Prompt, professional and empathetic after an accidental collision with ironwork on a training ride cracked my campagnolo Bora Ultra wheelset. Provided all proof and they liaised directly with my mecha... See more
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Review summary
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Reviews shaping this summary
Where to begin, unfortunately this is the 2nd time I’ve had to claim for the theft of an ebike in the same year. Ellie Kyle yet again has made this as pain free as possible and I can’t thank her enoug... See more
Company replied
Nothing but positive things to say. My fiance lost the stone from her engagement ring, i had to make a claim but it was super easy to do and the team were ultra responsive and always got back to me wi... See more
Company replied
I have recently gone through the claim process for a stone lost in my engagement ring. I have had an excellent experience with Assetsure and highly recommend. They have been professional throughout wi... See more
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Company details
- #1 of 1 best companies in Jewelry and Watch Insurance Company
- #2 of 10 best companies in Cycle Insurance Company
- #19 of 222 best companies in Insurance agency
- #24 of 167 best companies in Insurance broker
- #6 of 135 best companies in Insurance company
About Assetsure Insurance
Written by the company
Why Choose Assetsure
We are a specialist company dedicated to providing our customers with insurance products to suit their needs. Our polices are underwritten by a number of insurers and we also have Lloyd’s of London cover holder status. We pride ourselves on offering an excellent service to customers and being able to offer products we believe to be genuinely helpful & innovative. Key products include: Jewellery insurance (for items such as Engagement rings and Watches) Fine Art, Collectables and Pedal Cycle Insurance. Jewellery Insurance Engagement Ring Insurance Wedding Ring Insurance Watch Insurance Contact us
We are a specialist company dedicated to providing our customers with insurance products to suit their needs. Our polices are underwritten by a number of insurers and we also have Lloyd’s of London cover holder status. We pride ourselves on offering an excellent service to customers and being able to offer products we believe to be genuinely helpful & innovative. Key products include: Jewellery insurance (for items such as Engagement rings and Watches) Fine Art, Collectables and Pedal Cycle Insurance. Jewellery Insurance Engagement Ring Insurance Wedding Ring Insurance Watch Insurance Contact us
Money Back
30 day money back guarantee
We are so confident in the product we supply that we have arranged with the insurers to allow you 30 days to change your mind and request a full refund, this is rather than the generic 14 days given by most. Even if after the 30 days is up, you decide our policy is not for you, we will refund you all of the insurance you haven't used with no deductions from the return of premium.
Contact info
3rd Floor Peek House, EC3M 1EB, London, United Kingdom
- 0208 0033 190
- enquiries@assetsure.com
- assetsure.com
4.9
Excellent
4k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 24 hours
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Easy to use website and efficient and…
Easy to use website and efficient and helpful when telephoned
31 January 2026
Reply from Assetsure Insurance
Thank you for your review and for sending in the photo as well.
Excellent online service
Excellent online service. Many thanks! (no provision for entering serial numbers for cameras on website, as far as I could see)
30 January 2026
Reply from Assetsure Insurance
Thank you for your review and for choosing us for your Camera Insurance. You are correct, there is no specific box online to enter serial numbers, but these can be added to the description box.
If you would like to email them in to us at customer@assetsure.com quoting your policy number, we will have them added on to your records.
Great customer service
Great communication from the advisor and was able to process my applications speedily. Direct debit was set up, I was pleasantly surprised by the affordability of insurance also.
29 January 2026
Reply from Assetsure Insurance
Jack, who you spoke with, will be very pleased to hear your comments. Thank you for your review and for taking out a policy with us.
Reply from Assetsure Insurance
Thank you for your review and for choosing us to arrange you insurance cover.
Reply from Assetsure Insurance
Thank you for your review relating to your recent claim
I very sadly lost my wedding ring
I very sadly lost my wedding ring, but was relieved that Assetsure worked quickly and efficiently to process my claim, which has now been resolved to my satisfaction in just a few weeks. Thank you to the team at Assetsure for having my back.
27 January 2026
Reply from Assetsure Insurance
Your very welcome , we are pleased to have assisted and thank you for leaving us a review.
Courteous and efficient
Courteous and efficient. We took the time to provide clear and detailed paperwork but the claim was then handled very swiftly
27 January 2026
Reply from Assetsure Insurance
Thank you for your review relating to your recent jewellery claim.
Reply from Assetsure Insurance
Thank you for your review relating to your recent claim. Thank you also for being a long-standing customer of ours.
Great customer service/help on the…
Great customer service/help on the phone - He was the only contact out of 5 companies to call me back, Assetsure are a little more expensive than the going rate - however the service outweighs this small increase of cost.
26 January 2026
Reply from Assetsure Insurance
Hi Luke, thank you for leaving us a review and for choosing us to arrange your insurance. We do pride ourselves on our service and I'll let Viraj, who you spoke to know of your comments.
Impeccable
The easiest, quickest and most polite interaction I have ever had through this kind of thing.
24 January 2026
Reply from Assetsure Insurance
Thank you for your kind words, I've passed them on to Jack who helped to arrange your insurance.
Reply from Assetsure Insurance
Thank you for choosing us to insure your engagement ring and thanks for your review.
Great service
I just made an insurance for my new watch with the company and I hope I won’t need to use it .
The agent was very helpful , knowilegeable and professional .
The process was very quick and easy.
Thank you !
21 January 2026
Reply from Assetsure Insurance
Thank you for buying a watch insurance policy from us and for leaving a review.
It was quick and easy to do
21 January 2026
Reply from Assetsure Insurance
Thank you for taking out a policy via our online system and for leaving us a review. Thank you as well for sending in the photos.
Amazing customer service
I applied on line for insurance but something went wrong and was asked to ring Assetsure, before i could they were ringing me. Super impressive customer service and fantastic help from start to finish. Would highly recommend Jack @ Assetsure to anyone looking for insurance
21 January 2026
Reply from Assetsure Insurance
Thank you for leaving us a review, we are pleased you like our customer service. I'll make sure Jack sees your comments.
Very simple process and customer…
Very simple process and customer service very helpful.
19 January 2026
Reply from Assetsure Insurance
Thank you for your review and for taking out a policy with us. We're pleased you found the process simple . I'll let Viraj know you found him very helpful.
Policy comprehensively explained
Policy comprehensively explained. Copies of all terms and conditions forwarded along with the policy itself upon acceptance. Prices clearly given during and before acceptance.
16 January 2026
Reply from Assetsure Insurance
Thanks for your review Jeff, we are pleased to have been able to assist you.
Great price and easy to website
Very easy to obtain quote and purchase.
Price was very competitive. 1yr cover for my luxury watch was less than £200 compared to £350 with Goldsmiths. Cannot comment on claims process, but purchasing was very good. Recommended.
17 January 2026
Reply from Assetsure Insurance
Thank you for your review. We are pleased to hear we have saved your money on your Watch Insurance.
Reply from Assetsure Insurance
Thank you for your review and for using our online system. We are pleased to hear you found it easy to apply.
Efficient, professional, and very clear
The process was clear, efficient, and professional from start to finish. Requirements were communicated upfront, documentation was handled promptly, and there was no ambiguity about what was needed or when cover became active.
This is exactly how specialist jewellery insurance should work, thorough without being difficult. Everything was handled properly and on time.
17 January 2026
Reply from Assetsure Insurance
Thank you for your lovely review and for choosing us to arrange your Jewellery Insurance. Thank you as well for sending in the photos.
Reply from Assetsure Insurance
Thank you for choosing us to arrange your insurance, pleased to hear you found it easy to set up. Thanks for your review.
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