This was David Beckham (DB 7105 - 086), dark Havana. Frame arrived as described. Reasonably well packaged. Fast free shipping for a bargain price. Bargain price at £57.00 for an acetate frame at this... See more
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Company details
- Contact lenses supplier
- also in
- Eye Care Clinic
- Fashion accessories shop
- Glasses store
- Optician
- Sunglasses shop
Written by the company
SmartBuyGlasses is a leading local eyewear e-commerce in the UK. With over 15 years of expertise in the eyewear industry, SmartBuyGlasses sells an extensive range of eyeglasses, sunglasses and contacts at the best prices. They offer frames from both designer and affordable brands, with free standard lenses that can be fully customised with a variety of high-quality lenses and coatings. Whether you want single-lens, progressive, blue light block or photochromic, SmartBuyGlasses has everything you need for the clearest vision and optimal eye health.
Smartbuyglasses UK Support
Written by the company

- 180+ designer brands for less
- The largest selection of designer eyewear online.
- 100-days returns
- Shop with confidence! With our 100-day return policy, you can find your perfect pair.
- Expert optical advice
- Get professional optical advice from our in-house opticians and Optical Centre.
- Unbeatable customer service
- When it comes to questions, our customer service team is all ears. They are happy to support you with anything you need.
- 24-month warranty
- Our exclusive 24-month warranty covers all manufacturer defects for sunglasses and eyeglasses. For contact lenses, we have a 3-month warranty.
- Help us envision a better world
- We partner with organizations such as 1% for the Planet to create environmental and social change. Your purchases from SmartBuy Collection, Arise Collective, LMNT and Oh My Woodness! help give back to communities to make a difference.
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A Masterclass in How Not to Handle an Order
I placed an order on June 9, and according to the website everything looked “smooth” and “in progress.”
Of course, the tracking page didn’t actually show anything useful — just a vague “processing” status that never changed. No timeline, no progress, no estimated delivery. A masterpiece of saying absolutely nothing.
Then came the real magic trick: the promised 5–7 working days somehow didn’t start from the day I paid, but from the day their lab felt like acknowledging the frame — June 18.
Apparently, time works differently at SmartBuyGlasses. The calendar resets whenever it’s convenient for them. Fascinating concept.
I was also given a collection of internal excuses I’m somehow expected to care about.
Because clearly, as a customer, it’s my responsibility to understand why their lab only “received” the frame nine days after payment.
What an experience.
Even the phone number displayed on their website (800‑011‑9588) turned out to be inoperable for UK customers — a nice touch for a company that advertises global support.
After more than 10 working days with zero actual progress, I cancelled the order.
And honestly, when a company struggles to be transparent about something as basic as timelines, it does make you wonder how confident you should be about the authenticity of the frame itself.
Luckily, I’ll never have to find out — the refund is processed, and life goes on.
Overall, a masterclass in how to turn a simple order into a guessing game.
Based on my personal experience, I cannot recommend them.
And since I know they usually reply to negative reviews: no response is needed.
The situation is already resolved, and nothing you say now can change the experience I had.

Reply from SmartBuyGlasses
I’ve struggled with computer work for a…
I’ve struggled with computer work for a long time I just couldn’t see clearly. Your glasses are amazing I am so much more comfortable infront of the screen
Good on eyes
The designer frames look and feel completely genuine. The "premium" thin glass came as a bit of a surprise, as it is the same thickness as standard UK lenses. However, I don't mind wearing thicker lenses because the optical properties, comfort, and overall performance are absolutely outstanding. This is honestly the first pair of glasses in many years that feels as good as it gets. Considering the price, they still offer great value.
Order lost in delivery - terrible service
Order - EN0831678522G
Very disappointed with how SmartBuyGlasses handled this issue.
The problem began when DPD failed to deliver my parcel and it went days without a physical parcel scan. I contacted SmartBuyGlasses immediately, as they are the party responsible for raising an investigation with DPD. DPD confirmed that they could not conduct a depot search until an investigation had been opened.
Despite notifying SmartBuyGlasses promptly, several days passed with no action. After contacting DPD myself, I was told that no investigation had been raised. I then repeatedly asked SmartBuyGlasses to do so, stressing that the longer they waited, the greater the risk of the parcel being permanently lost.
Even after speaking with multiple customer service representatives, I was repeatedly told that an investigation had already been opened and that the logistics team was actively monitoring the situation. However, DPD consistently confirmed that no investigation existed.
My issue with SBG is not that DPD lost the parcel, that can happen and is not SmartBuyGlasses' fault. My issue is the lack of accountability, transparency and lies from their customer service team. I was forced to spend significant time going back and forth between both companies to get any progress. On multiple occasions, I was given inaccurate information and the goodwill discount offered was lower than discounts readily available through browser extensions such as Honey or Coupert.
The item was refunded, but based on this experience, I would not recommend SmartBuyGlasses. If everything goes smoothly, you may have no issues, but if something goes wrong and you need customer support, the service falls well below expectations.
UPDATE
Regarding the alternate glasses and frame sizes you suggested - the alternate ones are not what I want and you don't have the size/style of the glasses I want any longer.

