Since my review last week, the speedy response to which I am convinced was generated by AI, I have received no reply to my emails. I telephoned, eventually received an answer. Someone asked for my... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I PUT MY ORDER ON 12TH JUNE AND RECEIVED IT EARLY AUGUST. THE FLOUR RECEIVED IS VERY GOOD AND USUALLY I WOULD GIVE A HIGHER SCORE. AS IT TOOK SO LONG TO GET THIS IS WHY I HAVE GIVEN A MUCH LOWER SCO... See more
Company replied
I ordered 2k of cashew nuts and the order arrived on time no problems. My complaint was that the quality and taste of the product was well below my expected standard. I am dissapointed with the... See more
The delivery took forever, several weeks! The box was crushed and the crackers I ordered were all broken. Looks like the box was at the back of the warehouse. Will not be ordering from this company... See more
Company replied
Company details
- #85 of 85 best companies in Health food shop
- #1 of 1 best companies in Fair Trade Organization
- #232 of 234 best companies in Fitness and nutrition
- #74 of 75 best companies in Online Food Ordering Service
- #25 of 25 best companies in Organic Food Shop
- #23 of 23 best companies in Supermarket
Written by the company
Naturally better alternatives to your daily essentials 💚 Food & Drink • Health & Beauty Baby & Child • Home & Lifestyle Free Shipping Over £60 🚀📦
Contact info
Unit 3, Dalton Works, Deal Street, BD21 4LA, Keighley, West Yorkshire, United Kingdom
- 01274642111
- info@superfood-market.com
- www.superfood-market.com
2.6
Poor
3k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 2 weeks
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Never received my order and no one…
Never received my order and no one responded to my emails either. Don’t buy from here!
9 June 2026
Unprompted review
Reply from Superfood Market
Hello,
We’re very sorry to hear about your experience and sincerely apologise for the frustration this has caused.
As requested in your previous emails, we have cancelled your order and processed a full refund. If you have sent us any further emails after this, please let us know so we can review them and ensure that nothing has been missed.
Again, we apologise for the inconvenience and appreciate your patience and understanding.
Kind regards,
SFM Support Team
Lack of communication
I have been ordering from Superfood Market for approximately 5 years. For the first time ever, my order did not arrive. That wouldn’t be a problem if they simply responded to any one of the 6 communications I sent to them. They have lost my trust and my loyalty completely.
20 May 2026
Unprompted review
Reply from Superfood Market
Hello Amy,
Thank you for your feedback, and I’m very sorry to hear about your recent experience.
As a long-standing customer, we are particularly disappointed to hear that we have lost your trust. We completely understand how frustrating it must have been not to receive your order and to feel that your communications were not responded to as expected.
We would like to investigate this further and understand exactly what happened. Unfortunately, we are unable to identify your order from the information provided in the review.
Please could you contact us at hello@superfood-market.com with your order details and any additional information relating to the communications you sent? A member of our team will review the matter and get back to you as soon as possible.
We sincerely apologise for the frustration and inconvenience caused and appreciate you bringing this to our attention.
Kind regards,
The SFM Team
Placed order over 3 weeks ago and it’s…
Placed order over 3 weeks ago and it’s not been shipped. Customer service won’t respond and issue a refund. Stressful experience especially as I’m 9 months pregnant now and really needed those tablets….
10 June 2026
Unprompted review
Reply from Superfood Market
Hello Vanessa,
Thank you for taking the time to share your experience, and I am truly sorry to read this.
We completely understand how stressful and upsetting this must have been, especially at 9 months pregnant and when you were relying on these tablets. The last thing you should have had to worry about at this stage is whether an essential order would arrive on time.
Unfortunately, your order appears to have been affected by unexpected operational and supplier-related delays which have impacted our normal fulfilment times. While we appreciate that this does not change the experience you have had, we sincerely regret the frustration, uncertainty, and inconvenience this has caused you.
We would very much like the opportunity to investigate this for you and see what we can do to help. Please could you contact us at hello@superfood-market.com with your order details if you have not already done so, and our team will review the matter as a priority.
We sincerely apologise again for the disappointment caused and hope we can assist in resolving this for you.
Kind regards,
The SFM Team
Terrible service
Terrible service. Placed order on 14/05. Called customer services on 27/05 as had not been shipped. Had to call again on 28/05 received shipping notification, but we are now on the 8/06 and courier has yet to receive parcel. Called customer services again today and was told would need to send email to chase up order or request a refund. Did this 5 hours ago and waiting on reply. Total scam. Will never buy from this company again.
28 May 2026
Reply from Superfood Market
Hello Zoe,
Thank you for your feedback, and I’m very sorry to hear about your experience.
