Great Little Trading Co. Reviews 

2,140
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Considering 155 reviews, reviewers had a great experience with this company. Customers consistently praise the products for their excellent quality, durability, and thoughtful design, often describing items as well-made and built to last. Many also highlight positive interactions with customer service, noting helpfulness and prompt responses, alongside quick and smooth delivery experiences. People appreciate the high standard of furniture and toys, finding them beautiful and sturdy. However, some people mentioned significant delays in order fulfillment, with items taking weeks to arrive or not being received. Others reported issues like missing parts, damaged goods upon delivery, or parcels sent to incorrect addresses. A few customers also experienced frustrating customer service, citing unresponsiveness, difficulties securing refunds, and a lack of clear communication.

What people talk about most

Product

Customers consistently note positive experiences with product quality, with many reviewers praising items as... See more

Quality

Users describe positive interactions with quality, frequently highlighting that items are fantastic,... See more

Order

Clients share ambiguous opinions on order, with many expressing significant frustration over delayed or... See more

Delivery service

Reviewers mention ambiguous feedback about delivery service, with many customers reporting positive... See more

Customer service

Consumers find customer service to be ambiguous, with many reviewers praising the helpfulness and efficiency... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I have purchased numerous things from this company over the last few months. Recently I purchased their Toddler Tower. I made an incorrect order re colour so ended up making duplicate purcha... See more

Company replied

Rated 5 out of 5 stars

Ordered a little cat cart for my granddaughter, which arrived promptly. Unfortunately the ink where her name had been printed had smeared down the side and wouldn’t come off. Contacted the company and... See more

Company replied

Rated 5 out of 5 stars

We received incredible service from GLTC, they went above and beyond for us to ensure we received our daughter’s birthday present on time. It’s rare these days to experience such a personal level... See more

Company replied

Rated 5 out of 5 stars

Such amazing service from GLTC. Updated frequently with delivery updates and delivery is often fast. All pieces of furniture and toys are made to a very high standard, easy to follow directions and... See more

Company replied


Company details

  1. #23 of 28 best companies in Children's Furniture Shop
  2. #84 of 94 best companies in Baby shop
  3. #110 of 115 best companies in Bed shop
  4. #3 of 3 best companies in Childrens Home
  5. #65 of 69 best companies in Childrens Toy Store
  6. #200 of 212 best companies in Decoration and Interior Design Store

Written by the company

Great Little Trading Company (GLTC) is an award-winning, British business founded by two parents in 1996 to provide genuinely useful products which young families really need. Here at GLTC we design and produce a unique collection of high-quality wooden toys, furniture, and storage ideas for families. Our aim is to help parents create happy, comfortable homes for their children, and to help children learn and blossom through fun, imaginative play. We rigorously test everything we design for safe use by children and we only sell what is beautiful, purposeful, and long-lasting. Check out our full product range at gltc.co.uk


Contact info

3.9

Great

TrustScore 4 out of 5

2k reviews

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Asks customers to review

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Replied to 69% of negative reviews

Typically replies within 2 weeks

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3.9

All reviews

(2,140)

166 reviews in the last 12 months

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Rated 1 out of 5 stars

3.5 weeks and still waiting for my item

*Update 2*

Despite promising me an update last Thursday 29 January, GLTC are now ignoring me, including my requests that either a new order ship or they issue me a full refund.

The item has still not moved in the tracking since last Monday (a week ago) and the courier also refuse to engage with me as I'm not the retailer, so I can only assume it's been lost. 3.5 weeks wasted and nowhere to store our baby's clothes before he arrives next week. Utterly appalling customer service all round. I have now been left with no choice but to initiate a chargeback claim with my credit card provider. Zero stars should be given.

*Update 1*

Knocking another star off as it's been over 3 weeks since I ordered and 5 days since GLTC's chosen delivery partner received the item. In that time it hasn't moved from the "collection depot" and GLTC have just shrugged their shoulders and said it's no longer their problem. The biggest joke is the item I ordered is now back on sale and saying delivery within 5 days.

My first baby hasn't even arrived yet and they've already lost me as a customer. If you read this review, no I would not recommend the stress and hassle of purchasing from them. I will be spreading the word far and wide via my mums network. Sick to death of retailers thinking they can treat customers like this, especially during the already stressful time of preparing for baby.

...

