Quality DiamondsReviews 

2,376
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Evaluating 70 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional helpfulness, professionalism, and extensive knowledge, making the entire process enjoyable and stress-free. Many people highlight the outstanding service, noting that they never felt pressured and received expert advice tailored to their needs. The quality of the products, particularly the diamonds, is frequently mentioned as excellent, often exceeding expectations and arriving exactly as described. The overall user experience, from initial consultation to delivery, is described as seamless and first-class, with many reviewers expressing their intent to return for future purchases. However, some people were dissatisfied with the execution of custom requests, finding that the final product did not reflect their specific customization needs, despite the staff being polite.

What people talk about most

Staff

Users describe positive interactions with staff, consistently highlighting their helpfulness, knowledge, and... See more

Product

Consumers find product to be positive, with many reviewers expressing delight with the quality and appearance... See more

Quality

Reviewers mention positive feedback about quality, consistently praising the high-caliber diamonds, with many... See more

Service

Customers had positive experiences with service, consistently describing it as first-class, exceptional, and... See more

User experience

Clients share positive opinions on user experience, with many describing it as an absolute 5-star experience... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Daniel was extremely helpful in helping us pick both an engagement ring and our wedding bands. We never felt pressured to make a decision and he always took the time to walk us through the options ava... See more

Company replied

Rated 5 out of 5 stars

Amazing service from all staff. Paul helped with the engagement ring, reassuring me along the whole process. Daniel with the wedding rings, once again the service was outstanding. Filled with knowledg... See more

Company replied

Rated 5 out of 5 stars

I made an appointment to discuss and view diamonds at their London office rather than make my choice on-line and the experience was just what I wanted. From my initial phone call to the delivery of m... See more

Company replied

Rated 5 out of 5 stars

Exceptional company to deal with and worth more than 5 stars! From beginning to end it was a pleasure to deal with such a professional organisation. Danial gave me expert advice and help, and nothin... See more

Company replied


Company details

  1. Diamond Dealer
  2. Jeweller
  3. Jewellery Designer
  4. Jewellery shop
  5. Wedding service

Written by the company

Quality Diamonds are wholly committed to providing the very best diamond buying experience. Specialising in diamond engagement rings, diamond earrings and wedding rings, our balance of superb customer service, exquisite products and outstanding prices ensures we are one of the market leaders in the online Jewellery Industry. Why not visit us at our offices in Hatton Garden, Milton Keynes and Birmingham's Jewellery Quarter, and we'll give you all the knowledge and advice you'll need to ensure you can buy with confidence.


Contact info

4.9

Excellent

TrustScore 5 out of 5

2k reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 1 week

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4.9

All reviews

(2,376)

65 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent service

Excellent service, Paul was so helpful and helped us get the ideal ring and chose the perfect diamond in such a short time. Will definitely purchase more jewellery from this brand. Best customer service in the UK!

16 May 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your fantastic review! We're so pleased Paul could help you find the perfect ring and diamond so quickly. Your kind words about our service truly mean a lot, we can't wait to welcome you back for more special pieces in the future!

Rated 5 out of 5 stars

Excellent experience at Quality…

Excellent experience at Quality Diamonds. Daniel walked us through the whole process with top notch service and reliability.

26 April 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your review!

Rated 5 out of 5 stars

Thank you Paul

I’m into my diamonds and know that it’s more than the 4 C’s..

Love the fact that they show the GIA certificates with all the information required.

Great service and 2 beautiful diamonds delivered on time to enable us to have our daughters earrings made up in for her wedding 👍

Highly recommend! 👌🏼

Will definitely buy from Quality Diamonds again and a big thank you to Paul Sitton.

9 May 2025
Unprompted review
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Reply from Quality Diamonds

Thank you so much for your wonderful review! We’re delighted to hear that you appreciated the transparency and detail in our diamond listings - it’s great to know it made a difference for you. We're honoured to have played a small part in such a special occasion, we look forward to helping you again in the future!

Rated 5 out of 5 stars

More than 5 Stars!!!

If I could give more than 5 stars I would!! Just the perfect experience start to finish. Guided through amazingly by Daniel Ferragamo as we are complete novices. I honestly left feeling I had the worlds best knowledge of diamonds (second only to Daniel!)

No pressure, no upsell just genuine honest advice. Ring arrive no problem and has even just been dropped back off 2 years later for a resize and to order the wedding bands. Another flawless, see what I did there ;), service from Daniel and wedding bands ordered.

