InsideJapan ToursReviews 

1,332
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Considering 447 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional knowledge, helpfulness, and ability to tailor trips to individual needs, making the planning process smooth and enjoyable. Many highlight the seamless organization of holidays, with everything from transport to accommodations running perfectly, ensuring a stress-free and memorable experience. The service is frequently described as excellent, with reviewers appreciating the detailed planning, quick responses to queries, and the overall efficiency of the trips. However, some customers also noted that travel consultant service was occasionally subpar, and a few guides had difficulty with English or were not as knowledgeable. There were also mentions of hotels being a bit of a walk from subway stations or some itineraries not providing enough time to fully enjoy certain locations.

What people talk about most

Staff

Customers consistently note positive experiences with staff, highlighting their helpfulness, professionalism,... See more

Holidays

Consumers find holidays to be positive, with many describing their trips as the best they've ever had and a... See more

Service

Reviewers highlight positive aspects of service, with many praising the professional and helpful assistance... See more

Location

People report positive experiences with location, with many reviewers highlighting that hotels were... See more

User experience

Users describe positive interactions with user experience, highlighting that everything ran smoothly and was... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Thao was brilliant from start to finish - really listened to what we wanted and guided us as to an itinerary which ticked all the boxes. Everything ran smoothly on the trip and all the supporting info... See more

Rated 5 out of 5 stars

able to split our trip into two separate portions-one self guided and one set by inside Japan; worked out perfectly; Joseph was fantastic to work with and gave us helpful insights on areas he had liv... See more

Rated 5 out of 5 stars

Excellent experience from start to finish. We did a bespoke self-guided tour and it was tailored to our needs. Great hotels and Ryokan's. Transport tickets were very well organised and nothing we... See more

Rated 5 out of 5 stars

IJ helped with the planning, giving us insight and suggesting some really good ideas. The activities and tours booked were all excellent and of the highest quality. I had a few queries whilst we... See more


Company details

  1. #30 of 144 best companies in Tour operator
  2. #43 of 202 best companies in Travel agent

About InsideJapan Tours

Written by the company

Established in 2000, InsideJapan Tours is a market-leading Japan travel specialist, offering unique group tours, tailored travel and cultural experiences in Japan. Our team have had years of experience living, working and travelling in Japan, and we offer unrivaled advice and support – whatever your budget or personal interests.

People travel with us because we give them the chance to experience both the popular and the little-known aspects of Japanese culture, providing an insight into the diverse character of this fascinating country. Our memorable trips consistently exceed our customers’ expectations.

We're proud to be a B Corp

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4.9

Excellent

TrustScore 5 out of 5

1k reviews

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4.9

All reviews

(1,332)

423 reviews in the last 12 months

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Rated 5 out of 5 stars

No fuss holiday in Japan

The hotels exceeded our expectations. The itinerary was so easy to follow. We didn’t get lost using the suburban and bullet trains (which is amazing for me)! All the arrangements went so smoothly. The tour guides were great too. I’d definitely use Inside Japan Tours next time plan a visit to Japan.

23 March 2026
Rated 5 out of 5 stars

Japan Unmasked tour with Inside Japan

We thought the Japan Unmasked tour was very well planned and executed. The tour leader was superb, the accommodations were very well located and there was a good balance of organised time versus free time. We visited a lot of interesting places. We can't wait to return to Japan.

All phone calls and emails before and after booking our tour with Inside Japan UK were dealt with quickly, efficiently and in a friendly manner. It was our first trip to Japan and we had a lot of questions all of which were dealt with very quickly and we never felt pressurised to book before we were ready to do so.

2 March 2026
Rated 5 out of 5 stars

Our tour guide Hannan was AMAZING

Our tour guide Hannan was AMAZING, simply outstanding in every way. Not only was she extremely knowledgeable in Japanese history, culture, food and people, she was also such a kind person and very fun too. Hannan is also very well organized and detail oriented which made everything go smoothly and without a hitch. Our security was always at the top of her mind. She made sure we made the best use of our time and saw everything we could. She has soooo much energy and was always ready to show us more. The tour is well designed for you to really get a great picture of Japan and the group size was just right. I would happily do any of the other tours this company offers and will be sure to book with Inside Japan if I go back to Japan.

15 April 2026
Unprompted review
Rated 5 out of 5 stars

Perfectly Tailored Vacation

Our consultant took the time to get to know our interests and planned the perfect vacation for us.

16 March 2026
InsideJapan Tours logo

Reply from InsideJapan Tours

Hi Mackenzie,

We're happy to hear your consultant planned an ideal trip for you. Thank you for taking the time to post a review.

