FitFlop Reviews 66,451

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 12,005 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products for their excellent quality and comfort, often highlighting the stylish designs that don't compromise on wearability. Many people appreciate the reliable delivery service, noting that orders arrive promptly and are well-packaged. The ease of ordering and the overall positive experience with the company's offerings are frequently mentioned. However, some customers have expressed dissatisfaction with certain aspects of their experience. A few people encountered issues with the fit of their orders, finding some items too wide or too tight, leading to discomfort or blisters. There were also occasional concerns about the durability of some products, with a small number of reviewers reporting that items broke or showed wear quickly. Additionally, a minority of people experienced difficulties with the return process or felt that customer service was unhelpful when issues arose.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, often praising the comfort, support, and stylish... See more

Quality

People report positive experiences with quality, often praising the durability, comfort, and good workmanship... See more

Delivery service

Users describe positive interactions with delivery service. Many customers praise the quick delivery times,... See more

Order

Clients share ambiguous opinions on order experiences. Many customers praise the ease of ordering, quick... See more

Return policy

Customers had ambiguous experiences with the return policy. While many found the return process easy, quick,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I love the wobbleboard soles. So comfortable! The velcro tab makes them adjustable to slimmer feet without being too obvious, which is a boon. I find the space between the toe post and the front of th... See more

Company replied

Rated 5 out of 5 stars

Fantastic purchase and excellent price. Great service and delivered the next day. I have several pairs of fit flop, they are so comfortable for day long wear from sandals, shoes and trainers. They c... See more

Company replied

Rated 5 out of 5 stars

Easy to order, quick delivery and a welcome discount! Was unsure about ordering as more expensive than I usually pay and was worried they would be too wide. Very pleased with them, good fit and so com... See more

Company replied

Rated 5 out of 5 stars

We saw the ad on social media tapped on it it went straight to the Fitflop web site browse the web site with ease to find what we were looking for, ordered the items, they arrived within two days, fit... See more

Company replied


Company details

  1. #118 of 217 best companies in Shoe shop

About FitFlop

Written by the company

About FitFlop

At FitFlop, we are proudly different from typical footwear brands. We are scientists and we are engineers, with a passion for creating beautiful, smart products that help our wearers feel energised every day.

We continually set ourselves apart from the pack, bringing our scientific expertise to life through anatomically-designed footwear that is made to move in. We study human movement; exploring each dynamic element of our anatomy to develop smart technology that ensures perfect balance and enduring comfort. Something simply 'practical' is not enough for us – we go far beyond that – creating intelligent, desirable and sophisticated footwear that works with the body, not against it. And in our quest to deliver uncompromising comfort in every step, we know there’s always more to learn – so that we can keep pushing forward how our footwear helps your energy flow.

Just ask our community of wearers, spanning motivations and generations, men and women who live intentionally – always looking for ways to help optimise their everyday. .

Team FitFlop

Selected FitFlop products have been granted the APMA* Seal of Acceptance, for footwear found to promote good foot health. *American Podiatric Medical Association SHOP NEW IN SHOP WOMEN'S SHOP MEN'S Got a question? Get in touch

UK Customers
✉: info.uk@fitflop.com
✆: 0800 8560148


EU Customers
✉: info.eu@fitflop.com
✆: +44 207 751 3694


US Customers
✉: info.us@fitflop.com
✆: 877-861-1988


CA Customers
✉: info.ca@fitflop.com
✆: 877-861-1988

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

66K reviews

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Rated 5 out of 5 stars

Love my new shoes

Love my new shoes! Nice quality, comfortable, attractive, and got here quickly.

11 May 2026
FitFlop logo

Reply from FitFlop

We appreciate your positive feedback! We're so happy you love your new shoes and their quick arrival. Kind Regards FitFlop.

Rated 5 out of 5 stars

Cute and roomy

These sneakers are very cute and I love the subtle silver. They are very comfortable but I do feel as though there is a break in period for long hours of wear. I bought them for a concert and I will need to wear them a bit before standing on them for hours. They are roomy which I like. Overall a great and stylish shoe!

14 May 2026
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Reply from FitFlop

We're so glad to hear you find our sneakers cute and comfortable! We appreciate your feedback about the break-in period for long wear. We hope you enjoy them at the concert! Kind Regards FitFlop.

Rated 5 out of 5 stars

Almost all of my footwear is FitFlop

Almost all of my footwear is FitFlop. I love the fit, the quality and the comfort.
Sizing is consistent as well, so ordering online works out without having to return.
Delivery is fast.
And customer service is excellent. I did have to make a return one time and it was seamless.

15 May 2026
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Reply from FitFlop

We're delighted to hear you love the fit, quality, and comfort of our footwear! It's great that sizing consistency and fast delivery work well for you. We appreciate your positive feedback on our excellent customer service. Kind Regards FitFlop.

Rated 5 out of 5 stars

Great quality and comfort

Awesome, the shoes were absolute quality, and delivery was fast. Very happy.

14 May 2026
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Reply from FitFlop

We're so happy you're very happy with the quality of your shoes and fast delivery! Kind Regards FitFlop.

Rated 5 out of 5 stars

Love my fitflops

Love my fitflops. My second pair of flip flops they’re so comfortable and great colours. I also own several pairs of fitflop sandals. Highly recommend.

21 May 2026
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Reply from FitFlop

We're so happy you love your flip-flops and sandals! It's wonderful to know you find them comfortable and appreciate the colors. Thank you for your high recommendation! Kind Regards FitFlop.

Rated 5 out of 5 stars

Great shoes

Great shoes! Love the look and the feeling perfect!

