My second order (because I loved the first one so much) got lost in mail somewhere. As soon as I contacted the company, they immediately took action, apologized and resent the package again. I really... See more
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About Lift Down
Written by the company
Quality First
Lift Down was founded in 2019 to challenge the headwear status quo. We create colorful, unbranded headwear that complements your outfit without acting as a billboard. Each piece is crafted with a commitment to quality, made to be a staple in your wardrobe.
Why Color Matters
Color is our guiding star. We curate timeless silhouettes with standout hues that feel both familiar and fresh. By blending customer feedback with our design research, we build a color palette that helps you express your style effortlessly.
Our Community
We’re inspired by you. At Lift Down, we design headwear that celebrates individuality. Your feedback helps us refine our offerings, ensuring we always provide hats that fit your needs and style. Together, we build a brand focused on timeless, quality design.
Discover your next favorite hat at Lift Down—where quality, design, and color come together for a perfect fit, every time.
Contact info
United States
- info@liftdown.com
- liftdown.com
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Very happy with the sizing and quality
Finally a hat that fits my 6 7/8 pin head that is not a childs nor a fitted cap with a high crown that comes down to my ears.
I ordered 3 and will order more!
Great product, excellent customer service
The hats are well made and a perfect adjustable fit. An item was damaged in shipping and they sent a replacement the same day.
Second Order
My second order (because I loved the first one so much) got lost in mail somewhere. As soon as I contacted the company, they immediately took action, apologized and resent the package again. I really appreciated this. The hat is well made and it was really tested on long hikes and in different weather conditions. I love no logo design and natural, breathable fabric.
Colors are mostly true to life, but photorapher pulling his weight
Edit: Updating my two star review to a 3.5-4, so rounding up to 4.
The company reached out to me after writing this review and offered to send me a free replacement hat, which I appreciate. As I mentioned below, I did like the Navy hat I received, so given they agreed to rectify my complaint, I swapped the Bluestone Green hate for one in Amber Orange, and also bought one in Honeycomb and Ocean Blue as well.
Now that they've arrived and I have a few, i'll give my updated two cents.
Overall verdict: I think the product photographer should get a raise for lighting and contrast. The hat colors don't seem deliberately misleading, but they're not quite as deep/vibrant as the product photos. I'll keep the ones I have now and wear them, but I still want to give an honest updated on color accuracy for each color:
1) Navy: as advertised, definitely the most true to photos. I like it!
2) Bluestone green: It's grey, with maybe a hint of green in it in the right, bright light. Would not say it's true to photos. The fit and material are nice, though.
3) Amber Orange: I will definitely wear it, but the orange color isn't quite as vibrant/deep as the colors in the photos. The photos aren't "wrong," but the product lighting is pulling its weight. In real life, it's a lighter and a bit more muted orange color. I'll still wear it though.
4) Ocean blue: Similar enough to the photos, but also less vibrant than the product photos. Will still wear it, think it'll be nicer once it worn in and faded a little.
5) Honeycomb: bit lighter color, less vibrant in person than the product photos.
BTW, I have three monitors and an iphone and I would say these assessments apply to all.
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My previous review about the Bluestone green hat
Hat color not as advertised
Bluestone “Green” hat was not as advertised. It’s just a grey, not green like shown. I contacted customer service within the return date and they initially agreed to the return, though I would have a pay a shipping fee, but I had a family medical emergency (dad had a stroke) and went a week or so beyond the one month return policy and they would no longer accept my return.
So I admit I ultimately missed the return date, but I had contracted them within the allowable period. And even so, the product was not as advertised and I would have expected to get my money back simply based on that. If I were returning based on just a change of mind, I wouldn’t mind at all. That said, the navy version I got was what I expected and I like it.
So buy with caution. Colors are not always as-advertised.

Reply from Lift Down
Incredible company
Incredible hats. Incredible service. The most helpful company you'll ever meet.
Lifting Up My Lift Down Caps
This is the first time in my life that I’ve had a cap that actually fits my tiny head! No adjustment needed! Great quality with a well thought out design. What more can I ask? Their online store is organized and both styles and colors are diverse. Great company with determination to satisfy ALL sizes of heads!
This is the most comfortable hat I have…
This is the most comfortable hat I have ever worn! Most hats give me a headache. I also have a small head and the hat fits me perfectly! I need one in every color!
