NA-KD.com Reviews 13,714

TrustScore 3 out of 5

2.9

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Review summary

Based on reviews, created with AI

Most reviewers were somewhat happy with their experience overall. Many customers appreciate the fashionable clothing and, in some cases, the good quality of the items, noting that the products often look as pictured online and sizing recommendations can be accurate. Some people also highlight positive interactions with customer service, describing them as helpful, kind, and efficient in resolving issues like lost packages or incorrect refunds. However, a significant number of people express dissatisfaction with the return and refund processes, citing long delays in receiving refunds, charges for returns, and a restrictive return policy. Some customers also report issues with product quality, mentioning items that fell apart quickly or did not match the online descriptions. Additionally, some reviewers found the customer service to be unhelpful or unresponsive, particularly when dealing with complex order or return problems.

What people talk about most

Return policy

Reviewers express significant dissatisfaction with the return policy. Many customers describe the return... See more

Product

Users describe ambiguous interactions with product. While some customers praise the amazing quality, accurate... See more

Customer service

Customers consistently note ambiguous experiences with customer service. Many reviewers praise the support... See more

Order

People report ambiguous experiences with order. While some customers praise the support team for handling... See more

Refund

Clients share negative opinions on refund, with many reviewers expressing significant frustration over the... See more

Based on these reviews

Rated 3 out of 5 stars

Love some of the clothes but received a faulty item and after returning it, silence for a month. It’s not unexpected after reading the reviews but pointing it out here in the hope they might improve a... See more

Company replied

Rated 3 out of 5 stars

They charge you a 59kr return which I was aware but then when reading the stipulations more clearly, they then charge an extra 10kr per article if you return more than 3 items. Strange and cheap behav... See more

Company replied

Rated 2 out of 5 stars

Items quite high price compared to the quality. Ordered a suede jacket, felt like a paper bag. Pay for shipping, paid the same for return. Refund takes forever, they claim 14-21 business days from rec... See more

Company replied

Rated 1 out of 5 stars

Winter-boots that split in half. Simply terrible quality, when the sole literally split in half after having been used sparsely. The price certainly does not reflect the quality here. It is shameless... See more

Company replied


Company details

  1. Shopping & Fashion

Written by the company

NA-KD is one of Europe's top 20 fastest growing companies, breaking new records every month and showcasing ourselves as one of the leading fashion company in the world. At NA-KD you will find the most passionate and talented employees in the industry, with a combined knowledge of 50 years in both fast and high fashion. We were born in 2015 and have been growing ever since, creating the hottest fashion trends across the globe and being seen on all the hottest influences and celebrities. We push the envelope daily with our social media content and art direction. NA-KD is dedicated to breaking the mold and showing our followers what it means to be unique and stand out from the crowd. Top follow us on our journey, be sure to follow us here for all the latest updates! With love, NA-KD.com


Contact info

2.9

Average

TrustScore 3 out of 5

14K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 99% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

love

I buy all my denim from here, it’s a lovely company, great quality and I’ve never had any issues. Unfortunately my parcel was lost in the mail and never arrived, and Marjory from customer care helped me out and refunded my order with absolutely no issues. Not at all was I expecting a return or my money back as it was completely not the brands fault so I’m super happy I can replace my order xx

16 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Livvy,

We’re so happy to hear that our customer service was able to assist you smoothly, and we really appreciate your understanding regarding the situation. Your support and trust in our brand mean everything, and we’re so glad you’ll be able to replace your order.

Sending lots of love, and thank you again for being such a wonderful customer!

Best regards,
Janice, NA-KD.com

Rated 5 out of 5 stars

My experience was great

My experience was great, I got the help that I needed and they were so friendly.

14 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Tiffany,

We’re really happy to hear that you received the help you needed and felt welcomed by our team. Your kind words genuinely motivate us to keep delivering the best experience possible.

Thank you so much for taking the time to share this.

Best regards,
Janice, NA-KD.com

Rated 1 out of 5 stars

Major red flag customer service

The customer service team are so unhelpful which is enough to give me the ick! It seems like they genuinely don’t want to help you if there is an issue. I never understand what is the point in having micro influencers promote the brand if you can’t even be a good representative yourself.

14 January 2026
Unprompted review
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Reply from NA-KD.com

Hi there,

Our customer service team is always committed to assisting customers in line with company policies that are designed to ensure accuracy, fairness, and consistency.

We understand that not every outcome aligns with individual preferences, but our goal is to provide the most appropriate solution available in each case. We appreciate you taking the time to share your perspective.

Kind regards,
Janice, NA-KD.com

Rated 5 out of 5 stars

Fast shipping

Fast shipping. A bit complicated return process, but i suppose it was due to Xmas holidays. Customer service works fast and is helpful

14 January 2026
Unprompted review
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Reply from NA-KD.com

Hello Simon,

Thank you for sharing your experience! We're happy to hear you enjoyed the fast shipping and found our support team helpful.

We appreciate your patience during the holiday period and hope to serve you again soon.