Reply from SmartBuyGlasses
Absolutely stunning shades and great…
Absolutely stunning shades and great service. Thank you!
Would really recommend this company I…
Would really recommend this company I got my order very fast and 100% top quality.
The service was 10/10 and i received…
The service was 10/10 and i received two glasses within 5 working days.
Faulty Product
Sent me a faulty product that wasn't assembled properly and then proceeded to ignore two emails I sent and furthermore, when i was finally in contact with an agent, they didn't acknowledge me and closed the chat.
-UPDATE-
Since posting this review they got in contact with me and told me to send the item back which I did. I got a full refund shortly after.

Reply from SmartBuyGlasses
Responsive customer service answering queries promptly. Good quality at competitive price
Responsive customer service.
Order and Payment taken but glasses were out of stock
Ordered a pair of Ray-Ban sunglasses that were shown as in stock on the website. I received an order confirmation and payment was taken, but a few hours later I was emailed to say the sunglasses were actually out of stock and asked whether I would like to wait 3-4 weeks 'to see' if they come into stock or pay an additional £51.90 for an alternative pair.....
I declined, as I simply wanted the sunglasses I had originally ordered. What concerns me is that the item continued to show as in stock on the website even after I was told it was unavailable.
After reading other reviews, I noticed several customers reporting similar experiences, which raises questions about the accuracy of the company's stock information.
Fortunately, I paid via PayPal, so obtaining a refund should not be difficult if required. Based on my experience, I would not use they company and recommend paying through a payment method that offers buyer protection and exercising caution before ordering.

Reply from SmartBuyGlasses
Listed as in stock. Wasn't. Still waiting. Avoid.
Listed as in stock. Wasn't. Still waiting. Avoid.
Ordered Oakley sunglasses that were clearly shown as in stock at the point of purchase. Only after completing checkout did it become apparent the order was being fulfilled directly by a third-party supplier — something that is never disclosed upfront. That's deceptive, plain and simple.
Weeks passed with no update. When I chased, I was given vague reassurances and told to wait 24-48 hours for a callback that didn't really resolve anything. The estimated ship date then came and went with the item still not arrived.
When I pushed for a firm delivery date, the response was to offer me three completely different glasses as alternatives — none of which matched the style I'd ordered. No clear timeline, no accountability, just a copy-paste customer service runaround.
I've now had to request a full refund because there is still no confirmed delivery date. An order that should have been simple — non-prescription sunglasses, supposedly in stock — has dragged on for weeks with zero resolution.
SmartBuyGlasses, sort out your stock labelling. If an item isn't actually in your warehouse, don't list it as in stock. Basic stuff.EN0830982422G

Reply from SmartBuyGlasses
Excellent service and amazing designs
Excellent service and amazing designs! Highly recommended.
Apologies guys for not responding…
Apologies guys for not responding sooner. I haven’t been well however since purchasing the glasses I received lots of positive comments and have made them aware of your site for them to look at what’s available. Thank you.
Designer frames at affordable prices!
Designer frames at affordable prices—I love SmartBuyGlasses UK! Although my very first order was cancelled, every order since has been seamless. Their customer service is incredibly responsive and solution-driven. The only downside is to my pocket, as my eyewear collection is growing rapidly!
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