Awful customer care. Returns were sent 2 months ago, company can see goods were returned but seeing the delivery as “still in transit” so refusing to refund me “while they investigate”. Took 2 weeks... See more
Company replied
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Shipment & handling was perfect. The item ordered not so much. Fitment left a lot to be desired as was maybe to be expected for a one-size-fits-all type item. I just expected better quality for the pr... See more
Company replied
All lingerie received was of great quality and fit well. However, one bra that I received was covered in gray mold. Like hairy mold. I washed the bra and it all came off, but it was disgusting when it... See more
Company replied
My return was received by Bluebella warehouse over one month ago and I still have not received my refund which is extremely disappointing. Please can this be resolved asap. My refund was issued th... See more
Company replied
Company details
- #34 of 38 best companies in Lingerie shop
- #12 of 12 best companies in Erotic clothing
- #275 of 286 best companies in Fashion accessories shop
- #36 of 37 best companies in Swimwear shop
- #59 of 59 best companies in Underwear shop
- #240 of 256 best companies in Ladies' clothes shop
Written by the company
Bluebella was born from a simple idea to create luxurious and sensual lingerie for self-assured women. Founded on the belief that strength and sensuality belong in the everyday, with the understanding that beautiful lingerie sets a powerful tone for whatever comes next. Bluebella is a multi-award-winning brand that has paved the way for accessible luxury in the lingerie industry.
Bluebella
Written by the company
How Bluebella Gives Back
Customers can choose to donate 1% of their purchase
Bluebella is dedicated to supporting and helping others and have partnered with multiple charities across its global sites. Customers can choose to donate 1% of their purchase, at no extra cost to them. The charities include the Gender Equality Foundation, Equality Now, LGBTQ non-profit Outright International, the climate justice charity Rainforest Trust, and body positivity resource SeekHer Foundation.
Contact info
Brickfields, Unit 201, 37 Cremer Street, Hoxton, E2 8HD, London, United Kingdom
- 0203 176 6990
- care@bluebella.com
- bluebella.com
3.4
Average
6K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 52% of negative reviews
Typically replies within 2 weeks
How this company uses Trustpilot
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I haven't received my order and it's…
I haven't received my order and it's been a month. I have emailed multiple times to no response. Poor customer service.
28 January 2026
Reply from Bluebella
Thank you for your feedback.
We sincerely apologise that our response took longer than expected and understand how frustrating this must have been, especially while waiting for assistance with your missing parcel.
At present, we're experiencing a higher volume of enquiries, which has unfortunately led to longer response times than usual.
Our Customer Care team works through requests using a queue system to ensure all enquiries are handled fairly and in the order they are received.
The Agent handling your case will be in touch directly to ensure you are fully satisfied with the resolution offered.
Warm regards,
Bluebella Customer Care
On sale and in Orange
Beautiful Orange set, I knew her favourite colour was orange which can be quite hard to find. I had hired this prostitute before and when bought a nice gift she would give me some of her Special service. Bluebella always do Special lingerie its not just Posh pants for Mrs average to feel sexy in, It is Proper Porn star stuff, well made and good value. It can transform an average prostitute into a proper sex machine, I have had some amazing Special,s
WELL DONE BLUEBELLA
A
25 February 2026
Unprompted review
Beautiful and high quality products
Beautiful and high quality products, fast delivery, no delay.
27 January 2026
Material was great,was well constricted…
Material was great,was well constricted and arrived in timely manner. Does run big so I would suggest sizing down in the bottoms
27 January 2026
Material was high quality
Material was high quality . Sizing was on point. Shipping was fast! I will order again
27 January 2026
Awful products and service
I would not order from them again and would steer clear of this company.
They have sent me very obviously used underwear, which is disgusting and so unhygienic. I ordered two items, one has clearly been worn as it has stains all over it and the other has no hygiene protection in.
I’ve been trying to get in contact with them to complain and get a refund as I do not want the underwear, however no one has responded to my emails or live chat. Impossible to get hold of and looking at previous reviews this seems to be a problem.
