Have been using Zoe Daily 30+. Very happy with product but needed to change delivery date of next consignment. I found the online access a bit difficult to get through to contact someone. However,... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Having felt negative about the new version of the app, I’ve found it more useful as I’ve used it more, and I’m enjoying logging my food and finding it easy to stick too. The support team have been gre... See more
Company replied
The new Zoe app is excellent. Tonnes of information, recipe inspiration and encouragement at my fingertips. Seeing my food choices score building each day is very motivating and is making me much... See more
Company replied
Im seeing serious benefits after 60 days of mindfulness eating. Improved energy, better sleep and a clearer brain! The app really helps you stay focussed away from unhealthy eating and maintaining a... See more
Company replied
Company details
Written by the company
ZOE is a nutrition science company leading the gut health revolution, helping people to feel better now and be on track to live many more healthy years. Powered by the world’s largest nutrition study, ZOE uses cutting-edge research and personalised tools to put the gut microbiome at the centre of long-lasting health.
Contact info
United States
- hello@joinzoe.com
- zoe.com
4.1
Great
13K reviews
Replied to 99% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Horrible experience
Horrible experience. Sent my stool sample twice they never updated my information. When i canceled my subscription they still kept charging me and it’s difficult talk to a person to get my money back. They’re still charging me and it’s been months since I’ve cancelled my subscription
15 April 2026
Unprompted review
Reply from ZOE
Hi Edward,
Thank you for taking the time to share your experience. Please reach back out to us and request a "human agent" for us to investigate this further.
Best,
The ZOE Team
Since changing to the new app I can no…
Since changing to the new app I can no longer access anything of use, such as the scores for shop-bought goods. I seem to be locked into some nonsense produced with 4 year olds in mind. I will have to cancel if this cannot be resolved.
15 April 2026
Unprompted review
Reply from ZOE
Hi Brendan,
Thanks for taking the time to share your experience. We are sorry to hear you are having a difficult time navigating the new app.
Please reach out to our support team via email or the in-app chat for further guidance, as it is very likely that the same products are available in the new app.
If you require any further assistance, please let us know.
Best,
The ZOE Team
quick efficient customer service Great Product
Had a problem with an order, all sorted quickly and efficiently, great product
14 April 2026
Unprompted review
Reply from ZOE
Hi,
Thanks for being a ZOE member and taking the time to share your experience. It is wonderful to hear that our support team was able to provide prompt and efficient support.
We look forward to supporting you further in the future.
Best,
The ZOE Team
Daisy at Zoe was first class
Daisy at Zoe was very swift to answer my initial and then subsequent enquiries on email. It is very good to interact with a real person and not the AI bots that seem to be creeping in. Daisy was first class - thank you Daisy.
15 April 2026
Unprompted review
Reply from ZOE
Hi Jay,
Thanks for leaving us a 5-star review. We will be sure to share this with Daisy!
FIN and our support team work in tandem to ensure you receive the best possible service experience, combining the efficiency of AI with the empathy and expertise of our staff.
Best,
The ZOE Team
Reply from ZOE
Hi Helen,
Thanks for taking the time to share your experience. It is wonderful to hear that our team was able to assist you with speed and efficiency.
If you need any further assistance, please don't hesitate to contact us.
Best,
The ZOE Team
Excellent customer service !
There was a quick response to my query and clear advice on what to do, delivered in a very pleasant manner.
14 April 2026
Unprompted review
Reply from ZOE
Hi Paula,
Thank you for taking the time to share your experience. We are thrilled to hear our team was able to assist you in such a timely and pleasant manner.
If you require any additional assistance, please reach back out to us.
Best,
The ZOE Team
Friendly and efficient! Can't ask for more!
So nice to know that the team are there, in the background, to help with your queries and to sort out any problems re the Zoe app that you might have. Very friendly and efficient!
