prettylittlething.com Reviews 110,106

TrustScore 3 out of 5

3.1

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Review summary

Created with AI, based on recent reviews

Considering 3,798 reviews, most reviewers were somewhat happy with their experience overall. Many customers appreciate the helpfulness and quick responses from customer service representatives, particularly mentioning specific staff members who provided efficient support. Some consumers also report positive experiences with orders, including smooth returns and refunds, and praise the selection of clothes and timely next-day deliveries. However, a significant number of people express dissatisfaction with delivery services, noting frequent delays and issues with next-day delivery not being fulfilled. Many reviewers also report difficulties with refunds, citing long waiting times, partial refunds, or no refunds at all, even when items were returned or incorrect items were received. The customer service experience is also a point of concern for some, with complaints about slow response times, automated replies, and challenges in reaching a human representative to resolve issues.

What people talk about most

Customer service

Customers consistently note ambiguous experiences with customer service. While some reviewers, like those... See more

Order

Clients share ambiguous opinions on order experiences. Many customers express significant frustration with... See more

Response time

Customers had ambiguous experiences with response times. While many reviewers, often mentioning specific... See more

Delivery service

Customers express significant dissatisfaction with the delivery service, particularly regarding next-day... See more

Refund

Consumers express significant dissatisfaction with the refund process. Many reviewers report issues such as... See more

Reviews shaping this summary

Rated 3 out of 5 stars

I’m only giving 3 stars at the moment because I still haven’t received my order. I ordered next day delivery to Northern Ireland but they told me it would be here tomorrow, I’m not optimistic about it... See more

Rated 3 out of 5 stars

Kai was super helpful and responded quickly and efficiently to my queries. Unfortunately I am a disappointed to hear that PLT are charging for returns and the exact price for the return is unknown whe... See more

Rated 3 out of 5 stars

Very disappointed that my order is delayed more than 1 week, and I might not receive it at all. However Kai was helpful and quickly to answer.

Rated 3 out of 5 stars

I am currently waiting on a package that I ordered for my bachelorette party & message inquiries about. Kai was very nice and assisted me well with my questions. I’m in hopes to receive all three dres... See more


Company details

  1. Ladies' clothes shop
  2. Shoe shop

Information provided by various external sources

Welcome to our world. We provide the PrettyLittleThing customer with everything she needs to own her own style. Our girl is part of the online savvy shopping generation and trusts in us to deliver her product inspired from the catwalk and the coolest celebrity muses of the moment. With hundreds of new affordable product dropping daily, all of those “nothing to wear dilemmas” are gone for good. This is fast fashion accelerated. Our aim is to demystify style and make it accessible to all whatever your budget.


Contact info

3.1

Average

TrustScore 3 out of 5

110K reviews

5-star
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1-star

Replied to 53% of negative reviews

Typically replies within 1 week

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Rated 1 out of 5 stars

Disgusting …

Parcel was supposed to arrive 2 days ago, haven’t even recieved a dispatch email and since requesting a refund the company have stopped replying to me. Their customer service it’s disgusting. My first time ordering and I certainly won’t ever order again or recommend to anyone.

16 April 2026
Unprompted review
Rated 1 out of 5 stars

A wedding gown might arrive faster!

Ordered a dress with what appeared to be adequate time. It has been sitting one state over in California for days. Prom is fast approaching and the bot tells me daily to reach back out if it hasn’t arrived by 9 pm. My daughter and I are heartbroken.

16 April 2026
Unprompted review
Rated 1 out of 5 stars

awful service

I am not one to ever leave bad reviews but it’s beyond a joke. plt used to be a go-to website for me and I have had royalty delivery for years but since the ‘re-brand’ it’s awful, orders never arrive, refunds never come. Ordered some outfits as a last resort and chose next day delivery, a week later not even had a dispatch email, spoke to the chat bot (AI of course) and they can’t even provide me any tracking or what courier it’s with, and now being told i will receive it by 26th april?? Final attempt at using plt, once i’ve got my refund for these missing items i’ll never use again lol and i know sooo many people feel the same!

16 April 2026
Unprompted review
Rated 5 out of 5 stars

kai !

kai was super helpful and quick to respond and solve the issue

16 April 2026
Unprompted review
Rated 1 out of 5 stars

Still chasing for a refund after weeks

Still chasing for a refund after weeks. Continue to receive automated responses or messages from agents who have clearly not read the previous messages, or answering a completely unrelated question that I did not ask.