10 May 2025
Unprompted review
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Reply from Quality Diamonds

Thank you so much for this amazing review! We're thrilled to hear your experience was so positive from start to finish. Daniel will be over the moon to know his guidance made such a difference, we can't wait to be part of your next special chapter with the wedding bands!

Rated 5 out of 5 stars

Exchange

Bought a diamond and wasn’t happy with the size, but Lauren was extremely helpful in helping me make my return and placing the order for my new one. No hiccups at all and the quality cannot be faulted.

13 May 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your feedback! We're sorry the first diamond wasn’t quite right, but we're so glad Lauren was able to assist you smoothly with the return and reorder. We’re thrilled you’re happy with the final result and truly appreciate your kind words about the quality and service!

Rated 5 out of 5 stars

A Brilliant Online Discovery

A Brilliant Online Discovery – Worth Every Penny!

I’ve bought fine jewelry in Tel Aviv, New York, and London, but never online—so I was understandably cautious. I wanted a beautiful yet secure substitute to wear while traveling, and after a lot of research, I chose Quality Diamonds. I'm so glad I did.

I ordered a solitaire lab diamond ring with an emerald-cut stone set on a platinum band. Not only is it stunning in person—elegant, timeless, and incredibly sparkly—but it was also significantly more affordable than similar pieces I saw from other companies.

The team at Quality Diamonds made the whole process easy and reassuring. Their communication was excellent, answering all my questions promptly and professionally, which made me feel confident every step of the way.

This ring exceeded my expectations in every way. If you're on the fence about ordering online, don’t be—this was a fantastic experience, and I wouldn’t hesitate to recommend them.

23 April 2025
Unprompted review
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Reply from Quality Diamonds

Thank you so much for your wonderful review! We're thrilled to hear that your first online fine jewellery purchase was such a positive experience, and we're honoured you chose Quality Diamonds. We’re so glad our team helped you feel confident throughout the process, thank you again for your trust and recommendation!

Rated 5 out of 5 stars

Brilliant service

Brilliant service, really helpful and made the design process easy and enjoyable. Ended up with the perfect engagement ring at a great price. Thank you to the team!

16 April 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your lovely review, Toby!

Rated 5 out of 5 stars

I purchased loose diamonds

I purchased loose diamonds, it has been a great experience. I emailed the customer service several times before I made my final choices and they have been so helpful.
The natural diamond is GIA certified, and the lab is IGI certified.
The website is impeccable, you can reliably choose a diamond with the best quality that suits your budget, by applying filters and comparing stones using the in-depth report available.
I absolutely recommend Quality Diamonds after more than a year of searching and comparing many retailers.

19 February 2025
Unprompted review
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Reply from Quality Diamonds

Thank you so much for your thoughtful review! We're delighted to hear that you had such a positive experience and that our team was able to support you throughout your decision-making process. It’s great to know you found our website helpful and transparent, and we're proud to offer certified, high-quality diamonds that meet a range of needs and budgets.

Rated 5 out of 5 stars

I have never bought a loose diamond before…

I have never bought a loose diamond before and never spent that sort of money on line before so I was a little anxious.
I initially spoke to Paul who walked me through the process and gave me exellent advice he could not have been more helpful or patient.
Needless to say I did buy a stone.
When I needed to check a couple of things I spoke to Daniel and Lauren, both as kind and helpful.
I have returned the stone but ONLY to have it set as they had the perfect style for that stone.
I would have no hesitation in recommending them, lovely diamond, great help and immaculate service.

2 April 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your lovely review! We're so glad Paul, Daniel, and Lauren were able to guide you through the process and make you feel comfortable with such an important purchase. It's great to hear you're happy with the diamond and our service!

Rated 5 out of 5 stars

Couldn’t recommend enough!

We honestly don’t have enough nice words to say about the team at Quality Diamonds.

Engagement ring and wedding rings purchased through Paul. They are so welcoming and have all the time in the world for you.

We are over the moon with our rings and they also repaired an old ring I had for free, their level of customer service is like no other.

We couldn’t recommend them enough.

Thank you for everything so far!

Soph & Brad

8 March 2025
Unprompted review
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Reply from Quality Diamonds

Thank you so much, Soph & Brad, for your incredibly kind words! It means the world to us to know you’ve had such a positive experience.

Rated 5 out of 5 stars

Excellent Service

Numerous purchases. I can now just order my partners jewelry without even visiting the showroom, knowing that I can trust them with th equality they promised!

