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Review summary

Created with AI, based on recent reviews

Considering 111 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently praise the staff for their helpfulness and understanding, often highlighting specific individuals who provided valuable advice and support. Many found the service efficient in mediating disputes and achieving resolutions, especially when dealing with unresponsive travel companies regarding holiday issues. However, some people were dissatisfied with the service, reporting long response times and a lack of action on their complaints. A few reviewers felt that the organization primarily protects its members rather than the customer, and that their mediation service was ineffective, often leading to the same outcome as direct communication with the travel company.

What people talk about most

Service

Reviewers mention ambiguous feedback about service. Some customers report positive experiences, highlighting... See more

Customer service

Customers had ambiguous experiences with customer service. Some reviewers praised the helpfulness of agents,... See more

Holidays

Consumers find holidays to be ambiguous, with many expressing dissatisfaction over issues like hidden... See more

Staff

Customers consistently note positive experiences with staff. Many reviewers praise the professionalism,... See more

Response time

Clients share ambiguous opinions on response times. Some reviewers experienced extremely quick responses,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

When my partner suggested ABTA, I was initially a bit unsure. I didn't want to pursue a legal route with hidden fees or make anything too "serious" which we couldn't handle, but ABTA were so efficient... See more

Rated 5 out of 5 stars

Doesn't seem many people know about this service. When we are ABTA and ATOL protected, it really does mean something. If you feel you genuinely received a bad service for the amount you paid with a tr... See more

Company replied

Rated 5 out of 5 stars

Although the friendly agent Charles could not advise on whether the offer we received from Easyjet was acceptable, he did provide valuable advice on what we should expect on the next stages if we cho... See more

Company replied

Rated 5 out of 5 stars

ABTA achieved in a few days what I couldn't in months. EASYJET had refused to return my deposit after making "significant changes" to a booked holiday. I knew I was entitled to a refund, but they kep... See more


Company details

  1. Association or organisation

Written by the company

ABTA is a UK travel trade association for tour operators and travel agents.


Contact info

  • 30 Park Street, SE1 9EQ, London, United Kingdom

  • abta.com

3.7

Average

TrustScore 3.5 out of 5

745 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 57% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Holiday nightmare

Brilliant company, stepped in and helped resolve a dispute with a Travel company who were being non compliant.
Great service, couldn’t have achieved this without them!

4 August 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi there, thanks for your review. We're glad to hear you had a positive experience!

Kind regards.

Rated 1 out of 5 stars

Poor Communication and no protection

Travelled with TUI at the beginning of July and had possibly the worst experience of my life. Returned home and complained to ABTA. One minute I am getting replies which looks promising and then all of a sudden, nothing. I am chasing and chasing to get nothing. They protect TUI. TUI have accepted liability by offering compensation in the first place.

I am disgusted in the fact TUI think they can charge extortionate amounts for holidays that are full of cockroaches, dirty rooms, mouldy/stale food and false promises. Then to make matters worse the competition is insulting.

I have asked more than once for ABTA to step in and advise me on arbitration but get no response.

27 August 2025
Unprompted review
ABTA logo

Reply from ABTA

ABTA has approached this reviewer but they hadn't provided extra information. Without any further information we have not had the opportunity to respond or review.

Rated 1 out of 5 stars

Massive lie

ABTA claim they “protect customers” if you book with one of their members. The truth? They don’t.

I complained to TUI through ABTA. All ABTA did was pass my complaint back to TUI, who refused to change their position. ABTA then told me if I want to take it further, I have to pay extra for arbitration or go to court. How is that customer protection? It isn’t.

ABTA membership is nothing more than a marketing badge that helps companies look trustworthy. When something goes wrong, ABTA are nowhere. They protect their members, not the customer.

Holidaymakers need to know this: if you book with an “ABTA member,” you are not protected. If things go wrong, you’re on your own.

Shameful setup.

21 August 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Petse,

Thank you for taking the time to share your experience with us. ABTA's ADR process has two stages and all the information as to how we can assist is on our website: www.abta.com/help-and-complaints/customer-support/resolving-disputes

The Arbitration scheme allows you to resolve your dispute without going to court however the decision on how to proceed further is yours.

Kind regards.

