DoughGirl Reviews 

853
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Evaluating 431 reviews, most reviewers were somewhat happy with their experience overall. Many consumers appreciate the delicious taste and high quality, with several people describing items as fantastic and wonderful. Customers also frequently noted the attractive presentation in great packaging, and some reviewers found the selection online to be amazing and easy to order. Conversely, a small portion of people felt significant dissatisfaction with the delivery service, mentioning multiple instances of late arrivals and missed delivery notifications. Furthermore, some customers highlighted problems with the product itself, such as discovering items stale, overly sweet with strong sweetener tastes, or not having the expected filling ratio. Also, unhappy reviewers mentioned difficulties reaching assistance, describing customer service as unhelpful when trying to sort out late or missing orders.

What people talk about most

Product

Customers consistently note positive experiences with product, highlighting the delicious taste, generous... See more

Quality

Reviewers highlight positive aspects of quality, expressing delight with the delicious and fresh taste of the... See more

Delivery service

Consumers find delivery service experiences to be mixed, with strong disagreement regarding timing and... See more

Order

Reviewers mention ambiguous feedback about order experiences, ranging from high satisfaction to notable... See more

Value for money

Customers had positive experiences with value_for_money, consistently describing the items as reasonably... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Really amazing product, looks and tastes amazing. Would have been 5 stars but although each slice is individually wrapped, the actual postal box was not great and had one small cooler pack inside and... See more

Company replied

Rated 4 out of 5 stars

We ordered 12 cookie pie slices as an alternative to a birthday cake and it was incredible. 4 stars may actually be harsh but only marked it down slightly as not all the flavours were available that w... See more

Company replied

Rated 3 out of 5 stars

I was disappointed that my order was not dispatched until the day after my preferred delivery date I had chosen, which meant it was late for the occasion I had ordered it for. Also there were no... See more

Company replied

Rated 3 out of 5 stars

The cookie dough pie slices are to die for, highly recommend these! However, the brownies we received were rock hard, more like a biscuit, not what was expected. Overall, we vote 2.5-3/5, if all items... See more

Company replied


Company details

  1. #42 of 47 best companies in Bakery

Written by the company

About DoughGirl DoughGirl is a bold, flavour-first bakery brand based in the UK, specialising in indulgent, handcrafted cookie pies and loaded bakes that are made to stand out. Born from a love of unapologetically big flavours and proper bakery indulgence, DoughGirl creates gooey-centred cookie pies, chunky stuffed cookies and limited-edition drops that customers genuinely get excited about. Every product is baked in small batches using premium ingredients, generous fillings and signature DoughGirl flair. We don’t do boring. We don’t do average. And we definitely don’t do small portions. From nostalgic classics to creative, seasonal specials, our mission is simple — to make every bite memorable. We’re proud to be growing a loyal community of DoughGirl fans across the UK who come to us for quality, consistency and a little bit of indulgence when they deserve it most. Whether you’re ordering for a celebration, a gift, or just because… DoughGirl is here to deliver big flavour, big attitude and seriously good bakes.


Contact info

3.9

Great

TrustScore 4 out of 5

853 reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 98% of negative reviews

Typically replies within 1 week

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3.9

All reviews

(853)

822 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Amazing

Amazing! Absolutely delicious and such outstanding quality. Order was packed well and arrived safe and on time. Will definitely buy from again.

7 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you for your review! We are so pleased that you loved your order :)

Rated 1 out of 5 stars

Awful cookies

Awful cookies, awful packaging and awful customer service.
Avoid at all costs.

13 August 2026
Unprompted review
DoughGirl logo

Reply from DoughGirl

Thank you for your review. We are sorry to hear that you were not happy with your order on this occasion. If you would like any further assistance, please do not hesitate to contact our dedicated Customer Service at team!

Rated 5 out of 5 stars

Delicious products

Delicious products, will be using again definitely. Order came as expected, well packaged.

10 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you so much for your sweet review! We look forward to your future custom again soon!

Rated 5 out of 5 stars

Great website

Great website - easy to use to make choices.
Quick delivery and great communication

10 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you for your review! We are so pleased that you loved your order :)

Rated 5 out of 5 stars

Amazing cake slices

Amazing cake slices. Really difficult to choose which to have. Went down a treat with my family

10 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you so much for your sweet review! We look forward to your future custom again soon!

Rated 2 out of 5 stars

Delivered late and when it arrived I…

Delivered late and when it arrived I never received the free promo gift for spending a certain amount because apparently I put the code in the notes because there was nowhere else to put it. I raised this with them but all I got was “well you know for next time” poor service to a new customer.

10 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you for your review. Apologies that your order was not delivered by your preferred delivery date. I can confirm that there is a designated 'Discount code or gift card' box at the point of payment that allows you to input promotional codes. The gift message box is shown on the previous page prior to any details for payments being taken. We hope this clears up any confusion.

