I love the whitening powder, makes my mouth feel clean, great product and does remove surface stains. Also bought the serum which I’m just trying so unable to comment. Quick and excellent service. Or... See more
Company replied
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I purchased the enamel support and whitening powder and even though I've only been using them for the last three days, my teeth already feel stronger and a little bit whiter. My products arrived withi... See more
Company replied
After just two uses I can already see that my teeth look a bit whiter. I have very sensitive teeth but MySweetSmile is not setting my teeth on edge as other toothpastes often do. The taste is lovely.... See more
Company replied
Thank you. Order arrived in record time. Going to book an appointment for a proper scale and polish. Then will try product. I'm hoping for good things as all reviews sound very positive. Will update o... See more
Company replied
Company details
- Cosmetics Industry
- Beauty product supplier
- Beauty supply store
- Cosmetic Products Manufacturer
- Cosmetics shop
- Toiletries Shop
About MySweetSmile
Written by the company
Over 1 Million Smiling Customers
When it comes to safe, effective and innovative oral care solutions, you can trust MySweetSmile. Recommended by Dentists, our products are 100% peroxide-free and enamel-safe to ensure visible results without any sensitivity or irritation.
Award-Winning Products
- Voted 'Best Teeth Whitening Brand of 2023 & 2024' by The Independent Newspaper.
- Amazon's #1 Best-Selling Teeth Whitening Products.
- Clinically-Proven & Dentist-Approved
Our Delivery Promise
At MySweetSmile, we strive to provide our customers with the very best service possible. We’re proud to successfully deliver thousands of orders per month, however, we’re aware that the occasional delivery issue can still occur.
We’re committed to the happiness of our customers and we want you to feel satisfied with how you receive your order. In the rare event that your order goes missing, we can always guarantee that we’ll deliver a replacement as quickly as possible.
We're Here To Help
If you do experience any problems with your order, or have any questions about our products, please email our Smilecare Experts at help@mysweetsmile.com and we will respond to your concern within 24 hours.
Contact info
71-75 Shelton Street, Covent Garden, WC2H 9JQ, London, United Kingdom
- help@mysweetsmile.com
- mysweetsmile.com
4.5
Excellent
9k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 48 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Really surprised!
Ok not really one for trying stuff like this but I drink loads of coffee and red wine. Have to say after the first use my teeth looked whiter and felt smoother. Hopefully will continue to get better.
22 September 2026
Unprompted review
Reply from MySweetSmile
Hi Mr P,
Thank you for your kind words. It’s fantastic to know you’re enjoying MySweetSmile, we’re so glad it’s making a positive difference for you.
Your support means the world to us, and we’re always here if you have any questions or need advice. Feel free to email us anytime at help@mysweetsmile.com.
Thanks again for sharing your experience, it made our day.
- Lauren
Reply from MySweetSmile
Hi Steve,
It’s great to hear your MySweetSmile order arrived so quickly. We’re excited for you to give it a try and hope you love the results.
If you have any questions or need tips on how to use your new products, our handy How-To Guides (https://mysweetsmile.com/pages/instructions) are a great resource. And of course, you can always email us at help@mysweetsmile.com.
Thanks again for your support, we look forward to hearing what you think.
- Lauren
Quick delivery products seems fine only…
Quick delivery products seems fine only bad point was it was delivered to completely the wrong house in the wrong rd but that's not the company's fault.
Other than that all ok
20 September 2026
Unprompted review
Reply from MySweetSmile
Hi Paul,
We’re pleased to hear your order arrived quickly and that you’re happy with the products.
Sorry to hear it was delivered to the wrong house and road — thankfully, you managed to get it! We hope you enjoy your MySweetSmile products and see great results.
If you need any help or tips, our How-To Guides (https://mysweetsmile.com/pages/instructions) are a great resource, or you can contact us at help@mysweetsmile.com.
Thanks again for your support!
