Add People Ltd Reviews 

2,700
•
TrustScore 4.5 out of 5

4.4

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 304 reviews, reviewers overwhelmingly had a great experience with this company. Customers praise the dedicated staff and knowledgeable account managers for providing helpful guidance, clear communication, and ongoing support across various digital marketing campaigns. Consumers frequently note that website optimizations and tailored advertising efforts lead to visible improvements in online visibility and overall business growth. Some reviewers were not happy with the persistent cold-calling practices and aggressive sales approach experienced before signing up. Conversely, a small portion of people felt disappointed by the advertising results and reported financial losses resulting from campaign management issues. People also mentioned difficulties in communicating effectively or obtaining expected returns on their marketing investments over time.

What people talk about most

Staff

Consumers find staff to be positive, highlighting polite, friendly, and professional account managers who are... See more

Service

People report positive experiences with service, frequently praising the team for being reliable, attentive,... See more

Marketing

Reviewers highlight positive aspects of marketing, noting that sales figures have gone from strength to... See more

Customer service

Customers consistently note positive experiences with customer service, frequently praising dedicated... See more

Website

Users describe positive interactions with website development and optimization, frequently praising the... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Working with AddPeople has been a good experience so far. Augie's communication and monthly check-ins make managing our Google Ads transparent so we know where we stand. We're starting an SEO plan, an... See more

Company replied

Rated 5 out of 5 stars

I've known Aaron for quite some time now, and I can honestly say he's been fantastic throughout. He's not only my account manager but also looks after my local SEO, and the service he provides has... See more

Company replied

Rated 5 out of 5 stars

AddPeople are our kind of digital marketing experts: human, approachable and always able to help, with great insights into how things work now. My team and I did a huge amount of research into which d... See more

Company replied

Rated 5 out of 5 stars

Rhiannon has been superb writing our SEO content and even in a short space of time the improvement has been great. Also shout out to Adam for managing our account and keeping projects moving along in... See more

Company replied


Company details

  1. Online marketing agency
  2. also in
  3. Marketing agency

Written by the company

At Add People, we know that for most business owners, finding time to master digital marketing is challenging. That's why we offer effective, affordable, and straightforward marketing solutions that are built with your growth in mind. Whether you're an SME, a startup, or an agency, our team works with you to design strategies that make online success achievable and sustainable.

Add People – Grow Your Business with Experts in Digital Marketing

Written by the company

4000+ Global Clients & 22 Years of Experience
We’re Add People, a team of approachable digital marketing experts specialising in affordable, high-impact campaigns that drive growth for small to medium-sized businesses. Established in 2002, we’ve grown into a dedicated team of 250 professionals helping thousands of clients worldwide succeed online.
Our Products & Services
Pay-Per-Click (PPC) - With PPC we cover a wide range of ad types and services to suit you. This could include anything from an ad retargeting a buyer at the top of their Google search results, to a pop-up on a YouTube video. If your target audience is there, you should be too!
SEO - Feel like your website should be bringing you more customers? Our SEO (Search Engine Optimisation) service is all about getting you seen on Google by audiences that actually convert, which, for small businesses, is essential. We'll get you to the top of results for the searches your audience is making every day.
Local SEO - Appear in local search results and attract nearby customers with a local SEO strategy delivered by our digital marketing experts. By optimising your Google Business Profile and localising content on your website, we'll make it easier for local customers to find your business in online searches.
Ecommerce - Ecommerce PPC management that puts your products in front of your ideal customers & drives sales! We’ll provide you with a dedicated account manager who'll learn everything about your business, to setup & manage a finely-tuned Google Shopping Ads campaign that's built to achieve your goals.
Social Media - Social media management that builds revenue by building your brand. We'll help you attract new customers where millions of people spend their spare time. We design social media campaigns (from Meta, to Pinterest) for SMEs that deliver conversions, not just likes - regardless of your industry.
Your Feedback Powers Us
We’re always keen to improve, and your honest feedback helps us do just that. If we’re helping you grow, let us know—and if there’s more we can do, we’re listening!

A Team of Experts!

Our staff are fully qualified to run your online campaigns.

Our clients have experts on hand to ensure they're receiving the best service possible.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

3k reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.4

All reviews

(2,700)

295 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Hannah, Rahman and Co

Have been working with Addpeople for over 4 years on Google Shopping and 18 months on SEO.

After having several account managers for Google Shopping, Hannah has by far been the best. Our monthly calls are always detailed and thorough, where she goes through the campaigns and changes made during the month and provides helpful advice/suggestions.