17 February 2026
Unprompted review
Reply from Bluebella
Thank you for your feedback. We're very sorry to hear about the condition of the item you received. This is completely unacceptable and not the standard we expect from our products.
We understand how upsetting and unpleasant this experience must have been, and we sincerely apologise for the inconvenience caused. Please be assured that we take matters like this very seriously and are reviewing it with our fulfilment team to ensure it does not happen again.
We can confirm that a full refund was processed immediately. The Agent handling your case will reach out again to confirm if there is anything further we can assist with.
Warm regards,
Bluebella Customer Care
Wrong items delivered
Wrong items delivered. Reached out via email twice and left voicemail and no one will respond to me to correct it.
25 January 2026
I never got my order and was sent an…
I never got my order and was sent an email saying you would open an investigation with the delivery carrier. I haven't heard anything since. Can I get a refund? Or a reshipment? Anything?
23 January 2026
The underwear is fine but this company…
The underwear is fine but this company ranks as one of the worst I have ever had the misfortune to use. I purchased one item in two sizes because I was unsure of the fit and returned the second. I have now been waiting weeks for the refund even though they accept the goods have been returned, I have contacted them online but they use a stupid AI bot which tells me that they will forward to information to a human being. I then receive an email telling me that they are busy and it will take 72 hours to respond. I of course get no response after that.I shall now have to resort to my credit card company.
20 January 2026
Unprompted review
Reply from Bluebella
Thank you for your feedback. To help us resolve this matter as quickly as possible, we’ve requested some additional information regarding your enquiry.
We understand how frustrating delays can be, and we appreciate your patience while we review the details. Once we receive the requested information, a member of our Customer Care team will be in touch.
Warm regards,
Bluebella Customer Care
I love Bluebella
I love Bluebella - beautifully designed, sexy and comfy too! I have slowly but surely been building up so almost all my bras are from here. I'm not usually one to bother with matching knickers either but feel like their sets are just a work of art so always treat myself to the knickers too. Very worth the money. Thank you for all the thought you put into these Bluebella <3
1 February 2026
great product and quality
23 January 2026
The worst Customer Care ever!!
The worst Customer Care ever!!! I have been waiting for a refund since December without any feedback on my multiple emails, only access to an automated AI chatbot customer service and never got a human being on their customer care phone line. And I am still waiting for my refund after two months or at least a written update... Radio silence!
26 December 2025
Unprompted review
Reply from Bluebella
Thank you for your feedback. To help us resolve this matter as quickly as possible, we’ve requested some additional information regarding your enquiry.
We understand how frustrating delays can be, and we appreciate your patience while we review the details. Once we receive the requested information, a member of our Customer Care team will be in touch to provide a resolution.
Warm regards,
Bluebella Customer Care
Exceptional service and products
Daisy was exceptional in resolving my queries and went above and beyond. The products ordered are of beautiful quality and really different from the norm. Five stars for products and service!
19 February 2026
Unprompted review
Love Bluebella lingerie!
Love Bluebella lingerie!
Always beautiful and feels amazing to wear, for those special occasions and also for every day. Great quality, good prices and a huge range to choose from.
Always a compliment when I choose to share ….
15 January 2026
I'm in love with this bra
I'm in love with this bra! Such a beautiful style, love the lace shoulders - this is the second I've bought in the same style and colour
15 January 2026
The products are fantastic, customer support bad
The products are fantastic. The customer support is just bad. I placed an order for three items with gift wrapping. They somehow managed to send the entirely wrong order but with the correct gift message. It takes 4 business days just to get a response. I’m now at 8 business days since they received my return and no refund has been issued. I was charged a second time to get the correct items.
22 January 2026
Disappointed
Have ordered from this site quite a bit and was very pleased with quality and choice of product. Unfortunately last order I placed on 7/1/2026 has still not arrived so this is why I havent given it 5 Stars.Also very hard to get to customer service on this site.
19 February 2026
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