5 stars

Scam company. Avoid

Scam company

Their model rests on scamming riders who get stuck in red zones - a joke to operate in London and not cover most of it. A scam company - avoid

14 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Joe,

Thank you so much for taking the time to share your feedback with us!

We’re really sorry to hear that some of your destinations have been No Parking Areas. We’re truly excited about the prospect of bringing Forest and parking bays to every corner of London, it's a dream we're passionate about!

However, dockless parking is subject to regulation in each borough, and the rules can vary significantly. If you find that we’re not currently operating in your specific area, it’s because we haven’t yet secured the necessary permissions from that borough. We understand how frustrating this can be, but please know that we’re tirelessly working to expand Forest’s reach!

We would always advise checking the map before starting your ride to ensure your destination is within our operational area and is not a No Parking Area. The red zone marking the outside of our operational area is always visible and the No Parking Areas within our operational area can be viewed before you start your ride by clicking on a bike on the map.

When first signing up and before your first ride you are also informed that you can't end your ride in red or grey areas on the map.

Best wishes,
Gareth
Forest Team 🌳

Rated 1 out of 5 stars

- Impractical re-zoning of parking…

- Impractical re-zoning of parking areas (For example, the car park and bike racks outside my gym in Mitcham Industrial Park being non-parking and subsequently the closest parking zone being removed two weeks later)
- Insufficient information about this at the start of journeys
- Terrible live customer service experience
- Bad bike maintenance

- All of this is tolerable without excessive parking restrictions and the membership pricing model would’ve kept me a customer but this has made it impractical and Im going to stop using forest

Edit (In response to reply)
- The in-app experience is a significant factor in this. If you do look at my account, you’ll see that I’ve been on the receiving end of a significant number of hugs as a result. 1.) Taking over a minute to surface the option to end journeys (Sometimes even when app has been restarted multiple times) 2.) Not fully ending journeys despite the ‘Ending ride’ splash screen appearing 3.) The support is not in app, it diverts to a webpage which is, in itself, not exceptionally intuitive or user friendly and - for me at least - Has led to multiple instances of beginning a complaint and then abandoning it and using the bus instead for a time 4.) Searching for other areas within the app to verify the general parking status rather than parking spots does not appear available.

- On the parking spot issue. The (Massive) car park and the bike racks were zoned out and instead there was a parking spot 5-10 mins away. After about two weeks, that parking spot was also removed and now the closest one is a further 5-10 mins away. Irrespective of your communications, that is not practical and simply not a good enough service. Especially when there are times when the nearest spot will have no bikes and the next nearest one is even further.

It’s not just about communication, it’s about availability of the bikes and availability of parking such that the service is practical.

The car park (with bike racks) for example outside Lidl is also now zoned out, so I also can’t do shopping on the way back from the gym unless I park 5-10 mins away and drag the shopping with me.

If you’re going to advertise this as a cycle to work option, this needs to be sorted out. And if you’re going to charge the fees that you do, you need a much better customer portal.

14 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello,

Thanks for your feedback.

We recently had to update our parking map following directives from the local council. These changes were communicated via email and through an in-app message, but we understand they may still have caused some inconvenience.

For future trips, the nearest available parking bays are always visible in the app, and you can check no-parking zones by tapping on any bike before starting your ride.

We're also sorry to hear about the recent issues you’ve experienced with our bikes. I’ve requested your information so I can review your recent rides and follow up directly.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

AVOID - SCAM

Think it's rather odd that the app doesn't let you delete your card - every other app lets you unlink your cards. Furthermore, even tho i used apple pay to encrypt the card - the app has taken the last 4 digits of the the physical card which is very very dodgy indeed. I do not want this app to store my card detail at all.

7 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello John,

Thank you for taking the time to leave your review.

We do need to keep at least one payment method linked to your account to ensure you’re ready to ride whenever you want.

Regarding Apple Pay, we do not store your full card details. However, Apple may share limited information with us, such as the last four digits of your linked card, to help with payment identification and fraud prevention. Rest assured, your full card number is never visible to us nor stored on our servers.

If you wish for your account to be deleted, please let us know as this will remove all card details from your account.

If you have any further concerns, please don’t hesitate to contact us at cs@humanforest.co.uk. We’re here to help.

Best regards,
Ashleigh
Forest Team 🌳

Rated 5 out of 5 stars

Garry .t who delivered our shed was…

Garry .t who delivered our shed was very polite and helpful and a credit to your company.

11 July 2025
Unprompted review
Forest logo

Reply from Forest

Hey Richard,

Thanks so much for taking the time to leave a review.

