Belaco Reviews 

164
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Evaluating 98 reviews, reviewers had a great experience with this company. Customers frequently highlight the excellent customer service, praising the helpfulness and efficiency of the support team. Many appreciate the prompt communication and professional approach to resolving issues, often involving quick replacements. People generally find products easy to set up and use, noting their strong performance, quiet operation, and overall effectiveness. However, some customers noted issues with product quality, reporting items broke down quickly or stopped working prematurely. A few others found customer service slow or unhelpful when faults occurred, leading to frustration and extended resolution times.

What people talk about most

Product

Customers consistently note ambiguous experiences with product, with some praising items like air... See more

Quality

Consumers find quality to be ambiguous, with many reporting that products, such as AC units and... See more

User experience

Users describe positive interactions with user experience, highlighting the convenience of WiFi control and... See more

Service

Customers had positive experiences with service, often highlighting the excellent customer service and... See more

Customer service

People report positive experiences with customer service, highlighting excellent customer care and helpful... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Excellent customer care. They could not have been more helpful. Delivered in 2 days despite my bank giving the wrong address Jo was especially helpful, one of the best companies that I've ever u... See more

Company replied

Rated 5 out of 5 stars

I had an excellent experience with the customer service team. After purchasing an item that unfortunately developed a fault, I contacted them to request a replacement part. Although the part was out... See more

Company replied

Rated 5 out of 5 stars

I don’t usually leave reviews, but this team earned it. I had a minor issue with my fan, and they sent out a replacement with zero fuss—no hoops, no delays, just professional and kind support. It’s ra... See more

Company replied

Rated 5 out of 5 stars

After nearly a years trouble free usage my Belaco heater ceased to work. I fully expected to have trouble with the company after so long a period of use, but the Customer Service I experienced was t... See more

Company replied


Company details

  1. #109 of 135 best companies in Appliance shop
  2. #8 of 9 best companies in Air conditioning store
  3. #56 of 61 best companies in Cleaning products supplier
  4. #36 of 39 best companies in Radiator shop
  5. #12 of 18 best companies in Vacuum Cleaner Shop

Written by the company

At Belaco, we are proud to be a trusted provider of high-quality and affordable home appliances across the UK. Our mission is to make everyday life easier, more efficient, and more enjoyable by offering a wide range of kitchen appliances and lifestyle products that combine innovation, reliability, and value. Our collection includes popular household essentials such as air fryers, microwaves, kettles, toasters, stand mixers, and sandwich makers, as well as practical heaters, fans, air conditioners, dehumidifiers, and vacuum cleaners. Each product is carefully designed to meet the needs of modern homes, helping you save time, reduce energy use, and enjoy greater convenience. At Belaco, we put quality first. All our appliances undergo strict checks to ensure durability, safety, and performance. Whether you are looking for a compact microwave for your kitchen, a powerful air fryer for healthier cooking, or a reliable heater to keep your home warm, Belaco offers a solution you can trust. With a strong focus on innovation, affordability, and customer satisfaction, Belaco has become a preferred choice for households across the UK. Explore our full range today and discover why so many families choose Belaco for their everyday home and kitchen appliance needs.


Contact info

4.1

Great

TrustScore 4 out of 5

164 reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 78% of negative reviews

Typically replies within 1 week

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4.1

All reviews

(164)

93 reviews in the last 12 months

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Rated 1 out of 5 stars

Faulty Air Conditioner and Terrible Customer Service

Very disappointed with both the product and the customer service.

I purchased a Belahome Portable Air Conditioning Unit from Amazon on 19 June 2026 for £319.99, and it was delivered on 20 June 2026. Unfortunately, the unit stopped working on the night of 22 June 2026, after only a few days of use.

On 23 June 2026, I emailed customer services with a video showing the fault and photos proving the purchase. I also called several times and was repeatedly told that someone would reply the same day. No one ever did. I was also extremely disappointed with the level of customer service I received. During one call, the representative stopped answering my calls altogether. When I telephoned using a different number, the call was answered immediately. This was a very frustrating and unprofessional experience.

To make matters worse, I was told that I would have to pay to return this 18kg unit myself. Only after speaking with Amazon was I informed that Amazon may reimburse the return postage cost.

An air conditioner should not fail within days of purchase, especially during hot weather when it is needed most. We bought this unit because we have a 6-month-old baby at home and needed reliable cooling during the recent heatwave.

The product quality is poor, but the customer service is even worse. A company should stand behind its products when things go wrong, especially when a fault occurs within days of delivery.

I would not recommend this company or its products.

20 June 2026
Unprompted review
Belaco logo

Reply from Belaco

Thank you for taking the time to share your feedback. We are truly sorry to hear about your experience.

First and foremost, we sincerely apologize for the delay in responding to your emails and calls. Due to the recent heatwave, we experienced an exceptionally high volume of customer enquiries, which unfortunately resulted in longer response times than usual. We understand how frustrating this must have been, especially when you needed assistance urgently.