Warm regards,
Janice, NA-KD.com

Rated 5 out of 5 stars

Very good customer service


Very good customer service. There was a delivery issue outside of their control, but NA-KD investigated and refunded me. Smooth resolution in the end — thank you.

14 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Medi,

We’re pleased to hear that our team was able to assist and resolve the situation quickly. We appreciate your trust and look forward to supporting you again.

Kind regards,
Janice, NA-KD.com

Rated 5 out of 5 stars

Excellent service

Responded very fast, very good service

14 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Aniqa,

We’re really happy to hear you had a great experience with our team.

Thank you for your feedback!

All the best,,
Janice, NA-KD.com

Rated 5 out of 5 stars

Kate

Kate was very helpful and solved my problem. She answered very quickly.

12 January 2026
Unprompted review
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Reply from NA-KD.com

Hello Eva,

Kate will love seeing this! Helping you quickly solve the issue is exactly what she aims to do. Thanks for taking a moment to highlight her work.

Kind regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

Do not purchase from NAK-D

Do not purchase from NAK-D, they will not issue you a refund despite several emails promising you will be.

12 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Jenna,

We know how worrying it can be when a refund is delayed. Please rest assured that we would never intentionally withhold it. If you haven’t received your refund yet, contact us at www.nakd.com/en/kundenservice/contact-us with “Trustpilot” in the subject line, and our team will assist you promptly to ensure it’s issued without further delay.

Best regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

Super quick and helpful customer care…

Super quick and helpful customer care service.

12 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Maria,

“Super quick and helpful” says it all—thank you for taking the time to leave this review. It means a lot to know our support team delivered the kind of service you expected.

Warm regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

Would like my refund please

Just to echo what others are saying, I placed an order, most of it was cheap poor quality or didn’t fit so I returned the majority. 3 weeks later I still don’t have my refund or even an email updating me that they have received it. I’ve emailed customer service twice and haven’t had a response. An absolute joke, never known anything like it, not sure there is much hope for them for the future looking at the recent reviews! Been purchasing from them for years and I won’t be back after this.

11 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Rebecca,

Thank you for your message.

Please note that our return processing time is 14 to 21 days from the date the return is handed over to the carrier. Once this process is completed, the refund is issued automatically.

If the21-day day timeframe has passed, you are always welcome to reach out to us, and we will be happy to manually review and process the refund for you.

We sincerapologisegize for the delayed responses you’ve experienced. At the moment, we are encountering higher-than-usual inquiry volumes, which has caused some delays in customer service repl Assuredured that this does not affect the processing of valid refunds.

We appreciate your patience at this time.

Warm regards,
Janice, NA-KD.com

Rated 1 out of 5 stars

I bought a wool jacket

I bought a wool jacket, it literally lasted tho uses and its awful, poor quality and the price is so much over the true value and quality!

9 December 2025
Unprompted review
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Reply from NA-KD.com

Hi Ines,

Thank you for sharing your feedback.

We’re very sorry to hear that the wool jacket did not meet your expectations. Please contact our customer service team with your order number and clear photos of the issue, so we can review the matter and advise you on the next steps in line with our quality and return policy.

We value your feedback, as it helps us improve our products and services.

Kind regards,
Janice, NA-KD.com

Rated 5 out of 5 stars

Customer service is great

Customer service is great! I had a problem with a missing refund from a return. I contacted customer service and they were very nice and understanding. Within a day the problem was solved and I got my money back :)

10 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Esmee,

Thank you for sharing your experience. We’re happy we could help resolve the issue quickly.

All the best,
Janice, NA-KD.com

Rated 1 out of 5 stars

Returned clothes 2 months ago and no refund

If I could rate this company a -1 I would!!

In mid November I ordered 2 black jackets from this company and when they arrived, the quality was that of dog poo. They were instantly bagged back up and returned via their online portal and taken back to my local courier shop. 2 weeks after I returned, I got in contact with the company as I hadn’t had any updates on my return. They said to wait another week. This back and forth happened another 3 times and the only information NAKD kept telling me is that they’re experiencing delays with refunds due to a ‘server issue’ and that my refund would be in my account by 27th December at the latest. It is now 9th Jan and I STILL have not received my refund. This company have kept my money and are refusing to give it back. NEVER ORDER FROM THIS COMPANY!!!

9 January 2026
Unprompted review
NA-KD.com logo

Reply from NA-KD.com

Hi there,

We understand how frustrating this delay must be, especially after you returned your items so quickly. Please rest assured that we are not refusing any refunds, and there is no intention to withhold any eligible funds. To ensure that this matter is thoroughly reviewed and resolved, please contact us at www.nakd.com/en/kundenservice/contact-us. Include "Trustpilot" in the subject line so our team can investigate and assist you promptly.

Best regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

Kind, competent, REAL people, not AI bots :)

I really like that they have live people helping. Not that many companies provide this today. The associates were kind, helped me immediately and competent. Thank you. I will continue shopping at NA-KD because of this.