Rahman and his team have done an excellent job with managing our SEO. Initially focused on creating content and building credible backlinks, he then began on ways in which we could improve the site. Over the course of the first year of our partnership, improvements in organic were slow. But this year things have taken off, organic traffic has shot up over the last few months (the highest it has even been) and organic ranks are increasing. As a result organic sessions and conversions are now showing a rise. Looking back the first year was basically setting the foundation to allow for this amazing growth.

Also a big thank you to Rhiannon for creating content, Jack for link building and Declan for the UX work.

11 September 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Thank you so much for taking the time to leave such a lovely review and for your continued trust over the past four years!

Thank you for sharing your experience with our team. It really sounds like a true partnership, which is exactly what we want to build with our clients.

I’ll make sure Hannah, Rahman, Rhiannon, Jack, Declan and the wider team all see your feedback.

All the best,
York
Add People

Rated 5 out of 5 stars

YOU CAN TRUST ADD PEOPLE

Professional hackers have done their best to come between me and Add People but thanks to the perseverance and patience primarily of Nicole Baker-Tunney we got our promotion up and running. I highly recommend Add People as being an organisation you can trust to pull out that extra effort when promotion plans go wrong. Thanks also to Michael Gavin and Cassie Owen for your advice and pleasant demeanour. It matters. Bottom line, you can trust Add People to do what it says on the tin.

1 September 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Norman,

Thank you so much for your lovely review and recommendation.

It’s great to hear that Nicole’s perseverance and patience helped get everything back on track, and I’ll make sure Michael and Cassie see your kind words too. We really appreciate the trust you’ve placed in Add People and you taking the time to share your experience.

All the best,
York
Add People

Rated 5 out of 5 stars

The Add People team help you improve your business

The Add People team have been clear on the services they offer and been supportive in their engagement with me to improve how well my website works for me. The outcomes from improved SEO has meant, I even had an enquiries off the back of a 'ChatGPT searches!! 😁
The SayHello service helps me keep track and stay engaged with current and prospective clients, releasing time for to focus on landing Gigs. The number of leads I'm receiving via the website increased but more importantly the relevance and quality has significantly improved.

2 September 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi George,

Thank you so much for your lovely review.

It’s great to hear that the improvements to your SEO are bringing in more relevant enquiries and even better to hear you’re seeing visibility through ChatGPT searches too.

We’re also really pleased that SayHello is helping you free up more of your time.

All the best,
York
Add People

Rated 1 out of 5 stars

Very disappointing experience

I work for a company that used Add People to manage our Google advertising. I wasn’t the person responsible for hiring them or managing the account directly, but as an employee I saw the effect their work had on the business.

From the warehouse side, it became very noticeable when the number of orders coming through dropped. What should have been an investment to help the company grow instead became a very difficult period for us.

A considerable amount of money was being spent on both the service and advertising, while the results became extremely poor. At the same time, people within the company had to spend many hours investigating problems, checking what had been changed and eventually trying to correct issues themselves.

It wasn’t only the financial loss that was frustrating. It created unnecessary pressure across the business and took people’s time away from their normal jobs.

What disappointed me most was seeing how long the situation continued before things started being corrected internally.

I can only speak from what I experienced as an employee, but it was certainly not a positive period for our company and I would not recommend Add People based on what I saw.

20 May 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Paula,

Thank you for providing the additional information we requested.

We can now confirm that your review relates to Oneplace2save and a Google Ads account which has previously been the subject of reviews by other individuals connected with the same business.

As you acknowledge in your review, you were not responsible for appointing Add People or managing the account directly.

We do not agree with the characterisation of our work or the conclusions presented in your review. The underlying account and concerns raised by the business have already been reviewed through the appropriate channels and we will not discuss confidential account information publicly.

Given that multiple reviews have now been submitted by individuals associated with the same business concerning the same underlying service experience, we have referred the matter to Trustpilot for review under their platform guidelines.

Kind regards,
Add People

Rated 5 out of 5 stars

The service is excellent and a great…

The service is excellent and a great experience in working with the team and learnt a lot in the journey. I had great success in building contents, strategy and brilliant results.

28 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Ajmal,

Thank you so much for your lovely review.

It’s great to hear you’ve had such a positive experience with the team and that the work around content and strategy has delivered strong results. We really appreciate you taking the time to share your feedback.

All the best,
York
Add People

Rated 5 out of 5 stars

Kathryn is outstanding at what she does.

Ive been one of AdPeoples clients for a number of months now and its been an excellent experiance.

