The set up was fine. The £10 I paid instore for the sim card was automatically & quickly discounted from the price of the unlimited plan. So the set up was extremely easy & included giving... See more
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Review summary
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Switched to S.M during Covid as saw the offers and decided they were better than my current tariff on Giffgaff. I get unlimited everything for £16 a month. Most of the time it works well for me. Alway... See more
Company replied
I was given all the help I needed to sort the new sim card and the staff were extremely patient with me, considering at 86 I am not that computer literate. Apparently my notebook is not up-to-date eno... See more
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Due to a few issues relating to new H&B card number and phone sim - rewards have not been received. After some initial failed attempts to rectify previously, today - Marta via chat worked fast to fix.... See more
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Company details
- #23 of 35 best companies in Mobile network operator
About Superdrug Mobile
Written by the company
Contract-free plans with Superdrug Mobile
Enjoy the SIM-ple life with our flexible, SIM only mobile plan. Everything you need, plus lots of extra perks!
Superdrug Mobile runs on Three's strong and reliable network.
It covers 97% of the population, with fast speeds for browsing, gaming, downloading and emailing. You’ll also be able to enjoy 5G with Superdrug Mobile, where available.
Joining is easy
- Get your Superdrug Mobile SIM in store or online
- Activate your new SIM and set up your account
- Start using your calls, texts and data!
Enjoy Superdrug Health & Beautycard points
Written by the company
- It's like half price... twice
- Get Superdrug points to spend instore and online! Activate your Superdrug Mobile SIM and we’ll add 50% of what you paid straight onto your Health & Beautycard as points to spend. And when you renew your plan for the first time… we’ll do it all again! It’s simple — just link your Health & Beautycard in your Superdrug Mobile dashboard to receive your points.
- Earn double points at Superdrug
- Superdrug Mobile customers get double points on absolutely everything in store and online. All. The. Time. That adds up twice as fast!
Roaming and International
Travelling in the EU is easy using your Superdrug Mobile plan.
Travelling within Europe
- You can roam on Superdrug Mobile, it’s all included as part of your plan!
- You can use up to 12GB of data as part of your allowance for free, as part of our Fair Usage policy.
- You’ll be able to receive calls from abroad when you’re in the UK.
- Once you've used 12GB of data you can buy more by purchasing a cash add-on.
Travelling outside of Europe
- You can roam and make international calls when using Superdrug Mobile if you purchase a cash add-on.
Contact info
United Kingdom
- help@superdrugmobile.com
- www.superdrugmobile.com
4.4
Excellent
7k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
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Signup ASAP great deal
Well what can I say, outstanding customer service, moved from EE after having enough of no EU roaming all done in 10 minutes on line, PAC codes added 48 hrs time all should click over to our original mobile numbers. 120Gb/month data unlimited calls and texts and 12GB EU Roaming all for £10/mth can't recommended enough
30 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi there,
Thank you so much for taking the time to leave such a nice review. I am going to pass your comments on to our staff, I am sure you will make their day.
We are always here to help, so please connect with us if you need anything in the future.
I hope you have a great day.
Thank you,
Courtney
The Superdrug Mobile Customer Care Team
Needed a PUK code
Needed a PUK code. I was assisted by Joshua to obtain this, which he did promptly.
Very happy with the service received from him today.
Thanks Joshua :-)
29 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Jemma,
Thank you for leaving us such a great review! I will pass your comments on to Josh, and I know they will appreciate it.
If we can ever help with anything else, please let us know.
Thank you,
Jessica
The Superdrug Mobile Customer Care Team
Carmen
Carmen, was an amazing advisor, who took the time to answer my questions, and was extremely knowledgeable and throughout helpful. 10/10 great job Carmen 🙏🏻🙏🏻🙏🏻
28 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Rob,
Thank you for leaving us such a great review! I will pass your comments on to Carmen, and I know they will appreciate it.
If we can ever help with anything else, please let us know.
Thank you,
Jessica
The Superdrug Mobile Customer Care Team
Courtney is a star.
Courtney on the web chat was very patient with me, being a woman of the old school era, she sorted out my problems and we were on the chat for at least 45 minutes. so thanks Courtney for all you did.
28 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Julie,
Thank you so much for taking the time to let us know how helpful you found Courtney. I am going to pass your comments on to her, I am sure you will make her day.
We are always here to help, so please connect with us if you need anything in the future.
I hope you have a great day.
