Glowcept Reviews 111

TrustScore 4 out of 5

3.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 103 reviews, reviewers had a great experience with this company. Many customers are highly satisfied with the products, describing them as innovative, effective, and efficient, providing salon-quality results at home. People appreciate the convenience and ease of use, noting that the tools are lightweight, rechargeable, and quick to heat up, making styling much faster and simpler. The products are praised for smoothing frizz, adding shine, volume, and bounce, while being gentle on hair and suitable for various hair types and lengths. However, some customers experienced issues with product functionality, such as items not charging or stopping working shortly after purchase, and found some products did not meet expectations regarding quality or heating. Delivery times were occasionally longer than expected, and a few reviewers reported receiving incorrect or undelivered items, leading to dissatisfaction with the overall service. Some people were dissatisfied with customer service, citing difficulties in getting responses for returns or resolving issues, with some feeling their requests were ignored.

What people talk about most

Product

Customers had positive experiences with product, praising its good quality, reasonable price, and... See more

Quality

Customers consistently note positive experiences with quality, praising products for their effectiveness,... See more

User experience

Consumers find the user experience to be positive, with many praising the product's ease of use, quick... See more

Delivery service

Reviewers highlight ambiguous aspects of delivery service, with many experiencing significant delays, some... See more

Customer service

Users describe ambiguous interactions with customer service, with some reviewers praising the excellent... See more

Reviews shaping this summary

Rated 4 out of 5 stars

This Glowcept cordless styling brush is such a game changer. It’s lightweight, rechargeable, and so easy to use, no cords to deal with, which makes styling so much quicker. I travel quite a bit, and... See more

Company replied

Rated 5 out of 5 stars

Glowcept is a reliable brand. They make hair styling products which are effective and efficient. I like and use frequently their compact and portable hair straightener brush. The company are innovativ... See more

Company replied

Rated 5 out of 5 stars

For a busy short haired gal, this styling tool has been a godsend! It has replaced my expensive straightener to create beautiful everyday style. Light weight, fast heating no stress adition to my beau... See more

Company replied

Rated 5 out of 5 stars

Thank you so much Glowcept for sending me this fabulous 5 in 1 Styler. Easy to use. Even for beginners my girls are able to swap attachments easily. Smooths frizz and... See more

Company replied


Company details

  1. Hair product shop

Written by the company

Glowcept is a beauty and wellness brand dedicated to creating simple, effective solutions for real people. From innovative hair styling tools to targeted skincare products, our mission is to make daily routines easier, healthier, and more enjoyable. Every product is designed with comfort, performance, and self-confidence in mind — whether you're at home or on the go. Trusted by thousands worldwide, Glowcept helps you feel your best, with less effort and more results.


Contact info

3.9

Great

TrustScore 4 out of 5

111 reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

The website is very easy to use.

13 April 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Joan,

Thank you for your review. We’re glad to hear you found our website easy to use. That’s exactly what we aim for, a simple and clear experience from start to finish.

Warm regards,
The Glowcept Team

Rated 5 out of 5 stars

I love my brush

I love my brush! It’s convenient and quick. 5 stars!

8 April 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Janet,

Thank you so much for your wonderful review. We’re delighted to hear how much you love your brush and that it’s making your routine quicker and more convenient.

Warm regards,
The Glowcept Team

Rated 1 out of 5 stars

Diabolical!!!!

Diabolical!!!!
Paid weeks ago...still no product despite sending message after message!!!
AVOID THIS COMPANY!!!!!

Your response I'm afraid is totally untrue
I have sent messages constantly and only now because of a review on here have u replied....
DO NOT TRUST THIS COMPANY!!!

8 April 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Thank you for your follow up, Jess.

We take this very seriously and want to resolve this for you as quickly as possible.

At the moment, we are unfortunately unable to locate your order or previous messages in our system based on the details available. This could mean the emails were sent from a different address or did not come through correctly.

To help you right away, please do one of the following:

• Send an email to support@glowcept.com

• Or reply here with the email address used for your order

As soon as we have that, we will locate your order within minutes and give you a clear update.

We are here to help and will make sure this gets sorted properly for you.

Rated 5 out of 5 stars

Great product!

This is the 4th product I’ve purchased from this company. They deliver fast and the quality is exceptional. Just ordered 2 of the hair dryers for gifts as I love mine so much! It’s fast and lightweight. Love how the attachments stay on magnetically rather than previous products that kept falling off when using. Good quality purchase.

30 March 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Jacqueline,

Thank you so much for your continued support. It truly means a lot to us that you’ve chosen Glowcept multiple times. We’re delighted to hear you’re happy with the quality and performance, and that you’ve even chosen our products as gifts.