We completely understand your frustration regarding the delays with your order and the inconvenience caused by having to contact us multiple times for updates.
This is certainly not the level of service we aim to provide. Unfortunately, there were delays affecting the dispatch of your order, and we appreciate how disappointing this must have been.
Having reviewed the matter, we can confirm that a full refund has now been processed. While we appreciate that this does not make up for the inconvenience caused or the time you spent waiting for your order, we hope it demonstrates our commitment to resolving the issue once it became clear that we could not fulfil the order within an acceptable timeframe.
We sincerely apologise again for the disappointment and frustration caused and appreciate your feedback.
Kind regards,
The SFM Team
Ordered has not been dispatched during…
Ordered has not been dispatched during 3 weeks, support said warehouse delays and they have my order as priority, but after 3 weeks of fake hopes had to request refund because it seems they have no clue where the goods are and maybe not even having them... very bad experience in general, so be cautious, maybe just unlucky.
27 May 2026
Reply from Superfood Market
Hello Darius,
Thank you for taking the time to share your feedback, and I’m very sorry for the experience you’ve had.
We completely understand your frustration after waiting several weeks for your order and receiving updates that ultimately did not result in a successful dispatch.
Unfortunately, supplier and stock issues can occasionally cause significant delays, and we appreciate how disappointing this is, particularly when you were expecting your order to arrive much sooner. We can see that our team remained in contact with you throughout and, when it became clear that we could not fulfil the order within an acceptable timeframe, a refund was processed as requested.
We are sorry that this experience did not meet the standards we aim to provide and sincerely apologise again for the inconvenience and frustration caused.
Kind regards,
The SFM Team
Slow (/no?) delivery
10 days after ordering, Evri tracking still shows "we're expecting your order". Blaming "unexpected operational and logistics issue".
4 June 2026
Unprompted review
Reply from Superfood Market
Hi Silas,
Thank you for getting in touch, and we're sorry for the delay with your order.
Your order has been affected by an unexpected operational and logistics issue that has caused a backlog in our fulfilment process. We completely understand how frustrating this is and sincerely apologise that it hasn't met the standard you deserve.
Our team is working urgently to resolve this, and we expect your order to be dispatched soon. As soon as it's on its way, you'll receive an automatic confirmation email with your tracking details.
We really appreciate your patience. If you have any further questions in the meantime, please reply to this email or contact us at hello@superfood-market.co.uk and we'll be happy to help.
Regards,
SFM Team
I ordered some pip juice cartons on the…
I ordered some pip juice cartons on the 25th May and I haven't received them yet.
28 May 2026
Reply from Superfood Market
Hello Will,
Thank you for your feedback, and I’m very sorry to hear that you have not yet received your Pip Juice cartons.
We completely understand how frustrating it is to be waiting for an order placed on 25th May. Unfortunately, your order has been affected by an unexpected operational and supplier-related backlog which has impacted our fulfilment times.
We appreciate that this delay is disappointing and falls below the standard of service we aim to provide. Our team has been working to resolve these issues and fulfil affected orders as quickly as possible.
We sincerely apologise for the inconvenience caused and thank you for your patience and understanding during this time.
Kind regards,
The SFM Team
Reply from Superfood Market
Hello Michael,
Thank you for your feedback, and I’m very sorry to hear about the delay with your order.
We completely understand your frustration, especially after placing your order on 20th May and still waiting for it to arrive.
Unfortunately, we have experienced some unexpected operational and fulfilment delays which have affected a number of orders. We appreciate that this is disappointing and sincerely apologise for the inconvenience caused.
If you have not already been in touch with our team, please contact us at hello@superfood-market.com with your order details so we can investigate the status of your order and assist you further.
Thank you for your patience and understanding.
Kind regards,
The SFM Team
A great shopping experience
A great shopping experience, you sell very unique items that I struggle to buy anywhere else. I appreciate you
27 May 2026
Reply from Superfood Market
Thank you for your kind review! We’re delighted to hear that you had a great shopping experience and that you’ve been able to find unique items with us that are difficult to source elsewhere. We truly appreciate your support and are grateful for your feedback. We look forward to serving you again soon!
Haven't received parcel yet .ordered on…
Haven't received parcel yet .ordered on 20 may 2026
27 May 2026
Reply from Superfood Market
Hi Karen,
Thank you for getting in touch, and we're sorry for the delay with your order.
Your order has been affected by an unexpected operational and logistics issue that has caused a backlog in our fulfilment process. We completely understand how frustrating this is and sincerely apologise that it hasn't met the standard you deserve.