Unfortunately, it looks like your feedback may have been intended for a different company. If you ever do need assistance from us, please don’t hesitate to reach out at cs@humanforest.co.uk, we’d be happy to help. 😊

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

A bike hit my car

I would like to know who to contact regarding a Forest bike that clipped the back of my car this morning, denting and scratching it and causing potentially hundreds of pounds worth of damage. When I tried to take a photograph of the rider, he sped off hurling abuse. It is so unacceptable. Car drivers have no re-course regards damage to vehicles. You have hundreds of inexperienced, incompetent riders, who do not follow the rules of the road, park in ridiculous places; bikes strewn all over the roads and pavements. I am sick of it. All of your riders should have to pass a proficiency test, your bikes should have identifying numbers/plates and built in cameras so that footage can be reviewed of them constantly jumping red lights, speeding over zebra crossings when people are crossing, speeding down the pavements and generally driving dangerously. It is disgusting that you and other e-bike providers are getting away with this with no accountability.

9 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Wendy,

Thank you for taking the time to leave your review.

We're really sorry to hear about this incident. Would it be possible if you could kindly reach out to us at cs@humanforest.co.uk regarding this and we can investigate this further.

Best wishes,
Gareth
Forest Team 🌳

Rated 1 out of 5 stars

The app is so bad that I am “forced” to…

The app is so bad that I am “forced” to use the sour competition which I don’t really like….looking at the reviews, the app quality is a common theme here and it appears that nobody at Forest cares about it…

4 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Bart,

Thank you for taking the time to leave your review. We're really sorry to hear about the issues you've experienced with our app. This isn’t the kind of experience we want for our users, and we completely understand how frustrating it can be.

App stability is a top priority for us, and I’ve shared your feedback with our tech team for further review.

If you’d like us to take a closer look at your account or investigate any specific ride, please don’t hesitate to reach out to us at cs@humanforest.co.uk, we’ll be more than happy to help.

Thank you again for your valuable feedback.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

The worst app ever! app down again.

The worst app ever! Completely unreliable! The app is down again this evening and no one was able to unlock the bike! Can’t use the minutes bundles I already bought and it made me late to an appointment and had to spend money on Lime. Maybe I should stick with Lime bikes instead, much more reliable

1 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Rose,

Thank you for taking the time to leave your review.

Unfortunately, our system experienced some technical issues on that day, and as a result, some riders were unable to use our service. We’re truly sorry for the inconvenience and completely understand how frustrating that must have been.

I’ve requested your information so I can take a look at your account.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

You guys should find a perfect stinky…

You guys should find a perfect stinky place to dump the app,

1 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Suman,

Thank you for taking the time to leave your review. We're really sorry to hear about the issues you've experienced with our app. This isn’t the kind of experience we want for our users, and we completely understand how frustrating it can be.

App stability is a top priority for us, and I’ve shared your feedback with our tech team for further review.

If you’d like us to take a closer look at your account or investigate any specific ride issues, please don’t hesitate to reach out to us at cs@humanforest.co.uk, we’ll be more than happy to help.

Thank you again for your valuable feedback.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

Awful service

Awful service, app never works and bikes are poorly maintained.

I have sent many emails to the customer service line and they never reply. Really shocking level of service for a London brand to be honest. No wonder why Lime does not have any strong competition

1 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Dexter,

Thank you for taking the time to leave your review.

We're really sorry to hear about the issues you have faced recently and that you haven’t received any replies from our team, this isn’t typical from our Support and Community Champions, and we completely understand how frustrating that must be.

I’ve requested your information so I can review the communication you’ve had with us and investigate the issue further.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

Your bikes are continually dumped on…

Your bikes are continually dumped on the road outside our house blocking access to the pavement and the front door, causing an eyesore and obstructing foot traffic.

If you are going to operate this business you have a responsibility to ensure that your bikes are not causing a nuisance for residents by ensuring they are stored in a designated area.

Sort it out.

1 July 2025
Unprompted review
Forest logo

Reply from Forest

Hello Tom,

Thank you for taking the time to leave your review.

We’re sorry to hear about the issues caused by our riders leaving bikes irresponsibly, this is not the standard we expect.

If you could email us at cs@humanforest.co.uk with the location details, we’ll be able to investigate further and take appropriate action.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

10 minutes free is a lie

The 10 free minutes are for riding time only. Every ride you take includes a fixed £1.00 unlock fee. This fee applies no matter where you start. However, all the e-bikes say "10 minutes free daily", which is misleading and false advertising.