3 weeks and still waiting for my item. Updates have been non-existent. Will update if I ever receive the item. Not impressed at all with the communication or service from GLTC.

28 January 2026
Unprompted review
Great Little Trading Co. logo

Reply from Great Little Trading Co.

We really are very sorry for falling short of the levels of service you should always be able to expect from us - it's disappointing that we let you down so badly. I can see from our contact notes that it was a very frustrating experience caused by issues in our warehouse and subsequent delays with the carrier. My sincerest apologies. I'm pleased that your item was eventually delivered. We wish you well with the arrival of your baby. Very best wishes, GLTC.

Rated 1 out of 5 stars

I still haven’t received my order, terrible customer service!

I ordered a lot of items from great little trading company, some of which were for my daughter’s birthday. I didn’t hear from them for 16 days and when I did it was to tell me an item they let me order was actually out of stock and they didn’t know when it would be back. This is extremely poor customer service, I have now missed my daughters birthday and I am still yet to receive the rest of my order. Do not order from this company!

27 January 2026
Unprompted review
Great Little Trading Co. logo

Reply from Great Little Trading Co.

We are very sorry that we fell short of the level of service you should always be able to expect from us. I fully appreciate that you had an extremely frustrating experience with us. We have taken your feedback on board and will improve our communication levels going forward.
Regards, Tracy, GLTC.

Rated 2 out of 5 stars

My furniture order took over 3 weeks to…

My furniture order took over 3 weeks to arrive and when it did there was damage on some parts of the cabinet. It’s a shame as we’ve bought some lovely toys and storage baskets from here before and really like their products. I’m not sure what’s going on with them at the moment but it’s put me off buying any larger items from them again.

1 January 2026
Unprompted review
Great Little Trading Co. logo

Reply from Great Little Trading Co.

Hi Lauren. Thanks for sharing your feedback. We're very sorry that one of your items arrived damaged and totally understand your disappointment. I'm pleased to see that our customer care team were able to resolve things with you though.
Best wishes,
Tracy, GLTC

Rated 1 out of 5 stars

Never buy from this company!

After another 20 e mails they’ve admitted there is no toy on its way.

I am going to take this to the Ombudsman because companies like this should not be allowed to exist.

They hide behind no way of contacting them and automatic responses. I will buy from IKEA so much for trying to back British - don’t bother!

15 e mails so far with no information

I am devastated with this company’s service. I ordered an expensive kitchen toy for my grandson’s first birthday yesterday and I have no idea when it will arrive. I write every day but get AI generated ridiculous ‘thank you for reaching out…’ e mails. Since when has ‘reaching out’ been a thing? I’m upset beyond belief as I received an e mail this morning from their courier stating that if GLTC have told you we have your parcel it’s not true and they will have to pick it up themselves! What does this all mean? Have I lost my money?

Do not buy from this company it’s a total scam!

13 January 2026
Unprompted review
Great Little Trading Co. logo

Reply from Great Little Trading Co.

Hello Lisa
Could you please share your order number with me so I can look into this for you. Unfortunately I am unable to locate any order in the name of Lisa Leone and we have no emails from anyone with that name.

Kind regards
GLTC

Rated 3 out of 5 stars

Ineffective customer service re delivery

The product was good but the customer service is unsatisfactory. There is no telephone number so I had to complain about the non delivery by email. Response by the customer service department was slow, initially anonymous and, at one point, completely erroneous in that I was told my parcel had been delivered - the photo they sent me by email showed the wrong parcel, the wrong address and the wrong signature. In the end, I chased up the delivery myself by phoning FedEx and fighting my way past the AI bot until I finally got through to a human who sorted it all out pretty quickly.
GLTCo needs a customer service phone number or at least a faster and more accurate email system.

20 December 2025
Unprompted review
Great Little Trading Co. logo

Reply from Great Little Trading Co.

Hello Susan

Thank you for taking the time to share your feedback.

I'm very sorry to hear about your experience and appreciate how frustrating it must have been to deal with the delivery issues, particularly after being sent incorrect delivery information. I completely understand why this caused you to lose confidence in the updates you were receiving.

I'm also sorry that our email responses did not meet the standard you expected. We recognise the importance of providing timely and accurate support, especially when an order hasn't arrived as expected.

