Verona Bridal - you’re nothing if you’re nobody
The below report was sent to the designer to explain the experience I had with Verona Bridal.
I felt it was important to give feedback directly to yourselves on the process and service of buying a dress in one of your Northern Ireland stockists. In March 2024 I purchased the Edera dress from Verona Bridal. My experience on the day was lovely. However the experience following this, basically once they got the sale, was average at best. Prior to purchasing the dress, I had lost 13kg (2stone) and explained that I intended to lose another 13kg (2stone). I asked the fitter to send measurements that were a bit smaller to allow for this. The sales assistant said no and that this dress could absolutely be altered to that size and that she would send my (then) current size. I left feeling pleased with this information. 10 days later I contacted Verona bridal to confirm this as I was continuing to lose weight towards my goal. I was again told that this dress could absolutely be altered to that size. I was also told that my dress would be in just after Christmas.
Following this, I received no communication. I contacted the shop multiple times after Christmas to ask for an update with no response a number of times. I eventually managed to get the shop in March time who told me to contact them in April as the dress should be in. I did this and they said they were tracking the dress and told me a date it would ‘definitely’ be in the shop. Therefore, I booked for my mother in law to fly to Northern Ireland to see the dress. On the date that the dress was supposed to come in, I still heard nothing. I tried to contact the store a number of times but received no response. I eventually got a response a week later to tell me another date that the dress would ‘definitely’ be in. The store knew that my mother in law was coming to see the gown and so I booked an appointment for a few days after this next ‘definite’ date. My mother in law arrived and I rang the day before my appointment to confirm things and was told that my dress would not be there. Multiple communications later, they managed to locate my gown and get it there so that she could see it. As explained to the sales assistant, I had intended to lose another 13kg (2stone) and did so. It’s safe to say that the dress was very big on me but I was assured that it could be altered. I took it to the seamstress who was disgusted at this advice. Given the detail on the dress, the seamstress told me that this type of dress should never be majorly altered. The dress had to have really major alterations for it to fit there was a significant cost for it to be altered. I’ve been a very organised and calm bride but I feel that this has left a sour taste in my mouth about the experience. The communication from Verona Bridal was awful. Once they got the sale, it felt like they couldn’t get rid of me any faster. Milla Nova dresses are absolute works of art but I would think carefully if Verona Bridal is going to be a stockist. They promote luxury but really fail to communicate effectively.








