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Review summary

Created with AI, based on recent reviews

Looking at 164 reviews, most reviewers were let down by their experience overall. Consumers frequently shared extreme frustration with customer support, noting long waiting times on the phone and unhelpful responses from advisors. People also complained about unexpected financial charges, auto-payment errors, and complex billing problems. Reviewers expressed annoyance regarding unreliable network connections and difficulties in managing their accounts properly. Some reviewers were happy with the helpful staff encountered at specific airport and local branches. Customers appreciated the fast and efficient assistance provided by individual employees during their in-person visits. Visitors noted that these team members were courteous, professional, and quick to resolve basic issues.

What people talk about most

Customer service

Customers experienced deep dissatisfaction and frustration with customer service, highlighting long waiting... See more

Service

Users describe negative interactions with service, highlighting extreme dissatisfaction regarding unhelpful... See more

Staff

Reviewers highlight negative aspects of staff, frequently reporting unhelpful representatives who lack... See more

Payment

People report negative experiences with payment, expressing deep frustration over unexpected charges, missing... See more

Customer communications

Clients share negative opinions on customer communications, noting that reviewers experienced great... See more

Reviews shaping this summary

Rated 1 out of 5 stars

Very disappointed with Etisalat. After completing my 2-year contract, a third-party agent asked us to open a new account under my spouse’s name. We ended up being charged for both old and new account... See more

Rated 1 out of 5 stars

Do not purchase any device from Etisalat especially apple phones! they have technical issues and when i asked to return or replace it, they forwarded me to apple store and apple store they mentioned t... See more

Rated 1 out of 5 stars

Never take payment from auto-payment which we set up and then impacts my credit in UAE! Nobody to speak to when making a complaint. They answer to nobody. By far the worst telecoms company I hav... See more

Rated 1 out of 5 stars

I’m facing a problem with E&t I visited office as well and i summit complaint also but no response my complaint about when I change my sim in ESIM I can’t dial any code like a balance check and even I... See more


Company details

  1. Telecommunications service provider
  2. also in
  3. Internet Service Provider
  4. Web hosting company

Information provided by various external sources

Emirates Telecommunication Group Company PJSC,, branded trade name Etisalat, is a multinational Emirati based telecommunications services provider, currently operating in 15 countries across Asia, the Middle East and Africa.


Contact info

1.3

Bad

TrustScore 1.5 out of 5

782 reviews

5-star
4-star
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1-star

No history of asking for reviews

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1.3

All reviews

(782)

164 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Very poor service

Very poor service. Since 4 days i am not getting internet service and the customer care and technical service is doing nothing. They are just misguiding and they are not sharing any reasons. Just bluffing..worst service

7 March 2026
Unprompted review
Rated 1 out of 5 stars

Extra charges for cancellation of Ac

I requested for a new home WiFi connection and on 2nd of march 26 and it was installed on 6th and I call the E& cancellation department to cancel my old connection and I did the payment for February on 1st of march. Again this customer service is telling me to do an another 1 month payment to cancel my old account. How come when I got ne connection on 6th march and I already did the payment for February on 1st march. This is totally not acceptable. Zero customer support. E& as customer I will not recommend to anyone. And I will cancel all my ac from E&.

9 March 2026
Unprompted review
Rated 1 out of 5 stars

Worst experience ever I have E&money…

Worst experience ever I have E&money yesterday my friend transfered me some money and till now I haven't received it but when I told my other friend to transfer i got that got instantly and when I made the account on E&money I couldn't pay from my card so I contacted them and they ate my mind for like 1 h straight with some bullshit and not even solving my problem after like 1h they said your card is new it will take 5 working days to start working and one more thing they're customer service is shit they don't even know how to talk with some one wallah I'm not happy with Etisalat

8 March 2026
Unprompted review
Rated 1 out of 5 stars

Scam app

I am giving this app 1 star to warn others. I made a payment for gold, but the app stole my money. I did not receive what I paid for. The customer service is ignoring me. This is a scam. Do not download.
New Company name is : E&

1 March 2026
Unprompted review
Rated 1 out of 5 stars

Bad experience with Etisalat internet

I would give zero but there is no option for that. I just wanted WiFi for my new house - not tv etc - just WiFi. I was sold an internet package by an etisalat agent. I was told that connection was free. IT WASNT. I was told I would have internet throughout my 3 storey villa. IT WAS ON ONE FLOOR ONLY. I was told I couldn’t have WiFi without a tv package. YOU CAN! So I have a 24 month contract for tv, telephone and wifi when I only wanted WiFi. And I only have WiFi on one floor. I was offered a discount to remedy all this by a customer care agent and someone would call me to arrange. They didn’t. And for the last week have been in contact multiple times and each time the call ends with someone will call you. I now wish to cancel - again someone will call me. They are wanting to charge me nearly 2000 aed to cancel a contract which was based on lies and has only been active for just over 2 weeks. The majority of which time I have been in dispute with them. Very poor - initial salesman miss selling the contract, made worse by customer care not dealing with the issue and just passing me onto someone else.
I have a mobile phone contract with this company which is great. Why is there internet side so poor.

