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wed2b Reviews 

3,368
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Evaluating 2,437 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional helpfulness, knowledge, and patience, making the dress selection process comfortable and enjoyable. Many found the product selection beautiful and diverse, enabling them to find their dream dress with ease. The overall service and user experience are frequently described as relaxed, stress-free, and truly special. However, some customers noted staff being dismissive or rude, particularly managers or in specific locations. A few felt pressured to buy additional items or received misleading advice on sizing and accessories, leading to unexpected alteration costs or product mismatches. Others encountered issues with product availability or quality, such as defective dresses.

What people talk about most

Staff

Customers consistently note positive experiences with staff, highlighting their helpfulness, kindness, and... See more

Product

Consumers find the product to be positive, with many expressing delight in finding their dream dress, often... See more

User experience

Users describe positive interactions with user experience, with many customers feeling relaxed, comfortable,... See more

Service

Customers had positive experiences with service, with many reviewers describing their visits as wonderful and... See more

Customer service

Clients share positive opinions on customer service, with many reviewers praising the helpfulness and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I visited your Middlesbrough store on Fri 10th July with my best friend and daughter to look for a wedding dress and had already travelled to York that morning with no success- I felt welcomed the mi... See more

Company replied

Rated 5 out of 5 stars

I had the most amazing experience finding my wedding dress from Wed2B Hull! From the moment I walked in, Tara made me feel so welcome, comfortable, and special.. There was none of those pushy sales... See more

Company replied

Rated 5 out of 5 stars

The ladies were fantastic really helped me discover the style based off my likes and dislikes from different dresses and I’ve walked away with my perfect dress. Would have benefited from some refreshm... See more

Company replied

Rated 5 out of 5 stars

I went in having quite few ideas of what I would like for our special day, we were straight away welcomed by a member of staff and once we were all checked in Tara became our main assistant. She was v... See more

Company replied


Company details

  1. #3 of 11 best companies in Bridal shop
  2. #14 of 26 best companies in Boutique
  3. #5 of 20 best companies in Wedding Shop

About wed2b

Written by the company

We believe every bride deserves to look stunning and feel special on their wedding day - regardless of budget. With 1000's of designer wedding dresses all priced £599 - £1199, friendly expert Bridal Consultants, and 60 stores across the UK and Europe, there is a reason we are so highly rated by our beautiful brides.

Our aim has always been to give brides the same amazing customer experience that traditional bridal boutiques offer, but with lower price points. We exclusively offer wedding dresses from premium designers that you won’t find in any other boutique. Our designers never compromise on quality and work hand-in-hand with the same global wedding dress manufacturers that the world’s best-known bridal designers also use. Our fabrics, construction, detailing and finishes are second to none.

The major change to tradition that wed2b offers is to enable brides to take their dress home the very same day they find ‘the one’. There’s no waiting for long order times, hoping the dress arrives as perfectly as you remember it for the big day. All our dresses are designed in limited edition quantities and are sold off the peg. So, you really can visit today and get married tomorrow!

Why choose wed2b

Written by the company

60 Stores throughout Europe
wed2b is the UK’s largest bridal retailer with 40 stores across the UK and 20 in Europe. Each of our stores are stocked with hundreds of dresses in sizes 6 to 30 to take home the same day, priced from £499 to £999.
No appointment neccessary
We don’t offer appointments- browse and try on dresses without the need to book in advance! Our expert bridal consultants are in stores waiting to help you find the perfect dress.
We are the bridal experts
With over 15 years of experience, at wed2b we are dedicated to offering our brides an expert bridal consultant service as well as a wide choice of designer wedding dresses that are ready to try on in your own size!