We are also very sorry that your air conditioner developed a fault after only a few days of use. This is certainly not the experience we want our customers to have.

Please be assured that we are committed to resolving issues as quickly and fairly as possible. We appreciate your patience while we worked through the unusually high number of support requests, and we regret the inconvenience this caused you and your family.

Your feedback is important to us, and we will use it to improve both our products and our customer service. Thank you for bringing your concerns to our attention.

Rated 5 out of 5 stars

Excellent service

Excellent service. Easy to order on the website, delivery next day by Fedex - very efficient. The aircon was straightforward to set up and seems to work well. So far I'm very pleased.

25 June 2026
Rated 1 out of 5 stars

We purchased a AC Belaco 9000BTU unit…

We purchased a AC Belaco 9000BTU unit via Amazon and the unit broke after 2 days. The customer service has been poor in fact when I tried contacting the company they ignored my phone calls and a lack of urgency to help with my enquiry. I’m still left with defunct unit with no resolution…. To make matters worse the same unit I bought has been re-listed on Amazon from the same company at a extortionate price which was three times I paid for it…. I wouldn’t want anyone to be paying over the odds for a unit that only works for a couple of days.

22 June 2026
Unprompted review
Rated 4 out of 5 stars

Very good customer service

Very good customer service. I had a problem trying to change the bars on my halogen heater and after sending photos was sent a new one. Would have liked to not have problem in the first place but was dealt with well.

11 June 2026
Unprompted review
Rated 4 out of 5 stars

Problems fitting hose but were able to stick it together and use it.

Bellaco 9000 Portable Air-conditioning Unit
UPDATE Belaco are now happy for us to send photos of this instead of videos, although because at the moment, these parts are stuck on with tape, and I am still using it, we will get to this ASAP, and hopefully something will be sorted out.
I am ill so will have to leave it to my very busy husband, but we feel it has been set in motion.
I'm very glad we could make ut work - it's made a big difference during this awful heatwave.
EDIT My husband did contact you explaining that he was unable to attach a video to his email. You emailed him back, asking him to attach a video.
We have managed to stick the relevant parts to the hose, but judging by a YouTube review we have seen since, this has not just been a problem for us. I have contacted you again as you requested, but we feel these parts should be sent attached, since they are all but impossible to screw on. Not really satisfactory when you consider we paid £299 for the unit. However, it is working very well with our bodge job at the momen and does cool the bedroom to a very comfortable degree. I have upped the review to 4 stars because although we've literally had to stick it together, it is working.

Original review
The 3 stars is for speedy delivery. However, we have been completely unable to fasten the square and flat clips to the exhaust hose (is it actually an exhaust hose? I thought it was just for hot air.) They will not fix on. We wonder if the circular bits that clip between the square and flat things and the exhaust hose were supposed to be already connected as those 2 parts are not even shown in the instructions or the list of parts, which seems very unhelpful.

The instruction manual tells us to do it - but it doesn't show those two parts, abd they will not attach to the hose no matter how hard we try. Also, fig 7 on the brochure is not marked. Neither is fig 8, plus there is a spare figure!

When we found a video of it, it seems simple to attach the clips to the hose, but they simply will not attach. Words on the video, and a bit more detail would be a lot more helpful as the rest we can actually work out.

When I buy a product made by a British company, I expect clear instructions.

I suggest, if you can't make it easier to attach the clips to the hose, you supply them already attached. Or maybe, they should have been and we got unlucky.

If someone can explain clearly to us how to fix them - and believe me, we've tried - so we can actually use this, I will upgrade my review. Meantime, it's 27c in the bedroom, I am recovering from a nasty illness, and I cannot use the air conditioning unit.

I also suggest one of you reads the brochure and rewrites it as some of it is not clear and is probably written by someone who does not use English as a first language. . Part 2, for example, is apparently called, Guide the wind box! ??? Part 5 is called a lid! It looks like a knob to me. You are a British company, I believe. It wouldn't take much effort to improve the instructions, surely.

19 June 2026
Unprompted review
Belaco logo

Reply from Belaco

Thank you for your feedback. We are sorry to learn that you have experienced difficulties assembling the exhaust hose and that the instructions were not clear.

To help us investigate this properly and provide the correct guidance, could you please email us clear photos and a short video showing the parts you have received and the issue you are experiencing when attempting to attach the hose connectors?

Please send the images and video to our customer support email, and our technical team will review them and provide step-by-step assistance as quickly as possible.

We also appreciate your comments regarding the instruction manual. Customer feedback is valuable and will be passed to the relevant department for review and improvement.

We look forward to receiving your email and helping you get your air conditioner up and running as soon as possible.

Rated 5 out of 5 stars

Belaco Inverter Recommended

Had a great experience. Timely updates and the engineers arrived on time. Very friendly and installed the inverter professional and kept everything nice and tidy. Belaco is a good brand. Tried heating and cooling both and works perfectly. Also works with SmartLife app which is very convenient.

