I applied late in the afternoon on a Friday and two wonderful people: Aby Kross & Sasha Brown worked together and were able to get my application in, reviewed, and funded on a Friday even though it go... See more
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Reliant Funding has been championing Small Business growth by providing short-term working capital since 2008. As your financial partner, we work to provide each business with funding options that fits their specific story quickly and with ease. We value hard work and a great attitude and strive to help your business find success now and in the future.
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9540 Towne Centre Dr., Suite 200, 92121, San Diego, United States
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Replied to 50% of negative reviews
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Simran is great to work with, very professional and has always responded immediately with the right information, every time I have needed something. Working with Simran has been a pleasant experience.

Reply from Reliant Funding
Pearl Paige made the process quick and easy. Definitely recommend working with this company.

Reply from Reliant Funding
Anna Johnson was quick and diligent in helping.
Thank you

Reply from Reliant Funding
Anna Johnson helped me so much. She explained me everything clearly and quickly funded me! It’s been tough situation but today I feel much much better. Thank you Anna Johnson ! I really appreciate your support and help!!

Reply from Reliant Funding
I am a repeat client and would highly recommend them

Reply from Reliant Funding
Jyoti was super helpful throughout this process. This is the second deal I’ve done with Reliant. Great company and has helped me scale my business. Again, Jyoti was amazing.

Reply from Reliant Funding
Experience with Sophie was great. She was quick and very responsive to all my questions l. 3rd funding through her

Reply from Reliant Funding
Sebastian Garcia was very helpful and explained everything to me. We got the founds we needed and fast.

Reply from Reliant Funding
Thanks 'MUKTA' you were so helpful.

Reply from Reliant Funding
Sophia helped me work through my best options and made the process seamless.

Reply from Reliant Funding
AJ was a true advocate and worked with us to establish a lending relationship.

Reply from Reliant Funding
Simran and Sarah was very helpful in getting my business funded without any problem,I would not hesitate to recommend them to other businesses, looking forward to working with you again in the future

Reply from Reliant Funding
SIMRAN Great 👍 super helpful enjoyed working with him

Reply from Reliant Funding
Appreciate Shannon Smiths attention and time to get funding quickly! Really helped us out.

Reply from Reliant Funding
Ulysses SHARMA start to finish 5 stars made process very welcoming quick and eff

Reply from Reliant Funding
DO NOT use this company! They are very deceptive. Sure they will approve you, but if you run into a life matter they do not care. I was told to advise of financial difficulty by Carol M. and I did. She never responded. Also, I should not have to provide a bank statement if the same issue existed for a period of several days. As a result I was charged a $2500 fee by Judith D. Will pay off and warn others to stay away.

Reply from Reliant Funding
I had a very disappointing experience with Reliant Funding that felt like a classic bait-and-switch.
I was contacted by their team about potential business financing, and I explained very clearly that my goal was to consolidate several existing merchant cash advances into a single facility so I could pay them off early and simplify my payment structure.
For context, my company generates a little over $3M in annual revenue, and we’ve been servicing our current obligations without issue. The goal of the conversation was restructuring financing to reduce the overall cost of capital.
I was told they were a direct lender with competitive rates and in-house underwriting, and that my situation would be presented to their underwriting team.
After providing documentation and spending time going through the process, the “offer” that came back was:
• $10,000 advance
• $14,990 payback
• $499 daily payments for 30 days
• Net deposit around $8,500 after fees
That’s roughly 75% cost of capital for a one-month advance, which is exactly the type of expensive short-term MCA structure I specifically said I was trying to move away from.
This isn’t about being approved or declined — underwriting decisions are understandable. The issue is that the entire conversation was framed around helping restructure financing, when in reality the only product offered was another extremely expensive short-term advance.
Many entrepreneurs reach out to companies like this hoping to stabilize their finances or simplify existing obligations. In my case, the process ultimately felt misleading and like a waste of time.
If Reliant Funding simply stated up front that they only offer short-term merchant cash advances, it would save everyone involved a lot of time and frustration.

Reply from Reliant Funding
Continuous texts for statements and funding then when submitted they ghost you. I meet all criteria for a loan and I submit all information and they don’t reap except for a diff rep asking for all the same information.
AJ Starc continues to solicit even when instructed to stop. They have no business acumen or conduct. The opposite of a professional institution.
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