Super LabelsReviews 

894
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Looking at 230 reviews, reviewers had a great experience with this company. Customers consistently praise the speedy delivery and the ease of ordering, noting that products arrive quickly and the website is user-friendly. Many people highlight the excellent quality of the labels, mentioning their durability through multiple washes and even the tumble dryer, and their clear, vibrant designs. Reviewers are particularly happy with the customization options, including the ability to add personal pictures, making the labels unique and eye-catching. However, some customers also noted issues with the labels not sticking to clothing after washing, with several instances of them peeling off or coming off in the washing machine and dryer. This led to disappointment for some, who found they had to constantly replace the labels, despite the initial good appearance.

What people talk about most

Product

Customers had ambiguous experiences with product, with many praising the eye-catching designs, clear... See more

Quality

People report ambiguous experiences with quality, with many reviewers praising the excellent quality of the... See more

Delivery service

Reviewers mention positive feedback about delivery service, with many customers praising the quick and fast... See more

Order

Reviewers highlight ambiguous aspects of order, with many customers praising the ease of ordering, the quick... See more

User experience

Customers consistently note positive experiences with the user experience, highlighting the ease of use from... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Good product and looks like how it was advertised, just the price is quite high for stickers but then these were better priced than other companies. So far so good, need to be washed a lot to see what... See more

Rated 5 out of 5 stars

These are the best labels you can ever get. They're super durable and last forever—perfect for everything (uniforms, pencil cases, water bottles). I've been buying them for years. When production stop... See more

Rated 5 out of 5 stars

We enjoyed our experience, I let my little do all the choosing, she was delighted with what she chose and said they were perfect! We've used them on her school wellies, bags,uniform, and headphones.... See more

Rated 5 out of 5 stars

The best stick on labels I’ve ever tried, stay on after multiple washes in the machine and even withstand the tumble dryer. I always attach them to wash labels. They also stay on pots/lunch boxes etc... See more


Company details

  1. #21 of 21 best companies in Sticker Manufacturer

Written by the company

Super Labels - UK's Trusted Provider of Durable Name Labels. Super Labels delivers smart and durable labelling solutions to families across the United Kingdom. We've established ourselves as a reliable supplier of quality name labels, photo name labels, mini labels, iron-on labels, wall stickers, and ID products. Name Labels That Last Our self-adhesive name labels and photo name labels stand out for their exceptional quality and durability. They withstand washing machines (60°C), dishwashers, microwaves, and freezers without losing adhesion or readability. All labels attach easily with no ironing or sewing required. Perfect for Schools and Nurseries Our photo name labels, displaying both name and picture, are particularly popular in nurseries and primary schools where young children can easily recognise their belongings. This significantly reduces the risk of lost clothing and equipment during busy school days. MY ID - Safety on the Go MY ID wristbands provide extra security when children are on trips, travels, or in crowded places. The wristband is made of soft, adjustable silicone with a waterproof aluminium capsule containing laser-engraved contact information. At Super Labels, we prioritise both product quality and customer service. We offer fast delivery from our UK warehouse, and all products are designed for long-lasting use in British daily life. Visit www.superlabels.co.uk to explore our complete range of name labels, children's labels, stickers, and ID products.


Contact info

4.1

Great

TrustScore 4 out of 5

894 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 76% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.1

All reviews

(894)

214 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great quality

I love these. Before my son could read his name he would find the colour and design. They stay stuck in place

19 October 2025
Rated 2 out of 5 stars

Find another seller.

Read the reviews and they all seemed great so went ahead and purchased ready for my son's first year of school! It's been 7 weeks and several have already peeled off his jumpers (once I applied them I left them for 2 days so not touched/washed etc) and the one on his coat has come off completely and that hasn't even been through the wash! Wouldn't recommend.

25 August 2025
Rated 5 out of 5 stars

Nice labels

Nice labels, made to order with my choice of colour and image. Really good value as I received loads!

28 August 2025
Rated 2 out of 5 stars

Don’t stick to clothes :(

I’ve used for a few months now and I was super impressed when I first received these but most of the stickers are falling off clothes and clogging up my washing machine which, unless I just use them on things like lunch boxes and bottles… I don’t see the point of them as we got them for our children’s clothing.
2 stars given because although they don’t work on clothes, they haven’t so far come off bottles in the dishwasher.

23 July 2025
Rated 5 out of 5 stars

Great little labels

Great little labels. Arrived in a short time and seem to stick to clothes labels really well (surviving the washing machine and tumble dryer!).

8 September 2025
Rated 4 out of 5 stars

Good product

Good product and looks like how it was advertised, just the price is quite high for stickers but then these were better priced than other companies. So far so good, need to be washed a lot to see what the quality is like over time.

14 September 2025
Rated 5 out of 5 stars

Great labels really impressed with quality!

I’ve used a different company for my labels for a couple of years and came across this site and wasn’t sure what to expect. I chose a few different t styles and one in particular was with my child’s picture. Thought it wouldn’t look as clear and maybe pixelated but boy was I wrong! They are fabulous and everyone’s been asking where I got them! They are so catchy and clean, with lovely bright colours! I’d highly recommend this company and you better believe I’ll be ordering again! My new fav labels for school uniforms etc! Thanks again! Love them!

11 September 2025
Rated 1 out of 5 stars
Super Labels logo

Reply from Super Labels

Hi Esther,

Thank you for your purchase.

We posted the labels to you on 08-Sep by Royal Mail 1st class, so they should have reached you by now. I have sent you an email now to verify the delivery address.

Best wishes,
Henrik / Superlabels

Rated 3 out of 5 stars

Not holding clothes and shoes strong enough

Labels are holding to clothes tags but if you stick on coothes directlyor shoes and if get wet/after wash labels come off.
Otherwise looks nice, I ordered more than 100 labels so I have enough to put it again but maybe stamp could be better option in the future

15 September 2025

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