Kathryn my account manager is outstanding. She is like a breath of fresh air to deal with. Ask for something to be done and its done.

Never have to wait days for a reply eits either instant or within a couple hours.

Keep up the amazing work.

27 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Gareth,

Thank you so much for your lovely review.

It’s great to hear you’ve had such a positive experience with Kathryn and that she’s been so responsive and reliable throughout. I’ll make sure your kind words are passed on to her.

All the best,
York
Add People

Rated 5 out of 5 stars

We have worked with Toby Coxon / Add…

We have worked with Toby Coxon / Add people for the past year, attention to detail and correspondence are always top class. We have no complaints at all and would happily recommend their services to anyone.

27 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Alan,

Thank you so much for your lovely review.

It’s great to hear that Toby’s attention to detail and communication have been consistently strong over the past year. We really appreciate your recommendation and your continued support.

All the best,
York
Add People

Rated 5 out of 5 stars

Excellent

Excellent, thoughtful and supportive, Toby has been a real help with SEO and growing my website.

26 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Dan,

Thank you so much for your lovely review.

It’s great to hear that Toby has been such a support and has helped with your SEO and website growth. We really appreciate you taking the time to share your feedback.

All the best,
York
Add People

Rated 5 out of 5 stars

I could not do it alone!

Running a successful marketing campaign using Google and other tools is a full time job.

I am very happy to hand that responsibility to Maeve of Add People. I really appreciate having one brilliant point of contact who understands my business and is keen as me for it to be successful.

I focus on sourcing and selling my antique and vintage brooches and Add People focuses on directing my customers to AudrasBrooches.com and my in person events.

1 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Audra,

Thank you so much for your lovely review.

It’s great to hear that Maeve has become such a trusted point of contact and that having her support gives you more time to focus on your business. We really appreciate you taking the time to share your experience.

All the best,
York
Add People

Rated 5 out of 5 stars

Fantastic Customer Service

I have been with Ad People for over 18 months and have been very pleased with their services. They are always very prompt to reply and helpful with queries or suggestions. Of particular mention is Regan in the Client Relations Team who I felt went above and beyond for me recently due to a change in my circumstances. He couldn’t have been kinder or more willing to help and support- Regan, thank you so much. I’d highly recommend using Ad People for marketing as they make the process so seamless.

24 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi there,

Thank you so much for your lovely review and for being with us for the past 18 months.

It’s great to hear that the team has been so responsive and helpful, and especially that Regan was able to support you when your circumstances changed. I’ll make sure your kind words are passed on to him.

All the best,
York
Add People

Rated 5 out of 5 stars

Great support and great results

I’ve been using AddPeople for the past 6 months and they’ve been great.

Tom is my dedicated Account Manager, looking after my campaigns and helping me get the most from my advertising. This means I can focus on what I do best; speaking to clients, managing bookings, handling day to day admin and being out on the road running events.

Before working with AddPeople, I built my website myself using a website builder. Let’s just say it wasn’t exactly optimised for advertising! 😂

With Tom and the AddPeople team’s help and advice, I’ve been able to make changes to the layout, improve the website and create a much better experience for potential customers.

Since working with them, I’ve seen some really positive results, with both my turnover and impressions increasing.

I’d definitely recommend AddPeople to other businesses looking to improve their online advertising and get better results.

21 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi there,

Thank you so much for your brilliant review.

It’s great to hear that Tom and the wider team have helped improve your website and get more from your advertising, while giving you more time to focus on running the business. Even better to hear that you’ve seen positive growth in both turnover and impressions.

All the best,
York
Add People

Rated 5 out of 5 stars

Very helpful

Very helpful, clear information and advice

18 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi there,

Thank you for your lovely review.

It’s great to hear you found the team helpful and the advice clear and useful. We really appreciate you taking the time to share your feedback.

All the best,
York
Add People

Rated 5 out of 5 stars

Tom at AddPeople

Tom has been our GoogleAds account manager for a few months now and has done an incredible job helping test different campaigns for our company.

17 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Faye,

Thank you so much for your lovely review.

It’s great to hear that Tom has been doing such a strong job managing your Google Ads and testing different campaigns for the business. I’ll make sure your kind words are passed on to him.

All the best,
York
Add People

Rated 5 out of 5 stars

I have been working with Aaron for…

I have been working with Aaron for quite a few months now and found him to be knowledgeable, responsive and proactive, taking the time to understand my business. He’s easy to communicate with and good at explaining things without making them unnecessarily complicated.
My experience with Add People as a whole has been very positive so far.
Overall, I’m very happy with the service I’ve received and particularly with the support from Aaron.