We’re especially glad the lightweight design and magnetic attachments are making a difference for you.

Warm regards,
The Glowcept Team

Rated 5 out of 5 stars

The website is easy to use

The website is easy to use. I cannot use the comb yet because it hasn't charged in 5 hours. I am purchasing the fast charger and hope it will charge so I can begin using it.

19 March 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Beverly,

Thank you so much for your kind words about our website, we really appreciate it 😊

Sorry to hear the brush hasn’t charged yet, that’s definitely not the experience we want for you. In most cases, a full charge should be completed within a few hours. We recommend using the provided USB cable and trying a different power adapter or outlet, as that can sometimes make a difference.

If it still doesn’t charge properly, please reach out to us at support@glowcept.com
and we’ll make sure to help you right away.

We’re confident you’ll love it once you start using it ✨

Rated 5 out of 5 stars

HELP WITH MY FINE SHORT HAIR!

My experience was good because I could tell the people cared about my success. Thank you for

3 March 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Becky,

Thank you so much for your kind words. That really means a lot to us.

We’re very happy to hear that the brush is helping with your fine short hair. That’s exactly why we created it, to make styling easier and more enjoyable for women with hair types that many tools don’t work well for.

If you ever have questions or need tips on getting the most out of it, feel free to reach out anytime.

Best regards,
Team Glowcept

Rated 1 out of 5 stars

Terrible customer service

Terrible customer service
I got lured in to buying a heated styling brush following an ad on FaceBook. The brush arrived about four weeks later and I was, on the whole, pleased with it. However, after just over four months, it stopped turning on and came up with en error E02 when I pressed the button. I could not get past this as the display either showed "OFF" or "E02". I contacted GlowCept via their info @ glowcept.com email address - no reply. I then contacted them on their support @ glowcept.com email address. A week later they replied saying that the error was an overheating issue and I should let it cool down. I don't think so, as it wouldn't even turn on, so it never actually heated up, it just showed the error immediately. They eventually suggested that "as a goodwill gesture" they would send me a code so that I could get purchase another one. This made them sound very magnanimous, but why, when it is covered by a 12-month warranty, do I need a "goodwill gesture"? They should have just sent a replacement with a postage-paid label for the return of the faulty product. The code worked, but not for the full amount as it is more than likely linked to RMB currency and therefore fluctuates. The difference was about 85p, but why would I have to pay them anything at all to replace a faulty product? I have now sent them eight emails querying this - all of which have been ignored. My advice - there are identical heated brushes on Amazon for half the price and Amazon are so much better to deal with. Leave GlowCept well alone

Response to Glowcept: 11 Feb 2026
But you haven't arranged a refund of the excess amount; instead you have offered me a credit note. This is really not good enough. You appear to think that you are doing me an enormous favour by offering me a replacement with free postage, when all you are doing is adhering to the terms of your 12-month warranty. My original device was faulty (showing only "OFF" or "E02"), which, given that it was only 5 months old, thus merits either a refund or a replacement. I feel that you have been disingenuous throughout this whole episode and that you only grudgingly sent me a replacement (and only after ten emails, at that). I think you need some serious education regarding the whole concept of Customer Service.

17 January 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Linda,

Thank you for taking the time to share your experience. We’re sorry to hear how frustrating this situation has felt, and we appreciate the opportunity to clarify and resolve it properly.

We would like to note that our team has responded to your emails and provided guidance regarding the error code, as you also mentioned in your review. That said, it’s clear that the outcome and communication around the replacement did not feel satisfactory to you, and for that we sincerely apologise.

You are absolutely correct that all Glowcept styling tools are covered by a 12 month warranty, and a fault occurring within that period should be resolved without additional cost to you. The small price difference of £0.85 should not have been charged, and we will of course refund this amount to you.

This is not about goodwill gestures, but about making sure warranty cases are handled fairly and transparently. We regret that this was not clear in your experience.

Our team will ensure the £0.85 refund is processed and your case is properly closed.

Thank you for bringing this to our attention.

Best regards,
Team Glowcept

Rated 1 out of 5 stars

Avoid this company

Got the air wrap air hairdryer on 16th December 2025 and it stopped working on 20th January 2026 It took me a few days to email company to give the opportunity for resolution. They replied saying that because the 30 day trial had expired there was nothing they can do. I will not pursue as there is no point but I would very much avoid this company, I am bitterly disappointed. Surely any company should expect a hairdryer to last more than 30 days.

28 January 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Maireed,

Thank you for sharing your experience. We’re genuinely sorry to read this and understand your disappointment. To clarify, our 30 day trial refers to the money back guarantee, not the lifespan or support of the product.

