The site itself is very smooth to navigate and selecting items and returning is easy. I adore the items on there and make purchases throughout the year from sunglasses, bikinis and bags. The quality... See more
Company replied
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Based on reviews, created with AI
Hell Flower was created for people who have never quite felt at home in the mainstream. Inspired by alternative culture, rebellion and unapologetic self-expression, the brand exists to give outsiders clothing that reflects who they really are. Because style isn’t just about what you wear. It’s about who you are. For the Hell Flowers. Bloom louder.
United Kingdom
Replied to 40% of negative reviews
Typically takes over 1 month to reply
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Excellent style and quality. I'm obsessed with this shop!! 🖤
I have several Hellflower items now, but wanted to specifically shout out the Hell Hounds dress!
I usually avoid bodycon short dresses, as a taller woman (5'9) but also size 14 in bottoms (12 in tops) - they generally aren't designed for my height/shape and often I just can't wear them, since they ride up/are too short to cover much! I gave THIS one a try, and it's not only long enough (with adjustable straps too!) but fits so well in the size I ordered - L. It's really comfortable, and I've worn it with & without tights (both look great!), dressed up & more casual. Finally a short bodycon dress I can rock confidently!
Absolutely adore this brand, always on point with all the collections. It can be difficult to find good goth, alternative clothes and accessories but Hellflower ticks all the boxes. My Guttural' Patent Tote Bag is my favourite bag I have ever owned!! The burn in hell candles are amazing I have one in every room. I would recommend this brand to everyone!! Love you Hellflower 🤘🏻🖤🦇
Iv been a long standing customer of Hellflower for a while now owning several bags and multiple clothing items. The quality is incredible across the ranges and everything is always wrapped so beautifully with cute little additions like stickers. One of my favourite alt brands to buy from and to be apart of its community is an added bonus!

Reply from Hellflower
Love everything I own by Hellflower, all the items are great quality and perfect additions to my wardrobe, recently purchased the new Kiki mesh top, it fits like a dream and looks beautiful, can’t wait to style it properly! Always recommend Hellflower when I can 👌🏻
The best brand for alternative people!
I’ve bought a few products from this brand now and they’re my favourite clothing items! I’m really picky with clothes but the owner gets it right every-time!
Really fast delivery too - I live in the Highlands so often delivery takes a while but shipping is always super fast. (Also comes in really cute wrapping and usually with a sticker or something added)
Shes also really sweet to talk to on Instagram and you can tell she genuinely appreciates those that purchase her items.

Reply from Hellflower
The clothes are soo well designed, everything I’ve bought never loses shape or colour when washed. I bought some amazing statement pieces that people ask me about. The packaging is sooo cool and it arrived quickly. I love Hellflower and will continue to support this company until the end 🖤
Lovely alternative brand. Bought a few underwear sets over time and although I personally found the Sizing runs small its good quality for the price. Would recommend!
I just received my first purchase from Hell Flower having been a follower for a long time. I am super happy with my items - leopard print mesh top and 666 socks! Because I ordered on Friday the 13th i got the spiky headband for free which I adore!
I only wish I'd read the description of the top properly as it is cropped! But it's beautiful and I can make it work! 5 stars!
I've been a lover of Hellflower from the beginning and they just get better and better.
Always bringing out new products that are unique and very well made.
Another wonderful shopping experience . I have made many purchases from Hellflower since the small business started up and had my eye on a few extra items since they were released awhile back. After dropping heavy hints, I was expecting to receive them for my birthday when I didn’t I could no longer resist when I saw a Friday the 13th discount code and a freebie hairband included this morning they arrived I am over the moon with them, they are absolutely beautiful fantastic quality they arrive beautifully packaged and for better quality than I was expecting. I cannot wait to wear the nightwear, the eye mask and the hairband thank you again how flower for another Perfect delivery.

Reply from Hellflower
Everything about hell flower is absolutely fantastic! The cool and edgy products - which are always great quality, the customer service, quick delivery and so much more. I always get so many compliments on all my hellflower gear and will always support this brand. Can't wait to buy more!

Reply from Hellflower
Always happy with my Hellflower items!
I have many pieces from this lovely independent brand 🖤
I just love Hellflower!!
I am slowly collecting more bags than I could possibly need but I don't care! I love the styles and the quality of the items is excellent. They are my most complimented items, they are always carefully presented in lovely packaging and sent quickly, it is obviously a real passion project for the founder 🖤

Reply from Hellflower
I love hell flower! I've got the Going to hell socks, Zara underwear and Noctum chain bag. Staples of my wardrobe, can't wait to buy more items.
Amazing small brand. Products are excellent and shipping is fast! Would recommend x
Brilliant service, and the products are lovely. I bought a hoodie, bag, wallet and sunglasses. The hoodie is such good quality and a brilliant design. Will definitely buy from them again!
I’ve ordered from Hellflower a few times and always had a great experience. Delivery is quick and every parcel is packed with care. The designs are amazing and the quality is great for the price. I’ve bought tops, underwear and socks — all super comfortable, and the socks are my favourites. I even got some for my boyfriend and he loves them too. Lovely small business to support! ⭐🖤

Reply from Hellflower
Was bought a Mothers Day gift & I am obsessed! Officially my new favourite top. Comes in a box with the coolest personalised gift wrap also! Love love love ✨🖤
Love this company small business women owned and run.
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