– Lauren
Teeth feel cleaner
Teeth feel cleaner
Nice fresh long lasting taste
Fast delivery
Will buy again
20 September 2026
Unprompted review
Reply from MySweetSmile
Hi Anon,
Thank you for your kind words. It’s fantastic to know you’re enjoying MySweetSmile, we’re so glad it’s making a positive difference for you.
Your support means the world to us, and we’re always here if you have any questions or need advice. Feel free to email us anytime at help@mysweetsmile.com.
Thanks again for sharing your experience, it made our day.
- Lauren
I'm very happy with my purchase
I purchased the enamel support and whitening powder and even though I've only been using them for the last three days, my teeth already feel stronger and a little bit whiter. My products arrived within two days of ordering so I couldn't be happier.
21 September 2026
Unprompted review
Reply from MySweetSmile
Hi Caitlin,
Thank you for your kind words. It’s fantastic to know you’re enjoying MySweetSmile, we’re so glad it’s making a positive difference for you.
Your support means the world to us, and we’re always here if you have any questions or need advice. Feel free to email us anytime at help@mysweetsmile.com.
Thanks again for sharing your experience, it made our day.
- Lauren
My order is always confirmed straight…
My order is always confirmed straight away and delivered two days afterwards. The product is easy to use and produces the result expected. i am delighted to have come across it
21 September 2026
Unprompted review
Reply from MySweetSmile
Hi Mary,
We’re thrilled to hear how much you love MySweetSmile. It’s wonderful customers like you who make what we do so rewarding.
If you ever need help or have questions about your products, don’t hesitate to reach out to us at help@mysweetsmile.com. We’re always happy to help.
Thank you again for sharing your positivity and being part of the MySweetSmile community.
- Lauren
Pleasantly surprised
After reading some of the negative reviews for My Sweet Smile, I wasn't sure what to expect. I was pleasantly surprised! Over the 14 day period my teeth gradually whitened, even my eye teeth which were darker than the others. It lifted stains I hadn't realised I had and I only noticed when comparing photos from day 1. I still have some stubborn stains in the crossover sections of my bottom teeth but they're only noticeable close up, not from a distance slas they were before. Overall my teeth look whiter and healthier than before. They even have a lovely shine! Very pleased and will continue to use as recommended twice a week.
7 September 2026
Unprompted review
Reply from MySweetSmile
Hi,
Thank you for taking the time to share your experience with MySweetSmile.
We are delighted to hear that you were pleasantly surprised by your results over the 14-day period, particularly with lifting darker stains on your eye teeth and revealing a healthy shine. It is wonderful to know that comparing photos from day one helped highlight the gradual improvement in your smile. Continuing with the twice-weekly maintenance routine is the best way to keep your teeth looking whiter and to continue targeting those harder-to-reach crossover areas.
Should you have any questions or require guidance as you carry on with your routine, please feel free to reach out to our team at help@mysweetsmile.com
- Sophia
Extremely disappointed with this…
Extremely disappointed with this product. In fact I haven't seen even a small improvement in 4 weeks of use. Don't waste your money on this product.
6 September 2026
Unprompted review
Reply from MySweetSmile
Hi Kathryn,
Thank you for sharing your experience with us.
The MySweetSmile Teeth Whitening Powder is a gradual, enamel-safe formula, designed to build a healthier, naturally brighter smile over time. It won't deliver the kind of instant, dramatic result you'd get from an in-chair dental treatment. These treatments rely on high-concentration bleaching agents which can only be applied by a dentist in a clinic. They cost considerably more, and the strength of the ingredients means sensitivity is a common side effect.
With that said, we know it doesn't work for everyone; no product does, just as skincare works differently for every skin type. What we can say is that we've seen strong results across our customer base. We're the world's highest-rated and most-reviewed teeth whitening brand, rated 4.5 out of 5 on Trustpilot across 8,500+ reviews, and trusted by over 2 million customers across the UK, US, and EU.
The Powder is also clinically tested, carries the Dermatest® 5-Star Seal of Approval, with 65% of users noticing improvements within 14 days and 35% reporting visible results within 7 days. Individual factors like enamel thickness, diet, and the depth of existing staining can all influence the pace and extent of results.
