It is a nice experience to deal with Chards for their reliable, honest and excellent services. I would like to strongly recommand Chards to the bullion lovers for they offer fair prices to custome... See more
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Cannot remember exact date of visiting the Hatton Garden Office…(so made an approximate guess) I was meeting a friend in the area so decided to take 2 coins I wished to sell on the off chance I’d... See more
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Was very worried about selling a large quantity of gold coins. Deal was done in person at the Hatton Garden office. Had a great conversation with both Bhumika and Stuart who put my mind at ease. R... See more
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It felt a very personal experience and made us feel our custom was important. Stuart from the sales and customer care could not have been more attentive. He kept me up to date before we arrived sendin... See more
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Company details
- #13 of 32 best companies in Gold and silver trading company
- #10 of 20 best companies in Coin dealer
- #14 of 33 best companies in Gold dealer
- #13 of 75 best companies in Investment service
About Chards Coin and Bullion Dealer - London
Written by the company
Why Choose Chards Coin and Bullion Dealer?
At Chards Coin and Bullion Dealer, we’ve been helping people buy and sell precious metals since 1964. Trusted by investors for over 60 years, we’re proud to be one of the UK’s most established and respected, family-run coin and bullion dealers.
We believe in doing things the right way! With honesty, integrity, and transparency at the heart of everything we do. Whether you're a first-time buyer or a seasoned investor, we’re here to offer expert guidance, competitive pricing, and outstanding customer service.
We’re proud to be full members of the London Bullion Market Association. A LBMA membership is a mark of trust held by only a select group of dealers worldwide. But what truly sets us apart is our friendly and knowledgeable team. Chards' is still very much a family run business, and we ensure our customers feel valued.
If you're looking for a dealer you can rely on, we’d love to help you on your precious metals journey.
Quick Links Our Mission StatementChards Coin & Bullion Dealer facilitate the buying and selling of investment bullion at exceptional prices, empowering our customers to make informed decisions.
As a family-run business offering transparency, fairness, and options for all, we are committed to exceeding the expectations of our customers and helping them build a brighter financial future.
Contact UsOur Blackpool team is available for contact on weekdays between 9.30am and 4:00pm. You can reach us by calling 01253 343081 or by booking a showroom appointment.
Our Hatton Garden team operates slightly different hours on weekdays, opening at 10:00 am and closing at 4:30 pm. You can contact our Hatton Garden office by dialing 020 8149 9777.
You can also keep up to date with new releases and news by following our social media pages: Youtube, LinkedIn, X, Instagram, Facebook and TikTok.
Additional InformationOur goal at Chards has always been to inform, educate, and inspire investors and collectors of precious metals. We strive to achieve this by publishing factual articles, and video content.
Contact info
Hatton Garden 100, Suite 127, EC1N 8NX, London, England, United Kingdom
- 020 8149 9777
4.7
Excellent
213 reviews
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Reply from Chards Coin and Bullion Dealer - London
Hi Frank,
Thank you for your feedback. We’re delighted to hear that everything was on time and competitively priced.
We truly appreciate your support and look forward to assisting you again in the future.
Kind regards,
Chards Coin and Bullion Dealer
Reply from Chards Coin and Bullion Dealer - London
Hi Fred,
Thank you for your kind feedback. We’re delighted to hear that you received excellent service.
We truly appreciate your support and look forward to assisting you again in the future.
Kind regards,
Chards Coin and Bullion Dealer
Experiences with Chards
It is a nice experience to deal with Chards for their reliable, honest and excellent services. I would like to strongly recommand Chards to the bullion lovers for they offer fair prices to customers marked to markets.
27 May 2026
Unprompted review
Reply from Chards Coin and Bullion Dealer - London
Hi Ivan,
Thank you for your kind feedback. We’re delighted to hear that you had a positive experience with our reliable, honest, and professional service.
We also truly appreciate your recommendation. It means a great deal to us to know you would suggest Chards to fellow bullion buyers, especially for our fair, market-reflective pricing.
Kind regards,
Chards Coin and Bullion Dealer
Reply from Chards Coin and Bullion Dealer - London
Hi Rick,
Thank you for your kind feedback. We’re delighted to hear that you received very good service with a quick turnaround, and that you were pleased with the price.