Thank you,
Nazia
The Superdrug Mobile Customer Care Team
I was having some technical issues my end
I was having some problems with my phone/bank and renewing my plan,Can i say this was not a problem with Superdrug mobile but on my side,i contacted customer services via chat and spoke with COURTNEY,who was polite,courteous,knowledgable and forthwith in guiding myself through a solution to rectify the problem, even ,i would say doing 90% of what needed doing via her end and leaving myself with the very least to do.
This lady is truly a vast credit to the Superdrug customer service team ,if every customer service representative was like COURTNEY the world would run smoother and be a better place.
It was a priviledge to have been helped by this amazing lady today.
Thankyou COURTNEY.
27 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Ben,
Thanks for getting in touch and letting us know Courtney was super helpful today, we really appreciate your feedback! I’m going to pass your comments on to Courtney,
If we can help with anything else, let us know and we will be more than happy to help.
Thanks
Nazia
The Superdrug Mobile Customer Care Team
A very patient Yong lady very helpful…
A very patient Yong lady very helpful at my age 65 I get a bit confused but she was very helpful
26 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Terry,
Thank you so much for taking the time to leave a review.
So I can pass on this lovely feedback please can you email trustpilot@superdrug.com with the store’s full name or address?
Can you also include the reference number "4957405" in your email for me?
Hope you have a great day.
Thank you.
I chattted today with a Superdrug…
I chattted today with a Superdrug mobile advisor Michael, he helped me with patience , he helyme to activate my SIM card
25 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Asiia,
I'm delighted to hear that you've enjoyed your time with our team today and we were able to assist with your SIM activation! Thank you for joining us and taking the time to leave such a kind review. I'll be sure to pass this on to Michael as I'm sure it'll make their day!
Wishing you all the best!
Many thanks,
Mateusz
The Superdrug Mobile Team
Great price would change all my…
Great price would change all my accounts to you but you only allow one per beauty card! You are missing out on a lot of customers. Why not make it available for family members I could add another possible 5 customers!
25 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Michelle,
I'm delighted to hear that you're enjoying our services! Thank you for taking the time to leave such a kind review and I have passed this feedback on to our team internally to potentially offer this at some point in the future.
Have a great rest of your day!
Many thanks,
Mateusz
The Superdrug Mobile Team
Tried to join today as a new customer
Tried to join today as a new customer, apparently my email address is already registered, i am unable to reset my password as the email never comes through, and I can't create a new account as my email address is already registered!!!
Contacted customer servce "martha" or "AS Watson" tells me i need to create a new email address to be able to register...I dont want a new email address??? Or Apparently I have to go to a store to have my beauty card deleted... I won't be doing any of those things... I can see why I dont use superdrug often.... maybe ive dodged a bullet by not being able to become a customer
23 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Katherine,
Thank you for taking the time to leave us a review and I'm really sorry to hear about the experience you've had with us during your activation.
Sometimes an old forgotten Superdrug Health & Beauty card may be registered with your email and if this isn't used during registration, it will not allow you to register due to the beauty card conflict with the email address being used.
If you're still willing to give us another shot, please get in touch with us at help@superdrugmobile.com and include the reference 4950738. I'd love to help investigate this further to see what's happened with your account and aim to restore your faith in Superdrug Mobile.
Warm regards,
Mateusz
The Superdrug Mobile Team
Useless customer service
Useless customer service. 2 agents ended the chat without fixing the issue and there is no option to call.
Tried to buy a 2nd sim and apparently you can only have one. That is not clear when trying to purchase.
Diabolical
22 November 2025
Unprompted review
Excellent Chat Service
I have used the Superdrug Mobile Chat Service a few times now and the Team are always very knowledgeable and helpful. Today Nazia was excellent!
21 November 2025
Unprompted review
Reply from Superdrug Mobile
Hey MC,
Thank you so much for leaving such a nice review. We’re going to pass on your comments to Nazia to let them know they did such a great job helping you out today.
Thanks, and have an amazing day.
Carmen
The Superdrug Mobile Customer Care Team
Reply from Superdrug Mobile
Hey Christy,
Thank you so much for leaving such a nice review. We’re going to pass on your comments to the customer care team to let them know they did such a great job helping you out today.
Thanks, and have an amazing day.
Nightmare from start to finish
Nightmare from start to finish, hard to sign up to, and hard to sort problems out.
Wasted so many hours of time, which a phone call would have sorted in minutes.
They have good reps, but lousy systems in my opinion.
The link to beuty card made things so much harder, and me being from nz also added extra complexity.