Rated 5 out of 5 stars

Fair outcome and speedy turnaround

I’m writing this whilst actually still on holiday to show how quickly this got resolved. We had an issue with our room on arrival - a room we’d paid to upgrade to. TUI said it was just a difference in expectations. I said they had miss-sold me an upgrade. They closed the case twice, told me to go and enjoy my holiday. Raised it with ABTA. 4 days later I get an email from TUI directors office saying they’ve reviewed my case and will be refunding me the cost of the upgrade (this is what I asked for). Really impressed. Thank you.

7 August 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Mads,

Thank you for leaving us a review. We're pleased to hear your positive feedback.

Kind regards.

Rated 1 out of 5 stars

Brick Wall

Impossible to raise a dispute with one of their members because their web form won't send the automated message or email code you need to proceed. You can't call them and their email query is unmanned and just sends you back around in the loop.

Update:
After posting the review above I had a 'phone call and an email from ABTA (so they must have received my details) saying they'd confirmed my registration manually. So I've now been able to raise my dispute. Shame it takes a 1* review on Trustpilot but at least ABTA did take notice and respond. No doubt I'll be updating here again on the outcome of the dispute.

5 August 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Mick, thank you for sharing your experience. ABTA is a travel trade association, and we guide our members to follow high service standards according to our Code of Conduct. You would have received an outcome to your case at this point. If you would like to go further with your dispute, we have recommended you proceed to Arbitration. This allows you to resolve your dispute without going to court; it's faster, less formal and costs less than instructing solicitors.

Rated 5 out of 5 stars

ABTA helped TUI 're-assess' my claim

ABTA helped get TUI to 're-assess' their response to me claiming back money they had overcharged me. This was AFTER TUI said their final decision was I was getting nothing and they wouldn't discuss it anymore!

25 July 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Brian,

Thank you for leaving us a positive review. We really appreciate your feedback.

Kind regards.

Rated 1 out of 5 stars

So dissatisfied with the outcome

So dissatisfied with the outcome had a bad experience with Tui they was useless in helping with the matter in hand I will not use again.., very disappointed.

There was only one option to accept

1 August 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Sharman,

Thank you for your review.

We've looked into your case - a representative of ABTA took both parties through the process, everything was explained, and you were sent details of the Rules.

During the process both parties agreed to settle for a specified amount. You will be aware that you were not obliged to agree to the settlement figure offered and, if you had chosen not to, other avenues would have been explained.

Kind regards.

Rated 5 out of 5 stars

Great Mediation Service

I used ABTA to mediate a dispute that I had with Ingham's. The process was simple enough, using their online system and little extra information was required, over and above what I had already provided to the company. ABTA quickly proposed a pragmatic solution which both parties accepted.

23 July 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Mike,

Thank you for leaving us a positive review. We really appreciate your feedback.

Kind regards.

Rated 1 out of 5 stars

ABTA a waste of time

You have almost zero extra protection from ABTA they will defend the company and the company can almost do what they want the so called contracts that are in place once you receive confirmation and they take money mean nothing at all they can cancel when they want and ABTA will just refer you to the courts of you can afford it. Remember any rights are only there if you have money! I honestly would never ever worry about a holiday having ABTA protection just make sure you have insurance in case things go really wrong. (Although they probably won’t pay you out either)

30 July 2025
Unprompted review
Rated 5 out of 5 stars

ABTA help settle an holiday…

ABTA help settle an holiday compensation issue with TUI very professionally.

22 July 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Steve,

Thank you for leaving us a positive review. We really appreciate your feedback.

Kind regards.

Rated 5 out of 5 stars

Excellent service from Abta

Following holiday issues, made a complaint through the tour operator when I returned home. Received a derisory offer of compensation from the tour operator. Refused offer and took my dispute to Abta, excellent service and received much improved offer from the operator. From beginning to end it was resolved within 3 x days from contacting Abta. Highly recommended.

9 July 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Mark,

Thank you for leaving us a positive review. We're pleased to hear your feedback.

Kind regards.

Rated 1 out of 5 stars

I went to ABTA after a clear issue with…

I went to ABTA after a clear issue with Jet2 following a misleading advert for a holiday we booked only to find out that ABTA have no real responsibility to you. They will ask for a response from the member, this will inevitably be the same one that you have already recieved and as they are not an ombudsman service will then want to charge you for an arbitration service. I thought that they were regulators that took holiday descriptions and mis-selling seriously but I was wrong. Check your holiday details before you go as you will end up dissapointed once you get back.

11 May 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Mark,

Thank you for your review.

It is unfortunate that you feel the description of the hotel was misleading.

