Specialty Life Insurance Reviews 

2,865
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Looking at 447 reviews, reviewers had a great experience with this company. Customers consistently praise the staff and advisors for being extremely friendly, helpful, patient, and exceptionally knowledgeable during every single interaction. People feel very comfortable throughout the entire application journey, noting that representatives take the time to explain policies clearly without applying any pressure. Some reviewers were not happy with the persistent cold calls and frequent unsolicited contact attempts coming from a variety of different numbers. Consumers also mentioned that trying to reach out or return messages was very frustrating because the contact numbers frequently did not work or went dead.

What people talk about most

Staff

Consumers find staff to be positive, helpful, and exceptionally knowledgeable. Reviewers frequently highlight... See more

Customer service

Customers consistently note positive experiences with customer_service, highlighting that representatives are... See more

Service

Reviewers mention positive feedback about service, noting that agents are friendly, knowledgeable, and... See more

User experience

Clients share positive opinions on user_experience, describing the application process as simple,... See more

Customer communications

Reviewers highlight negative aspects of contact, expressing frustration over relentless and unsolicited phone... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Besides being spammed, which gives big scam vibes - I researched the company to find actual users who had great feedback so I entertained it.. and my rep was actually fantastic. Easy to work with, ve... See more

Company replied

Rated 4 out of 5 stars

I had the pleasure of dealing with Penny Morash, she made me feel very comfortable . Penny is very friendly, pleasant , knowledgeable. very confidant. She helped me with what i needed... I have given... See more

Company replied

Rated 4 out of 5 stars

The person that assisted me was very knowledgeable and answered all my questions. I did find it was a rather long process. I am confident that some questions could be eliminated or merged somehow with... See more

Company replied

Rated 5 out of 5 stars

I’m sixty six years young with type two diabetes. It was very difficult for me to find an insurance company that would cover me. I’m so relieved now that I can have some money to cover my funeral and... See more

Company replied


Company details

  1. Personal Insurance Company

Written by the company

Specialty Life Insurance specializes in guaranteed and simplified issue insurance products in Canada.


Contact info

4.1

Great

TrustScore 4 out of 5

3k reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 98% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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4.1

All reviews

(2,865)

432 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

My agent was Rita Desfosses and…

My agent was Rita Desfosses and couldn't have been more helpful through the process. A very personable lady which is rare today.

14 March 2026
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Thank you for taking the time to share your experience. We appreciate your kind words and your trust in our team!

Rated 5 out of 5 stars

Excellent people

Excellent people
They listen to you

12 March 2026
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Hello Stewart, thank you for your kind feedback! We're so glad to hear that you had a positive experience with our team.

Rated 5 out of 5 stars

The agent I spoke to was easy to talk…

The agent I spoke to was easy to talk to.
I understood what he was saying and I especially liked the fact that he didn't push the one that cost more. Thank you Charles.

12 March 2026
Unprompted review
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Thank you for your kind feedback! We're so glad to hear that you had a positive experience and that everything was explained clearly.

Rated 3 out of 5 stars

Too lengthy for the phone.


I disliked the fact that it took too long with the questions. I noticed there was quite a few of repetition with the questions asked. I was actually on the phone for over an hour when promised it would take twenty minutes to a half-an-hour.

Overall the Insurance Broker was friendly and apologetic at times for the lengthy interview and questions.

20 February 2026
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Reply from Specialty Life Insurance

Thank you for sharing your feedback. We apologize that the process took longer than expected and that some of the questions felt repetitive. Certain questions are required as part of the underwriting process to ensure the most accurate coverage recommendations, but we understand that this can sometimes make the conversation longer than anticipated. Your feedback is very valuable, and we will certainly keep it in mind as we continue working to improve our clients’ experience.

Rated 5 out of 5 stars

Quick

Quick, easy and hassle free!!

4 March 2026
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Reply from Specialty Life Insurance

Hello Wayne, thank you for sharing your experience with us!

Rated 4 out of 5 stars

Very clear advice and a relatively…

Very clear advice and a relatively painless process compared to other insurance companies

3 March 2026
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Hello George, thank you for your kind feedback! We’re glad to hear the process was clear and smooth for you. We truly appreciate you sharing your experience.

Rated 5 out of 5 stars

Excellent customer service!!

The agent was very kind, patient and knew her job. The process of the questions is lengthy BUT she guided me thru perfectly!!

2 March 2026
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Reply from Specialty Life Insurance

Hello Betty, thank you for sharing your experience with us!

