Merchant of Magic Reviews 

494
TrustScore 5 out of 5

4.8

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 184 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the high standard and wide variety of products, finding descriptions accurate and items often in perfect condition. Many highlight the excellent and efficient service, noting quick responses, helpful advice, and fast, well-packaged delivery that often arrives on schedule. The knowledgeable, friendly, and welcoming staff are also highly appreciated. Conversely, a small portion of people felt some issues. A few experienced significant delivery delays or non-receipt of items. Others reported products with damaged inner packaging, functional defects, size discrepancies, or even incorrect items.

What people talk about most

Product

Users describe positive interactions with product, consistently highlighting the high quality and variety of... See more

Service

Reviewers highlight positive aspects of service, consistently praising its efficiency and professionalism,... See more

Delivery service

Customers consistently note positive experiences with delivery service, frequently praising the quick and... See more

Staff

Clients share positive opinions on staff, consistently praising their knowledge, helpfulness, and friendly... See more

Quality

People report positive experiences with product quality, consistently finding items to be of a high standard... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I have found the products supplied by Merchant of Magic to be of a consistently high standard. I have received the items ordered within a reasonable time frame and they have been well packaged. If... See more

Company replied

Rated 5 out of 5 stars

This review is regarding the PDF guidebook “Approaching Magic Practice; How to Practice Magic Tricks Effectively By Dominic Reyes.” This 100 page book is brilliant, “spot on,”incredibly apt. I... See more

Rated 5 out of 5 stars

What an amazing shop. They have everything for any magician of any age whether you’re starting out or already a professional. Lee,one of the staff members, showed off magical talents by showing as a... See more

Rated 5 out of 5 stars

Merchant of magic have great magic products at a good price. I like everything I have received from them. Delivery is also good via royal mail. You can normally work out exactly when its due after dis... See more

Company replied


Company details

  1. #4 of 10 best companies in Magic Shop
  2. #35 of 106 best companies in Toy shop

Written by the company

The Merchant of Magic supply and manufacture magic tricks, books, DVDs and accessories to both professional and amateur magicians worldwide. Our magic shop offers over 20,000 magic tricks, mind reading magic tricks and illusions. The bricks and mortar magic shop, based in Hampshire, offers Personal Tuition and workshop sessions to take you from beginner to expert! All our sales team are full members of the world famous Magic Circle and are professional Magicians, so if you need advice, our trained experts are ready to help. We are also a member of The UK Magic Dealers Association, so you can be assured we offer the very highest level of service and quality expected from a professional Magic Dealer.


Contact info

4.8

Excellent

TrustScore 5 out of 5

494 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 36% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.8

All reviews

(494)

183 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Ordered the "necklace mystery"

Ordered the necklace mystery from merchant of magic, item arrived safely, the trick had information on watching tutorial on how to do the trick, the link was dead so no tutorial, I contacted them, and they have tried to contact the company "tora magic" but with all that's going on in that part of the world they are getting no reply to their inquiries, they offered me a refund, I declined as I am trying to work it out for myself, they tried their best and I thank them for that, communication was great and I would recommend them.
Thanks again for trying.
Ray Butler

EDIT, They contacted me a few days later with a working link that they had found, excellent service.

24 April 2026
Unprompted review
Merchant of Magic logo

Reply from Merchant of Magic

Hi Ray
I’m sorry to hear you did not get a tutorial link with your item. It should be in a card inside the package. I checked out email support and I can’t see any support ticket or emails from you. One of the shop team will each out to you this morning to make sure you are looked after

Best wishes
Dominic

Rated 5 out of 5 stars

Well-stocked store in a charming location

My partner & I made a special trip to the shop today and were delighted with the experience! Lee gave us his full attention and was extremely knowledgeable and helpful - his demonstrations of several of the tricks on sale was a real treat 😀 We made several purchases and were very happy with the quality of the products. Nothing like seeing it all in the flesh, would recommend a visit to any budding enthusiasts.

27 April 2026
Unprompted review
Rated 5 out of 5 stars

Quick delivery and good price MTG cards

I ordered a new Magic the Gathering precon commander deck from here, paid express delivery, and to my surprise, i recieved a dispatch notice not even a few hours later, and it was delivered the next day, very well packaged.
Extremely impressed with this purchase and may make more in the future.

25 April 2026
Unprompted review
Rated 5 out of 5 stars

Wow how awesome

Wow. Lee is amazing. Lee showed us some tricks and enticed me into getting so many tricks. Such a great experience with a knowledgeable host. Thank you

22 April 2026
Unprompted review
Rated 5 out of 5 stars

Wonderful shop

The incredible selection and quality of this shop and its wonderful tricks is so versatile and unique In its own way, I’ve never even had a delivery over its expected time period, and the presentation is just beautiful even for the products, no scratches or marks when they’ve been delivered and overall just a great experience to unbox and a lovely magic company

26 March 2026
Rated 5 out of 5 stars

No quibble exchange

The product I received had a fault, it was credited without delay in order that I could either replace or choose an alternative.

27 February 2026
Rated 5 out of 5 stars

Great item

Great product although slightly smaller than advertised due to the design. The inside piece sticks out a little and that causes the size difference.

25 February 2026

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look