I'm pleased to hear that you were happy with the product itself, but I appreciate that this was overshadowed by the difficulties you experienced. Your comments regarding our customer service and the availability of telephone support have been shared internally, as feedback like yours helps us identify where we need to improve.

Thank you again for bringing this to our attention, and please accept our sincere apologies for the inconvenience caused.

Kind regards,
GLTC

Rated 1 out of 5 stars

Appalling customer service and missing items

Short version - spent £450 on items for new playroom on 3rd December, finally delivered on 23rd December (20 days after order), and missing 5 items from delivery.

Multiple email chases and horrific customer service

Full timeline below
3rd Dec
Built an order - total of everything in the basket displayed as £370. When order confirmed, it took £450 from my card.
Emailed to ask why and requested to manually add an account number to delivery address as it needed to be onwardly posted to Isle of Man (IOM) by courier company (online form didn't allow me to)
Billing postcode wasn't accepted online as was IOM (despite this order not being delivered to IOM), so had to work around, but order placed and money taken.
Clarified these were my son's Christmas presents
Response: No reason given for difference in price

8th Dec (5 days since order)
Chased for order update and requested ETA. Also requested confirmation that account number had been added as it needed to be onwardly posted.
Response: None

9th Dec (6 days since order)
Received no response so chased again for update
Response: Very vague apologies that order not been dispatched, "unforeseen challenges in warehouse". Order will be prioritised for XDP shipping.

9th Dec (6 days since order)
Again requested ETA, and again clarified these were my son's Christmas presents so needed to be delivered by Christmas
Response (11th Dec): "Your order is due to be dispatched shortly". Still no ETA

11th Dec (8 days since order)
Requested a specific ETA, and again clarified this was for onward delivery to IOM
Response (12th Dec): "We regret to inform you one of your items isn't available, cannot be located in warehouse. Would you like to select a similar item?"

13th Dec (10 days since order)
Requested an item change, and again requested an ETA as now getting tight to post to courier company and them onwardly deliver to IOM
Response: None

15th Dec (12 days since order)
Requested further urgent order update as no notification order has been dispatched despite paying £450 12 days ago.
Response: Order set to be dispatched from warehouse today

15th Dec (12 days since order)
Clarified what the delivery actually contained (email of 12th Dec saying one item not available). Also queried if account number is on package (again)
Response (16th Dec): Order dispatched today and on way to XDP. No response to either question above, totally ignored.

16th Dec (13 days since order)
Asked the same two questions again
Response: Confirmed it contained original item, still no confirmation if account number is on parcel.

17th Dec (14 days since order)
Asked again if account number is on the order
Response: Finally (a different person, Freya) confirmed the account number was on the package

19th Dec (16 days since order)
No sign of any items at courier company, queried again where they are as meant to be dispatched
Response (20th Dec): Apologies for the delivery delay, "quickly escalated" apparently. If no movement they will update in 24 hours

22nd Dec (19 days since order)
No response in 24 hours as promised, chased again to find out where my order is
Response (23rd Dec): Order is apparently being delivered to courier company today (spoiler - it wasn't). Likely too late now to be onwardly delivered to the Isle of Man and my son will not have his Christmas presents that were ordered on 3rd Dec.

23rd Dec (20 days since order)
Email received from GLTC asking to confirm when I had received items (responded to re-clarify as I have many many times, they are going to courier company in UK so unable to do so)
Auto Response: Out of office until 28th December 2025

24th Dec (21 days since order)
Thanks to very quick turnaround from courier company (delivered to IoM next day), some items arrived on the Isle of Man. 5 of the ordered items were not however in the parcel.

28th Dec (25 days since order)
Now we have reached the 28th December, which was the date on the auto response, queried why 5 items that had been ordered and paid for weren't in the order
Response: Out of office until 29th December 2025

3 December 2025
Unprompted review
Great Little Trading Co. logo

Reply from Great Little Trading Co.

Hello David

I was reviewing our Trust Pilot reviews and noted your review was never responded to. Could I please ask if all issues were resolved.

Kind regards
GLTC

Rated 5 out of 5 stars

Very good quality

My wife recently bought a Whale baby walker for our grand daughter and as usual I was expected to put it together. I have to say that I was extremely impressed with the quality and ease of assembly of the product. Everything fitted perfectly and appears to be well made and designed. The final assembled product looks great.