Cheyenne
Customer Experience Team

Rated 5 out of 5 stars

Loved our Must-See Japan Tour with Hanan

We absolutely loved our Must-See Japan tour with Hanan!
The tour was fast paced, but absolutely amazing. We saw Tokyo, Hakone, Kyoto, Hiroshima, Osaka and then Tokyo again. It could not have been better!
Our tour guide, Hanan, was an absolute rockstar and so knowledgeable. She always had information for us, kept us on time for trains and busses, gave us options and free time if we wanted, made suggestions on what to see on our own, had recommendations for restaurants, and was the kindest, most patient, and most fun person ever. Our group was wonderful and we all became friends! Thank you Inside Japan! 🥰

15 April 2026
Unprompted review
InsideJapan Tours logo

Reply from InsideJapan Tours

Hi Jutta,

It seems like you had an amazing time and made memories that will last a lifetime. We're also delighted to hear about the good service from Hanan.

Thank you very much for the glowing review!

Cheyenne
Customer Experience Team

Rated 5 out of 5 stars

I just returned from Japan after…

I just returned from Japan after participating in the Must-See Japan tour. What an amazing experience! Not only for everything we saw and did which was absolutely incredible but also due to our spectacular guide, Hanan, who kept us moving, shared her in-depth knowledge of everything related to Japan, and showered us with kindness. I couldn't have asked for a better experience or had a better guide. (Not having to pay a single supplement was also a plus. Just be prepared to walk up to 20,000 steps a day!)

15 April 2026
Unprompted review
Rated 5 out of 5 stars

An Unforgettable Journey - Expertly Guided and Great Company!

We recently returned from a Small Group Tour with InsideJapan Tours, and it was an absolute whirlwind of an experience in the best possible way. The itinerary was expertly crafted, taking us from the neon lights of Tokyo to the serene onsens and tatami mats of Hakone, the historic streets of Kyoto, the moving sights of Hiroshima, and the culinary heart of Osaka.

What truly elevated the trip, however, was our guide, Hanan. She was nothing short of incredible. Navigating Japan’s transport system is no small feat (some days involved jumping between six different trains) but Hanan handled the logistics with total precision. Beyond being a logistical genius, she was kind, generous, and deeply informative. She didn't just show us the sights; she taught us the language, the etiquette, and ensured we were eating the very best local food at every stop.

A wonderful and unexpected highlight was the group dynamic. We met some truly lovely people from all over the world, which made the shared meals and long travel days so much more enjoyable. It really felt like we were exploring the country with friends.

If you’re looking for a fast-paced, authentic, and stress-free way to see Japan, I cannot recommend this tour company, and Hanan specifically, highly enough. We came home with full hearts, full stomachs, and amazing memories.

15 April 2026
Unprompted review
Rated 5 out of 5 stars

InsideJapan Tours took the time to…

InsideJapan Tours took the time to speak with me to understand my wants and needs for our trip, along with what my families interests were before creating our packet. They used what they learned to build a package specific to my families wishes and gave many options to appealed to our interests. I couldn’t have built the vacation we experienced on my own. From the location of our hotel, to the plans being made and tickets being purchased, it was a dream come true.

10 April 2026
Unprompted review
Rated 5 out of 5 stars

Our tour organiser Ali was excellent at…

Our tour organiser Ali was excellent at helping me finalise our routes for our 25 day trip, booking flights and transport, and choosing and booking accommodation which perfectly met our needs (we had a wheelchair user in our party). We had a wonderful trip as a result, helped by knowing we had the efficient Inside Japan team on the ground in Japan for any queries or difficulties however small. They were brilliant at sorting little queries e.g. taxi availability and information places we were visiting, and challenges such as my husband leaving his kindle on the plane on our way out there. They sorted picking it up from lost luggage at the airport and forwarding it to our next hotel so it was waiting for us when we arrived. Cannot recommend them highly enough. For myself, who was the main carer for my daughter (the wheelchair user), knowing we had support at hand just made the whole trip much less stressful.

16 February 2026
Rated 5 out of 5 stars

Seamless, brilliant, exciting, and wonderful

Seamless, brilliant, exciting, and wonderful are just a few words to describe the trip that was organized for the 4 of us through the North of Japan.

All of the locations, accommodation, and travel were so well put together that we could navigate through Nikko, Sendai, Kakunodate, and Tokyo with ease.

If there were any questions we had regarding anything, the WhatsApp line was answered within 5 minutes every time.