29 June 2025
Unprompted review
Forest logo

Reply from Forest

Hello Daniel,

Thank you for taking the time to leave your review.

We’re sorry to hear that the information felt unclear. To clarify, the 10 free minutes apply to riding time only, and each ride includes a £1.00 unlock fee.

We aim to be transparent, and all pricing details, including unlock and service fees are clearly displayed in the app before you begin a ride.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 4 out of 5 stars

Happy with my rides

I’m happy with this company. The bikes are nice — still a bit pricey, but overall they offer good value compared to other e-bikes providers in London

23 June 2025
Unprompted review
Forest logo

Reply from Forest

Hello,

Thank you for taking the time to leave your review.

We're really happy to hear you've been happy riding with us. Just to let you know we also have Minute Bundles, if you are planning on taking longer rides or riding often I would advise checking them out, these are set amounts of minutes you can buy, they can be found on the Menu in the app, there are also no unlocking or service fees when using our Bundles. 😃

Best wishes,
Gareth
Forest Team 🌳

Rated 1 out of 5 stars

Your bikes keep getting dumped on the…

Your bikes keep getting dumped on the pavement, blocking access to my garden, blocking the way for people with prams, with mobility issues, forcing people to walk on the road.
Your website does not have a page for complaints. Why? You are making money at the expense of the people of London safety and property. Set propper parking spaces for your services at once!

23 June 2025
Unprompted review
Forest logo

Reply from Forest

Hello Emil,

Thank you for taking the time to leave your review.

We're sorry to hear about the issues you’ve encountered with badly parked bikes. We fully appreciate how important it is to keep pavements and public spaces clear for all, and we sincerely apologise for any inconvenience caused.

In cases where you come across a badly parked bike you can report it to us and we can take immediate action by forwarding your request to the operations team so we can relocate the eBike as soon as possible. We will also take appropriate action against the user responsible for leaving the eBike in that location. We have a fining system in place and repeat offenders are banned.

You can report a bike using the following instructions:

1) Locate the "Report a Badly Parked eBike" QR code on the phone holder or the handlebar of the eBike.
2) Scan the QR code using your phone.
3) You will be directed to a live chat where you can submit your report and provide details about the incorrectly parked eBike.

Alternatively, please email us at cs@humanforest.co.uk with the eBike ID, location, and an image of the bike.

Best wishes,
Gareth
Forest Team 🌳

Rated 1 out of 5 stars

Ongoing Obstruction from E-Bike Parking…

Ongoing Obstruction from E-Bike Parking – Unacceptable

Since an e-bike parking bay was installed next to a drop kerb leading into a private garage, we’ve had constant issues. Bikes are regularly dumped outside of the marked area — directly in front of the garage, on the pavement, and even in a nearby alley — making it extremely difficult (and sometimes impossible) to access the property.

This is causing major problems for an elderly disabled resident who relies on that access for hospital appointments and daily transport. Despite the location being clearly unsuitable, nothing has been done to stop this misuse.

We’ve had enough. If this isn’t resolved, we’ll be taking the matter further. Companies providing these bikes must take responsibility for where their parking bays are placed and how their users behave. This is causing real-world harm and needs urgent attention.

22 June 2025
Unprompted review
Forest logo

Reply from Forest

Hello Jim,

Thank you for taking the time to leave your review.

We're sorry to hear that bikes are not being parked correctly in one of our bays, and we understand how frustrating this can be. This isn’t the standard we expect from our riders, and we appreciate you bringing it to our attention.

I’ve requested your information so I can review any interactions you’ve had with our Support and Community Champions to see what more we can do on our end.

Best wishes,
Ashleigh
Forest Team 🌳

Rated 1 out of 5 stars

Yer app is rubbish lads

19 June 2025
Unprompted review
Forest logo

Reply from Forest

Hello Andrew,

Thank you for taking the time to leave your review.

I'm sorry to hear you haven't had a good experience with the app. If you have a moment and you're able to share any feedback with us at cs@humanforest.co.uk we'd really like to hear your thoughts.

Best wishes,
Gareth
Forest Team 🌳

Rated 1 out of 5 stars

The app just doesn't work

The app just doesn't work. The map doesn't display and the app's access to the phone's camera is faulty.

31 May 2025
Unprompted review
Forest logo

Reply from Forest

Hi there,

Thanks for your review, and we're really sorry to hear you're having trouble with the app.

Could you please email us at cs@humanforest.co.uk? We’ll be happy to go through some troubleshooting steps with you to get things sorted as quickly as possible.

Looking forward to hearing from you soon.

Best wishes,
Ashleigh
The Forest Team 🌳

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