If you'd like to review the full data behind our formula's performance, we've made our independent clinical trial findings publicly available here: https://mysweetsmile.com/pages/clinical-trial
If you'd like personalised guidance, email help@mysweetsmile.com and our team will take a look.
– Mary
The delivery was dispatched really…
The delivery was dispatched really quickly and I received the products two days later. My teeth have never felt so clean with to toothpaste powder
18 September 2026
Unprompted review
Reply from MySweetSmile
Hi Nicola,
Thank you so much for taking the time to leave such a lovely review! We are delighted to hear that your order arrived so quickly and that you are already enjoying that remarkably deep, fresh clean from our Teeth Whitening Powder.
Providing fast dispatch alongside premium, enamel-safe smile care is always our goal, so knowing you are having such a great experience truly means the world to our team.
If you ever have any questions or need anything at all as you continue using your powder, please feel free to reach out to me directly at help@mysweetsmile.com.
- Mary
Very happy with delivery
Very happy with delivery, very efficient, am looking forward to great results
20 September 2026
Unprompted review
Reply from MySweetSmile
Hi Tim,
We’re so happy to hear your order arrived quickly. We can’t wait for you to try your new MySweetSmile products and would love to hear your thoughts when you do.
If you have any questions in the meantime, feel free to reach out to us at help@mysweetsmile.com. We’re here to help.
Thank you for choosing MySweetSmile, we’re thrilled to have you as part of our community.
- Mary
Im very happy with this product
Im very happy with this product. Highly recommended.
19 September 2026
Unprompted review
Reply from MySweetSmile
Hi Ardita,
Thank you for your kind words. It’s fantastic to know you’re enjoying MySweetSmile, we’re so glad it’s making a positive difference for you.
Your support means the world to us, and we’re always here if you have any questions or need advice. Feel free to email us anytime at help@mysweetsmile.com.
Thanks again for sharing your experience, it made our day.
- Mary
I'm a vegan and very sceptical..but it worked!
I have been using the Hyalauronic Gum Serum as I have been experiencing gum problems which I have had before in an area of cramped together wonky teeth!
I havent gone to a dentist as I know they will tell me to pay £60+ to see a hygenist who will just make it worse!
I bought this,as its vegan, not expecting much as a last resort, and I have to say it has worked and is excellent!It has stopped the pain, the bleeding and the soreness and swelling!
I am so grateful for this and would recommend it, something I dont do lightly as I hate this rip off world, and do not spend my money lightly! Submitted by Mrs Cawley!
20 September 2026
Unprompted review
Reply from MySweetSmile
Hi Mrs Cawley,
We’re thrilled to hear how much you love MySweetSmile. It’s wonderful customers like you who make what we do so rewarding.
If you ever need help or have questions about your products, don’t hesitate to reach out to us at help@mysweetsmile.com. We’re always happy to help.
Thank you again for sharing your positivity and being part of the MySweetSmile community.
- Mary
This actually seems to be working
This actually seems to be working
Very happy with the result at the moment
20 September 2026
Unprompted review
Reply from MySweetSmile
Hi Mr Gavin,
We’re thrilled to hear how much you love MySweetSmile. It’s wonderful customers like you who make what we do so rewarding.
If you ever need help or have questions about your products, don’t hesitate to reach out to us at help@mysweetsmile.com. We’re always happy to help.
Thank you again for sharing your positivity and being part of the MySweetSmile community.
- Lauren
Great product as usual!
18 September 2026
Unprompted review
Reply from MySweetSmile
Hi Collin,
Thank you for your kind words. It’s fantastic to know you’re enjoying MySweetSmile, we’re so glad it’s making a positive difference for you.
Your support means the world to us, and we’re always here if you have any questions or need advice. Feel free to email us anytime at help@mysweetsmile.com.
Thanks again for sharing your experience, it made our day.
- Lauren
Quick and easy to order
Quick and easy to order. Arrived within a couple of days. Excited to see the results
20 September 2026
Unprompted review
Reply from MySweetSmile
Hi Oliver,
It’s great to hear your MySweetSmile order arrived so quickly. We’re excited for you to give it a try and hope you love the results.
