You can tell the jewelry is high quality. I had previously made the mistake of buying a really cheap version of the same piece I saw on lilycharmed and it broke off after the first week and I ended up... See more
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Review summary
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Reviews shaping this summary
From start to finish, my experience with Lily Charmed has been first class! The website is easy to navigate, the delivery super quick, the packaging perfect and as for the charms... Gorgeous! I have m... See more
Company replied
I chose to buy a turtle charm from you because you had a selection of animal charms and this is for an animal loving granddaughter. I’m sure it will be quickly added to her charm bracelet when she rec... See more
I have bought two charms for my Granddaughter for Birthday gifts and just ordered another for Christmas , arrived promptly and well packaged . A lovely selection of charms and Jewellery and really wel... See more
Company details
Written by the company
BRAND STATEMENT Lily Charmed is an independent family owned online charm jewellery boutique, with a mission to empower individuals through self-expression with our extensive range of unique sterling silver charm designs that create connections for a lifetime. We believe in building a community who value quality, authenticity, and sustainability, which is why we partner with sustainable and ethical suppliers to offer versatile and collectable demi-fine jewellery pieces that are made to last. Our commitment to originality and quality ensures that each piece we offer is a lifetime investment in authentic self-expression. We've built a reputation for creating unique and meaningful silver charm jewellery all crafted from recycled sterling silver with excellent customer service. All our charms attach with a simple universal attachment that fits all other leading jewellery brands. Our charm jewellery is great for gifting as individual charms, pendants, earrings and charm bracelets. We are a small team and customer service is hugely important to us. We don't get things right 100% of the time but we will always find a solution for any issue our customers have. Lily Charmed is not just a brand—our jewellery is lovingly designed and created to celebrate life's journey, the people, the places and things that define us, memories both big and small. So tell your story with Lily Charmed jewellery.
Contact info
Unit 28A Slough Business Park, SL1 3FQ, Slough, United Kingdom
- 01753 424160
- hello@lilycharmed.com
- lilycharmed.com
4.6
Excellent
58 reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 100% of negative reviews
Typically replies within 1 month
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Beautiful silver bracelet
Beautiful silver bracelet for my Granddaughter. I am sure she will love it.
Lovely jewellery on the website, I will definitely buy again.
23 January 2026
Unprompted review
I have purchased several items for…
I have purchased several items for myself and as gifts. Each piece is good quality, unusual and comfortable to wear.
19 September 2025
Unprompted review
Love them…
I have purchased and given bracelets and charms for 5 different ladies aged 21 to 70 and they have loved them. I have two more pending for birthday presents.
20 January 2026
Unprompted review
Very lovely high quality charm collector
I purchased a charm collector (hand)in silver with chain. The charm is very detailed. As a nail tech I will hang a silver gel polish bottle on the charm collector, as this is the only way to express my profession. Responded very well on chat for questions. The packaging was good and cute (real jewellry feel). Very happy with my purchase! Thank you!
7 January 2026
Unprompted review
Incredible Customer Service
I’ve purchased multiple charms from Lily Charmed over time and have always loved the quality and uniqueness of their pieces. Recently, I had an issue with the clasp on a Custard Cream charm, and with only a few days to go before Christmas, I genuinely thought it would be impossible to return it and receive a replacement in time.
That was until I spoke to an incredible member of their customer service team, Kay (I hope she won’t mind me mentioning her by name). Without me needing to go into detail about why it mattered so much to have the charm before Christmas Day, she completely understood the urgency and made it happen, and in doing so, made a 7-year-old extremely happy.
Kay was brilliant from the very start: trusting, empathetic, proactive and genuinely kind. I was honestly blown away by her willingness to help and the care she showed throughout the process. It’s people like her who make you want to continue supporting a business.
If the owner(s) see this review, please know you have an exceptional human representing your brand, and she made a real difference
21 November 2025
Unprompted review
Reply from Lily Charmed
HI Sasha - sorry not to reply earlier - but I did read your lovely review to the team (and Kay!) - it makes such a difference to us to hear that what we do is appreciated x
Exceeded my expectations
Exceeded my expectations, a wonderful piece of jewellery, beautifully made, packaged and delivered.
24 December 2025
Unprompted review
Nothing like photos
Item looks nothing like the photo it's very small. I ordered an engraved item which is stated buried in their returns isn't refundable however they say this is very clear which it isn't or I wouldn't have ordered. After 3 times reaching out and waiting nearly 2 weeks they have declined my refund without answering my questions or explaining why its not clearly stated. Glad I got this on black Friday sale so it wasn't almost £50 however still a waste of money that was meant to be a lovely Christmas present.
3 December 2025
Unprompted review
Reply from Lily Charmed
Hi Emma,
Thank you for taking the time to leave a review, I’m genuinely sorry to hear you were disappointed with your order and with the experience you had contacting us.
On the size: we always want customers to feel confident about what they’re buying, so we do list the charm dimensions on the product page to help set expectations before ordering. That said, we understand that “small” can still feel surprising when you see an item in person, and we’re taking your feedback on board to see how we can make sizing even clearer (for example, improving imagery and wording).
On the return request: your charm was engraved exactly as requested and there was no fault with the engraving. Because it was personalised, we’re unable to accept a return for a change of mind in line with our policy for engraved/personalised items (this is also outlined in our FAQs/returns information). If an item is not personalised, we’re of course happy to accept returns in accordance with our standard returns policy.
On response time: we’re a small team and our office was closed over the festive period, with an out-of-office message in place to confirm when we would be back online. We also had a staff changeover over Christmas which meant your initial message was unfortunately missed - I’m very sorry about that. Once we picked it up, we responded as quickly as we could and we have taken your feedback seriously.
Lovely necklace bought for my…
Lovely necklace bought for my granddaughter for Christmas. Great service and quick delivery.
6 December 2025
Unprompted review
Good Quality
You can tell the jewelry is high quality. I had previously made the mistake of buying a really cheap version of the same piece I saw on lilycharmed and it broke off after the first week and I ended up having to buy the original anyway. Cheap really is expensive. Now that I’ve bought it, I can immediately see a difference in the quality, and knowing that it’s made by an independent family business just makes it feel that much better to wear.
14 December 2025
Unprompted review
Beautiful silver charms & Jewellery have bought two charms for my…
I have bought two charms for my Granddaughter for Birthday gifts and just ordered another for Christmas , arrived promptly and well packaged . A lovely selection of charms and Jewellery and really well made . Highly recommend and will definitely be ordering again from Lilly charmed .
14 November 2025
Unprompted review
A highly satisfied customer.
I chose to buy a turtle charm from you because you had a selection of animal charms and this is for an animal loving granddaughter. I’m sure it will be quickly added to her charm bracelet when she receives it on Christmas Day , I’m particularly delighted with the presentation case you have provided with the gift. Thank you!
11 November 2025
Unprompted review
Good experience from start to finish
Good experience from start to finish, easy to navigate web site, easy to follow order process, excellent product delivered. First class
10 November 2025
Unprompted review
I like the the charms and the way you…
I like the the charms and the way you can slowly build up a charm bracelet. They also make great gifts with charms to suit everyone
23 November 2025
Unprompted review
Beautiful Jewellery
Delivery was swift, packaging is very pretty & the charm we have purchased for our daughters Christmas is beautiful. Highly recommend Lily Charmed!!
14 November 2025
Unprompted review
Amazing team and stunning charms xx
Amazing team and stunning charms xx
13 November 2025
Unprompted review
Gorgeous necklace and amazing service
Gorgeous necklace and amazing service. Thank you so much.
1 November 2025
Unprompted review
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