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Adel Professional Hair & Beauty Reviews 1,516

•
TrustScore 4.5 out of 5

4.7

Beauty Products Wholesaler
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Review summary

Created with AI, based on recent reviews

Looking at 265 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent delivery service, with many praising the speed and efficiency of their orders, often arriving sooner than expected. People are consistently pleased with the quality and value of the products, finding them to be exactly what they were looking for and often at competitive prices. The overall service, including the ease of ordering and communication regarding delivery, also receives high marks. However, some customers also noted issues with delivery, such as packages being mishandled or arriving damaged, and a few experienced delays or problems with receiving their orders. There were also occasional mentions of products arriving with missing parts, scratches, or not working as expected.

What people talk about most

Delivery service

Reviewers mention positive feedback about delivery service, frequently highlighting fast and speedy delivery,... See more

Product

Clients share positive opinions on product quality and selection. Many reviewers praise the products as... See more

Service

Consumers find service to be positive. Many reviewers praise the quick, efficient, and professional service,... See more

Order

People report positive experiences with order. Customers frequently praise the easy-to-use website and the... See more

Quality

Customers had positive experiences with quality. Many reviewers consistently praise the top quality of... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I was looking for the best price for GHD platinum + straighteners to replace my existing ones, which were broken after 5 years of daily use. Adel professional offered the best price by at least £35, a... See more

Rated 5 out of 5 stars

I am so impressed with my first order. I placed an order and less than 24 hours later it arrived in perfect condition. They kept me informed on delivery timescale, no problems whatsoever. Highly rec... See more

Rated 5 out of 5 stars

Placed an order & decided to add another item. Rang them to explain & they totally understand & refunded me straight away. I did another order with the 2 items. The lady on the phone was amazing. Grea... See more

Rated 5 out of 5 stars

The hairdryer I bought came quicker than expected. There was a part missing but I was able to speak to Adel the next day and they apologetic and immediately replaced the missing part as their own cost... See more

Company details

  1. #23 of 55 best companies in Beauty Products Wholesaler
  2. #77 of 220 best companies in Beauty product supplier
  3. #30 of 87 best companies in Beauty supply store
  4. #2 of 10 best companies in Cash and carry wholesaler
  5. #35 of 108 best companies in Hair product shop
  6. #80 of 253 best companies in Health and beauty shop

About Adel Professional Hair & Beauty

Written by the company

Welcome to Adel Professional

Adel Professional is the perfect destination for all your wholesale beauty products, professional haircare supplies, and salon furniture.

Since 1982 we have supplied UK hair salons, spas and barbers with the very best hair and beauty products from leading global professional hair care and beauty brands. Whether you shop with us online at Adel Direct or in any of our 11 wholesale stores, you'll enjoy an amazing array of leading products at prices you'll love!

Known for our passion and commitment to industry learning, we also offer an impressive range of hair and beauty training courses, including nail training courses, lash extensions training, hair extension training and hair colouring courses. Whatever you need to succeed in your business, Adel Professional is here to help you on your journey.

SHOP HAIR
SHOP BEAUTY
SHOP NAILS

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

2K reviews

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1-star

Replied to 81% of negative reviews

Typically replies within 1 week

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Rated 4 out of 5 stars

Okay

Fast processed order and prompt delivery. Happy with the products so far. However, some pictures are misleading as are presented as having the pumps, and there’s no where mentioned that they come without or to give you the option to add them to the order.

16 January 2026
Rated 1 out of 5 stars

Service on the phone with Adel was very…

Service on the phone with Adel was very pleasant despite the circumstance. Unfortunately Used DPD as courier
(Notorious in and around London for reckless driving/ stealing and or tampering with parcels/ driving and under the influence of drugs etc)
Still am yet to receive parcel and haven’t received in time for the wedding it was needed for.
DPD emailed saying they ‘missed me and parcel would be dropped at local pickup point- await code’
Code was never received and after chasing up they updated the page to say this has been sent back to sender. Absolutely awful.
Asked for reason why- none given.
Still haven’t received any reason for this and the false updates have left me without my purchase.
I now have to wait for the parcel to get back to Adel to be sent back out. No discount offered yet re delivery. Very unhappy
Customer. Shame considering the Adel personnel I’ve spoken with were very polite and professional.
The parcel will need checking before sending back out. Would recommend you use a courier with less notoriety in this part
Of the country.

27 January 2026
Adel Professional Hair & Beauty logo

Reply from Adel Professional Hair & Beauty

Hi Shaun,
Thank you for taking the time to leave a review with us. We are very sorry to hear you have had a terrible experience with the courier service and we will be feeding this back to DPD as this is not the service we expect our customers to receive. Our customer service team is currently dealing with this issue and will have this resolved for you as quickly as possible 🙂

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