Memoria Direct Cremation & Funerals Reviews 

4,277
•
TrustScore 5 out of 5

4.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 1,013 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for being exceptionally helpful, deeply compassionate, and understanding during difficult personal moments. Reviewers emphasize that representatives take plenty of time to explain all options thoroughly without ever applying sales pressure. Consumers note that the overall service is organized efficiently, making a challenging life event smooth and stress-free. People also deeply appreciate the clear communications and professional guidance provided when organizing pre-paid funeral plans. Many individuals express immense gratitude for the respectful approach, gentle demeanor, and constant availability of reliable support.

What people talk about most

Staff

Users describe positive interactions with staff, praising the team for being compassionate, professional, and... See more

Service

People report positive experiences with service, highlighting compassionate support and efficient... See more

Customer service

Consumers find customer service to be positive, frequently praising helpful representatives who explain... See more

User experience

Reviewers mention positive feedback about user experience, highlighting a quick, straightforward, and... See more

Customer communications

Clients share positive opinions on customer communications, noting that staff are always available by phone... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Purchased a pre paid funeral plan for both my wife and myself. Shaun, the representative was brilliant. He clearly guided me through the process, explaining each part fully. Documents were then very... See more

Company replied

Rated 5 out of 5 stars

My wife and I had been thinking of a prepaid funeral plan for both of us for a while but kept putting it off. We finally decided to sort once and for all and came across Memoria Funerals online an... See more

Company replied

Rated 5 out of 5 stars

Very helpful when ringing up explained everything simply and called back later as arranged after we had discussed it. Paperwork arrived by email within the hour and posted paperwork arrived two days l... See more

Company replied

Rated 5 out of 5 stars

Shaun was fabulous in his level of care and customer service. After having researched several companies it was his initial contact and discussions that gave us time to reflect and go ahead on our own... See more

Company replied


Company details

  1. #2 of 5 best companies in Funeral Insurance Company

Written by the company

Home of the UK's lowest price and top-rated 5-star Direct Cremation Plan. We are experts in creating the perfect farewell through our sister companies Memoria Funerals and Memoria Direct Cremation. Whether you want a simple no-fuss cremation or a more personalised bespoke funeral with a service, you can trust us to create the perfect dignified farewell.


Contact info

4.9

Excellent

TrustScore 5 out of 5

4k reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 66% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(4,277)

1,020 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great funaral,plan…

The,service from Gill was excellent and she responded to my email promptly. The funeral plan,was explained clearly and the,process was most efficient.

10 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Your satisfaction is our priority. We appreciate your feedback.

Rated 5 out of 5 stars

Excellent service

Jill was so helpful and reassuring, she explained everything and was very understanding.
Everything was arranged in a relatively short phone call. Excellent service.

8 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Thank you so much for your kind words! If there's anything else we can do to support you and your family, please don't hesitate to reach out. Take care.

Rated 5 out of 5 stars

Contacted on behalf of my elderly…

Contacted on behalf of my elderly parents and from the moment Gill answered the phone she was so informative and helpful answering all the questions I asked and was very professional. I mentioned I was getting quotes from other companies and she never pushed for the sale and explained exactly what Memoria could offer at a very reasonable price which my parents were happy with. Would definitely recommend to others.

9 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Thank you so much for your kind words! If there's anything else we can do to support you and your family, please don't hesitate to reach out. Take care.

Rated 5 out of 5 stars

outstanding efficient funeral plan

Quick very efficient service at a very reasonable price Would recommend Memoria to anyone requiring a fast, easy comprehensive funeral plan.
Special thanks to Jill for explaining everything so clearly.

9 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Thank you for taking the time to share your experience with us.

Rated 5 out of 5 stars

Very profesional and helpful

Very profesional and helpful, exactly what I wanted and at a very competitve price. Was easy to arrange.

9 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

We're deeply grateful for your positive feedback.

Rated 5 out of 5 stars

Thorough!!!

Everything was explained fully and simply and the process of booking an unwanted event was made easy.

9 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

We're glad we could provide the support you needed. Your review is greatly appreciated.

Rated 5 out of 5 stars

Shaun was fabulous in his level of care…

Shaun was fabulous in his level of care and customer service. After having researched several companies it was his initial contact and discussions that gave us time to reflect and go ahead on our own time that convinced me that you were the best fit for our needs. Thank you

9 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Thank you for taking the time to leave a positive review. We're humbled by your words.

Rated 5 out of 5 stars

Karen was very informative

Karen was very informative, professional. Listened to any questions and was able to answer without hesitation. There was no sale pressure whatsoever. A very pleasant and helpful lady. Highly recommended.

8 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Your satisfaction is our priority. We appreciate your feedback.

Rated 5 out of 5 stars

Very understanding service

Karen was very understanding easy to talk to and explained everything. Very easy to arrange and now have peace of mind.

8 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Your satisfaction is our priority. We appreciate your feedback.

Rated 5 out of 5 stars

The process was easy and sensitively dealt with.

The process was easy and very dignified. I was talked through the options and happy to let Memoria organise the Direct Cremations that we want.
Many thanks.
Pamela.

11 August 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Your satisfaction is our goal, and we're thrilled to have met it. Thank you for choosing us.

Rated 5 out of 5 stars

All very clear and easy and…

All very clear and easy and straightforward and quick, Tracey was friendly at all times

8 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

We're here for you whenever you need us. Thank you for your trust.

Rated 5 out of 5 stars

A huge thank you to Tracey who made the…

A huge thank you to Tracey who made the whole process so easy and comfortable for us, we feel very confident and happy with our Memoria choice.

7 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Thank you for taking the time to leave a positive review. We're humbled by your words.

Rated 5 out of 5 stars

I was impressed by the prompt response…

I was impressed by the prompt response to my enquiry and the thoroughness of Karens' attention to detail.
The whole process was very quick and covered everything that I required.

7 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

We're grateful for your kind words and glad we could support you. Take care.

Rated 5 out of 5 stars

I am having to make plans due to my…

I am having to make plans due to my recent diagnosis. I was treated with care and respect.
The price of the plan was favourable too.

7 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

We're here for you whenever you need us. Thank you for your trust.

Rated 5 out of 5 stars

I found the staff excellent

I found the staff excellent, understanding and go out.of their way to help you and sort things out to your satisfaction.
And they are easy to talk to and very professional and put your mind at ease.
I could name one particular member of staff who dealt with me, but I suspect others are equally as good at this difficult job from the brief conversations I had with those ladies as well, so I am confident that you would be handled the same way at Memoria, whoever you talk to.
I recommend Memoria to anyone.

7 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

Thank you so much for your kind words! If there's anything else we can do to support you and your family, please don't hesitate to reach out. Take care.

Rated 5 out of 5 stars

Purchased a pre paid funeral plan from Memoria

Purchased a pre paid funeral plan for both my wife and myself. Shaun, the representative was brilliant. He clearly guided me through the process, explaining each part fully. Documents were then very quickly emailed to both my wife and myself. I would thoroughly recommend this company for their help in what is quite a emotional thing we have to do at some stage in our lives. Thank you Memoria.

7 September 2026
Memoria Direct Cremation & Funerals logo

Reply from Memoria Direct Cremation & Funerals

We're touched by your feedback and grateful for the opportunity to serve you.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look