22 May 2026
Unprompted review
Belaco logo

Reply from Belaco

Thank you for your fantastic feedback. We're delighted to hear that the installation went smoothly and that you're pleased with performance.

It's great to know you're also enjoying the convenience of the SmartLife app.

Rated 1 out of 5 stars

Left outside

The two items I ordered were left outside my front door for anyone to take.
Additionally I had had no notification of when they would arrive.
I was left completely in the dark.
Luckily a neighbour saw them.
Poor service

29 May 2026
Belaco logo

Reply from Belaco

We are sorry to hear about your delivery experience.

We understand your concern regarding the parcels being left outside without notification. Fortunately, your neighbour was able to bring this to your attention.

Please accept our apologies for the inconvenience caused. We will pass your feedback to the courier for review.

Kind regards,

Rated 5 out of 5 stars

Ordered my microwave cane on time

Ordered my microwave cane on time. Looking to order the air fryer

21 February 2026
Belaco logo

Reply from Belaco

Thank you for your feedback. We're delighted to hear that your microwave arrived on time and that you are happy with your purchase.

Rated 5 out of 5 stars

easy to order very quick delivery good…

easy to order very quick delivery good packing

6 May 2026
Belaco logo

Reply from Belaco

Thank you for your kind feedback. We are pleased to hear that you found the ordering process easy and that your item arrived quickly and well packed. Your support is greatly appreciated, and we hope you enjoy your purchase from Belaco.

Rated 5 out of 5 stars

So easy to order

So easy to order excellent service great product definitely recommend

4 May 2026
Belaco logo

Reply from Belaco

We are pleased to hear that you found the ordering process easy and straightforward. We aim to make the experience as smooth as possible for our customers.

Rated 1 out of 5 stars

You are sending my item to the wrong…

You are sending my item to the wrong addres my new address is 12 brown lees road biddulph stoke_on_trent st8 6ph

25 April 2026
Belaco logo

Reply from Belaco

After reviewing your order, we can confirm that the delivery was initially booked to the same address provided at the time of purchase, and no discrepancy was found on our system.

However, following our recent conversation, we have now updated the delivery details as per your request. Please rest assured that your order will be delivered to the updated address.

Rated 5 out of 5 stars

Good product. Good Customer Relations

I bought two Belaco Convector Heater last November and it was working wonderfully well until one of them started tripping. I reached to the product service team and they arranged for a replacement for me without hassle in 2 days. I am glad I chose Belaco as my product of choice with my fan and heater. No regrets!

21 April 2026
Unprompted review
Belaco logo

Reply from Belaco

We are pleased to hear that your heaters have been performing well and that our support team was able to resolve the issue quickly and efficiently. Ensuring a smooth and hassle free experience for our customers is always our priority.

Rated 5 out of 5 stars
Belaco logo

Reply from Belaco

Thank you for your feedback. We’re pleased to hear you found the product great value and affordable. Your support is appreciated, and we hope it continues to meet your expectations.

Rated 5 out of 5 stars

Very pleased with purchase quick delivery

Very pleased with purch

18 March 2026
Belaco logo

Reply from Belaco

We’re pleased to hear that you are happy with your purchase and that the delivery was quick. It’s good to know the service met your expectations.

We appreciate your support and hope you continue to enjoy the product.

Rated 2 out of 5 stars

BELACO MICROWAVE OVEN Model B20LMM2

BELACO MICROWAVE OVEN Model B20LMM2
The TIMER DIAL is so smooth I can barely turn it. It should have grooves around the dial for easy gripping.
Terrible design feature.

30 March 2026
Unprompted review
Belaco logo

Reply from Belaco

Thank you for your feedback. We’re sorry to hear about the difficulty you are experiencing with the timer dial.

This is not a commonly reported issue, so we would like to review it more closely to understand the cause and assist you properly.

Could you please share a short video showing the timer dial while you are trying to turn it? This will help us assess whether there is a fault with the dial or if it is functioning within normal range.

Rated 5 out of 5 stars

Satisfied

The link received in email doesn't open for review. So writing directly here. Received the pedestal fan and it looks and working great. Assembly took minimal time. Highly recommended!

26 March 2026
Unprompted review
Belaco logo

Reply from Belaco

Thank you for your kind feedback. We are delighted to hear that your pedestal fan arrived in good condition, was easy to assemble, and is working well. Your recommendation is greatly appreciated!

Rated 5 out of 5 stars

Great service-very responsible helpful…

Great service-very responsible helpful and professional. Really smooth experience

19 March 2026
Unprompted review
Belaco logo

Reply from Belaco

Thank you for your kind feedback. We are very pleased to hear that you had a smooth experience and found our service helpful and professional.

Your support is greatly appreciated, and we are always here to assist you whenever needed.

Rated 5 out of 5 stars

Order was delivered super quick

Order was delivered super quick.
Currently no problems.
Haven’t yet opened it as it is a present.

10 March 2026
Belaco logo

Reply from Belaco

Thank you for your feedback. We’re glad to hear your order arrived quickly. We hope the recipient enjoys the gift when it’s opened!

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