However, we did approach the company, and they replied accordingly, a copy of which you have.

As Stage 1 of the ADR process has now been exhausted you do have the option of using the Arbitration Scheme, which is independent from ABTA. The scheme allows you to resolve your dispute without going to court; it’s faster, less formal and costs less than instructing solicitors.

Kind regards.

Rated 5 out of 5 stars

Helped me resolve an issues with a…

Helped me resolve an issues with a small refund.
Timely communication throughout.

21 July 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Billy,

Thank you for leaving us a positive review. We really appreciate your feedback.

Kind regards.

Rated 1 out of 5 stars

Appalling.

Appalling.
I have made a complaint against ABTA member RIU Hotels & Resorts ABTA number: V5126 that carried out fraudulent transaction. After waiting over 3 months for response I finally received one stating this - " Unfortunately, the company you are in contract with, Hotel Riu Tikida Dunas., does not appear to be a member of ABTA, which means we’re unable to offer any assistance." Hotel Riu Tikida Dunas was booked from Riu Hotels and resorts website and all invoices are from Riu Hotels and resorts. Its just a joke, what a waste of space, Watchdog should definitely investigate

16 July 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Kevin,

Unfortunately, RIU Hotels & Resorts are not a member of ABTA as explained. You booked directly with them and not via TUI UK Ltd with the ABTA membership number of V5126. Therefore, your contract is with RIU Hotels & Resorts not with TUI UK Ltd. As advised previously we cannot help with your complaint. We advise that you speak to Citizens Advice for guidance on your next steps.

Kind regards.

Rated 1 out of 5 stars

Holiday Abitration Award

Unfortunately, I had to make a claim for compensation under ABTA/Travel Arbitration Hunt ADR, concerning a spoiled holiday that I had booked with Jet2 Holidays. My claim was successful, and Jet 2 was informed that they have to compensate me. They were given 21 days to comply, but the time has well exceeded 21 days, and Jet2 have not complied.
I have tried to make contact with Hunt ADR, to inform them about the situation, through email, and telephone several times, and they don't answer the emails, or messages left on the phone, impossible to get this resolved.
Apparently, I have to get in touch with ABTA, so they can chase Jet 2 for payment. No updates as yet.

7 July 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Keith,

Thank you for your review. Following two telephone conversations with our team, we explained that your claim did succeed in part, but not to the extent you had hoped, and the reasons why the holiday company has complied with the award.

Kind regards.

Rated 5 out of 5 stars

A prompt result,having got nowhere on my own…

It was a very simple process to lodge my claim.it made tui actually acknowledge they had provided a poor holiday.instead of an insulting £90 offer,they quickly settled the full amount of the claim £364.it is a pity tui were not initially honourable,but involving your office made them listen .thankyou.

23 May 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Michael,

Thank you for leaving us a positive review. We're glad your issue got resolved. We really appreciate your feedback!

Kind regards.

Rated 5 out of 5 stars

Resolved dispute with TUI

Had a dispute with TUI following an awful holiday. TUI customer service were unmovable on their stance, despite assurances from the representative on site. Raised the issue with ABTA, they contacted TUI and I received a telephone call within the week and the issue was fully resolved. Without ABTAs help i don’t think this would have been resolved without going down the legal route

3 June 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Mrs Wood,

We're pleased your the issue was fully resolved. We really appreciate your lovely feedback!

Kind regards.

Rated 5 out of 5 stars

Lovely mediator

Lovely mediator. Explained the process and was prompt on all the calls. Whilst the resolution was not perfect the ABTA component was excellent

11 June 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi Nigel,

We're glad to hear you had a postive experience with us. We really appreciate your feedback, and we will pass it around internally to our team members.

Kind regards.

Rated 5 out of 5 stars

ABTA really helped us out over a…

ABTA really helped us out over a dispute with a travel agent, who had booked a single sofa bed with a pull out cot for two people who had mobility issues . We thought the issue was so obvious as we had booked in store , visible with walking aids , and we’re so surprised when they didn’t refund us the extra that was charged for a room with two beds . Thanks to ABTA we received the amount that was charged to us to be moved to another room . Am so grateful for ABTA s help as money is so tight these days and their swiftness in dealing with the issue .
Many thanks
GManuel

13 June 2025
Unprompted review
ABTA logo

Reply from ABTA

Hi GManuel,

We're glad to hear you had a great experience with us. We really appreciate your feedback!

Kind regards.

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