Online Mortgage Advisor Reviews 

943
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Evaluating 232 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the extremely knowledgeable staff and professional advisors for providing clear guidance, answering all questions thoroughly, and successfully securing great mortgage deals. People also mention that overall communication is consistently prompt and helpful, making the entire application process remarkably smooth and entirely stress-free. Some reviewers were not happy with communication, mentioning significant delays, unreturned messages, and a deeply frustrating lack of timely updates regarding their applications. A small portion of consumers felt completely ignored when dealing with challenging situations where advisors were ultimately unable to assist them further.

What people talk about most

Staff

People report positive experiences with staff, highlighting that agents are extremely helpful, professional,... See more

Service

Customers shared overwhelmingly positive experiences with the service, highlighting professional, prompt, and... See more

Customer service

Consumers find customer service to be exceptionally helpful and professional, consistently praising the clear... See more

Response time

Clients share positive opinions on response time, frequently praising the quick replies and around-the-clock... See more

User experience

Reviewers mention positive feedback about user experience, noting that the entire journey was exceptionally... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Sheridan and Jenna were so instrumental in helping us get our mortgage offer. I first began chatting to Sheridan nearly 1 year ago to test the waters on what we could expect with the mortgage process.... See more

Company replied

Rated 5 out of 5 stars

We contacted David Farrel about equity release having found him listed by the equity release council. He outlined everything clearly but with no pressure at all, giving us very sound advice and guidan... See more

Company replied

Rated 5 out of 5 stars

Amazing service from start to finish. Got decision in principle in less than 3 hours and mortgage offer in less than a month. Luke Naylor was very knowledgeable, friendly, polite and found me bet... See more

Company replied

Rated 5 out of 5 stars

 I lcannot recommend Natalie enough, owe to Self Employment and rather complex Financial structure. Natalie held our hand and guided us through the process. We’re both professionalism and support... See more

Company replied


Company details

  1. #43 of 87 best companies in Mortgage broker

Written by the company

We are an FCA-authorised and award-winning mortgage broker, serving customers nationwide since 2013. At Online Mortgage Advisor (OMA®), we connect you with specialist advisors from our team who focus on your exact type of mortgage situation, ensuring you get the best possible advice. We are on a mission to be the most-loved for mortgages, and our passion is understanding our customers and exceeding their expectations. Our website provides helpful tools, insightful guides, and informative content to empower borrowers to make the best possible decisions. We've proudly helped over 600,000 customers secure the right mortgage, often stepping in when other lenders or brokers have been unable to assist.


Contact info

4.9

Excellent

TrustScore 5 out of 5

943 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 83% of negative reviews

Typically replies within 24 hours

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4.9

All reviews

(943)

229 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very pleased with the service I…

Very pleased with the service I received from Jean Pierre and his team of administrators, Chloe and Alice. Very pleasant to deal with and a good mortgage deal found and accepted. Thank you very much :) Highly recommended

9 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

a truly great team

I wish I had begun my mortgage search with OMA; it would have saved me so much time. Reece has been working quite literally around the clock — the most responsive and proactive mortgage specialist I have ever had the pleasure of working with. Any questions I raise are answered without delay, and I never have to chase him for updates, which is often the case with other brokers.

I can definitely recommend Reece and April from OMA — a truly great team.

7 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

I had a very good experience working…

I had a very good experience working with Mark O'Connor. He delivered on everything he said, there was minimal fuss, he was very responsive and it was a pleasure getting to know him.

4 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Efficient and professional

Very quick, efficient, informative and easy.
Our Advisor was always professional and knowledgeable about the mortgage Industry.

2 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Converting my HTB property into BTL !

I had an excellent experience working with Sheridan and Jenna. As I was remortgaging for the first time, I was anxious about the process, as I was locuming and only knew the traditional way to mortgages - so I knew I would be rejected instantly. However, with a great team it was possible to handle my situation and get a remortgage in place for me. They made everything clear and easy to understand. They were able to remortgage my HTB property into a BTL. They were incredibly knowledgeable and responsive and secured an amazing deal for me. I was kept informed every step of the way. I highly recommend their services to anyone looking for a stress-free mortgage process.

24 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

I had a great experience working with…

I had a great experience working with my mortgage adviser. They were proactive, always following up, responsive, and genuinely solution-driven throughout the entire process. They made the experience feel smooth and well managed, always taking the time to find the best options and keep me informed. I would highly recommend their services.

