Merchant of Magic Reviews 

497
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Evaluating 184 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the high standard and quality of products, noting the massive selection available for all levels of magic enthusiasts. The excellent service, knowledgeable and friendly staff, and quick, well-packaged deliveries are frequently highlighted by many people. However, some people mentioned delivery issues like delays or items not arriving as expected. A few also noted products being faulty, different from advertised, or having damaged internal packaging.

What people talk about most

Product

People report positive experiences with product, consistently highlighting the high quality and variety of... See more

Service

Reviewers highlight positive aspects of service, consistently praising its excellence, professionalism, and... See more

Delivery service

Customers consistently note positive experiences with delivery service, frequently highlighting quick and... See more

Staff

Users describe positive interactions with staff, consistently highlighting their knowledge, helpfulness, and... See more

Quality

Customers generally express satisfaction with the quality of products, often describing them as excellent,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I have found the products supplied by Merchant of Magic to be of a consistently high standard. I have received the items ordered within a reasonable time frame and they have been well packaged. If... See more

Company replied

Rated 5 out of 5 stars

This review is regarding the PDF guidebook “Approaching Magic Practice; How to Practice Magic Tricks Effectively By Dominic Reyes.” This 100 page book is brilliant, “spot on,”incredibly apt. I... See more

Rated 5 out of 5 stars

What an amazing shop. They have everything for any magician of any age whether you’re starting out or already a professional. Lee,one of the staff members, showed off magical talents by showing as a... See more

Rated 5 out of 5 stars

I primarily do card tricks and I wanted some new ones that I could learn quickly. Looking through Merchant of Magic's collection I found it easy to identify suitable tricks. The descriptions were ac... See more


Company details

  1. #4 of 10 best companies in Magic Shop
  2. #35 of 108 best companies in Toy shop

Written by the company

The Merchant of Magic supply and manufacture magic tricks, books, DVDs and accessories to both professional and amateur magicians worldwide. Our magic shop offers over 20,000 magic tricks, mind reading magic tricks and illusions. The bricks and mortar magic shop, based in Hampshire, offers Personal Tuition and workshop sessions to take you from beginner to expert! All our sales team are full members of the world famous Magic Circle and are professional Magicians, so if you need advice, our trained experts are ready to help. We are also a member of The UK Magic Dealers Association, so you can be assured we offer the very highest level of service and quality expected from a professional Magic Dealer.


Contact info

4.8

Excellent

TrustScore 5 out of 5

497 reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 30% of negative reviews

Typically replies within 24 hours

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4.8

All reviews

(497)

173 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Fantastic purchase

Great place to purchase products from, items were shipped and delivered efficiently. Also I needed technical support and they were available over the phone and email. Highly recommended

27 October 2025
Rated 5 out of 5 stars

Fantastic shop!

Fantastic shop!! My son had been looking forward to his visit and he wasn’t disappointed! He was shown tricks and came away with a couple of his own. Thank you!! 🤩

15 October 2025
Unprompted review
Rated 3 out of 5 stars

The product's inner box was damaged…

The product's inner box was damaged even though the outer box was not. It was also a different version than used in the demo video. Merchant of Magic organised credit for a replacement but didn't follow up on a final request I had to resolve the issue with fastest shipping for thee replacement. More detailed vetting of what's being sold would help customers avoid both issues.

24 September 2025
Rated 5 out of 5 stars

What an amazing shop.

What an amazing shop.
They have everything for any magician of any age whether you’re starting out or already a professional. Lee,one of the staff members, showed off magical talents by showing as a few tricks. Highly highly recommend this shop.

8 October 2025
Unprompted review
Rated 5 out of 5 stars

Went to Bishops Waltham to have a look…

Went to Bishops Waltham to have a look around a came across this magic shop. A staff member named Lee was absolutely amazing. He shows us some magic tricks that wowed us. Thank you so much
The shop is absolutely stunning recommend for any budding magician of any age

8 October 2025
Unprompted review
Rated 1 out of 5 stars

25 GBP in my currency is a fortune --…

25 GBP in my currency is a fortune -- that's what I paid for a 3-7 day tracked delivery service international...... nothing -- a month later -- refusal of management to manage the problem,

28 September 2025
Merchant of Magic logo

Reply from Merchant of Magic

Hi Sean

Sorry to hear you are unhappy with the cost and speed of shipping your order to South Africa. Unfortunately it is not a 3-7 day service to your country and your package is currently held by customs awaiting their clearance and your action.

As you know, we have been updating you through the whole shipping process via our support ticket system and have provided you with full tracking.

I do understand that £25 shipping is more than you would like for this order. The actual shipping cost by the courier was £37.56 however we capped the shipping and paid the rest for you as goodwill.

Rated 5 out of 5 stars

Highly recommended!

Highly recommended!

I have rediscovered my love of magic recently and I find Dominic and co exceptionally helpful. Great products, great comms, and speedy delivery. Brilliant!

24 September 2025
Rated 2 out of 5 stars

Really disappointing service

I ordered several gaff decks in red and some magic coins. The order was sent with a handwritten note saying 'Coins to follow' and one of the decks was blue not red.
I waited several days for the coins to show up (still not arrived at time of review) and contacted customer service about the wrong deck. I used the contact form on the website but heard nothing back.

After chasing again via email I was told they didn't have red so the sent blue and if I didn't like it I would have to return the item.

I've had great experiences with this company in the past so it's a shame to see they've fallen so far in terms of customer service lately. I'd advise taking your money elsewhere until things improve.

22 September 2025
Unprompted review

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