Premium wedding dresses for less

On average our prices are 40% lower than other boutiques

Our aim has always been to give brides the same amazing customer experience that traditional bridal boutiques offer, but with lower price points. We exclusively offer wedding dresses from premium designers that you won’t find in any other boutique. Our designers never compromise on quality and work hand-in-hand with the same global wedding dress manufacturers that the world’s best-known bridal designers also use. Their fabrics, construction, detailing and finishes are second to none

Contact info

Promotion box for wed2b

Your perfect wedding dress awaits!

1000s of designer dresses available from £499-£999 available same day

4.8

Excellent

TrustScore 5 out of 5

3k reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 94% of negative reviews

Typically replies within 24 hours

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4.8

All reviews

(3,368)

2,831 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great experience

I visited the Fleetwood store today with a few of my family. Both ladies in the store were amazing - the whole experience was lovely. I picked my dress and absolutely love it.

25 July 2026
Rated 5 out of 5 stars

Wonderful, welcoming experience.

We had an amazing experience at Wed2B Milton Keynes! Elli was an amazing consultant for me and my friend who were both shopping for bride dresses. She listened to what we wanted, put up with all the emotions (there were many many tears!) and was just a lovely presence to have throughout the process! We were made to feel really welcome and at home by all the staff members that we spoke to, and after a horrible experience in another bridal store, it was an absolute breath of fresh air to be in such lovely company. Couldn't recommend them enough and we both came away with beautiful dresses.

18 July 2026
Rated 5 out of 5 stars

Wed2b ashford was an absolutely…

Wed2b ashford was an absolutely wonderful experience and Kirsty was incredible. She was extremely knowledgeable and took the time and effort to make sure I was happy and comfortable and I went away with a beautiful dress. Can’t thank her enough!

25 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Very professional

Nicola was so patient and was very professional and helpful. 👌

25 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Teresa at Derby was priceless!

Teresa at Derby was absolutely amazing. This was my second visit, and she completely understood what I was looking for while making me feel so special throughout the appointment. Her experience and expertise were truly priceless, and she made the whole experience enjoyable and stress-free. We walked away saying “yes to the dress!” Thank you so much, Teresa, for making such an important moment so memorable.

18 July 2026
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Reply from wed2b

Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b

Rated 5 out of 5 stars

Best set of girls to help you try your…

Best set of girls to help you try your dresses on!
Couldn’t have asked for a better morning, so easy to work with and even when I didn’t know what I wanted.
Lauren x

25 July 2026
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Reply from wed2b

Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b

Rated 5 out of 5 stars

I attended the Swindon branch last…

I attended the Swindon branch last Saturday with a entourage of ladies - welcomes warmly by the team. My lady of the hour is Megan (always a good sign when you have the same name!).

She listened to what I wanted and the words "I know you said you didn't want this but ...". Trust my ladies, go in with an open mind.
Megan put together the perfect bridal look and I cannot thank her enough.

A lovely experience that I won't forget xx

18 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Elouise, Bromley branch

After buying a dress online that didn't fit, and with 5 weeks until my wedding, I went into the Bromley branch just to see my options. I left with the most beautiful dress, and had the most magical experience, thanks to Elouise! She made me feel comfortable from the moment we said hello, and is so good at what she does that the first dress she pulled for me ended up being the one! She took the time to listen to my wedding story, my self-image and tailored my experience to me. I had the whole dress shopping experience with my mum (which I didn't know I needed, but was absolutely everything and more!), and I left feeling so beautiful.
All of the staff were so lovely to us and each other, which made a great environment. I couldn't be more grateful for the experience I had, and especially to Elouise!

23 July 2026
Unprompted review
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Reply from wed2b

Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b

Rated 5 out of 5 stars

Great store - would recommend!

We had such an amazing experience at wed2b (central london store). No booking needed, no fees! We arrived at store opening and had the place to ourselves. I tried on as many dresses as I wanted and felt no pressure or rush. We were helped by Diya and she was incredible, picking out great options for me to try on, and helping me to figure out exactly what I wanted. We ended up buying my dress here and taking it home same day. The whole process was great and completely stress free - I would recommend to anyone!