Rated 5 out of 5 stars

amazing

amazing! thank you so much! i will definitely be buying from you again

29 July 2026
DoughGirl logo

Reply from DoughGirl

Thank you so much for your review! We are glad that you enjoyed your sweet treat!

Rated 4 out of 5 stars

Late, tasty warmed cookies

Hi. I ordered 3 filled cookies. They were very yummy heated up for 20 seconds. They did however take longer to be delivered than stated and the update was very vague. I did not try any of them cold. I think the pistachio one wasn't as flavour full as the others so DoughGirl may need to improve on that one. I love pistachios. Maybe add more nuts or a pinch of salt or both , maybe couple of unshelled pistachios ontop . Will try pie next time. I dearsay they were a nice treat.

10 August 2026
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Reply from DoughGirl

Thank you for your review! We love hearing your feedback on our delicious goodies and hope you enjoyed them!

Rated 1 out of 5 stars

Ordered in plenty of time for a…

Ordered in plenty of time for a birthday, never arrived. Contacted the store well passed agreed delivery date to be informed they had not been sent out. This was several days after requested date. Poor communication here. They have well and truly lost a Customer, go elsewhere if you actual want products to arrive especially on time. Ordered off another company who guarantee delivery in 3 days from order

17 August 2026
Unprompted review
DoughGirl logo

Reply from DoughGirl

Thank you for your review. Apologies that your order was not delivered by your preferred delivery date. We are taking on all feedback and are working hard on improving our system to notify customers of potential delays. Please contact our Customer Service team via customerservices@doughgirl.co.uk who will assist you as swiftly as possible with a resolution.

Rated 5 out of 5 stars

Wowzers! ❤️

OMG….these people certainly know how to make a cookie pie!
A gift for a friend, but she let me try some…I can quite honestly say that it is the best Cookie pie I have ever tasted…and I run a cafe where we bake our own cakes!
My go to present for friends now ❤️xx

16 August 2026
Unprompted review
DoughGirl logo

Reply from DoughGirl

Thank you so much for your review! We are glad that you enjoyed your sweet treat!

Rated 5 out of 5 stars

Delicious and such a variety to choose…

Delicious and such a variety to choose from, everyone seemed to have there favourite flavour! Each slice is packaged up so keeps it fresh - a great idea and avoids waste!

28 July 2026
DoughGirl logo

Reply from DoughGirl

Thank you for your review! We are so pleased that you loved your order :)

Rated 5 out of 5 stars

The Kinder Bueno cookie pie

The Kinder Bueno cookie pie was delicious, it was so filling and I couldn’t finish a full slice.
Sadly some of the toppings came off because Royal Mail were careless when delivering it and placed the box on its side in the porch even though the box was clearly stating it was fragile and stated the correct was to carry and post it.
We will definitely be buying from you again as even though this happened it didn’t spoil our enjoyment of the pie.

11 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you so much for your review! We are glad that you enjoyed your sweet treat!

Rated 1 out of 5 stars

Ordered two weeks before I needed order…

Ordered two weeks before I needed order for a birthday no notification so emailed to be sent a message about delivery dates not guaranteed no apologies so just cancelled

17 August 2026
Unprompted review
DoughGirl logo

Reply from DoughGirl

Thank you for your review. Apologies that your order was not delivered by your preferred delivery date. Please contact our Customer Service team via customerservices@doughgirl.co.uk who will assist you as swiftly as possible with a resolution.

Rated 3 out of 5 stars

They tasted great but they were all…

They tasted great but they were all damaged in the box.

10 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you for your review. We always appreciate your feedback and take any comments on board. If you need any assistance, please contact our customer service team

Rated 5 out of 5 stars

So helpful, so delicious.

Made a right mess of my order, paid with my bosses card instead of mine. Phoned the next morning and explained to a lovely lady what a twit I'd been. She was so understanding, cancelled the order, refunded the payment and told me to reorder correctly. I did, and was it worth it? OMG! Yes it was. Never tasted anything like it, so delicious. My granddaughters agreed. Yes, I did share, begrudgingly.
They have put them on their birthday and Christmas lists 😂.
Thank you.

10 August 2026
DoughGirl logo

Reply from DoughGirl

Thank you so much for your review! We are glad that you enjoyed your sweet treat!

Rated 3 out of 5 stars

Tryed them for the first time no that…

Tryed them for the first time no that great never had much taste to them 2 product arrived with no best before date on them

28 July 2026
DoughGirl logo

Reply from DoughGirl

Thank you for your review. We always appreciate your feedback and take any comments on board. If you need any assistance, please contact our customer service team

Rated 5 out of 5 stars

AMAZING

Easy to order. Good communication and totally AMAZING products.

27 July 2026
DoughGirl logo

Reply from DoughGirl

Thank you so much for your review! We are glad that you enjoyed your sweet treat!

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