It was my biggest negative experiance with this company due to lack of phone contact
18 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Michael,
Thank you for leaving us a review!
I'm so sorry to hear about the experience you've had and I completely understand how frustrating it must be not to be able to activate your SIM card.
Could you please get in touch with us at help@superdrugmobile.com with as much information as possible about what happened and include the reference 4937333? I'd love to help investigate this further to see what happened and aim to restore your faith in Superdrug Mobile.
Warm regards,
Mateusz
The Superdrug Mobile Team
A customer service assistant Nazia has…
A customer service assistant Nazia has helped me to resolve a problem with my data plan very effectively. On Sunday! At 6 pm! Thank you:)
9 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Natalia,
Thank you so much for taking the time to let us know how helpful you found Nazia. I am going to pass your comments on to her, I am sure you will make her day.
We are always here to help, so please connect with us if you need anything in the future.
I hope you have a great day.
Thank you,
Courtney
The Superdrug Mobile Customer Care Team
Carmen - thankyou!
Spoke with Carmen today - so easy to resolve my problem and so helpful thank you :-)
7 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Kayleigh,
Thank you so much for taking the time to leave Carmen this lovely feedback!
I am happy to hear that she was helpful and that the issue has been resolved easily!
I will be sure to pass the comments on to her, and I'm sure it will make her day!
We are always here to help, so please connect with us if you need anything in the future.
I hope you have a great day!
Marta
The Superdrug Mobile Customer Care Team
Change of Mobile Plan - Issue resolved swiftly by Carmen
Carmen - thank you so much for dealing with my change of plan so effectively and efficiently - much appreciated!
7 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Allan K,
Thanks for getting in touch and letting us know Carmen was super helpful today, we really appreciate your feedback! I’m going to pass your comments on to Carmen,
If we can help with anything else, let us know and we will be more than happy to help.
Thanks
Nazia
The Superdrug Mobile Customer Care Team
Naiza was so kind 10/10
5 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Ana,
I'm delighted to hear that you've enjoyed your time with our team today! Thank you for taking the time to leave such a kind review and I'll be sure to pass this on to Nazia! I'm sure it'll make their day!
Have a great rest of your day!
Many thanks,
Mateusz
The Superdrug Mobile Team
I have had two very helpful people…
I have had two very helpful people Michael and nazia from the superdrug mobile team I wasn’t sure how to do it but Michael gave me a step by step guide what a star and he asked me to let him know how I get on but lost connection
Then I spoke to nazia who checked to see if my card had updated as it had said something bad happened with my details but she looked it up and confirmed that all had gone through and I did ask her to let Michael know it was all sorted they were great members of your team
2 November 2025
Unprompted review
Reply from Superdrug Mobile
Hi Pauline,
Thank you so much for taking the time to let us know how helpful you found Nazia and Michael.
I will make sure that your lovely feedback is passed on to the team.
Hope you have a great day.
Thank you,
Superdrug Customer Care Team
Today I called Superdrug mobile…
Today I called Superdrug mobile customer service via chat; Carmen, Watson, and Joshua were the operators. I would like to commend the outstanding service received on all occasions, and the elegance portrayed in the interactions. Customer service is not an easy task; you guys do an excellent job!!
Well done!!
30 October 2025
Unprompted review
Reply from Superdrug Mobile
Hi Riccardo,
Thank you so much for taking the time to let us know how helpful you found Carmen, Watson and Joshua. I am going to pass your comments on to them, I am sure you will make their day.
I hope you have a great day.
Thank you,
Majenta
The Superdrug Mobile Customer Care Team
Superdrug mobile sim.
I can't activate sim until I register an account & attaching health & beauty card ,so I done that.
Then website tells me card already linked to online account & cannot be registered with my email address .
I cannot activate sim without a registered superdrug account. Tried "the chat" someone called Joshua told me to do exactly what I done and didn't seem to understand that I couldn't move past this block - useless. I have NEVER had such a rigmarole to get a sim up &/ running. Steer clear of superdrug sim - useless.
30 October 2025
Unprompted review
Reply from Superdrug Mobile
Hi Lou,
I'm so sorry to hear about your negative experience and understand how frustrating it must be not to be able to activate your SIM card. We would love to look into getting this resolved for you and restore your faith in Superdrug Mobile. Please get in touch with us again by live chat or email and quote reference 4904953, and we will be happy to assist you and resolve your issue.
Kind regards,
Marta
Superdrug Mobile Customer Care Team
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