Wild Nutrition Reviews 2,134

TrustScore 4.5 out of 5

4.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 1,922 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the products for their high quality and effectiveness, noting positive changes in their skin, hair, and overall well-being. Many people also highlight the exceptional customer service, with staff members described as helpful, knowledgeable, and attentive during consultations and inquiries. However, some customers experienced issues with delivery services, including delays or missing orders. A few reviewers also mentioned an unpleasant taste or smell with certain products, particularly Omega 3 and Vitamin C, despite some being advertised as tasteless.

What people talk about most

Product

Reviewers mention positive feedback about product. Customers consistently praise the high quality of the... See more

Quality

Clients share positive opinions on quality, frequently highlighting the premium feel, thoughtful... See more

Customer service

People report positive experiences with customer service. Customers consistently praise the team for being... See more

Delivery service

Reviewers highlight ambiguous aspects of delivery service. Many consumers praise the prompt and quick... See more

Staff

Customers consistently note positive experiences with staff. Reviewers frequently praise the team for being... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I really wasn't convinced about collagen but ive veen taking this daily now for 3 weels. Its very affordable, tastes great in orange juice and as i take it in the evening is certainly helping witj nig... See more

Company replied

Rated 5 out of 5 stars

It was so wonderful to get some one to one time and attention. I booked just thinking why not it’s 30mins of free time and I’m so glad I did even thought at the time I thought what am I going to say?!... See more

Company replied

Rated 5 out of 5 stars

Fantastic service from Poppy using the online chat function, I wanted to set up a subscription on a new product but didn’t need the bottle so wanted to purchase a refill pouch instead. She processed t... See more

Company replied

Rated 5 out of 5 stars

Really great so far. My partner and I started taking the fertility blend in January and got pregnant in March after trying for years including a loss. I'm now 12 weeks and the Pregnancy + New Mother m... See more

Company replied


Company details

  1. #170 of 280 best companies in Vitamin & Supplements Shop
  2. #135 of 230 best companies in Fitness and nutrition

Written by the company

Wild Nutrition is rooted in expertise and a deep respect for nature. Our founder, Henrietta Norton BSc Dip NT, is a best-selling author and highly regarded nutritional practitioner. It was her work as a formulator for some of the biggest food supplement brands in Europe that forced her to confront the reality of modern supplementation. When she realised there was nothing on the market that she could wholeheartedly recommend, she and her husband Charlie set out to create their own natural, Food-Grown® supplements - a decision that would disrupt the wellness industry for the better. Having launched in 2013, we create products with purpose, backed by science, and using natural ingredients of exceptional quality. Wild Nutrition supplements are now stocked in more than 50 countries around the world, with a UK-based team committed to transforming lives through better nutrition - our formulas help people of all ages to live life in balance. As our community grows, so does our vision. Now, more than ever, we’re fully committed to supporting our planet, which means we strive to balance profit with purpose: we are a Certified B Corp company, which means we meet the highest standards of social and environmental performance. Together, we can be a force for good.

Happiness Guarantee

Not right for you within 30 days? No problem, it’s on us.

All supplements purchased from Wildnutrition.com are covered by our Happiness Guarantee. If the product isn’t right for you within the first 30 days, we’ll review the issue and refund your item. Just contact us at care@wildnutrition.com within the first 30 days following receipt of your order and we'll take care of it. You’ll need to provide the following details to our Customer Care team: product batch number and photo of product or issue. Applies to first orders of an item only. Bulk orders of the same item are excluded.

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

2k reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Recieved my package quickly within the…

Recieved my package quickly within the time stated I purchased the collagen & magnesium still early days but feeling great more energy skin glowing very happy with service.

27 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so glad your package arrived quickly! It's great to hear you're feeling more energetic and noticing your skin glowing. Thank you for sharing your positive experience with our service.

The Wild Nutrition Team

Rated 5 out of 5 stars

Wild Nutrition have fantastic products…

Wild Nutrition have fantastic products and provide a great service. Always been very happy when contacting customer service, and any issues have been dealt with quickly and effectively. Would highly recommend!

5 May 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're so happy to hear you find our products fantastic and our service great! It's wonderful that our customer service has been effective for you. We appreciate your recommendation!