14 May 2026
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Reply from FitFlop

We appreciate your positive feedback! We are so pleased you love the look and feel. Kind Regards FitFlop.

Rated 5 out of 5 stars

These were my first Fitflop purchase…

These were my first Fitflop purchase and I’m delighted with both the comfort and style. Hope to try the trainers next!

14 May 2026
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Reply from FitFlop

We're so happy you're delighted with the comfort and style of your first purchase! We hope you enjoy our trainers too. Kind Regards FitFlop.

Rated 5 out of 5 stars

Always fits,always comfortable

Fitflop is the one brand that is always incredibly comfortable and always fits.

10 May 2026
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Reply from FitFlop

We're so happy you find our brand incredibly comfortable and always a perfect fit! We appreciate your feedback. Kind Regards FitFlop.

Rated 1 out of 5 stars

Too stiff of a toe post

Too stiff of a toe post. Causing blisters on my feet. Tried to wear more than once to break in cannot wear them. For $65 sandals after shipping had way higher expectations.

21 May 2026
Unprompted review
Rated 4 out of 5 stars

I usually love FF but

I usually love FF, but these feel like plastic. Too slick to safely walk in. Don’t come up over top of foot to hold it in place.

14 May 2026
FitFlop logo

Reply from FitFlop

We're sorry these didn't meet your expectations. Your feedback on the material and fit is valuable to us. Kind Regards FitFlop.

Rated 1 out of 5 stars

Nightmare

I never actually received the shoes I ordered from FitFlop, yet I was still asked to “review” them before the issue was resolved. That says a lot about the company’s priorities.

The package was supposedly “delivered,” but the only proof provided was a blurry photo of several random boxes left on the floor of my apartment mailroom — not in the secured parcel lockers where all resident deliveries are required to go. The photo showed no visible name, apartment number, shipping label, or clear FitFlop branding identifying the package as mine. I also never received the promised delivery confirmation email.

When I reported the non-delivery immediately, FitFlop repeatedly shifted responsibility onto their carrier, OnTrac, and opened a lengthy “investigation” instead of issuing a refund for merchandise I never received. I had to spend days gathering evidence, contacting apartment management, documenting delivery procedures, and eventually filing a dispute through my credit card company just to protect myself financially.

The most frustrating part is not even the missing shoes — it is the complete lack of accountability. Once they have your money, you become responsible for navigating their delivery failures yourself.

A company selling premium-priced shoes should have premium-level customer service and secure delivery practices. Instead, this experience felt exhausting, dismissive, and unnecessarily adversarial from beginning to end.

Based on this experience, I would strongly caution anyone ordering directly from FitFlop online. The shoes may be comfortable, but if something goes wrong with your order, be prepared to do all the work yourself.

14 May 2026
FitFlop logo

Reply from FitFlop

We are truly sorry to hear about the frustrating experience you had with your recent order and the delivery process. We understand your disappointment regarding the unreceived shoes and the challenges you faced in resolving the issue. We are reviewing our delivery and customer service procedures to prevent similar situations. Your detailed feedback is invaluable as we work to improve our services. Kind Regards FitFlop.

Rated 5 out of 5 stars

I have been flop shopper for years

I have been a fitflop shopper for years. I have many pair. Love The Shoe, love, the quality, love the company, love the customer service, love the return policy!! I have ALWAYS been satisfied!!!!!

20 May 2026
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Reply from FitFlop

We are so happy to hear you've been a loyal shopper for years and consistently satisfied with our products and service. Thank you for your wonderful feedback! Kind Regards FitFlop.

Rated 1 out of 5 stars

Not comfortable

I have several pairs of fit flops and they are comfortable. My most recent purchased one’s are terrible. So uncomfortable and I would not recommend.

8 May 2026
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Reply from FitFlop

We're sorry your recent purchase didn't meet expectations. We appreciate your feedback and will review your comments to improve. Kind Regards FitFlop.

Rated 1 out of 5 stars

The shoes ended up being incredibly…

The shoes ended up being incredibly uncomfortable and unwearable - I’ve tried them only around the house a few times - I am hoping I can return these. So heavy and inflexible.

9 May 2026
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Reply from FitFlop

We are sorry to hear the shoes were uncomfortable. We appreciate you sharing this feedback, and we are here to help with returns. Kind Regards FitFlop.

Rated 5 out of 5 stars

Love my fit flops

Love my fit flops, so comfy, stylish and worth every penny

21 May 2026
FitFlop logo

Reply from FitFlop

We are so pleased you find our products comfortable and stylish! We appreciate your positive feedback. Kind Regards FitFlop.

Rated 5 out of 5 stars

Great product, efficient service.

Shoes delivered promptly and effectively. Delighted with the product: comfortable and good support. Easy to put on and take off.

21 May 2026
FitFlop logo

Reply from FitFlop

We're so glad to hear you're delighted with your purchase and found the delivery prompt. We appreciate your positive feedback! Kind Regards FitFlop.

Rated 1 out of 5 stars

The sandals I bought were too big

The sandals I bought were too big. I was unable to send them back within the 28 day returns period due to being out of the country for 5 weeks and customer service is extremely unhelpful.

22 April 2026
FitFlop logo

Reply from FitFlop

We are sorry the sandals were too big and for the difficulty with our customer service. We are reviewing your feedback to improve our processes. Kind Regards FitFlop.

Rated 5 out of 5 stars

Just love these

Just love these, give me height without pain

14 May 2026
FitFlop logo

Reply from FitFlop

We're so happy you love them! Thank you for your wonderful feedback. Kind Regards FitFlop.

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