15 April 2026
Unprompted review
Reply from ZOE
Hi CH,
Thanks for taking the time to share your experience. It is wonderful to hear that you trust in our support team!
Please know we will continue to be here should you need any further assistance.
Best,
The ZOE Team
Handling of queries
On the two occasions I have raised queries, Zoe have responded instantly with AI and referred to a human immediately when necessary. Solutions to queries have been found quickly and processed in a timely manner. I’m very happy to recommend Zoe
15 April 2026
Unprompted review
Reply from ZOE
Hi Samantha,
Thanks for sharing your experience and leaving us a 5-star review. We are thrilled to hear our team was able to assist you in a prompt and efficient manner.
Our AI Assistant and our support team work in tandem to ensure you receive the best possible service experience, combining the efficiency of AI with the empathy and expertise of our staff.
If you require any additional assistance, please reach back out to us.
Best,
The ZOE Team
A rare gem
This is a wonderful company to deal with - they have a very 'human' way of dealing with issues - a rare gem in this world these days. Shout out to Emily in particular.
15 April 2026
Unprompted review
Reply from ZOE
Hi J,
Thanks for such a lovely review. We are thrilled to hear that our goal of providing consistent support has been well-received by you.
If you require any further assistance, please do reach back out to us.
Best,
The ZOE Team
Horrific service and unclear marketing
If I could score a zero, I would.
I purchased the product thinking the health kit included the very popular glucose monitor. Turns out this was a trial that has been stopped. I requested a refund, complained and raised a DSAR to remove all of my health data. It took 7 days for them to respond, disregarding my concerns, leaving it too late to process a refund, and ignoring my DSAR. They then closed my complaint in less than 24 business hours and have ignored my additional escalations.
I am utterly appalled at the cost, lack of clear marketing and poor customer service, not to mention a lack of awareness on Data protection regulations. I feel completely scammed and will be telling everyone to avoid this terrible company.
14 April 2026
Unprompted review
Reply from ZOE
Hi Hannah,
Thank you for your feedback. We apologize for the delayed response.
We regret any confusion regarding your purchase, which was for a gut microbiome test and membership only. This does not include tests for blood fat or glucose.
We've streamlined our testing in ZOE 2.0 for a better experience. Our support team is in touch with you about your cancellation and return. We remain committed to improving health for millions.
Best,
The ZOE Team
Fin was really helpful and helped me to…
Fin was really helpful and helped me to complete what I needed to do. Excellent.
14 April 2026
Unprompted review
Reply from ZOE
Hello,
Thanks for taking the time to share your experience. So glad Fin was able to successfully assist you.
If you need anything else, please reach back out to us.
Best,
The ZOE Team
I needed to speak to a real person…
I needed to speak to a real person about my membership and change to the new app. I emailed ZOE and got the bot ‘Fin’. I asked to speak to a real person and my email was forwarded to Emily. She answered my questions clearly and in the amount of detail I needed to make an informed choice. She also helped me facilitate the change. I was impressed, and relieved, how easy it was to chat to someone who understood what the issues were. Having sorted everything out, with grateful thanks to Emily, I can now change to the new app with confidence. Thank you.
14 April 2026
Unprompted review
Reply from ZOE
Hi Debs,
Thanks for taking the time to leave us such a lovely review. We are thrilled to hear Emily was able to assist you in such an efficient and detailed manner.
FIN and our support team work in tandem to ensure you receive the best possible service experience, combining the efficiency of AI with the empathy and expertise of our staff.
If you need any further assistance, please do reach back out to us.
Best,
The ZOE Team
Issue resolved very quickly
Issue resolved very quickly. Very well guided through the process of cancellation. Thank you
14 April 2026
Unprompted review
Reply from ZOE
Hi Ms. Bala,
Thank you for leaving us a 5-star review. We are thrilled to hear that our team was able to assist you in a quick and efficient manner.
We are sorry to hear you will be canceling but hope you will consider rejoining in the future.