If you have any questions or need tips on how to use your new products, our handy How-To Guides (https://mysweetsmile.com/pages/instructions) are a great resource. And of course, you can always email us at help@mysweetsmile.com.
Thanks again for your support, we look forward to hearing what you think.
- Lauren
⭐⭐⭐⭐⭐ Excellent service
⭐⭐⭐⭐⭐ Excellent service
Early days on the product results, but service was spot on — accurate and great customer care when I amended my order. Very happy so far!
20 September 2026
Unprompted review
Reply from MySweetSmile
Hi Jamie,
We’re really pleased to hear that you’ve had such a positive experience with MySweetSmile so far. It’s great to know that everything was accurate and that our team could help when you needed to amend your order.
We’re only too happy to help, so if you ever have any questions or need a hand with anything, just drop us a message at help@mysweetsmile.com.
Thanks again for your kind words and for choosing MySweetSmile — we really appreciate your support! 💙
— Lauren
Love this product,,well worth it
19 September 2026
Unprompted review
Reply from MySweetSmile
Hi Viki,
We’re thrilled to hear how much you love MySweetSmile. It’s wonderful customers like you who make what we do so rewarding.
If you ever need help or have questions about your products, don’t hesitate to reach out to us at help@mysweetsmile.com. We’re always happy to help.
Thank you again for sharing your positivity and being part of the MySweetSmile community.
- Lauren
Been using as directed for 1 month now…
Been using as directed for 1 month now and not seen a difference at all.
Disappointing as it’s not that cheap
19 September 2026
Unprompted review
Reply from MySweetSmile
Hi Senga,
Thank you for sharing your experience with us.
The MySweetSmile Teeth Whitening Powder is a gradual, enamel-safe formula, designed to build a healthier, naturally brighter smile over time. It won't deliver the kind of instant dramatic result you'd get from an in-chair dental treatment. These treatments rely on high-concentration bleaching agents which can only be applied by a dentist in a clinic. They cost considerably more, and the strength of the ingredients means sensitivity is a common side effect.
With that said, we know it doesn't work for everyone, no product does, just as skincare works differently for every skin type. What we can say is that we've seen strong results across our customer base. We're the world's highest-rated and most-reviewed teeth whitening brand, rated 4.5 out of 5 on Trustpilot across 8,500+ reviews, and trusted by over 2 million customers across the UK, US and EU.
The Powder is also clinically tested, carries the Dermatest® 5-Star Seal of Approval, with 65% of users noticing improvements within 14 days and 35% reporting visible results within 7 days. Individual factors like enamel thickness, diet, and the depth of existing staining can all influence the pace and extent of results.
If you'd like to review the full data behind our formula's performance, we've made our independent clinical trial findings publicly available here: https://mysweetsmile.com/pages/clinical-trial
If you'd like personalised guidance, email help@mysweetsmile.com and our team will take a look.
– Ella
Reply from MySweetSmile
Hi Susan,
Thank you so much for taking the time to share your feedback with us! We are thrilled to hear that you experienced great communication, fast delivery, and that you are loving your product.
Delivering clear updates alongside effective smile care is always our goal, so knowing we hit the mark for you across the board truly means the world to our team.
If you ever have any questions or need anything at all as you continue using your order, please feel free to reach out to me directly at help@mysweetsmile.com.
- Mary
Great service right from ordering to…
Great service right from ordering to follow up on delivery etc. Using the whitening powder only 5 days but can already see an improvement on the stains on my teeth.
19 September 2026
Unprompted review
Reply from MySweetSmile
Hi David,
Thank you for your kind words. It’s fantastic to know you’re enjoying MySweetSmile, we’re so glad it’s making a positive difference for you.
Your support means the world to us, and we’re always here if you have any questions or need advice. Feel free to email us anytime at help@mysweetsmile.com.
Thanks again for sharing your experience, it made our day.
- Mary
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