8 March 2026
Unprompted review
Rated 1 out of 5 stars

Service Failure

We ordered a new business SIM in our company name and have been waiting for five days without any proper resolution.
Today, your delivery guy arrived but informed us that the SIM reference ID was not working.
Your IT TEAM clearly stated that this was an issue from our side and that the SIM would work only if it was fixed before the SIM was delivered.

This is entirely your issue.

It is unacceptable that your internal system errors and integration failures are causing delays in our business operations.
With this single SIM card, our valuable time is being wasted, and our operations are being disrupted.

We expect reliable service from your company.
Instead, we are repeatedly facing system errors and service inefficiencies.

25 February 2026
Unprompted review
Rated 5 out of 5 stars

Excellent Service

Thank you Mr. Mohamed Asaf of Etisalat Al Kifaf branch for your professionalism. Your provided service is very helpful and excellent. Salute to you! 🫡

25 February 2026
Unprompted review
Rated 1 out of 5 stars

If you are looking for help, GOOD LUCK. No one is there to help.

Well if a big company like this cant afford to employ customer support, I will have to switch provider now. AI is not the way forward TRUST ME. The amount you might be saving on having an AI taking over your Job, the amount you will be loosing existing customers with bad word of mouth with unresolved issues. Thanks for NOTHING. It wont be money you will be getting from now on

24 February 2026
Unprompted review
Rated 4 out of 5 stars

Reliable Network

I've had a very few issues with the signal or speeds. The only downside is that reaching a support agent can be a bit of a mission. It's a top tier service if you're comfortable managing most things yourself through the app.

12 February 2026
Unprompted review
Rated 1 out of 5 stars

Honestly one of the worst Wi-Fi…

Honestly one of the worst Wi-Fi experiences I’ve had. Constant drops, slow speeds even when nothing is connected, and zero consistency. Paying premium prices for service that feels outdated. Customer support doesn’t solve the root issue, just temporary fixes. Very disappointing.”

9 February 2026
Unprompted review
Rated 1 out of 5 stars

2 months 0 internet - AND THEY OPENLY DON T CARE!!

For 2 months I had 0 internet coverage in my apartment.

Even GSM phone calls were often struggling with reception.

Blind spot? Of course! I even filmed how my internet speed falls to 0 the moment I enter my apartment. Strange.

But — on the balcony? Works. Oh, and they called me to offer me (surprise surprise) additional (home) internet…

Did I mention that they (and the whole UAE) have the most expensive mobile packages?

No?

Ok, comparison: everything unlimited in Switzerland is 2–3x cheaper than here (not to mention better coverage — yes, especially with this company).

Back to my 0 kbps internet:
2 months, 3x going and filing (yes, you need to go to the store, leave a fingerprint — no kidding — EID, type your phone number several times — all for filing a complaint. Seriously?!?)

After a bit less than 2 months (and 1000 AED in paid bills later) the signal magically increased inside my apartment — and now I was asking for a refund since I was paying full service (100+ EUR) and not getting it.

Hell, I even had to pay a penalty for switching back to a lower package (also net not working) to offset my expenses.
At the end (after about a dozen phone calls):

“Sorry Mr Nik, but we can partially refund you that penalty. Everything else — we will not… but you know we apologize.”

This translates to:
“Yeah, we get you, but we don’t care that we screwed you. We acknowledge it, and even though everything is in writing… we’ll keep all the money. Fck off. We can do it. We are Etisalat.”

This is called by a different name in other countries.

Videos of the actual issue are available on request for sharing.

31 January 2026
Unprompted review
Rated 5 out of 5 stars

Etisalat have The Best Packages

Etisalat have The Best packages if you’re visiting Dubai. The counter is tucked behind the cafe as you come out of arrivals but the team at the airport are Fantastic. Especially Elijah Dalton. Super quick because you don’t want to wait around soon as you arrive. Excellent trouble shooting - turned off my VPN, setup a new eSIM. Very efficient - they seem very conscious that folk just want to get this done and get on with the trip. I would Highly Recommend

7 February 2026
Unprompted review
Rated 1 out of 5 stars

E& connection , you can’t cancel it from ur life

I had elife connection in Ajman . When I shift to Dubai , I requested for transfer the connection . Since I was having non fiber connection in Ajman, it was not able to transfer to Fiber connection in Dubai. So customer care requested to take new connection in Dubai and make re quest to cancel Ajman elife . Since last 5 month , I am getting bill for both connections , even after my request to cancel Ajman elife. When ever representative calls me , I explain all those stories , then end up with a statement , some one will call me from CR. I am paying bills of Dubai elife only , Ajman elife kept pending , as CR suggest , it will be removed from outstanding . Now collection team is threatening me , it will be reported to Etihad credit beauro and it will will effect my credit score . And they will terminate my Dubai elife also . So I suggest my friends , never ever take e& connection in our life .

15 October 2025
Unprompted review
Rated 1 out of 5 stars

Misleading monopoly with no regard to clients whatsoever

After so many years of being a client for both mobile and home broadband, I have changed to the other provider because of: Unprofessional customer service, misleading offers, no possible escalation, deceiving contracts, brutal lock-in 24 months commitment, closing the tickets to show resolved on their system while problem is very much there. Monopoly by all means

5 February 2026
Unprompted review

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