We truly appreciate your support and look forward to assisting you again in the future.
Kind regards,
Chards Coin and Bullion Dealer
Brilliant service and excellent staff
Brilliant service and excellent staff. The gold standard in bullion and precious metals.
1 June 2026
Reply from Chards Coin and Bullion Dealer - London
Hi Mr Razzaq,
Thank you for your fantastic feedback. We’re delighted to hear that you found both our service and team excellent. We truly appreciate being described as the gold standard in bullion and precious metals.
Your kind words mean a great deal to us, and we’re grateful for your support.
Kind regards,
Chards Coin and Bullion Dealer
Reply from Chards Coin and Bullion Dealer - London
Hi Gav,
Thank you for your feedback. We’re delighted to hear that your delivery was fast.
We truly appreciate your support and look forward to assisting you again in the future.
Kind regards,
Chards Coin and Bullion Dealer
Visited Chards London office
Visited Chards London office. Very professional and polite. One of my best experience with a company and looking forward to future dealings with them. It was a pleasure
28 May 2026
Unprompted review
Reply from Chards Coin and Bullion Dealer - London
Hi Dee,
We’re delighted to hear that your visit to our London office was such a positive experience, and that you found our team professional and polite throughout.
It’s wonderful to know it stood out as one of your best experiences with a company.
We look forward to assisting you again in the future.
Kind regards,
Chards Coin and Bullion Dealer
BHUMIKA was awesome
BHUMIKA was awesome. Wonderful polite professional and knowledgeable. Always a pleasure to deal with. I would strongly recommend.
27 May 2026
Unprompted review
Reply from Chards Coin and Bullion Dealer - London
Hi,
Thank you for your kind feedback. We’re delighted to hear that Bhumika made such a positive impression.
We’ll be sure to pass on your comments, as it’s always great to recognise the team’s professionalism and dedication. It’s a pleasure to assist, and we really appreciate your recommendation.
We look forward to helping you again soon!
Regards,
Chards Coin and Bullion Dealer
Just need better descriptions mine just…
Just need better descriptions mine just said silver, my tests say it is but no definite. Only its definitely the wrong weight not 28.28grams so just better discrption.
20 May 2026
Reply from Chards Coin and Bullion Dealer - London
Thank you for your review, and for taking the time to speak with us earlier.
The coin you purchased is a 1972 Silver Wedding Anniversary Crown, issued to commemorate 25 years of marriage. The term “silver wedding” refers to the anniversary being celebrated and is the standard wording used for this 25-year milestone.
The product specification also confirms that the coin is made from base metal.
Thank you again for taking our call, I hope our conversation has helped to clear things up. We also hope you come to appreciate the crown, as it represents a small but meaningful piece of British history.
Kind Regards
Chards Coin and Bullion Dealers
Professional and friendly service
I used Chards to sell a coin. They provided a very friendly and professional service from booking an appointment through to a fully transparent valuation process and payment.
13 May 2026
Unprompted review
Reply from Chards Coin and Bullion Dealer - London
Hi Martin,
Thank you for your review. We’re pleased to hear that you found our service friendly and professional. Providing a straightforward and transparent selling process is very important to us, so your feedback is greatly appreciated.
Kind regards,
Chards Coin and Bullion Dealer
Reply from Chards Coin and Bullion Dealer - London
Hi,
Thank you for your review. It's great to read you found our service excellent. We try our utmost to provide a professional service.
Kind regards,
Chards Coin and Bullion Dealer
And why not
Reasonable
Reasonably priced. Sometimes take a little longer than expected. Can’t fault service. Comparably against similar status sites, maybe my preference choice
31 March 2026
Reply from Chards Coin and Bullion Dealer - London
Hi Ivanski,
Thank you for your feedback. We’re pleased to hear that you found our pricing competitive and our service reliable.
We also appreciate your comments regarding delivery times, and we’re always working to improve wherever possible. It means a great deal to hear that you would consider us as a preferred choice.
