Coventry Sterling Motors Reviews 

60
•
TrustScore 4.5 out of 5

4.4

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Rated 5 out of 5 stars

Absolutely amazing car dealership with great staff who are so helpful. I would definitely recommend and I will be returning in future for sure! Thank you Tom.

Rated 5 out of 5 stars

Everything was super professional from start to finish of the process and I bought a beautiful 2nd hand mini. Better than I expected. My contact Niem was top notch. A nice and quick experience.

Rated 4 out of 5 stars

Really nice dealership. The car I found online was no longer available but Mohammed and his colleagues found an even better alternative for me (grey Audi A1). I managed to test drive the car and drive... See more

Rated 5 out of 5 stars

Looking for a specific car is never easy, and I was really happy when I found the Mini Cooper I wanted in Coventry Sterling Motors. Upon arrival, I was welcomed by a friendly staff. No pushy sales tac... See more

Company details

  1. Car dealer

Information provided by various external sources

Used cars for sale in Coventry & Warwickshire: Coventry Sterling Motors Ltd: Competitive finance deals, part exchanges welcome, call now!


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4.4

Excellent

TrustScore 4.5 out of 5

60 reviews

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No recent history of asking for reviews

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4.4

All reviews

(60)

16 reviews in the last 12 months

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Rated 4 out of 5 stars

Quick, easy and friendly service

Really nice dealership. The car I found online was no longer available but Mohammed and his colleagues found an even better alternative for me (grey Audi A1). I managed to test drive the car and drive home that same day with my new purchase! Really quick, easy and friendly experience. They answered all my questions clearly and gave me good advice, being a first time car owner.

9 July 2026
Unprompted review
Rated 1 out of 5 stars

Do not buy a vehicle from this…

Do not buy a vehicle from this dealership. They cover up flaws in vehicles which are discovered in services and MOT's. They will then deny they have done this and blame your driving for it! Bought a vehicle about 6 months ago, put it in for a service and it had 3 covered up flaws which cost over £2000 to repair! The garage confirmed that all 3 flaws had been there when I purchased the vehicle. Keep well clear of this dealer!

24 June 2026
Unprompted review
Rated 4 out of 5 stars

Good experience with these guys

Bought an S-Max at the end of March from these guys. Have had nothing but problems with buying used cars previously, so was a bit apprehensive, but so far so good with this one! I didn't review earlier as I wanted to own the car for a while to make sure no unwelcome surprises occurred, but other than service light coming on (not their fault, it hadn't been serviced for a couple of years before it came into their possession), I am pleased to say it's been a solid car so far.

The team I dealt with were friendly and polite, and allowed us all the time we wanted to check over the car thoroughly - they left us to it which was nice not to be watched like a hawk. Gave us ample time to do a test run and told us where we could go to test it at 70.

4 (and a half!) stars not 5 because we had to really highlight the tyre tread was low on a couple of wheels (but to their credit, they got this sorted) and it wasn't fully cleaned before we purchased - although we were able to take it home the same day, so swings and roundabouts. But that's the only small faults I could find.
Thanks, hopefully won't have to use you again for a while, but definitely would be willing to again in the future.

28 March 2026
Unprompted review
Rated 5 out of 5 stars

From the moment I bought my car from…

From the moment I bought my car from Coventry Sterling Motors Ltd, I had a few small issues with the car, but the team were absolutely amazing and helpful throughout the whole process. Every time I contacted them, they were kind, professional and happy to help without making things stressful.

They took the time to check everything properly, explain things clearly and make sure the issues were resolved. The customer service was genuinely excellent and I always felt respected and looked after.

As a woman, it really means a lot to find a garage/dealer that is honest, patient and trustworthy, and this team made me feel comfortable from the beginning. You can tell they truly care about their customers and want to help.

Thank you again to everyone at Coventry Sterling Motors for your kindness, professionalism and support. I would happily recommend them to anyone looking for a reliable and trustworthy dealer!
Marina

8 May 2026
Unprompted review
Rated 2 out of 5 stars

6 series bmw

purchased a BMW 6 Series after travelling from South Wales. Unfortunately, on the journey home, a low oil warning light appeared, and from that point onwards the vehicle experienced significant issues. Within the first week of ownership, the car developed a misfire and began emitting blue smoke from the exhaust.
In an effort to diagnose the problem, I took the vehicle to BMW, which resulted in a cost of £666. Following this, the supplying garage covered an additional £800 for further investigation by BMW; however, this did not resolve the issue.
The garage then requested that the vehicle be returned to them and asked for two weeks to diagnose the fault. Despite this, it took five weeks, during which I had to repeatedly contact them for updates, before any resolution was offered. I was subsequently asked to travel to Coventry for a third time to arrange a refund, despite the vehicle already having been returned.
While I did receive a refund for the vehicle itself, I was not reimbursed for the £666 diagnostic cost or approximately £100 spent on additional items for the car. In total, this experience has cost me £766, excluding fuel expenses, and caused considerable inconvenience over an eight-week period.

