Love To Be Natural Reviews 

173
TrustScore 1.5 out of 5

1.3

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Review summary

Created with AI, based on recent reviews

Considering 42 reviews, most reviewers were let down by their experience overall. Consumers frequently reported that their purchases were never delivered after weeks of waiting, and trying to reach customer service through emails or online forms led to complete silence. People also shared frustrating experiences trying to cancel purchases, stating that promised refunds were never processed and they had to contact their banks for help. However, some people mentioned that product availability details were misleading, because items advertised as ready in stock actually required international shipping and faced major delays. Reviewers expressed disappointment over receiving no order confirmation numbers and being left completely in the dark regarding shipment updates.

What people talk about most

Order

Consumers express deep frustration and disappointment regarding their order experiences, highlighting severe... See more

Refund

Users describe negative interactions with refund, highlighting a widespread frustration over unresponsive... See more

Product

Reviewers mention ambiguous feedback about products, noting long delays and items not arriving for weeks or... See more

Delivery service

Reviewers highlight negative aspects of delivery service, frequently reporting missing items and severe... See more

Customer communications

Clients share profound frustration regarding contact issues, consistently highlighting a complete lack of... See more

Reviews shaping this summary

Rated 2 out of 5 stars

Sadly, as I so wanted to love this company, it’s been a torturous process to buy a Mamalila a jacket which I purchased to carry my newborn and then return it as it was too small and the company didn’t... See more

Rated 1 out of 5 stars

Ordered and paid for baby sling 29th November 2025. After numerous emails chasing whereabouts, and lack of response. Placed order directly with supplier in Sweden (which was also £15.00 cheaper)... See more

Rated 1 out of 5 stars

1 star goes out to my bank for retrieving £160. From love to be natural 5 months after my pyrchase that i never received. No emails responded to and she does not post any poor reviews on her site...... See more

Rated 1 out of 5 stars

Just don’t use these people. We sent something back that didn’t fit and we were lucky we paid by PayPal otherwise wouldn’t have got our money back, as they went into hiding and we spent 4 weeks tryin... See more


Company details

  1. Baby shop

Written by the company

We're the UK's largest, specialist online independent babywearing store. You can buy an amazing selection of ring slings, baby carriers and babywearing coats and accessories for newborns, babies and toddlers from LennyLamb, Ergobaby, Didymos, Integra, Little Frog and many more. We've partnered with YOTPO for our customer reviews and you can read nearly 6,000 5 Star Reviews on our website. We score an average of 4.85 out of over 6,000 reviews with Yotpo. https://lovetobenatural.co.uk/reviews-and-testimonials


Contact info

1.3

Bad

TrustScore 1.5 out of 5

173 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

How this company uses Trustpilot

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1.3

All reviews

(173)

42 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Dishonest/no refund issued/avoid them!

I have had a terrible experience with this company, and their zero customer service!!!! I can’t get in touch on the phone, or on email!!! They owe me a refund for a product which was never received, and after countless weeks of waiting I finally resorted to sending a message on a social media post. The next day I received a reply saying they would issue a refund, and still nothing a week later!!!! I will be going to my bank to see how I proceed next. I strongly recommend you avoid this company and tell everyone you know to avoid them too!!! They are by all accounts extremely dishonest! I’m shocked to read so many reviews similar to mine. Very, very sad to see a company that supplies products to new parents behave in such a terrible way!

22 November 2019
Unprompted review
Rated 5 out of 5 stars

Great advice before purchase

Great advice before purchase, easy to order, and great after sales too. I couldn't get my new sling to work and Beth was able to help on a live chat. Knowledge and expertise second to none. Thanks again Beth!

5 November 2019
Unprompted review
Rated 5 out of 5 stars

I just wanted to say how amazing Beth…

I just wanted to say how amazing Beth was at my consultation.

Her knowledge and understanding were incredible, not to mention her patience and compassion! I had booked a 1hr consultation but it took me over 2 and a half hours before I was finished, as I had to keep stopping to feed my 2 week old.