I strongly recommend this company if you are going to Japan.

If there were 10 stars, I would give them to them.

I will be booking my next trip to Cambodia and Vietnam through Inside Asia next!

7 April 2026
Unprompted review
InsideJapan Tours logo

Reply from InsideJapan Tours

Thank you very much for the great review, Renee.

We're happy to hear that we were able to deliver a seamless Japan trip, and that our team was able to help on the ground as well.

We also so appreciate you choosing us to help with your Cambodia and Vietnam trips!

Cheyenne
Customer Experience Team

Rated 5 out of 5 stars

Jess Dobbs help was wonderful and I am…

Jess Dobbs help was wonderful and I am still remembering her help, advice and our wonderful holiday 6months on. In actual fact we have been talking again about possibility of another trip. Recommend self guided adventure and although 17 days sounded a long time it flys past and you'll wish you had more.

12 January 2026
Rated 5 out of 5 stars

A perfect blend of structure provided…

A perfect blend of structure provided by the company and all of the travel well organized.... but fun for us to do on our own. Our travel advisor listened very closely and then created an itinerary based very succinctly on our travel style and goals. Periodic guide services were excellent, as well as the information on the cities and sites that we could visit. I would travel with inside Japan tours again in a heartbeat !

8 March 2026
Rated 5 out of 5 stars

Japan Unmasked plus additional week

Support prior to departure was excellent and thorough, especially the detailed notes of each location visited. There was plenty of support provided in nailing down the details of the additional week we wanted after the end of the standard tour.
the tour guide was fantastic and had everything planned for the first two weeks of our trip. Then, when we were on our own, all the arrangements worked as planned.
Fantastic trip and a fantastic country.

15 March 2026
Rated 5 out of 5 stars

What an amazing trip from start to…

What an amazing trip from start to finish! The tour offered such a great variety of activities and sites. Our guide, David, really went above and beyond to make sure we had a great time. The accommodations were top-notch, too. It’s hard to pick a favorite part because the whole experience was fantastic. Highly recommend!

25 February 2026
Rated 5 out of 5 stars

Trips to Japan with Inside Japan

This is the second time I’ve used Inside Japan and had two fabulous holidays with them. Last year I was a solo traveler who met the rest of the group in Japan, there was 10 of us and our guide Ed Jones was brilliant. The it itinerary inside Japan used for our trip was outstanding and had such a variety of wonderful sites to see and trips to go on. This year I went with my town Grandsons aged 12 and 10 and again the itinerary was outstanding, I wanted this holiday to cater for the boys and they did a Ninja lesson, we went to watch the sumo wrestlers train whatever I wanted Inside Japan booked us tickets to things and before we left I had a detailed itinerary with everything explained in detail. I wanted to show the boys around so only opted for 2 days with guides both of who were brilliant and catered to the boys wants and needs. I was slightly nervous about navigating Japan on my own but the detailed itinerary of which trains to catch, how to find the tracks, pick ups to go to certain stations and the airport were spot on. I needed to contact the team because I broke the connection of the lead to the WiFi device they lend you and another was sent to the hotel that day. They kept me updated on when it would arrive etc. another time I received an email re the sumo training which needed to be cancelled due to a death but Inside Japan were straight onto rearranging it and keeping me informed about the situation. I couldn’t fault them on anything and will be recommending them to whoever I hear want to visit Japan and if I ever go back, which I’d love to, I will definitely be using them again

5 April 2026
Unprompted review
Rated 5 out of 5 stars

Fantastic tour and tour guide.

We had an absolutely incredible time on the Japan Unmasked tour. From start to finish, our tour guide Hanan was incredible.
She made everyone feel included and welcomed, and somehow kept everything running seamlessly while making every moment fun and engaging. Hanan was extremely knowledgeable, and nothing was ever too much trouble. She went above and beyond at every opportunity.
Her humour, kindness, and genuine warmth brought such a positive energy to each day. It made the whole trip extra special. She is incredibly conscientious and naturally thoughtful, always going the extra mile without it ever feeling forced.
This trip gave me memories I will treasure for a lifetime, and I cannot recommend it highly enough or our guide Hanan.

23 March 2026
Unprompted review
Rated 5 out of 5 stars

We’re up to our fourth tour organised…

We’re up to our fourth tour organised by InsideJapan.
Which says it all, really.
On each occasion we’ve travelled independently, but they organised transportation and accommodation.
The trips were planned with careful attention to our expressed interests by Lachlan 1 &2.
On each occasion , without a hitch.
We’re planning our next visit…..

15 March 2026

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