All Glowcept electrical styling tools come with a 1 year warranty that covers manufacturing defects and faults like the one you describe. A product stopping after a month is absolutely not the standard we stand for.

It looks like there may have been a misunderstanding in the communication you received, and for that we sincerely apologise. We would very much like to review your case properly and work toward a fair resolution.

Please reach out to us directly at support@glowcept.com
with your order number so we can help you further. We’re here to make this right.

Rated 5 out of 5 stars

Used for first time today

Used for first time today. Getting used to it. Made my hair look fuller. I think it will be a great addition to my morning hair routine. This is the lady or the house, not the husband.

19 January 2026
Unprompted review
Glowcept logo

Reply from Glowcept

Hi!

Thanks for sharing your first experience with Glowcept.
We’re happy to hear it gave your hair a fuller look right away. There’s often a short learning curve, and most customers notice even better results as it becomes part of their routine.

Great to hear it’s already finding a place in your mornings, and yes, definitely designed for the lady of the house.

Thanks again for your trust and for leaving a review.

Rated 1 out of 5 stars

Having received the heated brush, it wasn't what I expected , So wanted to return it , So repeatedly requested a refund . Unfortunately as polite as Glowcept is ,

Having received the heated brush , it is not what I was expecting , I have repeatedly requested an address to send it back , instead of replying to my request, I have been offered a replacement, money off some other product but no return address ... I'm disgusted with this time waisting effort to ignore my request to return the product .. All wrapped up in polite nonsense from Glowcept . Also to make matter's worse the same brush is £22 cheaper on Amazon .....I recommend you don't buy from these people incase you need to return your order!

31 December 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi,

We’re sorry to read how disappointed you feel, and we understand how frustrating this situation has been for you. That’s certainly not the experience we want any customer to have.

We’d like to clarify two important points. First, Glowcept does not sell on Amazon. Any products listed there under similar names are from unauthorised sellers and are often counterfeit. These can differ in quality and safety, and they are not connected to us in any way.

Second, our intention was never to ignore your request. In some cases, our team offers alternatives such as a replacement or partial refund to resolve issues faster, but you are always entitled to return your order in line with our policy. If this was unclear, we sincerely regret that.

Please contact us directly at support@glowcept.com
with your order number, and we will make sure you receive clear return instructions so your case can be resolved properly. We want to handle this fairly and bring this to a close for you.

Kind regards,
The Glowcept Team

Rated 1 out of 5 stars

Atrocious customer service.

As requested by Glowcept in their response to my complaint today I have AGAIN emailed them with the detaiIs.

Previous complaint

I am sick to death of Glowcept and their empty promises. On 27 November they advised that I wouldn't be £39 out of pocket for an order placed on 22 September and apparently lost by Evri. I have emailed them since but have had no response. This company's customer service is atrocious. A month on from their promise and I am still waiting for the refund for an order placed 22/9/25. Can Trustpilot help with this?

22 September 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Helen,

We’re really sorry to read how frustrated you feel, and we understand how upsetting this situation is.

We’ve checked our records, but at the moment we’re unable to find any recent emails from you related to this case, which may explain why it feels like you haven’t had a response.

We genuinely want to resolve this for you as quickly as possible. Could you please email us directly at support@glowcept.com with your order number and a short summary of the issue?

As soon as we receive your message, our customer service team will review your case and make sure it’s handled properly.

We’re here to help and we want to find a fair solution for you.

Kind regards,
The Glowcept Team

Rated 1 out of 5 stars

Return and refund

I ordered the item on 3/11/25. I received my order on 10/11/25z Unfortunately it did not meet my needs and I returned it to China on 18/11/25 at great expense . I have sent a proof of return to them . I received email today telling me they can not trace my return. I now think I will not see my refund and I will not recommend or purchase anything from this company again.

3 November 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Joyce,

Thank you for sharing this, and I’m very sorry for the worry this has caused you. I understand how frustrating it feels when a return is still being processed, especially after sending it back at your own expense.

Please rest assured that we are not ignoring your case. Return parcels that travel through international customs can take time to update in the tracking systems, which is why our team is still waiting for confirmation from the carrier. In the meantime, your refund is not at risk. We will make sure you are taken care of.

Our support team will continue to monitor your return closely, and we will reach out directly with updates until everything is resolved. If you need anything further, you can always email us at support@glowcept.com.

Warm regards,
The Glowcept Team

Rated 5 out of 5 stars

Amazing service and product

Amazing service and product.
Would definitely recommend

26 November 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Stevie,

Thank you so much for your kind words. We’re really glad to hear you’re happy with both the service and the product. It means a lot that you would recommend us.

If you ever need anything, we’re here for you.

Warm regards,
The Glowcept Team

Rated 1 out of 5 stars

Dreadful Company!

