Alexandra Irving, was amazing. I contacted the service department and she rang me back and answered all my questions regarding the mini service inclusive package. When I arrived at Sytner Swansea, she... See more
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A warm welcome with professional helpful staff. A very helpful assistant Carys Smith showed empathy to a technical problem we had with the car and kept us informed on the progress of repairs.
Company replied
Normal excellent service except this time all my idrive settings are wrong and car keeps asking for a password on the screen and the driver side door cill was left dirty and slightly scratched :(
Company replied
First class treatment waiting area well what can I say…… drinks croissants biscuits porridge cereal bars fruit!!! Spoilt for choice!! Would highly recommend having car serviced with them plus to top... See more
Company details
Written by the company
In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.
Contact info
375 Carmarthen Road, SA5 8LW, Swansea, United Kingdom
- 01792 651474
4.2
Great
669 reviews
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Excellent customer service
Alexandra Irving, was amazing. I contacted the service department and she rang me back and answered all my questions regarding the mini service inclusive package. When I arrived at Sytner Swansea, she was extremely welcoming and also managed to ensure the service could be completed when I waited which was so helpful as I did not have other transport.
9 September 2026
Unprompted review
Very quick service pleased I did not…
Very quick service pleased I did not have to wait long Staff courteous an efficient
8 September 2026
Unprompted review
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
A warm welcome with professional…
A warm welcome with professional helpful staff. A very helpful assistant Carys Smith showed empathy to a technical problem we had with the car and kept us informed on the progress of repairs.
9 September 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear Pauline, Thank you very much for your kind words and for taking the time to share your experience with us. We are delighted to hear that Carys Smith provided empathetic and helpful support during your visit. It is always our aim to offer a warm welcome and keep our customers well informed throughout any technical matters. Your positive feedback is greatly appreciated and will be shared with the team. We look forward to assisting you again in the future. Best regards, Carl Jackson, Head of Business and the Sytner Swansea BMW Team
Normal excellent service except this…
Normal excellent service except this time all my idrive settings are wrong and car keeps asking for a password on the screen and the driver side door cill was left dirty and slightly scratched :(
2 September 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear Mark, thank you for your feedback. We are sorry to hear that your iDrive settings were incorrect and that the car requested a password unexpectedly. We also apologise for the condition of the driver side door sill, as we aim to provide a spotless and satisfactory experience. Your comments are important to us, and we understand how these issues may have caused frustration. We truly appreciate your continued support and hope your future visits better reflect the high standards you expect. Kind regards, Carl Jackson, Head of Business, and the Sytner Swansea BMW Team
10/10
Simple, easy and the best customer service. Kieran and the whole sales team who fantastic!
1 September 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear John, Thank you ever so much for your fantastic review. We are delighted to hear that you found the experience simple and easy, and that Kieran and the entire sales team provided such excellent customer service. Your kind words truly mean a lot to us and inspire the team to continue delivering the highest standards. It’s wonderful to know that our efforts have made a positive impression on you. We hope you continue to enjoy your BMW and look forward to welcoming you again. Kind regards, Carl Jackson, Head of Business, and the Sytner Swansea BMW Team
Job completed quickly and staff…
Job completed quickly and staff supportive
27 August 2026
Unprompted review
Car Wash issues
Hayley and the Reception staff were excellent. However, Sytner needs to sort out the car wash and vacuum service.
25 August 2026
Unprompted review
Would not recommend this dealership
Would not recommend this dealership. BMW 2series (already on their website to resell) was sold to us with defective MOT that they did not disclose. Had this car for two weeks and BMW asked us to sign a disclaimer to drive the car away as it was not road worthy. Be cautious people.
20 June 2026
Unprompted review
Friendly and efficient reception
Friendly and efficient reception. The work on my car was carried well within the time frame expected. Very pleased.
20 August 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear Joan, Thank you very much for your kind words and for taking the time to share your experience with us. We are delighted to hear that the reception was friendly and efficient, and that your car was serviced within the expected time frame. It is always our aim to provide excellent service, and your positive feedback is greatly appreciated. We look forward to welcoming you back to Sytner Swansea BMW in the future. Best wishes, Carl Jackson, Head of Business.
Really efficient
Really efficient, fast and good service. Just gutted the car couldn’t be valeted.
12 August 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear Codi, Thank you very much for your kind words about our efficient and fast service. We are delighted to hear that you were happy with the overall experience. We do apologise that the car couldn’t be valeted on this occasion and appreciate your understanding, this is something we are working to rectify however. Your feedback is invaluable to us, and we hope to have the opportunity to assist you again in the future. Kind regards, Carl Jackson, Head of Business.
⭐⭐⭐⭐⭐ Outstanding customer service from start to finish
This week my BMW M2 was booked in for its running-in service at Sytner Swansea BMW.
This car is my absolute pride and joy, so leaving it with anyone is a big deal to me.
Having been a former Dealer Principal myself for over 10 years, I understand just how important great customer service is, and I have to say the team at Sytner Swansea were outstanding.
From the moment I arrived, I was warmly welcomed by Leanne on reception, who immediately made me feel at ease.
I was then introduced to Kieran, who talked me through the service process. I explained how particular I am about looking after my car, and he reassured me that it would be treated with the same level of care.
Before the work began, I asked if we could carry out a walk-around inspection together. Steve, who collected the car, was more than happy to do this with me. We had a great chat, and it was clear that he genuinely cared about looking after customers' vehicles.