9 April 2026
Unprompted review
Rated 5 out of 5 stars

Purchased a Ford Kuga.

I saw a car online and turned up without an appointment. They were more than happy to let me test drive the car and to look over the vehicle within my own time without any pressure. They were able to answer all of my questions and gave me a brand new battery for the vehicle without hesitation. Its been nearly 4 weeks since I purchased the car and couldn`t be happier.
Special thanks to Nayim as he was friendly and professional and all paperwork was in order and went smoothly. I would definitely purchase a car from these guys again.

27 February 2026
Unprompted review
Rated 5 out of 5 stars

Just purchased my 2nd car from them…

Just purchased my 2nd car from them I've kept my 1st car from them as it's so good just wanted to upgrade my other car all staff are very helpful cars are honest cars they even dealt with my private registration s thanks guys garry Coventry

20 February 2026
Unprompted review
Rated 5 out of 5 stars

Our new BMW from Coventry Sterling

We have just bought a car from this company. It really couldn’t have been easier. They were so honest and helpful and totally fair on trade-in value.
Naeem was so knowledgeable and helpful. We are so pleased with our purchase and would definitely buy from them again.

10 February 2026
Unprompted review
Rated 5 out of 5 stars

Not your normal second hand car sales

Excellent garage cars and high standard of cars, excellent service by staff who care from the boss to the young lad who came with us on test drive I couldn’t fault anyone so polite helpful ind informative but the cars sell themselves all high standard good value for money I would be happy To buy without seeing the cars I know I would arrive and be exactly as they described

13 November 2025
Unprompted review
Rated 5 out of 5 stars

Totally recommend

I went to look at a car I'd seen online and just turned up. The guys handed the keys over and left us to look at the car without them watching us. We asked if we could test drive it and was really impressed with it. Having been sold cars from other garages that had many hidden faults, going to buy a new car fills me with dread. They got all the paperwork out and showed us mot's and services the car had had. They really didn't hide anything from us.
Not once did we feel any pressure to buy and he understood why we hesitated. His reassurance was lovely. Having the warranty is reassuring, it's longer than some garages. We committed to buying an Audi Q5. Took out finance through them and the paperwork went through smoothly including road tax and insurance. Once completed I was able to drive home.
I cant fault them. If you want to buy a car where you dont want to feel pressured I recommend this garage.

29 December 2025
Unprompted review
Rated 5 out of 5 stars

Excellent Service and Honest After-Sales Support

I recently purchased a BMW 318 65 plate from this dealership and had a very positive experience overall. I initially considered part-exchanging my car, but as the offer was lower than I was willing to accept, I decided not to go ahead with the part exchange. Even so, I still chose to buy the BMW, as it was in great condition — and Nayim and Tamim were kind enough to offer me a better price on the car.

The whole buying process was pleasantly straightforward and stress-free. Two months after the purchase, a routine health check revealed a differential seal leak. I contacted Nayim, and he immediately asked me to bring the car in. The issue was repaired promptly and completely free of charge, which really showed excellent after-sales support.

Overall, I’m very happy with both the car and the service I received. Nayim and Tamim clearly care about their customers, and I would definitely recommend this dealership. I’ll be coming back when it’s time for my next car.

28 September 2025
Unprompted review
Rated 5 out of 5 stars

Excellent service

Excellent service provided by Nayim and colleagues, very helpful with all questions we had. Took the car for a test drive let us have a look at the car on our own. no pressure from them, highly recommend! thank you once again

2 August 2025
Unprompted review
Rated 5 out of 5 stars

Fantastic car dealer

I bought a BMW a few months ago from this company. They have a no pressure, no hard sell, relaxed approach which I really appreciated. When I went to view the car, they gave me the keys and just let me have a look at it in my own time. I sent my husband back to test drive the car, again a great experience. I bought the car and I absolutely love it, the only issue I had was it needing new windscreen wipers which were hand delivered to my home. Excellent service, would highly recommend this garage and would certainly buy a car from here again in the future.

28 January 2025
Unprompted review
Rated 5 out of 5 stars

I recently bought an Evoque from…

I recently bought an Evoque from Sterling Car Sales and travelling up from Ipswich I was offered refreshments on arriving. Muhammad turned out to be marvelous as I had unexpected problems with my finance and was grateful that Mo really put himself out to try to resolve the issues. This included accepting calls, emails and attachments well after office hours. In the end he organised alternative finance at a very much lower interest rate too. I found him friendly, and as used car salesman trustworthy too and had no doubts about his honesty throughout our convoluted dealings. I'm happy with my purchase and I would certainly recommend Sterling Motors to anyone. If this review seems too glowing to be true I'm happy for my contact details to be revealed to verify this review. Thank you.

29 May 2025
Unprompted review

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