Rated 1 out of 5 stars

NON stop calls and basically SPAM

NON stop calls and basically SPAM . the phone numbers are all random and cannot be called back. left no msg no details and if this is not a scam, i don't know what is this.

9 March 2026
Unprompted review
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Hello Joseline, apologies for the inconvenience. Please email us your phone number at info@specialtylifeinsurance.ca and we will ensure it is permanently removed.

Rated 1 out of 5 stars

I wanted to discuss my existing policy…

I wanted to discuss my existing policy with an agent. I called numerous times , emailed , left voice mails and no response. One time someone tried to call me and left me a voicemail. I returned call and that was the last time I heard from anyone. I finally got through to someone this morning and am cancelling my policy. If this is the kind of service provided then I would worry about what my loved ones would have to deal with when I’m gone.

10 March 2026
Unprompted review
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Hello Linda, we sincerely apologize for your experience and for the challenges you encountered. A client support representative will reach out to you shortly to review the matter and assist you further. Thank you for bringing this matter to our attention.

Rated 4 out of 5 stars

Got me a plan in my price range

Got me a plan in my price range. I guesss I wont know if they are good until I die.

9 March 2026
Unprompted review
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Reply from Specialty Life Insurance

Thank you, Sheldon! We’re glad we could help you find a plan that fits your budget.

Rated 5 out of 5 stars

FRAUD SCAM

This company is crooked and they’re deceptive thieves. Their contact numbers don’t work you can’t reach anybody. They take money from your account before the due date. I try to charge you NSF fees, which I specifically stated I did not want to happen but they lied. This is a fraud this is a scam fake Company

2 December 2025
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Reply from Specialty Life Insurance

Hello Joshua, we apologize for your experience and any inconvenience caused. A client support representative will be in touch shortly to address the issue.

Rated 1 out of 5 stars

What a waste of time. False information provided!

What a waste of time.. states it’s with CAA and gives CAA special discounts.
Spent over 1/2 hour on phone answering all medical questions only to find out they do not give any plan beyond 80 years (not 95 like stated) and do not offer CAA discounts! The quote given to me was the highest I have ever received and extremely less coverage (20k coverage compared to 500k coverage for more money than other companies based on the 500k!)

9 March 2026
Unprompted review
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Reply from Specialty Life Insurance

Hello Jan, thank you for your review and apologies for the confusion you have experienced. Our affiliate website does provide information on CAA, for informational purposes, but it does not state that Specialty Life is offering the discount. However, we will ensure to update the content to avoid confusion going forward. We do appreciate bringing this matter to our attention.

Rated 1 out of 5 stars

Harassing cold calls !!

Harassing cold calls !!! I am recieving up to 10 calls a day and I have never heard of you before or even want you! I have repeatedly told you guys to stop calling me.

8 March 2026
Unprompted review
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Hello Ashley, apologies for the inconvenience. Please email us your phone number at info@specialtylifeinsurance.ca and we will ensure it is permanently removed.

Rated 4 out of 5 stars

Too new

The relationship between us is still too new to give any available feedback. I have no issue with the company.

7 March 2026
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Reply from Specialty Life Insurance

Hello Yvonne, thank you for sharing!

Rated 4 out of 5 stars

Satisfied customer

I felt like i was talking to a friend. I use to do financial planning before so i knew the lingo.

23 February 2026
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Reply from Specialty Life Insurance

Thank you, Angela! We’re glad the experience felt comfortable and easy.

Rated 5 out of 5 stars

Smooth and easy

Called right away after inquiring online, explained what they had and explained what I wanted, was all set up
In about half hour.

28 February 2026
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Reply from Specialty Life Insurance

Thank you for your feedback!

Rated 5 out of 5 stars

Heather MacDonald did an excellent job…

Heather MacDonald did an excellent job of explaining the policy to me. She took her time and made sure I understood everything. She also did a follow up call. Fantastic service.

15 February 2026
Specialty Life Insurance logo

Reply from Specialty Life Insurance

Hello Marilyn, thank you for your wonderful feedback! We’re so glad Heather provided clear explanations and thoughtful follow-up. We truly appreciate you sharing your experience!

Rated 4 out of 5 stars

Penny

I had the pleasure of dealing with Penny Morash, she made me feel very comfortable . Penny is very friendly, pleasant , knowledgeable. very confidant. She helped me with what i needed... I have given her name as point of contact for insurance.

23 February 2026
Specialty Life Insurance logo

Reply from Specialty Life Insurance

We’re thrilled to hear that Penny made you feel comfortable and well supported throughout the process. Thank you for sharing!

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