1st CENTRAL Insurance Reviews 184,163

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 30,958 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the competitive pricing and the straightforward, user-friendly online experience. Many people found the website easy to navigate and appreciated the clear layout, making it simple to obtain quotes and manage policies. The overall service is often described as efficient and reliable, with many consumers highlighting the ease of renewing their insurance. However, some customers also noted issues with customer service, describing experiences where interactions were not always helpful or efficient, and some found the fees for minor changes to be excessive.

What people talk about most

Price

Reviewers highlight positive aspects of price, with many finding the quotes competitive and the overall cost... See more

User experience

Customers generally report positive experiences with the user experience. Many found the process... See more

Service

Clients share positive opinions on service, often highlighting the ease and speed of renewing insurance and... See more

Website

Customers consistently note positive experiences with the website, finding it easy to navigate, access, and... See more

Customer service

Reviewers mention ambiguous feedback about customer service. Many customers report positive experiences,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

The process of obtaining insurance online was very easy. I’m unable to comment on any other aspects of their services as I’ve only just taken out the policy.

Company replied

Rated 5 out of 5 stars

recently got my car insurance with 1st Central and found the whole process really easy and straightforward. The quote was very competitive, and adding breakdown cover for extra peace of mind was simpl... See more

Company replied

Rated 5 out of 5 stars

Easily bought my car insurance online. Very easy process. Good email communication after. When the policy began I received a text message with my policy number and numbers to call if I break down or h... See more

Company replied

Rated 5 out of 5 stars

Generally the online experience was Generally good your insurence rates are good at this time we have been with you for some years now . Unfortunately your renewal rates are not as good as your onlin... See more

Company replied


Company details

  1. #45 of 69 best companies in Car and Motor Insurance Agency
  2. #28 of 44 best companies in Home Insurance Agency
  3. #167 of 225 best companies in Insurance agency

Written by the company

Get a car insurance quote from 1st CENTRAL and you won’t be disappointed. As experts in UK motor insurance, 1st CENTRAL provides cheap car insurance for new drivers and experienced drivers, along with a high standard of customer service. Our friendly support teams are on hand to help you with your car insurance quote. We can customize your affordable car insurance policy with optional extras including Legal Cover, Personal Accident Cover, Hire Car, Excess Protect and RAC Breakdown Cover.

Who We Are

Written by the company

We offer Defaqto 5-Star rated car insurance
Our car insurance provides quality cover and includes a comprehensive range of features and benefits including a courtesy car, £1500 of key cover and 90 days driving in Europe, as standard
We’re competitive on price
We’ve got some very smart people in our pricing team (and some clever technology) monitoring the market to make sure we’re always giving the best price possible. We’re pretty hot on fraud too, which helps us keep our premiums lower.
We’re not all talk
If you make a claim, we’ll look after you. You'll be assigned a Personal Claims Advisor, enjoy free collection and delivery of your vehicle, a 5 year warranty on all repairs, mobile repairs and estimates where possible, and like for like vehicle replacement.
We’re nice people
All of this is backed up by support from our friendly call centre. Our call centre is open at sensible times including weekends and our claims line is open 24/7, 365 days a year.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

184K reviews

5-star
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Rated 5 out of 5 stars

No problems

No problems, simple.

20 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

Thanks for your great feedback! We always aim to give the best service and price to our customers 😊.

Emily

Rated 5 out of 5 stars

Quick and easy

Quick and easy. Good Price

21 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

Thanks for your great feedback! We always aim to give the best service and price to our customers 😊.

Emily

Rated 5 out of 5 stars

Easy to use app

Easy to use app, found price good, helpful when contacted through web chat or phone

2 July 2025
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We're so glad our app was easy to use, our prices were good, and our support was helpful!

Emily

Rated 5 out of 5 stars

Good price

Good price, had several options to choose from.

18 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We're so glad you found our prices good and enjoyed the options. Thank you!

Emily

Rated 5 out of 5 stars

Good service

Good service

18 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

Thanks for your great feedback! We always aim to give the best service and price to our customers 😊.

Emily

Rated 3 out of 5 stars

My dealings this year have been minimal…

My dealings this year have been minimal and I have no observations or comments

18 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We appreciate you taking the time to share your experience. Your feedback is valuable to us.

Emily

Rated 1 out of 5 stars

Shocking price to simply change car.

I took a new 12 month policy out on my Evoque in March for £300 and now just 3 months later to change the policy to a Toyota CH-R for a fee of nearly £250! A brand new policy for 12 months is only £300 through the usual websites. Its hardly a Ferrari. Ridiculous. Guess what I'm going to do!

21 May 2026
Unprompted review
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We appreciate you sharing your experience. We understand your frustration regarding the policy change fee and the cost comparison. We are reviewing your feedback to improve our services.

Emily

Rated 5 out of 5 stars

Nice company this is

Nice company this is

21 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

Thanks for your great feedback! We always aim to give the best service and price to our customers 😊.

Emily

Rated 4 out of 5 stars

Very easy to navigate site

Very easy to navigate site, especially for someone who's not that up to speed with technology.

18 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We appreciate your positive feedback! We are so happy our site is easy to navigate, especially for those less tech-savvy.

Emily

Rated 5 out of 5 stars

They answer customer calls quickly

They answer customer calls quickly. Prices are very cheap. Very good service.

21 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We're so glad you found our service very good, our prices cheap, and our call response quick. Thank you for your feedback!

Emily

Rated 1 out of 5 stars

Can take your money in an instant but not return it until 10 days later

Started a new policy and for some reason they’ve started two. Got in contact as the two payments were now over £1000 and outward bills are due and will direct into overdrafts, financial struggle etc and they couldn’t care less. Can take funds immediately but cannot return the same. Great start to customer service, especially for a brand new customer!! 👎🏼 will be weighing up options to get out of there grasp ASAP

20 May 2026
Unprompted review
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hello,

Thank you for your feedback. We’re sorry to hear your experience with us hasn’t been as positive as we’d hoped it would be.

Let’s see if we can help put this right for you. Just give our team a call on 0333 043 2055 or speak to us on web chat which can be found on our website. We’re here to help from Mon-Fri: 8am to 8pm, Sat: 9am to 5pm, Sun: 10am to 2pm.

Emily

Rated 5 out of 5 stars

very good quote

Good service very good quote and very helpful.

15 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We appreciate your feedback and are glad our service, quote, and help were good.

Emily

Rated 5 out of 5 stars

Quick and easy

21 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

Thanks for your great feedback! We always aim to give the best service and price to our customers 😊.

Emily

Rated 5 out of 5 stars

Quick and easy

21 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

Thanks for your great feedback! We always aim to give the best service and price to our customers 😊.

Emily

Rated 5 out of 5 stars

Good communication

Good communication, and more importantly good renewal price.

18 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We appreciate your review. We are happy you found our communication and renewal price good.

Emily

Rated 5 out of 5 stars

Very simple to navigate

Very simple to navigate. Great price

21 May 2026
1st CENTRAL Insurance logo

Reply from 1st CENTRAL Insurance

Hi

We appreciate your five-star review. We are glad our service was simple to navigate and offered a great price.

Emily

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