Kind regards,
Chards Coin and Bullion Dealer
100 out of 10
100 out of 10! I have never received such wonderful customer service from anyone. Bhumika is kind, conscientious and incredibly knowledgeable. I have met her twice, and each time she delivered exceptional, meticulous service. She made me feel like a truly valued customer, no matter the size of my order, big or small. Her communication is exceptional, and her customer care is phenomenal. Bhumika is absolutely brilliant, and she should be awarded for her excellent service. Thank you so much for your exceptional service.
14 May 2026
Unprompted review
Reply from Chards Coin and Bullion Dealer - London
Hi,
Thank you for such an incredible review. We’re absolutely delighted to hear about your experience and truly appreciate you taking the time to share such thoughtful feedback.
Bhumika will be especially pleased to read your kind words. We’re very proud of her dedication to providing knowledgeable, attentive, and genuinely caring service. It’s wonderful to hear that she made you feel valued and consistently delivered such a high standard of support.
Your recommendation and recognition mean a great deal to us, and we’ll be sure to pass this on to her. We look forward to welcoming you again in the future.
Kind regards,
Chards Coin and Bullion Dealer
Very good web site straight forward and…
Very good web site straight forward and payment and delivery on time
4 March 2026
Reply from Chards Coin and Bullion Dealer - London
Really pleased everything worked smoothly for you from ordering through to delivery. An easy website and reliable timing make all the difference.
Kind regards,
Chards Coin and Bullion Dealer
1st Dealings with Chards.
Meeting was on time and carried out very efficiently in about 20 minutes. Transaction was agreed and payment received in my account within 2 days. All very satisfactory.
28 April 2026
Reply from Chards Coin and Bullion Dealer - London
Really pleased to hear your visit to our London office ran smoothly and on time. Getting everything handled efficiently and payment through as expected is exactly what we aim for.
Many thanks,
Chards Coin and Bullion Dealer
Time to invest
I have made 2 new purchases since my last, some pre owned, and some new both silver britannias, both arrived perfectly and kept upto date on delivery times, however unlike my 1st 2 purchases I didn't receive a chards mint sweet, small things 😀, but cannot fault them on price or service and will continue to use them for my small investments, and have been recommending them to lots of my friends and family who are also thing of doing the same, is there any referral reward ?. Many thanks for your great service
28 April 2026
Reply from Chards Coin and Bullion Dealer - London
We’re really happy to hear everything has gone smoothly across your recent orders. Apologies for the missing Blackpool rock — clearly something we need to put right next time! It’s great to hear you’re recommending us, that kind of support means a lot. We don’t have a referral scheme at the moment, but it’s a great suggestion.
Best wishes,
Chards Coin and Bullion Dealer
Very welcoming visit to London office…
Very welcoming visit to London office which was nicely unrushed. Good price paid into my account on time. Definitely recommend Chards - just compare their buy price
24 April 2026
Reply from Chards Coin and Bullion Dealer - London
We’re glad your experience at the London office was a positive one. Offering a calm, unrushed service alongside strong buy prices is exactly what we aim for, and we appreciate the recommendation.
Kind regards,
Chards Coin and Bullion Dealer
Reply from Chards Coin and Bullion Dealer - London
We’re happy to hear the experience was quick and hassle‑free. Keeping things simple is something we focus on every day.
Best wishes,
Chards Coin and Bullion Dealer
I’ve had a great experience with…
I’ve had a great experience with Chards. Prices are consistently competitive, ordering is straightforward, and delivery has always been quick and secure. Everything arrived exactly as described, well packaged, and in excellent condition. Customer service is reliable too. Definitely a trusted place for buying bullion—highly recommended.
15 April 2026
Unprompted review
Reply from Chards Coin and Bullion Dealer - London
It’s great to know you’ve had such a consistently smooth experience, from ordering to delivery. Being seen as a trusted place to buy bullion is something we take very seriously, so we really value your feedback.
Best wishes,
Chards Coin and Bullion Dealer
Chards are reliable and priced well
Chards are reliable and priced well. I always buy my gold from Chards. The delivery is quick, too. Use Chards
16 April 2026
Reply from Chards Coin and Bullion Dealer - London
Always pleased to hear from customers who come back to us time and again. Consistent pricing and prompt delivery are exactly what we aim to provide.
Kind regards,
Chards Coin and Bullion Dealer
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