The Wild Nutrition Team

Rated 5 out of 5 stars

Free Consultation

After buying multiple supplements I wasn't sure if I should be taking them all at the same time or if the combination i bought was the best for me. I used the chatbot and was pointed to the free 15 min consultation, which I booked. I got a call from Nicole at the designated time and she was extremely helpful and knowledgeable, offering very clear advice. I feel a lot more knowledgeable about the supplements I'm taking and more confident in the way I'm taking them. I'll post again after I've given the supplements a few months to have any effect. Great service so far.

5 May 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that the consultation was so helpful and informative! It's great to know you feel more confident about your supplement routine. We appreciate you sharing your positive experience and look forward to your update.

The Wild Nutrition Team

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service. Sophie was very helpful when a delivery went missing and rectified the issue immediately.

5 May 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that we could resolve the delivery issue promptly. We appreciate your positive feedback and are glad you received excellent support.

The Wild Nutrition Team

Rated 5 out of 5 stars

Excellent products

Excellent products, information, customer service and delivery. Most importantly, this company has integrity. I use Wild Nutrition for most of my supplement needs.

27 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We appreciate your wonderful feedback! It's great to know you value our products, information, customer service, delivery, and integrity. We're happy to be your supplement provider.

The Wild Nutrition Team

Rated 5 out of 5 stars

Very helpful advice

It was lovely speaking to Hannah and really appreciated the free appointment. It was helpful and informative, tailored to my needs. Thank you for your time and for the advice!

5 May 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We appreciate you sharing your experience! We're so glad the appointment was helpful, informative, and tailored to your needs. Thank you for your positive feedback and time!

The Wild Nutrition Team

Rated 5 out of 5 stars

I had a 15min consultation with Hannah

I had a 15min consultation with Hannah, which was absolutely fab! Hannah was so helpful, offering such great advice for my postpartum supplements and nutrients. Looking forward to my supplements arriving and seeing improvements in the areas we discussed.

2 May 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that the consultation was so beneficial! It's great to know that you found the advice helpful for your postpartum needs. We appreciate your positive feedback and hope you see improvements soon!

The Wild Nutrition Team

Rated 2 out of 5 stars

Subscriptions get sent out without…

Subscriptions get sent out without prior notice. No email notifications, so you can't cancel. Just beware of this when you start a subscription, feels like a trap!

22 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

Thank you for sharing your feedback.

We are truly sorry to hear that you felt caught off guard; it is never our intention for a subscription to feel like anything other than a convenience.

We understand that as the date you selected for this order had been selected a few months prior, this may have contributed to the timing feeling unexpected.

We want to reassure you that we do have a notification system in place to prevent this. Our records show that a reminder email was sent four days before your order was processed, creating a window for you to make any adjustments. We understand that emails can sometimes be missed or filtered into folders. We are sorry if this email wasn't seen.

Our Customer Care team has reached out to you directly to resolve this and ensure you feel in full control of your account moving forward. If you ever need help making adjustments in your account our team is always on hand to provide guidance.

Many thanks,

The Wild Nutrition Team

Rated 4 out of 5 stars

Smells and tastes rank

Good customer service ..

26 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We appreciate you sharing your experience.

Because we refuse to compromise the purity of our ingredients with fillers or artificial sweeteners, our Collagen retains its natural profile.
We understand that it can be more distinct for some palates than others. Many of our customers enjoy it in their morning coffee, a smoothie, or flavoured water/juice, so we are sorry to hear this wasn't as seamless to add to your routine as we would hope.

We see our customer care team have been in touch with you, and although we can't accept returns on opened products, your purchase has been refunded under our 30-day happiness guarantee.

We would love to welcome you back and invite you to a complimentary 15-minute consultation with our Nutritional Therapists. They are on hand to provide expert guidance and tailored advice, ensuring any new additions to your routine are perfectly aligned with your wellness goals.

Warm regards,
The Wild Nutrition Team

Rated 1 out of 5 stars

Don't bother

Having used two of Wild Nutrition's products (Ashwaganda and Weight Management Support) for over 4 months now on subscription, I can confirm that they absolutely do not work. Having also confirmed the same with a nutritionist, I would encourage others not to waste your time or money. Such a shame as the branding and packaging is very convincing!

27 April 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Thank you for sharing your feedback, and we are truly sorry to hear that you haven't seen the results you were hoping for after four months of consistency. We understand how disappointing this is, especially when you have dedicated time to your routine.