17 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

Every bride needs a Harriet!

Every bride needs a Harriet! (Leeds Store)

Unfortunately I had been let down by another company, so I arrived deflated and anxious, however Harriet and the team completely changed that experience for me.

We were greeted quickly and they sat and chatted with me, got to know me, before we moved on to the dresses.

Harriet proposed dresses from my brief, rather than me walking around the showroom, which is such a great idea, because there are so many styles, it can be overwhelming. I trust her experience and she absolutely got it right, I loved all the dresses but ended up walking out with the first dress she suggested.
I’m so grateful for her patience and help. If I knew how amazing the experience was, I would have gone with off the peg in the first instance.

It’s the small things that made a difference, like listening to my thoughts and sharing them with the bridal party before revealing a dress, and just asking “are you happy to show them?” Rather than swinging the curtain back if you’re not comfortable.
Thanks guys!

19 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

Lovely assistant called julie ,made the…

Lovely assistant called julie ,made the whole experience great ,involved my family and mase me feel at ease said yes to the dress !!

24 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Older Bride

Brilliant experience m. Made to feel welcome. Not rushed and as an older bride I was made to feel special . Had lots of choice and guidance! Well done to staff. I feel so happy with my choice

24 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

Great experience no hard sell…

Great experience no hard sell definitely recommend

24 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

At wed2b in the galleries Bristol

At wed2b in the galleries Bristol, not only did they help me find my dress, they made me feel welcomed especially Kerry!!

They were very helpful with the bridesmaids dresses and my daughter’s flower girl dress!!

Thank you so much for helping me choose the right dress I am over the moon!!

Would definitely recommend Wed2b Bristol in the Galleries!!

Ashely

24 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

We had a lovely experience in Wed2B…

We had a lovely experience in Wed2B this week. Ann was so helpful and even stayed after her shift was finished to make sure we were happy. I would highly recommend this shop for future brides

20 July 2026
Unprompted review
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Reply from wed2b

Thank you so much for your recommendation - we are so happy to hear that we were able to give you the 5-star service that you deserve! We wish you all the best for your special day 😊 Best Wishes, wed2b

Rated 5 out of 5 stars

Excellent experience!

Excellent experience!! Listened to my needs and delivered !

23 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Initially i went to Stoke to find my…

Initially i went to Stoke to find my dress. I had my favourites saved on the website. There were a couple of my faves in store and the lovely Amy was very attentive and helped me to try a few on. Thank you x
I loved one of them but there was one i was desperate to try. Amy found one in stock for me in Manchester so I went straight to the station and got on the next train out.
This was the one! I bought it and brought it home. Thank you Chloe for all your help. I had a great day

23 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

Best experience

I had Amelia helping with my dress today at the hinkley store and she was amazing. I felt so comfortable with her. She helped me to choose the PERFECT dress. Thank you so much xxx

23 July 2026
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Reply from wed2b

Congratulations on finding your perfect look, we are so thrilled for you! Thank you for your lovely feedback, our Hinckley team will be so excited to read this 😊 Best wishes, wed2b

Rated 5 out of 5 stars

Amazing experience such lovely staff…

Amazing experience such lovely staff found my dress and was a perfect fit

Cecile was very professional and made me feel good

23 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Lovely relaxed experience - Liverpool

My first time trying on wedding dresses and I walked away with the second dress I tried on!
The staff at the Liverpool store were fabulous, from a lovely warm welcome on reception to my kind and patient consultant Donna. Despite the one I had seen and liked online not being available, I was given 5-6 similar styles dresses to try (all beautiful!). I did not feel rushed and was impressed by the size and quality of the changing rooms and seating. Good prices and would highly recommend - thank you!

16 July 2026
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Reply from wed2b

Thank you so much Rachel, your recommendation is wonderful and we’re so pleased that our Liverpool team could help! I am sure that they will be over the moon to read this. Best wishes, wed2b

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