If you require any additional assistance, please do contact us.
Best,
The ZOE Team
It was clear answers to my questions…
It was clear answers to my questions and thanks for that , but one thing remains that I can’t find the ‘scan the tube’ button.
14 April 2026
Unprompted review
Reply from ZOE
Hi Howard,
Thanks for taking the time to leave us a review. We are thrilled our team provided clear answers to your question. The task for scanning the tube should be visible on your homepage unless it has already been completed. Please reach back out to us with a screenshot of your homepage and state whether you are on the classic or new app for us to provide additional guidance.
Best,
The ZOE Team
Replied on a business day after I sent…
Replied on a business day after I sent a message on the weekend.
13 April 2026
Unprompted review
Reply from ZOE
Hello,
Thanks for taking the time to share your experience. We are pleased that our support team was able to get back to you within 24 hours after the weekend.
If you need any further assistance, please do reach back out to us.
Best,
The ZOE Team
Immediate and efficient support from…
Immediate and efficient support from contact with customer services. Helpful advice for a long standing customer to upgrade free of charge to a new updated app
12 April 2026
Unprompted review
Reply from ZOE
Hi Anita,
Thanks for taking the time to share your experience and for being an avid ZOE member. We are pleased our support team was able to assist you in upgrading to the new app. If you have any questions regarding the new app, please do reach back out to us.
We are happy to help.
Best,
The ZOE Team
May I speak to a human
May I speak to a human? I have already advised you that you informed me 2 parcels were delivered to an address, which wasn’t mine and the photograph of the person’s trousered legs and doorway were not mine either. Two amounts of £133.00 went out of my account on 03/04/26 and though I asked you to cancel one of those orders, you were not able to and now I am down £266.00, but without any goods. I have already emailed you twice and your latest email is telling me you are closing my enquiry! HELP!
Ann Saville
13 April 2026
Unprompted review
Reply from ZOE
Hello Ann, I've asked our team to reach back out to you on the existing conversation - if you can please make sure you're receiving our messages ok as we haven't heard back from you in a few days? If you're having trouble, please reach out to hello@joinzoe.com, and we'll get this sorted!
Thank you
The ZOE Team
Taste fantastic!
13 April 2026
Unprompted review
Reply from ZOE
Hi Cristina,
Thanks for sharing your experience. We are thrilled to hear you are enjoying Daily30! It is indeed tasty and a great addition to a variety of meals, such as oatmeal and toast.
Look forward to assisting you further on your journey to improved health.
Best,
The ZOE Team
Great customer service
I had a glitch with the app and recently contacted the support team for help. The AI bot asked pertinent questions and offered helpful suggestions in an attempt to resolve the issue but eventually had to refer it to the tech team. I was told that I’d be contacted on the next business day, which I felt was acceptable given that it was the weekend; I was advised to refrain from sending any follow-up emails in the meantime so as not to delay the process, which I thought was clear and sensible to point out. At 7.30am on the Monday (well before normal business hours) I received a message from Emily (a real human!) asking if I was still having issues. Fortunately I was not, as turning off my phone resolved it, but I was impressed that the customer support provided was quick and as promised. 10/10!
13 April 2026
Unprompted review
Reply from ZOE
Hello,
Thank you for taking the time to share your experience. Our AI Assistant and our support team work in tandem to ensure you receive the best possible service experience, combining the efficiency of AI with the empathy and expertise of our staff.
If you require any additional assistance, please reach back out to us.
Best,
The ZOE Team
Mike was super helpful and really…
Mike was super helpful and really speedy. Hi clearly understood my concern and was able to suggest a suitable solution.
8 April 2026
Unprompted review
Reply from ZOE
Hi Martin,
Thank you for taking the time to share your experience. We are thrilled Mike was able to assist you in such a speedy and efficient way.
If you require any further assistance, please reach back out.
Best,
The ZOE Team
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