We acknowledge that everyone is unique and the timeframe for results can vary from person to person and will depend on individual factors. As your review was left anonymously, our Customer Care team are unable to reach out to you directly to discuss your experience. However, we would welcome the opportunity for you to speak with one of our own Nutritional Therapists for a complimentary consultation; they can provide further guidance and look at your routine to see how these formulas can align with your health goals. These are bookable via our website.
Alternatively, please do email our customer care team at care@wildnutrition.com for further support.

Many thanks,

The Wild Nutrition Team

Rated 3 out of 5 stars

A bit disappointing

Delivery ok. Product has unpleasant smell and taste

26 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We appreciate your feedback.

We’re glad to hear your delivery went smoothly, though we’re sorry to hear the natural profile of our Collagen wasn't to your taste.

Because we refuse to use synthetic masking agents, artificial sweeteners, or fillers, our ingredients retain a natural taste and scent. Many of our community find that adding the powder into a morning smoothie, cold juice, or coffee makes the experience more seamless.

Our Nutritional Therapists are on hand to offer further guidance and suggestions. You can book a free 15-minute chat here: www.wildnutrition.com/pages/book-a-consultation

We are here to support you on your wellness journey.

The Wild Nutrition Team

Rated 5 out of 5 stars

Ashwagandha, natural stress adaptagen

The product ksm Ashwagandha is the one with research to prove its absorbability and effectiveness. An adaptation that reduces cortisol, the stress hormorn. Also helps with sleep. A natural product with no additives. Delivery is quick and reliable.

23 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that you find the Ashwagandha effective for stress and sleep, and appreciate its natural composition. We're also glad our delivery service met your expectations. Thanks for your positive feedback!

The Wild Nutrition Team

Rated 5 out of 5 stars

Well received

Too soon to review product but prompt delivery and lovely packaging

24 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We appreciate your feedback and are glad you found our delivery prompt and packaging lovely. We hope you enjoy the product!

The Wild Nutrition Team

Rated 1 out of 5 stars

No result

no result..

24 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

Thank you for sharing your experience.

We appreciate that it can be disappointing when you don’t see an immediate impact, but we acknowledge that feeling benefits can take varying amounts of time depending on your unique biology.

To ensure you feel supported in the meantime, our Customer Care team has reached out to you directly to offer a complimentary consultation with one of our Nutritional Therapists. They are on hand to provide personalised guidance and ensure you are getting the most from your supplements as you move toward those long-term health goals. Please do check your inbox for their message, as we are committed to supporting you.

Many thanks,

The Wild Nutrition Team

Rated 1 out of 5 stars

The products on subscription no longer…

The products on subscription no longer suit me and while I am responsible for forgetting to cancel it I think it’s unreasonable that I cannot return it unopened

3 May 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Thank you for sharing your experience. We understand how frustrating it is to find yourself with an order that you no longer need, especially when you have missed the window to cancel.
While we generally cannot accept returns on recurring subscription orders, we hear your frustration. We want to be as helpful as possible when these situations arise, if you would prefer to exchange for an alternative product we are happy to help with this.
Please reach out to our Customer Care team if you need further assistance, you can reach us at care@wildnutrition.com so we can look into your account and see how we can best support you with this.

Many thanks, The Wild Nutrition team

Rated 5 out of 5 stars

I’ve given 5 stars based on the short…

I’ve given 5 stars based on the short time I’ve been using it.
The product is well presented and I love the bottle. It dissolves well in my coffee and there is no aftertaste. I can’t comment on results yet but my skin seems to feel improved. The customer service is excellent and because I’ve subscribed it’s good value for money

3 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We appreciate you taking the time to share your initial positive impressions! We're so glad you appreciate the product and the customer service. We look forward to hearing about your continued experience.

The Wild Nutrition Team

Rated 5 out of 5 stars

Product came really fast and well…

Product came really fast and well packaged, was kept updated regarding dispatch and delivery

13 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that your order arrived quickly and was well-packaged. We appreciate your positive feedback regarding our dispatch and delivery updates.

The Wild Nutrition Team

Rated 5 out of 5 stars

Great products and excellent customer…

Great products and excellent customer service - especially from Erin ✨ Thanks a lot!

25 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that you had a great experience with our products and customer service. We appreciate you mentioning the assistance you received. Thanks a lot!

The Wild Nutrition Team

Rated 5 out of 5 stars

Great collagen

Great collagen. Tried lots and this is very good. No problem with the taste. Nice glass bottle an like that you get a refill pack

22 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that you find our collagen great and enjoy the taste! We appreciate your positive feedback on the glass bottle and refill pack. Thanks for sharing!

The Wild Nutrition Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look