I wish I could give this company no stars - ordered a Glowcept heated brush but it was useless on my short hair. Returned it (to China, at great cost) on September 20, and two months later the tracking information still says pending - 'being assessed by the destination customs authority'. Endless emails have been responded to with no positive results - so I guess I've said goodbye to my money. Never again - DON'T BUY FROM THIS COMPANY!

20 September 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Susan,

Thank you for sharing this, and we’re truly sorry for the stress this situation has caused. We understand how frustrating it is to see a return stuck in customs for so long. Unfortunately the status of the parcel once it reaches the destination country is outside of our control, but we want to assure you that we have been monitoring your case closely from the beginning.

You will never lose your money with us. We will stay in direct contact with you and make sure this is resolved fairly. Our team will follow up again with an update and continue supporting you until the refund is completed.

Warm regards,
The Glowcept Team 💛

Rated 5 out of 5 stars

I tried the new portable Glow Wave…

I tried the new portable Glow Wave brush from @glowcept. My hair is thick and tends to be curly and frizzy especially when it's humid or after I wash it.
This brush is cordless, charges fast and heats up quickly. I was pleased with how much smoother my hair was after using the brush for a few minutes!

20 November 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Krissa,

Thank you for sharing your experience with the portable Glow Wave™. We’re delighted to hear that it worked well on your thick, curly, and frizz prone hair, and that you enjoyed the quick charging and fast heat up. It’s wonderful to know the brush helped smooth your hair in just a few minutes.

We truly appreciate your feedback and are glad it’s been a helpful addition to your routine.

Warm regards,
The Glowcept Team 💛

Rated 1 out of 5 stars

How misleading your information is…

How misleading your information is on30days return
policy.I have a genuine reason for sending it back.My
hair is very fine after receiving chemo treatment. and
decided after very poor results with the brush I would
send it back. After reading the very poor reviews I don’t wan’t a credit note to order something else as
the comment’s speak for them selves. I wish I had read these reviews before I had ordered, as I feel l have been scammed, nothing says that if you want to
return your order you have to send it back to CHINA AT YOUR OWN COST. Very disappointed and disgusted.at being misled 😡😡😡

14 November 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Jill.

Thank you for sharing your experience. We’re very sorry to hear that the brush didn’t work for your hair needs, especially given what you’ve been through. Please reach out to us at support@glowcept.com so we can review your case directly and help you with a fair solution.

We handle every customer request individually and always aim to resolve situations like this with care and honesty. Our team will make sure you’re properly supported. Please do not be worried, you will be assisted.

Warm regards,
The Glowcept Team 💛

Rated 5 out of 5 stars

The delivery was longer coming than I…

The delivery was longer coming than I expected. But I am happy with the hot brush.

1 November 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Margaret,

Thank you for your review! We’re sorry to hear your delivery took a little longer than expected, but we’re very happy to know you’re enjoying your hot brush. We truly appreciate your patience and your kind words — wishing you many more great hair days ahead!

Warm regards,
The Glowcept Team 💛

Rated 5 out of 5 stars

Good fit

Very pleased with the product and service

8 November 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Ann,

Thank you so much for your lovely review! We’re delighted to hear that you’re pleased with both the product and our service. Your feedback truly means a lot to us.

Wishing you many great hair days ahead 💛
Warm regards,
The Glowcept Team

Rated 1 out of 5 stars

Be aware ; if you want to return it’s to China!!

I wrote a review of this company recently as I wanted to return the item and couldn’t get an answer from customer service , only after this did they respond. My issue continues and I want to alert potential customers to the fact that returns are to China !! There is an option whereby they state that you can keep the product and they will only refund 15% of the cost ?? There is nowhere on the website that states this , I wanted my refund so returned the item to China and they are now refusing to pay my postage .. this company is a total scam ; please do not buy from them unless you don’t mind being left with a substandard product that wasn’t as advertised .

7 November 2025
Unprompted review
Glowcept logo

Reply from Glowcept

Hi Ann,

We’re very sorry to hear about your experience and truly appreciate you taking the time to share this feedback. We completely understand your frustration and would like to clarify a few important details.

Glowcept is a UK-based brand that ships from multiple warehouses, including international fulfilment centres. Depending on the product and order batch, some returns are processed through our logistics partner in China. This helps us keep our prices affordable and ensure global availability.

That said, our goal is always to make returns as smooth as possible. We’ve already reached out to you directly to resolve this issue and ensure you receive the support or refund you’re entitled to. Please check your inbox for our follow-up so we can finalise this quickly.

We sincerely apologise for the confusion and inconvenience caused — your feedback helps us improve how we communicate our return process moving forward.

Warm regards,
The Glowcept Team 💛

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look