13 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Alyson,

Thank you so much for your lovely review.

It’s great to hear how much you’ve valued Aaron’s support, especially the time he’s taken to understand your business and explain things clearly. I’ll make sure he sees your kind words, and we’re really pleased your experience with Add People has been such a positive one.

All the best,
York
Add People

Rated 5 out of 5 stars

I’ve been working with Add People for a…

I’ve been working with Add People for a few months now and I’ve been really pleased with both the results and the service.

Kathryn, Wesley and Becca have all been brilliant to work with. They’re really responsive, easy to speak to and I genuinely feel like they care about how my business is performing rather than just running the account in the background.

We’ve seen a noticeable increase in enquiries and new clients coming through Google, and it’s become a really important source of new business for us.

Would definitely recommend Add People, and a big thank you to Kathryn, Wesley and Becca for all their help so far.

13 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Kerry,

Thank you for such a thoughtful review.

It’s lovely to hear that Kathryn, Wesley and Becca have made you feel genuinely supported and that their work is translating into more enquiries and new clients.

Knowing Google has become such an important source of new business for you is especially good to hear.

Thanks again for the recommendation and for recognising the team’s work.

All the best,
York
Add People

Rated 5 out of 5 stars

Becca did an amazing job building my…

Becca did an amazing job building my website. I’m extremely happy with her work, and everything was completed on time to a very high standard. I would highly recommend add people and Becca to anyone looking for a professional and reliable website designer.

14 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Mark,

Thanks so much for taking the time to leave this review.

It’s brilliant to hear how happy you are with the website Becca built and that everything was delivered on time and to such a high standard. I’ll make sure Becca sees your kind words. I know she’ll really appreciate the recommendation.

All the best,
York
Add People

Rated 5 out of 5 stars

Excellent service

Excellent service. Nathan Jones in particular went above and beyond rectifying issues with my website.
Fully recommend them

12 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Geoff,

Thank you for the great review and recommendation.

It’s really good to hear that Nathan went above and beyond to get the website issues sorted for you. I’ll make sure your feedback is passed on to him.

All the best,
York
Add People

Rated 4 out of 5 stars

New business start up.

We are just getting started but so far we are grateful for the friendly knowledgeable approach with just the right amount of 2 way communication. Mitch is the best and we are impressed with Maylinas skill set. Great team to work with and more to come as we grow. Thanks for all you do to help in that effort Mitch and Maylina.

6 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Kelly,

Thank you for such a thoughtful review.

It’s lovely to hear that Mitch and Maylina have made such a strong impression so early on, and that you’ve found the communication friendly, knowledgeable and well balanced. We really appreciate your feedback and look forward to supporting you as the business grows.

All the best,
York
Add People

Rated 5 out of 5 stars

Saving My Small Business!

Working with Maylina and crew, they are helping us to build up the retail side of our small business, completely changing our scale of transactions and turning our business around! Since starting 4 months ago from a cold-call, we have been kept busier and busier, seeing more interest from new online sales as well as more wholesale inquiries. All they have done so far is manage our Google Ads account to ensure optimal functioning, we haven't even touched the other forms of service they offer. In a world of technology, having Google on your side is a BIG contributing factor to the longevity of a business. I recommend Add People to those who need them not because they are so awesome, but because they are saving our butts!

13 August 2026
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi there,

Thank you so much for such an amazing review.

It’s brilliant to hear the impact Maylina and the team have had in just four months, especially with the increase in online sales and wholesale enquiries. Knowing the work on your Google Ads is helping support the growth of your business means a lot to us.

Thanks again for the recommendation and for trusting us with such an important part of your business.

All the best,
York
Add People

Rated 1 out of 5 stars

Not Recommended

Dear Business owners Be Careful with Add People.
This company is designed and concentrated how to rob the customers. Instead of customer care and loyalty to help businesses grow, they are more determined to make customers paying money just because you connect with them. They do not feel any obligation with there promises. This company is the trap to get more debt while you try to grow. My company has lost thousands of pounds because of their careless customer service. NOT recommended at all.

3 November 2025
Unprompted review
Add People Ltd logo

Reply from Add People Ltd

Hi Val,

Thank you for sharing your feedback. I’m sorry to hear how strongly you feel about your experience with Add People.

We take concerns like these seriously, and I’ve made sure your comments have been raised with the relevant team for review. As this relates to the details of your service and agreement with us, we won’t discuss those publicly and will continue to handle the matter through the appropriate channels.

Kind regards,
York, Add People

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look