24 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Excellent experience

Apprehensive at first as an oldie going online for information, I was absolutely reassured by the lovely Natalie who dealt with my mortgage application in a helpful, friendly and professional way. Other associated members of the team engaged to sort other aspects of the application process were also excellent - mentioning Donna sorting insurance details with me. After a positive outcome I would definitely recommend using the OMA service for thorough and helpfully guidance through what can be a scary process on your own.

25 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Reece is a top guy would recommend to…

Reece is a top guy would recommend to anyone. He kept us informed through the whole process and got it done for us.

23 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

From start to finish absolutely amazing…

From start to finish absolutely amazing service Richard was amazing stress free process always replied to emails calls and answered any questions. I have panic disorder the thought this whole process filled me with dread but honestly richard made me feel at ease the whole process was stress free. I never dreamt in a million years I would be able to get a mortgage and Richard made this dream become reality all done completed within a month.

15 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Clear honest advice, plain and simple!

From start to finish Stephen and the rest of the team we dealt with were professional, communicative, transparent and honest every step of the way. At no point did I feel we weren't being kept fully informed about what was going on. Any questions we had were swiftly answered and any concerns we had quickly assuaged. Stephen called with regular updates and explained everything in a way we could understand. I would have no hesitations recommending OMA to anyone looking for honest, straightforward advice regarding mortgaging or re-mortgaging.

19 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

5 star service

We contacted David Farrel about equity release having found him listed by the equity release council. He outlined everything clearly but with no pressure at all, giving us very sound advice and guidance. Costs were also made very clear. Communication, phone, email and face to face, was always clear and timely. He also suggested Forever Legal solicitors to deal with the legalities, and we have been very pleased with their service too. All in all we could not have asked for better service and highly recommend.

17 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Supportive and Clear

Very supportive advice in our circumstances and explained things clearly and in a way that reassured us. We received communication regularly and consistently and this made the whole process smooth. Thank you.

16 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Great experience

Natalie has been great throughout, professional, approachable, and friendly.

As first-time buyers, she guided us through the process and explained everything extremely well, creating a stress-free experience.

She was very accommodating of our varied working hours.

Her recommendations for surveyors and solicitors were excellent.

She secured a rate we were very happy with in a short space of time.

Overall, Natalie was thorough, efficient, and easy to work with. We will certainly be recommending her to family and friends

10 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 1 out of 5 stars

Very poor service and a frustrating…

Very poor service and a frustrating experience.

I sent all requested documents over promptly, but the process was extremely slow and I constantly had to chase for updates. After more than 8 days I was still waiting for a decision in principle that never arrived.

I was repeatedly told “I’ll get it done tonight” or given assurances that things were moving forward, but nothing actually happened. When dealing with something as important as a mortgage, clear communication and reliability are essential.

The service may work for very straightforward applications, but based on my experience the follow-up and urgency simply were not there. I eventually lost confidence and would not recommend.

11 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

We're sorry to hear that you've had this experience, we're looking into this for you as this is not the level of service we strive for.

Someone will be in touch to discuss things in more detail with you. Could you please email support@onlinemortgageadvisor.co.uk with any more details.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Very good support and service!

My mortgage application was quite complex as my income is mainly from Company Dividends. Richard Davidson worked through all the issues and requirements and connected me with a suitable lender. After the introduction he continued to communicate well and remained pro-active. I could not fault any aspect of the service!! :)

5 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Mr Richard Fowler

Mr Richard Fowler, has been very professional throughout the whole process of transferring product from my personal name and into the limited company. I recommend Richard as he has shown knowledge and understanding.

29 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Supreme service

Richard was prompt at responding, helping, and guided me through a scary process, offering guidance and support throughout!

29 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Sheridan and Jenna were extremely…

Sheridan and Jenna were extremely helpful and professional throughout the process. They were both very knowledgeable in what they were doing, and nothing was too much trouble. Communication during the process was great and this made the whole process very stress free.

22 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

We were recommended to use Ben Lawson…

We were recommended to use Ben Lawson and so glad we did. Ben is very personable, helpful and made the process very easy for us. We were concerned about being able to get a mortgage given my partner is self employed, however Ben advised exactly what we needed, told us not to worry and arranged a mortgage to suit our needs. He took all the stress away for us. We will be seeking his advice again when this fixed period is over. We would highly recommend.

14 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Great service

Stephen was a great knowledgeable advisor who told it to me straight and gave good insight into the mortgage nuances towards my end goals. He was clear, direct and helpful during our consultation.

18 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

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