2 April 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your lovely review, Larry!

Rated 5 out of 5 stars

Can’t recommend more highly - these guys are the best.

Working with quality diamonds to find my partners engagement ring has been such a brilliant experience. Working with Dan has made the whole process really straightforward. Right from the outset Dan guided me through the process of picking out the style and stones with expert precision. We went back to him to get the wedding bands. Couldn’t recommend him enough!

5 April 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your wonderful review, William! We're so pleased to hear about your experience with Dan

Rated 5 out of 5 stars

Daniel was really helpful not only when…

Daniel was really helpful not only when helping me to decide on the perfect engagement ring for my fiancée but also when helping us choose our wedding rings two years on. Great service and reasonable prices!

8 March 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your wonderful review, Olly! We're so pleased to hear about your experiences with QD : )

Rated 5 out of 5 stars

Amazing service, Beautiful ring

I had a fantastic experience with Quality Diamonds in London. Daniel was incredibly helpful throughout the whole process, professional, patient, and genuinely invested in helping me find the perfect engagement ring. The quality of the diamond is outstanding, the price was very fair, and the service was top-notch from start to finish. Most importantly she said yes! Huge thanks to Daniel and the team, I highly recommend them.

10 February 2025
Unprompted review
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Reply from Quality Diamonds

Thank you so much for your kind words! We're thrilled to hear about your positive experience with Daniel and the Quality Diamonds team. Congratulations on your engagement!

Rated 5 out of 5 stars

Highly recommended

Fantastic experience at Quality Diamonds in Hatton Garden. Daniel's knowledge and patience is second to none. A genuinely lovely guy who took a no pressure approach when helping me choose a diamond and setting, and gave me sound advice throughout the whole process. The ring I received has well and truly exceeded my expectations - beautiful is an understatement! I've been so impressed with the quality and service that I placed a second order. Highly recommended!

18 March 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your wonderful review, Amber! We're so pleased to hear about your experience with Daniel, and of course that you love your ring!

Rated 5 out of 5 stars

Absolutely incredible service and…

Absolutely incredible service and offerings at Quality Diamonds in London. We bought our engagement ring as well as wedding bands from Daniel. The expertise, help and great pricing cannot be beat. Better than any place on the high street!!

10 December 2024
Unprompted review
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Reply from Quality Diamonds

Thank you for your review, Jasper! We're so pleased to hear about your experience with the QD team

Rated 5 out of 5 stars

have just collected my beautiful ring…

have just collected my beautiful ring from quality diamonds. We saw Daniel, who was very knowledgeable and explained the process. it was a pleasure from start to finish. we will go back again, and I would recommend Quality Diamonds to anyone who wanted a first-class service and an excellent product.

14 March 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your lovely review! We're so pleased to hear about your experience with QD and of course that you love your ring : )

Rated 5 out of 5 stars

Great experience

My fiancé and I have had great experiences with Daniel. My beautiful engagement ring was purchased from Quality Diamonds I'm so happy with the quality and then we had a subsequent meeting in the autumn, looking at different options for wedding rings. We appreciated Daniel's time and knowledge.

26 October 2024
Unprompted review
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Reply from Quality Diamonds

Thank you for your lovely review, Judith!

Rated 5 out of 5 stars

40th birthday Engagement Ring Upgrade

Great experience! My wife couldn’t believe new beautiful ring engagement ring which she has received so many compliments on.

Paul was amazing to deal with and so helpful! Would highly recommend!

13 September 2024
Unprompted review
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Reply from Quality Diamonds

Thank you for your wonderful review, Darragh!

Rated 5 out of 5 stars

Bought a Diamond Engagement ring in…

Bought a Diamond Engagement ring in 2015 and one of the claws had slightly bent. I rang the head office and explained the situation and they were really helpful and asked me to either post the ring or make an appointment due to the cost of the ring i went to their Birmingham branch and met Lauren who was really friendly and so helpful.
She said she could sort it and even re sized the ring as it had got a little loose over the years. The ring has just turned up on the date she said it would and looks amazing. All of this was done FOC .
The service and helpfulness has been a joy, when buying over the internet you always worry but i would recommend anyone to give these people a go.
Thanks Lee & Vanda

1 March 2025
Unprompted review
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Reply from Quality Diamonds

Thank you for your wonderful review, Lee and Vanda! We're so pleased to hear about your experience with Lauren : )

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