22 December 2025
Unprompted review
Rated 5 out of 5 stars

They Value their customers

So I purchased a GLTC product via a third party and when it failed to be delivered within the agreed time slot, after reaching out to the company I placed the order with and receiving a very blasé response, I decided to reach out to GLTC directly.

I was not expecting much help as the contract technically was not with them, however their customer service was great.

They were very quick to respond to me and got an order sent out for me the next day! I am very impressed with their assistance and felt the need to let people know how excellent they were.

The item arrived within a couple days as they advised and I can confirm the quality of the item is great.

I would have no hesitation in ordering from this company and would highly recommend them.

15 December 2025
Unprompted review
Rated 1 out of 5 stars

Do not buy !!!!

I paid £500 for a bed frame and £15 for delivery on the 15th of November. The delivery was estimated 2-4 weeks. I ordered on a specific date to ensure I got it before Christmas. I have contacted the customer service team multiple times and have struggled to get a response. I finally got a response that there is an issue with my order and it will come after Christmas but I am no further forward as to when it will arrive and if it will even come. Absolutely shocking for the price I have paid !!!!!!

15 November 2025
Unprompted review
Rated 1 out of 5 stars

Appalling customer service order not received

Placed an order for a book shelf. 10 later no contact so chased and they said they couldn’t find our address (new build) I confirmed it was correct. Then they told me they had no stock so it would be refunded. Then they told me they had stock and would be sent out. Chased again and told they need to confirm my address (this I confirmed :times). Then silence again! Chased and told they had refunded me…unsure why. Then I complained and asked to speak to a manger (no numbers just a generic email). Was then told it was being processed chased again and told order has been cancelled. Do not order from

16 December 2025
Unprompted review
Rated 1 out of 5 stars

Still no response

After months of emailing, still no response from the non-existent customer service, item was returned as poor quality yet still £70 never been refunded

30 June 2025
Unprompted review
Rated 2 out of 5 stars

Non existent customer service

Ordered £200 worth of stuff, doll's house etc. 2 weeks and nothing. No customer service number to call for an update, just an email with a 'pledge' to respond within 72 hours. Oh, and a link to a shipping tracking app called Shop, which one has to register with first. Seriously GLTC? Is this what you consider to be excellent customer service? Based on this experience, would likely shop elsewhere in future, irrespective of the quality of product. Consumers should not be taken for mugs. Where we are, well we should speak with our wallets.

15 December 2025
Unprompted review
Rated 5 out of 5 stars

Happy Customer

The service, delivery and help from this company is brilliant.
I had a problem with my order and the contact back and forth was so
helpful.
Thank you once again

4 December 2025
Unprompted review
Rated 1 out of 5 stars

Items STINK of MOULD

Recieved my items today, after waiting for two weeks. I'm not sure where they are storing the items, but everything STINKS of mould. The £180 rug cannot be used in my son's nursery, even the plastic crates STINK! They are obviously being stored somewhere damp.

12 December 2025
Unprompted review
Rated 4 out of 5 stars

Frustrating customer service

Frustrating customer service.
But over all happy with product when it finally turned up!
I placed an order a few weeks ago and It never showed up. I reached out to costumer service who after a while got back and a apologised and asked how I would like to proceed, I said that I would like to go ahead with the order as they assured it would be sorted out fast. The next day I still hadn't had a response so I emailed a couple more times. Eventually I had a response saying they were waiting for me to decide how I would like to proceed even tho I had sent multiple messages saying that I would like to proceed. I have now replied for the fourth time that I just want what I paid for and am still awaiting response. It just seems a very long winded and frustrating way to just get a problem that they made sorted.

9 December 2025
Unprompted review
Rated 1 out of 5 stars

DON'T BUY FROM THIS SHOWER

Ordered a bean bag for one of the grand children for Christmas. Placed the order on the 22/11/25, it arrived today after 16 days, pathetically poor.

On delivery the items packaging was soaking wet, seeping through to the inner bag, with water stains on the actual bean bag.

Asked for a refund, waiting response from the not fast 'customer service' dept.

Just avoid. This firm will not be in business long.

8 December 2025
Unprompted review
Rated 5 out of 5 stars

Teatime cake sorter

Teatime cake sorter.
This is the most beautiful gift. It was packaged well with each individual cake in its own compartment. Whilst described as a shape sorter it is so much more- a tiny person’s dream present play. My granddaughter loves it.

29 November 2025
Unprompted review

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