Our team is working urgently to resolve this, and we expect your order to be dispatched soon. As soon as it's on its way, you'll receive an automatic confirmation email with your tracking details.
We really appreciate your patience. If you have any further questions in the meantime, please reply to this email or contact us at hello@superfood-market.co.uk and we'll be happy to help.
Regards,
SFM Team
Excellent product
Excellent product, competitive price, well packaged and quick delivery. Thank you.
26 May 2026
Reply from Superfood Market
Hi Larry,
Thank you for your wonderful feedback! We're delighted to hear that you were pleased with the product, found our pricing competitive, and appreciated the care taken with packaging and the speed of delivery. Your support means a lot to us, and we look forward to serving you again in the future.
SFM Team
I returned a parcel in the manner…
I returned a parcel in the manner directed by Superfood via their authorised carrier, EVRI. I was assured by the place I deposited it that I would receive a tracking number by SMS or email. However, I didn't, and Superfood claim they have not received the parcel so won't issue a refund (for c £72). If they use an unreliable carrier, they should be prepared to pay for the consequences. I and my family certainly won't be using Superfood again.
5 May 2026
Unprompted review
Reply from Superfood Market
Hello Scarlett,
Thank you for your feedback, and I’m very sorry to hear about the frustration this situation has caused.
We can see that you have already been in contact with our team regarding this matter, and we appreciate that you followed the return process provided to you.
Unfortunately, despite our investigations, we have been unable to locate the returned parcel, and as no tracking number or proof of return is available, it has been very difficult for us to trace the shipment with the carrier. We did ask whether any return receipt, tracking details, or proof of postage were available, but unfortunately none could be provided.
We completely understand your disappointment; however, as a business we do have policies in place regarding returns and refunds. Given the value of the order, we are unable to process a refund for goods that we have not received back and are unable to trace through the carrier network.
We sincerely apologise for the inconvenience caused and appreciate your patience throughout this process.
Kind regards,
The SFM Team
Not received yet
Not received yet. The tracking number has disappeared. Yodel apparently had it on 10th May.
Wish I'd read some of these reviews before I ordered. How long before I get a refund?
It's actually arrived (19/5)!
24 April 2026
Reply from Superfood Market
Hello Anne,
Thank you for taking the time to share your feedback, and we are truly sorry to hear about your experience.
We completely understand how frustrating and concerning this situation must be, especially with the confusion around the tracking information and the whereabouts of your parcel.
Having reviewed the delivery tracking for order #285222 and tracking number H06DNA0000729847, Evri currently shows the parcel as successfully delivered. However, we fully appreciate your concerns and understand how upsetting this situation is if you have not been able to locate the parcel.
We kindly recommend checking with neighbours, around your property, or any designated safe place where the parcel may have been left. In the meantime, please rest assured that our team is currently looking into this matter further with Evri to help resolve this for you as quickly as possible.
You can also contact us directly at hello@superfood-market.com, and our team will be happy to assist further.
We sincerely apologise again for the inconvenience caused and thank you for bringing this matter to our attention.
Kind regards,
The SFM Team
AWFUL COMPANY AVOID AT ALL COSTS
AWFUL COMPANY AVOID AT ALL COSTS
I give them NO STARS
There should be the option to give no stars as this awful company would definitely get it.
DO NOT ORDER FROM THEM.
I ordered some products.
Their chosen courier choose to dump the parcel
outside in an unsafe place on full view of those walking past.
I live opposite a tube station and a school, and you have to walk pass my house to get to both.
There was no authorisation from me for them to do so.
They should have come back the next day which was when i was expecting them, or at the very least left it inside with my neighbours who were in
The parcel was not there when i arrived home that evening.
I immediately contacted the company and told them what happened.
The company didn't even read my email properly and responded by saying 'it's showing as being delivered'
I replied and said 'As explained in my email it hasn't been delivered as i wasn't home. The courier dumped it outside and it's not there.
I then requested a refund.
They replied again ignoring what i had said in now what was two emails saying 'it's showing as being delivered and asking me to confirm my address, and check with my neighbours and other places.
I replied asking them why was they asking questions already answered in both emails.
I pointed out that the courier said he left it outside and included a picture showing it had.
I again requested a refund once again.
It was at this point they stopped replying.
I've now sent them THREE emails and have requested a refund for goods not received THREE times, but they are no longer responding and still NO REFUND.
My experience with them has been an absolute nightmare.
Customers deserve to be warned to stay away from businesses like this.
This is a warning to others to stay away from them at all costs.
28 April 2026
Unprompted review
Reply from Superfood Market
Hello Linda,
Thank you for taking the time to share your feedback, and we are truly sorry to read about your experience.