The service was completed within the two-hour time slot as promised. I also received a technician's video by email explaining the work that had been carried out, which was a really nice touch.
From start to finish, the experience was professional, friendly and reassuring.
I purchased my BMW M2 from Sytner Newport, where I also received five-star service, and now I've experienced exactly the same high standard from Sytner Swansea.
Thank you again to Leanne, Kieran, Steve and the technician for taking such great care of both me and my car.
⭐⭐⭐⭐⭐ Five stars for Sytner Swansea BMW
⭐⭐⭐⭐⭐ Five stars for Sytner Newport BMW
⭐⭐⭐⭐⭐ Five stars for the Sytner Group
Paul Webborn
BMW M2 - F1 PWW
6 August 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear Paul, Thank you very much for your wonderful review and for sharing your experience with us at Sytner Swansea BMW. It is truly gratifying to hear that our team, including Leanne, Kieran, Steve and the technician, provided such outstanding service and care for your beloved BMW M2. Your background as a former Dealer Principal adds great value to your feedback, and it is encouraging to know we met your high standards. We are delighted that both your welcome and the service process were professional, friendly and reassuring. Your continued loyalty to the Sytner Group is sincerely appreciated, and we look forward to supporting you and your BMW for many years to come. Kind regards, Carl Jackson, Head of Business and the entire Sytner Swansea BMW Team
Great service
6 August 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Thank you very much for your kind words and for taking the time to leave us a 5-star review. We are delighted to hear that you received great service during your visit to Sytner Swansea BMW. It is always our aim to provide an excellent experience for all our customers, and your feedback truly motivates our team. Kind regards, Carl Jackson, Head of Business.
Really friendly and the job was…
Really friendly and the job was completing much quicker than expected
28 July 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear Johnathan, Thank you very much for your kind words. We’re delighted to hear that you found our team friendly and that the job was completed quicker than you expected. It’s always our aim to provide efficient and personable service, so your feedback means a great deal to us. Should you require any further assistance or have any questions in the future, please do not hesitate to get in touch. We look forward to welcoming you back to Sytner Swansea BMW. Kind regards, Carl Jackson, Head of Business.
Great service
Great service.
Broke down whilst on holiday so this was not my local dealer. Kept informed and well looked after despite it being a busy time. Thanks to Lyndsey and Hayley.
13 July 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Thank you very much for your kind words, John. We’re delighted to hear that despite being away from home, you felt well looked after and kept informed throughout your experience with us. Lyndsey and Hayley will be pleased to know their efforts were appreciated. It’s always our aim to provide excellent service, even during busy periods. We hope the rest of your holiday went smoothly and that you enjoy driving your BMW. Kind regards, Carl Jackson, Head of Business.
Damaged car on collection
We purchased a VW UP from Sytner Swansea which wasn't as described, the car had damage on collection which we mentioned to the sales Executive Jonathan Smith who dismissed it and told us there was nothing they would do. I would not buy from here again or advise anyone does.
21 July 2026
Unprompted review
Sytner Swansea …
I recently bought a new car from Sytner Swansea, and I couldn't be happier with both the car and the service I received.
A special thank you to Justin Rees, who was incredibly helpful, friendly, and efficient throughout the entire process. He made everything straightforward, kept me informed at every stage, and ensured the purchase was completed smoothly with no pressure.
I would highly recommend Sytner Swansea to anyone looking for excellent customer service and a hassle-free car buying experience.
17 July 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Dear Julie, Thank you very much for your kind words and for taking the time to share your experience with Sytner Swansea. We are delighted to hear that Justin provided such helpful and friendly service throughout your car purchase. It’s wonderful to know that the process was straightforward and pressure-free, ensuring you felt informed every step of the way. Your recommendation means a great deal to us, and we’re thrilled you’re so happy with both your new car and the service received. Wishing you many enjoyable journeys ahead! Best wishes Carl Jackson, Head of Business and the Sytner Swansea BMW team.
Climate control problem quickly…
Climate control problem quickly identified and dealt with
14 July 2026
Unprompted review
Impersonal
Impersonal.
I find it really annoying to have to do booking on line and have to wait for a call back to speak to a human being.
15 July 2026
Unprompted review
Great service
Great service , my car came in for brake fluid and rear brakes & discs .
All done ,kept us updated through out the car being in with them .Helpful customer service & staff . Brilliant thank you ☺️
14 July 2026
Unprompted review
Can I preface this review by saying…
Can I preface this review by saying Caitlyn was brilliant. Communicated at every point.
However, I’m disappointed that I have to drop the car back for follow up work after being told the issue I had had been remedied on the last visit. I even commented that it wasn’t on the invoice that I was given to be told “there wasn’t an issue”. The issue came back the following morning!
10 July 2026
Unprompted review
Reply from Sytner Group - Sytner Swansea BMW
Thank you for your feedback, Gareth. We’re pleased to hear Caitlyn provided excellent communication throughout your experience. However, we sincerely apologise for the inconvenience caused by the issue not being fully resolved during your last visit. We understand how frustrating it must be to have the problem reoccur so soon after being reassured it was fixed. Your comments are important to us, and we appreciate you bringing this to our attention. We hope to have to opportunity to restore your confidence in our service. Kind regards, Carl Jackson, Head of Business and the Sytner Swansea BMW team.
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