Best skincare products that fits my and my daugters skin and age! I'm 40+ and prefer SOS line serum for maximum hydration, Retinol line products, that makes my oily skin matted and CC City crea... See more
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Company details
- Cosmetics shop
- Beauty product supplier
- Beauty Products Wholesaler
- Beauty supply store
- Cosmetic Products Manufacturer
- Health and beauty shop
Written by the company
MÁDARA is a B Corp certified corporation that brings together the power of Northern botanicals and cutting-edge science to create ECOCERT/Cosmos certified organic skincare and makeup. Founded in 2006 and nestled along the Baltic Sea, the brand crafts biologically active formulas with dermatologically proven results, harnessing the resilience of Arctic and Northern plants. Sourced from wild meadows, deep lakes and dense forests, each ingredient is selected for its purity and potency, refined to its highest effectiveness. Both the ingredients and final formulations are ECOCERT/Cosmos certified, natural and organic—free from unnecessary additives, always performing at their best. The name MÁDARA comes from a wild Northern herb (Galium Verum) that grows in pure soil, free from pesticides and other chemicals. Chosen as a symbol of the organic Northern ingredients that fuel the brand’s products, it is also a popular women’s name in Latvia.
Contact info
Zeltinu street 131, LV-2167, Marupe, Latvia
- +371 66 154 800
- support@madaracosmetics.com
- madaracosmetics.com
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Stick + testers — spot on
I had never heard of the brand before; they targeted me on Instagram, and I very quickly followed them and decided to try it. I really like the guide for choosing the right shade. I bought the product in stick format, and what I really like is that testers are available, so I bought five testers of another product to see how it works for me over a few days. The stick is great. I will recommend it and will definitely buy it again. Shipping was really fast. I’m very satisfied.
Love Madara <3
I love everything I buy from Madara - they're my go-to brand for creams, toner, and face wash. Very gentle and refined products.
Fast delivery
May use AI-assist with repliesRead more
I have tried a lot of products
I have tried a lot of products, but most of them haven't been suitable for my skin, despite the product description that in theory sounded perfect for my skin.
Despite that I have found a few products that I really like and the most important part that I value the most - organic ingredients.

Reply from MADARA Cosmetics
Great online shopping experience and…
Great online shopping experience and delivery service, superb products.
I have not received my items.
I have not received my items.
UPDATE
Changed my review. The package got lost but Madara fixed the problem well and fast. I do recommend their products.

Reply from MADARA Cosmetics
Pleasant scent and foams well
Wild woods moisture wash has very pleasant scent, foams well and has beautiful design.
My favorite brand for many years
MADARA is my favorite brand for many years. High quality, visible effectivity, suitable for sensitive skin.
I like a few Madara products
I like a few Madara products, constantly buying them for a few years. Most of my favourites, unfortunately, disappeared from Madra's production. Such as eye patches, moisturising capsules...
Also having a free samples with the order could be very helpful to taste some of Madra's new products. As it was before.
Love their products
Love their products, especially shampoo Grow, balancing tonner and various face creams.
Shampoo and conditioner (GROW) just ok
Keratin spray does nothing, does not detangle or shine, no results on myself or my daughter’s hair. Shampoo and conditioner (GROW) just ok. Also, in US, delivery was free if I spent a certain amount of money. Then one month after delivery getting bill from fed ex for duties and taxes for $25. Annoying because I spent extra to get free shipping and don’t even feel like product is effective.

Reply from MADARA Cosmetics
Great quality and fast delivery
Great quality and fast delivery, also price is very reasonable for a well sustained quality. I have been using Madara’s products for years and never been dissapointed. Will happily return for more products.
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