16 April 2026
Unprompted review
Rated 1 out of 5 stars

Had paid for a year of next day…

Had paid for a year of next day delivery not even dispatched for 4 days messaged and eventually got a reply that I WD get my delivery on the Thursday which is 5 days late, oh look Thursday has come and it's just been dispatched
Plt can not be trusted people do yourself a favour shop elsewhere they are complete time wasters

12 April 2026
Unprompted review
Rated 1 out of 5 stars

Ordered some dresses for a wedding

Ordered some dresses for a wedding, said it would be delivered 3-5 days. It’s now day 7, no dresses. Won’t turn up before the wedding now. Tried to contact customer service, crappy AI to start. Asked for a real person, said they’re really busy but they’ll respond soon (via text message). 4hrs later, STILL NO RESPONSE. No phone number to call. Wrf do I do? ??

16 April 2026
Unprompted review
Rated 1 out of 5 stars

Awful experience

Awful experience, ordered some clothes for a Hen Do and they were still not dispatched 5 days later. The customer service chat bot is unhelpful and it’s hard to speak to a real person.

16 April 2026
Unprompted review
Rated 1 out of 5 stars

PLEASE AVOID PURCHASING FROM PLT…

I am not sure what has happened to PLT but please AVOID all cost they are now SCAMMERS! How they are able to operate and are still in business I do not know, I placed 2 orders 1 12th April and the other 13th April and paid for Royalty, this was due to be delivered 1 parcel today, I was supposed to reveive 1 yesterday but neither have been processed or dispatched and you cannot speak to anyone no one responds by email other than KAI THE AI BOT!!!!! AVOID THIS COMPANY AT ALL COST, THEY ARE NOT THE SAME AS THEY USE TO BE AND ARE THEIVES!!!!

15 April 2026
Unprompted review
Rated 1 out of 5 stars

Seriously gone downhill as a brand…

Seriously gone downhill as a brand trying to be a jack of all trades. No next day delivery anymore - know your audience, we are last minute girls trying to get a cute outfit for the weekend.
The last two orders (only orders ive done this year) are both delayed and due to arrive after the event.

16 April 2026
Unprompted review
Rated 1 out of 5 stars

DO NOT BUY FROM PRETTY LITTLE…

DO NOT BUY FROM PRETTY LITTLE THING!!!!!

Extremely poor and potentially unlawful experience with PrettyLittleThing.
I placed an order totalling £206 and returned the majority of items on 12th March 2026, keeping only around £30 worth. Despite PrettyLittleThing confirming receipt of my return, I have still not received my refund over 5 weeks later.
Instead, I was told the refund would be issued as store credit — something I explicitly did not agree to. Under the Consumer Contracts Regulations 2013, I am legally entitled to a refund to my original payment method. A retailer cannot simply impose store credit in place of a monetary refund without the customer’s consent.
I paid via Clearpay, and this situation is now not only unacceptable but raises serious concerns about compliance with UK consumer law.
Customer service has been completely inadequate. I have been chasing this since 5th March, receiving infrequent responses that take weeks and fail to address the issue. This level of delay and lack of resolution falls far below reasonable standards.
At this stage, I am considering escalating the matter further, including pursuing a formal complaint, initiating a dispute through Clearpay, and reporting the issue to Trading Standards.
Consumers should be aware: if you need to return items, you may face significant difficulty obtaining your money back because I have not received a penny!!
This has been a stressful, time-consuming, and wholly unsatisfactory experience.
Absolutely Disgusting!!!

16 April 2026
Unprompted review
Rated 1 out of 5 stars

Pretty Little Customer Service

Sent completely the wrong item! I went on to use the messaging platform they recommend to discuss return - as I am unwilling to pay for this given it is not my mistake. I haven’t had a response from either messaging or on Instagram. I then emailed them and sent pictures etc, I got a response then asking for pictures - insanity. I have yet to hear back again.
I want my money back, I want to not have to pay for a return given it isn’t my fault, and I want a response!!! Absolute joke. Do not buy from this website!

15 April 2026
Unprompted review
Rated 1 out of 5 stars

CALL YOUR BANK AND DO A CHARGE BACK

CALL YOUR BANK AND DO A CHARGE BACK. Absolutely shocking customer service. PLT are scammers and I can’t believe they are getting away with this. Only refunded part of my return been chasing for months. Did a charge back with my bank and they refunded my money. Also if you paid by Klarna or clearpay it’s worth raising a dispute with them and pausing your payments

16 December 2025
Unprompted review

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