Finally, a cap that fits!
I have finally found a cap that fits my head- every other brand I’ve tried has always been too large… Customer service was great when I had a problem with one of my caps. I will be ordering more! Thank you Lift Down!
Great Product - Terrible Shipper
This is not going to be your usual type of review. I first ordered a Lift Down cap several months ago. The quality of this product is better than any cap I’ve ever owned. I particularly liked the extra large size, and the way it fit on my head. For this alone I give them 5-Stars for product quality. My cap arrived in a reasonable amount of time, however it was a few days beyond the advertised delivery time.
More recently I ordered another cap when I saw a promotion for a new color that I really liked. The order again shipped in a reasonable amount of time, however, using the 3rd Party Shipper “GOFO” my shipment fell into a “Black Hole” and was delayed excessively. I contacted GOFO several times to confirm my address and they said they were holding the package because the address could not be found. I confirmed my address and provided a secondary shipping location, and in both cases, after several more days, their website said the package has been delayed because they could not locate either address. Both addresses have had deliveries made by all the usual carriers regularly.
I want to say that Marielle at Lift Down was very apologetic and continued working with me to get my order delivered. After over a month of back and forth with GOFO, Marielle finally sent me a new order using a reputable carrier which arrived in just a few days.
If you want a high quality cap, Lift Down is definitely the best. If you want the cap delivered in a reasonable amount of time, you might want to call Marielle directly and request shipping by one of the Big 5 carriers and not GOFO.

Reply from Lift Down
Hats Off to Lift Down!
The caps are beautifully made but the real winner is their customer service. I needed to exchange my purchase and they solved the problem going above and beyond.
I highly recommend the caps and the company.
I had a return that was mailed to the wrong department …
I had a return that was mailed to the incorrect address, meaning not the return department. I emails and conversed with Marielle. She was so kind and helpful and processed the exchange before the return had finally found its way to the correct department. GREAT customer service and love the caps! Thank you so much!
It's a hat that FITS!
They found out that my order was…
They found out that my order was delayed and reshipped it to me. The hats are fantastic. Finally a cap that fits my smaller head! Love them!
Living in Florida
Living in Florida, I wear a lot of caps! Gardening days, beach days and bad hair days make owning caps in several colors a must. I have a lot of cap experience! I received my Lift Down caps and was immediately impressed with the fit and quality. Fit: the skull cap fits fully on my head with no bubble at the top. At the same time, the band fits just slightly above the ears, no cramming your ears under the cap band or having Dumbo ears. The adjustment strap tucks inconspicuously under the band seam. This is a very well designed cap! It will not wobble around on your head. Quality: the fabric is sturdy, washable. The adjustment strap is solid. The bill is also sufficiently sturdy that it will hold its shape. These are excellent cap! I highly recommend.
Delighted
I love wearing ball caps but have struggled to find the perfect fit for my petite adult size head. Even caps marketed as Ladies Size never fit well… gaps in the back or too low on my ears. Then I found Lift Down. Thought I’d give it a try. When my order arrived, I was DELIGHTED to finally put on a ball cap that fit!! They also provided GREAT customer service, keeping me informed of a short delay in shipping. Overall, I’m extremely impressed with this company, excellent service, quality products and FINALLY a cap that FITS!!!
My hat was on backorder so they text me…
My hat was on backorder so they text me to ask if I wanted to wait or get a different colour. Most places don't both, I appreciated that. Just got my hat, its perfect, nice and small for my small head
Love these hats
I cannot stress how happy I am that I found this company! I have a very small head 19 inches in circumference and have never been able to find a ball cap that would fit me like size small lift down ball caps do. The ordering process super easy and shipping was super fast.
Saw the advertisement on…Facebook
Saw the advertisement on Facebook....and ordered, as the colors were so cute! Love Love Love these caps!
Customer Forever!
Gwen K
I ordered a cap in the new blue and one…
I ordered a cap in the new blue and one in rustic brown, they are perfect!! I have a small head and have a hard time finding hats that fit. The colors are really pretty, the fit amazing and great quality. So glad that I finally purchased a couple, I will be ordering more!!
Classic caps for the thinking person
Find the cap that truly works for you.
3 true sizes with each aspect in proportion, no logos or causes, 23 colors!
All beyond the std quality, delivery and customer service.
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