We completely understand how upsetting and frustrating this situation must have been, particularly given the location of the delivery and the fact that the parcel was left unattended without your authorisation. We also sincerely apologise for the frustration caused by our communication, as it’s clear from your review that you felt your concerns were not being properly acknowledged, and that is never the experience we want for our customers.
Please be assured that this is not the standard of service we aim to provide, either in terms of delivery handling or customer support. We take feedback like this very seriously and will be reviewing both the courier handling and the communication around your case internally.
Our team will be reaching out to you directly and will look into this situation as a priority to help get this resolved for you as quickly as possible.
We sincerely apologise again for the inconvenience and distress caused, and thank you for bringing this matter to our attention.
Kind regards,
The SFM Team
The food and drinks were tasty and fresh
24 April 2026
Reply from Superfood Market
Hello Fragrance,
Thank you for your lovely feedback!
We’re really pleased to hear that you found the food and drinks tasty and fresh, that’s exactly what we aim to deliver.
We truly appreciate your support and hope to serve you again soon.
Kind regards,
The SFM Team
Good value if you buy the larger jars
Delicious, healthy and hard to find in local stores
24 April 2026
Reply from Superfood Market
Hello Nikki,
Thank you so much for your lovely review!
We’re really pleased to hear that you’re enjoying the products and finding them both good value and hard to source elsewhere, that’s exactly what we aim to offer.
Your feedback means a lot to us, and we truly appreciate your support.
Kind regards,
The SFM Team
When I put my order in Superfood did…
When I put my order in Superfood did not ask for my address. I payed by PayPal and the order went to boots in sale. If they had asked my address I would of received my order. I did not receive it.
24 April 2026
Reply from Superfood Market
Hello Cleo Thomas,
We are very sorry to hear about the confusion with your delivery address.
Please note that orders are delivered to the address saved on your Shopify account at the time of checkout. It’s possible that an address previously saved on your account was selected, which is why the order was not delivered as expected.
We understand how frustrating this must have been. We can see that you have already contacted us via hello@superfood-market.com, and our team is currently working on resolving this for you.
As the order has now been returned to us, we have gone ahead and processed a full refund. When you have a moment, please could you share the correct delivery address so we can update this on our system and help avoid any issues with future orders.
Thank you again for bringing this to our attention, and we sincerely apologise for the inconvenience caused.
Kind regards,
The SFM Team
An excellent service from a five-star company
I have been shopping online with Superfood Market for several years now and have always been extremely happy with the service. I recently had a problem with the courier, and the SFM team went above and beyond to resolve it. Excellent service from a five-star company.
17 April 2026
Unprompted review
Reply from Superfood Market
Thank you so much for your continued support and for taking the time to share such a wonderful review about Superfood Market.
We’re absolutely delighted to hear that you’ve been happy with our service over the years. We are especially pleased that the team was able to step in and resolve the recent courier issue for you we always aim to go above and beyond when something doesn’t go to plan.
Your kind words truly mean a lot to us and to the whole team. We really appreciate your loyalty and look forward to serving you again soon.
Don't order anything from these jokers
Don't order anything from these jokers. Happy to take your money, but not send you anything
12 April 2026
Unprompted review
Reply from Superfood Market
We’re very sorry to read your review this certainly isn’t the experience we want any customer to have.
We can assure you that we would never intentionally take payment without sending an order. If your parcel hasn’t arrived, this may be due to a courier delay or an issue in transit, and we’d really like to investigate this for you straight away.
Please contact our customer support team with your order number so we can track this urgently and resolve it as quickly as possible whether that means arranging a replacement or issuing a refund where appropriate.
We’re here to help and would genuinely appreciate the opportunity to put this right.
Total Rip Off i thought i was ordering…
Total Rip Off i thought i was ordering 2 No Cases of drinks and they sent me 5 drinks for 25.00
DONT USE THEM THERE A TOTAL RIP OFF I AM SENDING IT BACK AND THEY CAN KEEP THEM FOR 5 .OO PER DRINK
2 April 2026
Unprompted review
Reply from Superfood Market
We’re very sorry to hear that you’re disappointed with your order. We completely understand how frustrating this must feel.
After reviewing the order, the product purchased was listed as individual drinks rather than cases. However, we appreciate that this may not have been as clear as it should have been, and we sincerely apologise for any confusion caused.
We never want any customer to feel misled. If you’ve returned the items to us, please be assured that once received, we will process your refund promptly in line with our returns policy.
We also take feedback like this seriously and will review the product listing to ensure the quantity and pricing are clearly displayed to avoid any future misunderstandings.
Please feel free to contact our customer support team directly so we can assist you further we’d really like the opportunity to put this right.
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