6 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Darly,

Thank you for highlighting your experience with our support team. We’re glad you were assisted quickly and felt genuinely supported by real people who cared and knew how to help. Feedback like this reinforces exactly how we aim to show up for our customers.

Kind regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

Satisfied Customer

Easy to return and even though my return never made it back to the warehouse they were more than happy to refund my purchase as I was a 1st time customer-I will definitely be looking at their website again xx

1 December 2025
Unprompted review
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Reply from NA-KD.com

Hi Amy,

Thank you for taking the time to leave this review. We’re pleased that the return process was easy for you and that we were able to sort out the refund despite the return not making it back to us.

Your trust as a first-time customer truly matters, and we look forward to welcoming you again.

Kind regards,
Michaela Airam, NA-KD.com

Rated 1 out of 5 stars

DON'T BUY FROM THEM! Wrong Items Received. More than a month no resolution

Worst experience ever. I'm a first-time customer and have ordered 8 items amounting to over £200 and received only 2 items that were not even on my order! I returned the wrong items promptly but its been over a month now and still no resolution. No refund and no action since then. They also don't have a number to call for customer service which is very dodgy. I will never order from them anymore. Will never recommend. Don't buy from this online store.

21 November 2025
Unprompted review
NA-KD.com logo

Reply from NA-KD.com

Hi Ellyn,

We understand how frustrating this experience must have been, especially as a first-time customer. I can see that one of our team members has responded to your case and processed the refund, so please kindly check your inbox or spam folder. We hope that despite this situation, you will consider us again in the future, as we aim to provide a better experience for our customers.

Best regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

Fast and good customer service

Clothing runs about 1 size small. However, I did a return which ended up getting lost in the post. Two hours after I contacted them for help, I had the return in my account regardless. Really quick and helpful.

6 January 2026
Unprompted review
NA-KD.com logo

Reply from NA-KD.com

Hello Katie,

Thank you for taking the time to leave this feedback. While returns going missing can be frustrating, we’re glad our team was able to sort this out for you within hours. Your comments on both sizing and support are truly appreciated, and it’s great to know the assistance you received made a difference.

Warm regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

Fashionable clothes and good quality…

Fashionable clothes and good quality overall. I am often very pleased with my purchase from them. And the customer service team is helpful and kind. They try their best to set things right. Sometimes there is a delay in the return process though. Returns can take a long time to register. But if I contact them; they always help me. Overall I would say a good company.

6 January 2026
Unprompted review
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Reply from NA-KD.com

Hi Daniella,

We truly appreciate this honest review. It’s great to hear you’re enjoying the fashion and quality of our items, and that our customer service team has been kind and supportive along the way. We understand how frustrating return delays can be and value you highlighting this. Thank you for acknowledging the care our team takes in resolving concerns—we’re glad your overall experience has been a positive one.

Kind regards,
Michaela Airam, NA-KD.com

Rated 5 out of 5 stars

My partner returned clothes and it got…

I have edited the below review as NA-KD got in contact and have amended the below issue. I very much appreciate there support on this.

My partner returned clothes and it got stuck in the return portal. We eventually found it with the courier however by this time we had missed the return. At the time the customer service was mildly helpful saying the £264.50 that had been returned was no longer accepted they would offer a voucher. It turned out this had an expiration which we missed this means that we didn’t get the £264 in clothes or a voucher and na-kid are refusing to cooperate. I am considering taking this to the authorities as I see this as positively fruadulant. I highly recommend never using this company ever!

16 December 2025
Unprompted review
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Reply from NA-KD.com

Hello Christopher,

We see why this situation could feel upsetting and would like to clarify that we never intend to mislead customers. For returns outside the policy, we offer a voucher for the same value as an exception, valid for six months on all items including sale products. This approach also helps reduce unnecessary transportation. We encourage you to reach out via www.nakd.com/en/kundenservice/contact-us with “Trustpilot” in the subject line so our team can investigate and support you personally.

Best regards,
Michaela Airam, NA-KD.com

Rated 2 out of 5 stars

Delivery nightmare

Didn’t inform me on the website that if I didn’t put in my zip code, it would be sent to some random person’s house. It says I have to go collect it but when I put in the given post code, it isn’t a shop or locker, it is a house. If the website had informed me that I didn’t click home delivery, I would have happily paid the extra £1 to get it delivered to MY house. However, it didn’t inform me, therefore meaning I have to go hunt down this house to get my parcel. And in addition, I can’t even cancel the order.

30 December 2025
Unprompted review
NA-KD.com logo

Reply from NA-KD.com

Hi Sienna,

We understand how frustrating it can be when a delivery does not go as planned. Our checkout process offers multiple shipping options, so it is essential to select your preferred method. If a parcel is sent to the incorrect address, it will be automatically returned to us. Once it arrives at our warehouse, a full refund will be issued. Please note that this process typically takes 14 to 21 days.

Best regards,
Michaela Airam, NA-KD.com

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