We agreed that a Tula Free To Grow would best suit my needs. I also asked for advice whether or not my husband could use the carrier as he is 6ft 4! And Beth said it would be fine, and gave specific instructions on how he should wear it.

I'm not practical at all, so was a bit worried about using it correctly myself, but with Beth's help and advice it's great.

Overall I'm so impressed and thankful for her time and patience :)

8 October 2019
Unprompted review
Rated 5 out of 5 stars

Fantastic

Fantastic - ordered at 3pm on Friday and received it by 9 am on Saturday. That was with free delivery. Couldn’t ask for better!

3 September 2019
Unprompted review
Rated 1 out of 5 stars

Avoid. Read these reviews!

Wish I had read these reviews before buying from Love To Be Natural. I had the same problem as the others here - my refund was not issued, despite being told it was coming numerous times. Eventually they just stopped replying. Took 7 months to get my money back and then only got it because I started posting publicly on Facebook and contacted PayPal. It all felt very dishonest. Clearly they assume people won't check their PayPal account to see if a refund has come in so they don't actually issue it. Don't be fooled by the wholesome-looking website and fb page!

2 September 2019
Unprompted review
Rated 5 out of 5 stars

Excellent all round

Excellent all round - from responding to my initial query asking for help, to making the purchase, to delivery, to keeping me informed. Couldn’t have asked for more :)

30 August 2019
Unprompted review
Rated 5 out of 5 stars

Kind, friendly, reliable

Kind, friendly, reliable
I purchased a baby carrier from Love To Be Natural, but after only 2 months I had an issue with it. As it was a manufacturing issue I contacted the manufacturer for a resolution, but after nearly a week I hadn’t heard back from them.

So I contacted Love To Be Natural and after only 1/2 an hour I received the most wonderfully thoughtful and helpful response. They arranged to collect the faulty carrier and offered store credit towards another sling, or to arrange a replacement themselves.

In the end I chose to go with another carrier, and I cannot praise enough the speed with which they sorted out the issue, the kindness, the empathy and friendliness. All in all a wonderful company, so if you’re considering purchasing from them, then go ahead - you’ll be well taken care of :)

5 August 2019
Unprompted review
Rated 5 out of 5 stars

Fab service

Excellent next day service for a hard-to-find specialist item that was very reasonably priced. I had questions beforehand that Beth was quick to answer on the live chat thingy on their website, and I even had more questions after the sling arrived, but nothing was too much trouble.

All in all an excellent product and fantastic customer service! 😃

2 August 2019
Unprompted review
Rated 5 out of 5 stars

Great service

Package arrived after only 2 days even though they said it would be 3-5. Great service, sweet packaging, amazing staff 😀

1 August 2019
Unprompted review
Rated 5 out of 5 stars

Love this store

I have a 3 year old and expecting again. Love this store. I recently ordered online. Before ordering I asked loads of questions about the different slings. They went over and above in answering and even sent me extra comparison photos to help me choose. So happy with this service! Also delivery was very prompt! 
Thanks guys, would definitely recommend shopping here.

18 July 2019
Unprompted review
Rated 5 out of 5 stars

Great service

Best price we could find online. Great service. Sling and two toys arrived beautifully packaged in eco paper packaging. Ordered in Scotland on Thursday evening and arrived on the Saturday morning. Would not hesitate to use site again and definitely recommend.

16 July 2019
Unprompted review
Rated 5 out of 5 stars

Excellent service

Excellent service. Very helpful advice on what to get for my toddler as I really wanted to continue carrying but didn’t know what would be best. Loved all the little extras included with delivery, and of course the paper packaging.

9 July 2019
Unprompted review
Rated 5 out of 5 stars

Absolutely perfect

Perfect sling and the process of ordering was fast and efficient. Beth was absolutely exceptional - very helpful and knowledgable.

29 June 2019
Unprompted review
Rated 5 out of 5 stars

Super impressed with the speed at which…

Super impressed with the speed at which my new Sling arrived. Beautifully wrapped and my 13 week old loves it and settles to sleep every time she snuggles up in it. Fast responses to my queries beforehand too. Highly recommended!

26 June 2019
Unprompted review

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