Good product and looks like how it was advertised, just the price is quite high for stickers but then these were better priced than other companies. So far so good, need to be washed a lot to see what... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
These are the best labels you can ever get. They're super durable and last forever—perfect for everything (uniforms, pencil cases, water bottles). I've been buying them for years. When production stop... See more
We enjoyed our experience, I let my little do all the choosing, she was delighted with what she chose and said they were perfect! We've used them on her school wellies, bags,uniform, and headphones.... See more
The best stick on labels I’ve ever tried, stay on after multiple washes in the machine and even withstand the tumble dryer. I always attach them to wash labels. They also stay on pots/lunch boxes etc... See more
Company details
- #21 of 21 best companies in Sticker Manufacturer
Written by the company
Super Labels - UK's Trusted Provider of Durable Name Labels. Super Labels delivers smart and durable labelling solutions to families across the United Kingdom. We've established ourselves as a reliable supplier of quality name labels, photo name labels, mini labels, iron-on labels, wall stickers, and ID products. Name Labels That Last Our self-adhesive name labels and photo name labels stand out for their exceptional quality and durability. They withstand washing machines (60°C), dishwashers, microwaves, and freezers without losing adhesion or readability. All labels attach easily with no ironing or sewing required. Perfect for Schools and Nurseries Our photo name labels, displaying both name and picture, are particularly popular in nurseries and primary schools where young children can easily recognise their belongings. This significantly reduces the risk of lost clothing and equipment during busy school days. MY ID - Safety on the Go MY ID wristbands provide extra security when children are on trips, travels, or in crowded places. The wristband is made of soft, adjustable silicone with a waterproof aluminium capsule containing laser-engraved contact information. At Super Labels, we prioritise both product quality and customer service. We offer fast delivery from our UK warehouse, and all products are designed for long-lasting use in British daily life. Visit www.superlabels.co.uk to explore our complete range of name labels, children's labels, stickers, and ID products.
Contact info
128 Aldersgate Street, EC1A 4AE, London, United Kingdom
- post@superlabels.co.uk
- superlabels.co.uk
4.1
Great
894 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 76% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
really disappointed the labels have…
really disappointed the labels have already started to come off in the wash.
17 July 2025
Great quality
I love these. Before my son could read his name he would find the colour and design. They stay stuck in place
19 October 2025
Fantastic labels
5 October 2025
Find another seller.
Read the reviews and they all seemed great so went ahead and purchased ready for my son's first year of school! It's been 7 weeks and several have already peeled off his jumpers (once I applied them I left them for 2 days so not touched/washed etc) and the one on his coat has come off completely and that hasn't even been through the wash! Wouldn't recommend.
25 August 2025
Labels were exactly as described…
Labels were exactly as described and arrived very soon after ordering. I have no complaints about the quality or the service that I received
15 September 2025
Nice labels
Nice labels, made to order with my choice of colour and image. Really good value as I received loads!
28 August 2025
Great Labels
My labels arrived good and quick, well packaged and very well made items.
14 September 2025
Don’t stick to clothes :(
I’ve used for a few months now and I was super impressed when I first received these but most of the stickers are falling off clothes and clogging up my washing machine which, unless I just use them on things like lunch boxes and bottles… I don’t see the point of them as we got them for our children’s clothing.
2 stars given because although they don’t work on clothes, they haven’t so far come off bottles in the dishwasher.
23 July 2025
These labels are excellent
These labels are excellent, they stay on even after multiple washes. Highly recommend!
12 September 2025
Great little labels
Great little labels. Arrived in a short time and seem to stick to clothes labels really well (surviving the washing machine and tumble dryer!).
8 September 2025
Good product
Good product and looks like how it was advertised, just the price is quite high for stickers but then these were better priced than other companies. So far so good, need to be washed a lot to see what the quality is like over time.
14 September 2025
Great labels really impressed with quality!
I’ve used a different company for my labels for a couple of years and came across this site and wasn’t sure what to expect. I chose a few different t styles and one in particular was with my child’s picture. Thought it wouldn’t look as clear and maybe pixelated but boy was I wrong! They are fabulous and everyone’s been asking where I got them! They are so catchy and clean, with lovely bright colours! I’d highly recommend this company and you better believe I’ll be ordering again! My new fav labels for school uniforms etc! Thanks again! Love them!
11 September 2025
I haven't received my labels
4 September 2025
Reply from Super Labels
Hi Esther,
Thank you for your purchase.
We posted the labels to you on 08-Sep by Royal Mail 1st class, so they should have reached you by now. I have sent you an email now to verify the delivery address.
Best wishes,
Henrik / Superlabels
Love them they work really well fast…
Love them they work really well fast delivery time and I’ve been washed many times and don’t come off great labels
10 September 2025
Not holding clothes and shoes strong enough
Labels are holding to clothes tags but if you stick on coothes directlyor shoes and if get wet/after wash labels come off.
Otherwise looks nice, I ordered more than 100 labels so I have enough to put it again but maybe stamp could be better option in the future
15 September 2025
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.